Will Social Media Influence The Travel Channel Launch's of "Deep Fried America?" An interview with host Jay Ducote
Diva Marketing Blog
JUNE 19, 2016
Seems the Scripps Networks Interactive brass thought so too because they offered Jay an amazing opportunity to film a pilot for a sister network, Travel Channel. Diva Marketing : Before we dive into how you’re using social media to support the Travel Channel pilot for your pilot of Deep Fried America , let’s set the stage for the peeps in our community who may not now But are soon to be (!)
Produce, Promote, and Host a Webinar to Generate Qualified Leads
JULY 1, 2015
couple of weeks ago, I did a webinar for Content Marketing Institute and ON24 on How to Host a Successful Webinar Every Time. It was a take-off of Host a Successful Webinar with These 16 Steps that I’ve written about both here and in Spin Sucks , the book. Host a Webinar that Generates Qualified Leads. Your host may get sick. By Gini Dietrich. mean, a ton.
#LoveCapeTown Campaign Shakes Up “Fam” Trip With Crowdsourced Tips for Travel Bloggers
The Realtime Report
SEPTEMBER 5, 2012
Cape Town Tourism’s most recent marketing initiative used a clever combination of travel blogging, crowdsourcing and social media to draw attention to the city, ranked 23rd among the top 25 travel destinations worldwide in TripAdvisor’s 2012 list of Traveler’s Choice Destinations. billion the city invested to welcome over 1.5 million soccer fans back in 2010. Locals?
Why You Should NOT Start a Travel Blog
FEBRUARY 3, 2015
This is a guest contribution from travel blogger Chris Appleford. From the moment we made the decision to sell everything we own and travel the world indefinitely, we wanted to have our own travel blog. Everyone who starts a travel blog will tell you they’re “doing it to keep their friends and family back home up to speed with what adventures they’ve been getting up to”.
6 Tips for Hosting an Interview Series on Your Blog
MAY 1, 2014
Six Tips for Hosting an Interview Series. Use social media to crowdsource questions or host a live Q & A session with the interviewee. In the Travel Blogger Academy interview series , they take the audio recording from an interview and turn it into a video using simple text and graphics. Have you had success with hosting interviews on your blog? Phone. Virtual Video.
4 Technology Conferences to Create Your Traveling Schedule for 2013
JANUARY 11, 2013
Whether you work in an industry where technology plays a major role, or you simply like keeping up on what the wonders of scientific endeavor have whipped up for us this year, get ready to hit the road all year long with these four technology conferences (and also these four conferences on social media ) to create your traveling schedule for 2013: 1. Consumer Electronics Show (CES) 2013.
For Travel Destinations: Working Well with Bloggers
Bare Feet Studios
JANUARY 5, 2011
Videos are hosted on their blogs as well as on YouTube for extra wide distribution. Here’s how you can interact with New Media Artists, aka Travel Bloggers: * Introduce yourself on Twitter and their blogs ; interact with questions and suggestions for their visit. HowTo News Social Media #SBOSM barefeetstudios bloggers engagement hawaii smcjournal smcobserver tourism travel visitlanaiI am producing a social media marketing campaign for the island of Lānaʻi, here in Hawaii. It is a rather unique concept, a “New Media Artist-in-Residence Program.
Host yourself: Don’t leave your digital space in someone else’s hands
SEPTEMBER 20, 2010
When it comes to running a small business or blogging about your recent travel adventures to Spain, anyone who works online understands the need for speedy and effective Internet hosting service. While the quality of various hosting companies can vary widely, having 100% up-time is very important for the business or individual to stay productive. So, about web hosting services?
9 Tips for a Successful Webinar Event
MAY 28, 2012
Depending on its content, you may even consider hosting a webinar-for-profit. However, even the best content won’t make up for bad hosting. Even though the audience enjoys the benefit of not spending time and money to travel to a central location, they are still spending time to attend the webinar. Below is a list of practices to help you successfully host your own webinar.
The Airbnb Story
MARCH 25, 2016
Over 125 million hosted nights to date (and always growing), Gebbia and his team are now dreaming bigger. Airbnb is changing the way that the world travels, and the way in which people connect. travel. travelling. Most people know Airbnb as the disruptive hospitality business that is valued at $24 billion. Sometimes, the number, size and speed to market of these startups can blind us to the people who are building them. It's easy to think of these innovators and entrepreneurs as moustache-twirling evildoings, who are hoarding wealth and disrupting the status quo.
How to Ditch Your Boring Out of Office Message
Convince & Convert
OCTOBER 23, 2015
Inspired by the belief that a “better vacation deserves a better out of office message,” Westin Hotels & Resorts tapped humorists to help travelers step up their boring out of office replies. Hosted on a dedicated microsite, creating a clever out of office is five easy steps away. I have a confession to make. Enter the Westin OOO Generator. Design Campaigns Around the End User.
2 Simple But Brilliant Content Marketing Examples from the Great White North
Convince & Convert
NOVEMBER 3, 2013
But I’d never met the man until this week, when I returned to beautiful Banff, Alberta to deliver a presentation on Youtility to Travel Alberta. I was honored to shake Mike’s hand, give him a signed copy of the book and a special Youtility T-shirt. Mike runs MikesBloggityBlog , a popular travel and entertainment blog in Canada. Taxi Mike is a Youtility. Simple. Useful.
Gin and Topics: Cycling and Social Media
OCTOBER 14, 2011
And, we’re hosting a TweetUp on Monday night. Social Media Top 5 abbie fink cycling General Motors geoff livingston Google google engineer howie goldfarb joe thornley justin brackett liz scherer martin waxman PRSA social media authenticity time travelIt’s almost time for PRSA ! I’m going to Orlando just in time for Chicago’s sub-40 degree temps. Man, alive. 1.
How to Get Creative with Influencer Marketing
FEBRUARY 24, 2015
Event Hosting If you want to leverage your influencer in real life, invite that person to represent your brand as an ambassador or be the host of your event. Case in point: The Well Travelled series from Herschel Supply showcases the work of photographers traveling the world with their bags. Target does a phenomenal job of hosting regular Twitter chats.
The Spin Sucks Inquisition: Martin Waxman on Video
DECEMBER 18, 2015
We co-host Inside PR together. We’ve traveled together (not together, together, but on the same trips). By Gini Dietrich. Welcome to the very last Spin Sucks Inquisition of 2015. Next Friday is Christmas and the Friday after is New Year’s Day so this is it. Can you believe it? have a very special guest on today’s Inquisition. The Martin Waxman Inquisition.
Alicia Cowan Travels: Social media workshop in beautiful Paris
DECEMBER 14, 2012
So when I was asked if I wanted to host a special workshop for the students in Paris, I said ‘YES!’. This year, I’ve been teaching at Sup de Pub in London. In December, I hopped on the Eurostar to present a two day social media marketing workshop for the 3rd year students studying Brand Strategy in Paris. Over the two days we covered a huge amount of topics using real business case studies.
Tourism Tweetup: Connecting Locals & Visitors
Bare Feet Studios
JUNE 23, 2012
Ask any traveler: would you rather stay in a tourist compound (aka tourist ghetto) or get out and meet the locals? Overwhelmingly, travelers want to meet the locals! Today I am promoting the idea of connecting guest travel bloggers with local bloggers, to enhance the coverage of the destination and to build a deeper, more personal community online among the many voices in travel.
Cam Conversation: Business Travel to Hawaii, NextLevelHI, Facebook.
Bare Feet Studios
MAY 6, 2010
We’d love to host more conferences here and it’s vital we know what it takes on your side of the pond to get here! You’ll see a small attempt at that at the end. More links and questions… The big question for you: How much lead time does it take for you to be comfortable planning a business trip to Hawaii? Please leave me a comment. Hawai?i Our dog Lexi does!
3 Tips For Nonprofits To Boost Their Social Media Presence
FEBRUARY 23, 2015
The vast majority of the posts contain links to content hosted on one of its many websites. Jolkona Foundation, a nonprofit that nurtures future philanthropists, pins videos and photos from various places it travels and helps those in need. The primary goal of Sec. 501 organizations is not profit. Social media offers the perfect platforms to do this. Facebook now has more than 1.2
[INTERVIEW] What Makes Airbnb A Meaningful Brand?
MAY 10, 2016
Aud: How does the EMEA strategy differ from the rest of the world, if at all? H: We try to create locally and elevate globally – this is especially important as we’re a travel brand. Airbnb is a community of guests and hosts, and people love Airbnb for each unique experience this offers. Our recent campaign aimed at bringing on new hosts is a prime example of this.
Seven Tips for Preparing for a Broadcast Interview
APRIL 10, 2012
The show’s host was interested in using the video to start a discussion about the power of social media and how it affects our daily lives. My problem was on the day Kony 2012 was released, I was traveling to California with my younger son. Take some time to research the topic of the interview, the show, and the host of the show. You Want Me? Not My Client?
Transfer Your Blog From WordPress.com to WordPress.org Part 1
AUGUST 3, 2012
decided that a travel blog, shared initially with family and friends, would be a great experiment to see if I felt comfortable with the format of blogging that I’d wanted to try for quite some time. I did some research and found out that WordPress was a highly recommended platform. Next, Google for recommendations on a web host where you can host your site. Choose Import.
2015: The Year of Redefining Your Basic Needs
JANUARY 7, 2015
On Thanksgiving Day, Wayside hosts a fancy and delicious dinner for those in need. I was lucky enough to be a volunteer for this event and served as a table host for an amazing group of people. And that lesson in support should travel with us throughout all of our efforts and campaigns. It’s also something you find referred to often in many leadership and management texts.
The Most Remarkable People on Social Media Today
APRIL 16, 2012
BRITT MICHAELIAN Community builder, radio host, author, entrepreneur & mom who loves to help you succeed in business & life. AARON KILBY SVP of Marketing & Creative Services at @ FE_Agency , Founder and Host of # mediachat and major coffee addict! Social Media Manager, Marketer & Trainer; Nonprofiteer; Non-fat lattes, travel & quick wit make me smile! BRUCE SALLAN Dad, writer, radio host, founder of # DadCh at. Author The Introvert's Guide to Success, # LeadershipChat co-Host. Partner @ 12Most & Co-host # MyBookClub. 3rd gen!)
Are We Too Busy For Great Marketing?
Convince & Convert
OCTOBER 30, 2015
To bring the concept of HumanKinda to life, JetBlue took a unique approach by partnering with director Bianca Giaever and host Sam Richardson to create a documentary just shy of 16-minutes long. JetBlue is dedicated to bringing humanity back to air travel. The video also offers a good reminder that an engaging, charismatic host can also drastically change the quality of the video.
50 Inspiring Tech Savvy Leaders Over 50
JUNE 5, 2014
Forbes Top 10 Influencer, GigaOM Pro Analyst, Founder #CustServ chat#techradio host. This is the me you’d meet traveling, or in a bar. Also @artistatlarge. You know what? I’m tired of hearing people say “I’m over 50, too old to understand this stuff” or similar balderdash. I’m over 50 and I get it, so can you! I’ve worked with and learned from some pretty amazing people who are just as old or older and way savvier than I am. It’s about the love of learning–among other things–that keeps us young. Beth Kanter. kanter. bethkanter.org.
The Spin Sucks Inquisition: Sherrilynne Starkie
NOVEMBER 6, 2015
Happy marriage, raised two great kids, traveled widely, successful career. Sherrilynne is an executive vice president at Thornley Fallis , where she works with my buddy and Inside PR co-host, Joe Thornley. By Gini Dietrich. We sat outside, on the bank of the river, and chatted like old friends. And since then, she has truly become an “old” friend (in time, not age!).
The World’s First Instagram Hotel Gets Rave Reviews
Convince & Convert
OCTOBER 10, 2013
In an age where the hashtags like #travel, #travelgram, #traveling and #travelingram have millions of posts on Instagram (and counting!), it’s not all that surprising that an entrepreneurial hotel chain would attempt to cater to people’s snap happy travel preferences. Case and point – the world’s first “Instagram Hotel.” On the other hand, in-room iPads seem to be a hit!
Responding (Or Not) to Blog Comments
JUNE 19, 2012
Earlier this year, I traveled to Norway to share a stage with Mitch Joel , Valeria Maltoni , Chris Brogan , and Maggie Fox. Sure, I have some days that I’m traveling or swamped with meetings and I can’t check on the blog throughout the day. Those are the days I find one or two readers is asking as host (without my asking) and baiting people into conversation.
Double Your Facebook Likes in 10 Minutes a Day [Infographic]
JANUARY 26, 2014
If you host live events, post lots of photos and encourage your fans to tag themselves. Host a Facebook contest. The most popular prize categories for Facebook contests are travel, entertainment, music, technology, and fashion gifts. 6. How do I get more likes for my Facebook page? . This is a common refrain among brands looking to grow their Facebook presence.
12 Bloggers to Follow on Snapchat Right Now
JUNE 2, 2016
Sonia shares fashion, food, her travels throughout Adelaide and beyond, and snaps of her cute pup, Amalfi. Food and lifestyle queen Lorraine is an avid Snapchatter, often showing us what’s happening in her kitchen, at restaurants, at events, and on her travels all over the world. Well, I’d agree with all of those! But I still think you should give it a try. Stalk away!
Study shows social media drives sales
OCTOBER 25, 2012
AIR MILES collectors were encouraged to engage with the AIR MILES-hosted social community website by sharing thoughts about the brand or participating in promotions; they were rewarded either with a small number of bonus miles or entry to a lottery for large prizes. The Air Miles program logo in Canada since 2009. Photo credit: Wikipedia). In total, over 99,000 unique posts were analyzed.
Newsflash: PR is Not Easy, Cheap or Quick
AUGUST 16, 2011
It’s a struggle to get attention from even local tier one media in many cases, when travel budgets are low and conferences are a dime a dozen. No chance unless you’re hosting the whole world at your event. Tweet. Within it, one section got my attention, and neatly illustrates why so many people think PR is cheap and easy. Anything less and they didn’t get us. WHAT???
How to Create a Call-to-Action for All of Your Content
FEBRUARY 16, 2015
Build Community In my office, we have what we call “the Facebook question of the week.” A few years ago, one of our smarty pants young professionals said to me, You travel the world talking to business owners about how they should use video to engage potential buyers, but we’re not using it. Did they attend a live Q&A you hosted through Google Hangouts? Our time equals money.
Five Traits of Future PR Leaders
AUGUST 27, 2015
Last week, we hosted Robert Phillips , the author of Trust Me, PR is Dead , on our author Q&A. Real diversity comes from life experience and from having traveled, lived, studied, or worked in different cultures. By Gini Dietrich. I was just taking a gander through my SmartBrief newsletters and came upon The Five Necessary Traits of Future Leaders. Time-attentive. Cash is king.
The Transistor Radio and the Dawn of Mobile Media
AUGUST 12, 2015
Information travels at breakneck speeds across multiple platforms giving users a myriad of choices for how they receive information. So, when the horrific Sandy Hook shooting occurred in December of 2014, we asked crisis communications expert Gerard Braud to host a free teleseminar. Guest Post by Fay Shapiro. Some of you might remember the transistor radio. People were on the move.
How To Build A Successful Business Blog (a Getting Started Guide)
MAY 11, 2015
Whether it’s speaking at a national event or traveling as a brand ambassador, blogging has opened (and continues to open) doors for me I never thought possible. Choose Your Domain, Hosting, and Theme WISELY. Purchase your domain and setup hosting. Hosting is a big decision and not to be taken lightly. You have free blog hosting and paid. So think about it.
Marketing in the Round is Here!
MAY 14, 2012
From 12:00-1:00 CT today , we are hosting a virtual book launch or, what Mr. D. Our friends at Radian6 are hosting on Thursday at 1:00 CT for free. If you want us to come speak at your event, buy 600 books this week and cover our travel, and we’ll come visit! It was a sunny day and we stopped for bruschetta and wine while we discussed this crazy idea. Virtual Book Launch.
Cool Social Tools: BigMarker
JUNE 24, 2014
Don’t have time to travel to headquarters half way across the country? At BigMarker, members can attend, upload, share, watch and host webinars. They can also host video conferences for organizations, company meetings and general online conferences. BigMarker This series of posts is for software and app and tech vendors who have new tools they’d like you to know about.
How to Immediately Gain Traction on Twitter (and Grow Your Business)
OCTOBER 26, 2015
Travel tweets that help you plan your next vacation. As co-founder and co-host of two Twitter chats – #InfluencerChat and #ViralChat , I can tell you first hand the power of chats. Join me and Diana Adams with host Post Planner on October 28th at 11am PT / 2pm ET to learn “How to Grow Your Twitter Following (and Become the Badass of Your Industry). Just take a look.
How Periscope is Breaking Media Boundaries
Convince & Convert
SEPTEMBER 21, 2015
It was another huge night in politics on Wednesday, as CNN hosted the second Republican debate for the 2016 race to the White House. Paul Ronzheimer, a German journalist, began using the app to capture unedited, live footage of his travels with a group of Syrian refugees from the Greek island of Kos across Europe (follow Paul on Twitter/Periscope ). The Second GOP Debate. pjcKTEG5B6.
Using Sales Navigator to Identifying Decision Makers
Social Selling Masters
JUNE 6, 2016
Let’s say you are looking for leads to invite to an event hosted by your company. Lead shares shows everything that your lead has shared, for example a lead may be posting a lot about recent business travels or job openings. This post originally made on Social Selling Labs. The benefits that LinkedIn delivers for its sales people does not end there, however. Step 2. Current company.
The Top #Nifty50 Women in Technology on Twitter for 2012
SEPTEMBER 10, 2012
Not only leaders in their professional lives, nearly all these women use their social profiles to express their passions outside the workplace, which range from NASCAR, art, travel, billiards, wine and music to community service, politics and, of course, family. She also hosts the talent chat (#TChat) on Twitter Wednesdays from 7-8pm eastern time. Stacey Acevero. sacevero. AbbyBailey.