Will Social Media Influence The Travel Channel Launch's of "Deep Fried America?" An interview with host Jay Ducote
Diva Marketing Blog
JUNE 19, 2016
Seems the Scripps Networks Interactive brass thought so too because they offered Jay an amazing opportunity to film a pilot for a sister network, Travel Channel. Diva Marketing : Before we dive into how you’re using social media to support the Travel Channel pilot for your pilot of Deep Fried America , let’s set the stage for the peeps in our community who may not now But are soon to be (!)
A First-Class Guide to Social Media for Travel
NOVEMBER 1, 2016
From inspiration to reminiscing, travelers turn to social media throughout every step of their journey. Social media has a huge influence on travel-related purchases. In fact, of those who use social media to research travel, only 48% followed through with their original plans. Travel Social Media Basics: Do Your Research. 33% switched hotels. Find Your Inspiration.
Produce, Promote, and Host a Webinar to Generate Qualified Leads
JULY 1, 2015
couple of weeks ago, I did a webinar for Content Marketing Institute and ON24 on How to Host a Successful Webinar Every Time. It was a take-off of Host a Successful Webinar with These 16 Steps that I’ve written about both here and in Spin Sucks , the book. Host a Webinar that Generates Qualified Leads. Your host may get sick. By Gini Dietrich. mean, a ton.
#LoveCapeTown Campaign Shakes Up “Fam” Trip With Crowdsourced Tips for Travel Bloggers
The Realtime Report
SEPTEMBER 5, 2012
Cape Town Tourism’s most recent marketing initiative used a clever combination of travel blogging, crowdsourcing and social media to draw attention to the city, ranked 23rd among the top 25 travel destinations worldwide in TripAdvisor’s 2012 list of Traveler’s Choice Destinations. billion the city invested to welcome over 1.5 million soccer fans back in 2010. Locals?
4 Technology Conferences to Create Your Traveling Schedule for 2013
JANUARY 11, 2013
Whether you work in an industry where technology plays a major role, or you simply like keeping up on what the wonders of scientific endeavor have whipped up for us this year, get ready to hit the road all year long with these four technology conferences (and also these four conferences on social media ) to create your traveling schedule for 2013: 1. Consumer Electronics Show (CES) 2013.
For Travel Destinations: Working Well with Bloggers
Bare Feet Studios
JANUARY 5, 2011
Videos are hosted on their blogs as well as on YouTube for extra wide distribution. Here’s how you can interact with New Media Artists, aka Travel Bloggers: * Introduce yourself on Twitter and their blogs ; interact with questions and suggestions for their visit. HowTo News Social Media #SBOSM barefeetstudios bloggers engagement hawaii smcjournal smcobserver tourism travel visitlanaiI am producing a social media marketing campaign for the island of Lānaʻi, here in Hawaii. It is a rather unique concept, a “New Media Artist-in-Residence Program.
Airbnb Dives Into Live 360 Video on Twitter, Periscope
JANUARY 6, 2017
The schedule for the three videos follows: Cameroon Fusion, London: Users will witness firsthand how to cook a Cameroonian feast with Airbnb host Carine. Kauai Home Tour: Travelers will be brought to an amazing home in Kauai. Twitter Web Video 360-Degree Videos advertising Airbnb Applications apps Cameroon Fusion Carine City Tour (Detroit) Detroit Experiences and Places Hawaii Jasmine Atherton Kauai Kauai Home Tour Live 360 Video Live Videos Livestreaming London Marketing Periscope travel VideosFriday (Jan. 6) at 11 a.m. PT/2 p.m. Saturday (Jan. 7) at 11 a.m. PT/2 p.m.
9 Tips for a Successful Webinar Event
MAY 28, 2012
Depending on its content, you may even consider hosting a webinar-for-profit. However, even the best content won’t make up for bad hosting. Even though the audience enjoys the benefit of not spending time and money to travel to a central location, they are still spending time to attend the webinar. Below is a list of practices to help you successfully host your own webinar.
The Airbnb Story
MARCH 25, 2016
Over 125 million hosted nights to date (and always growing), Gebbia and his team are now dreaming bigger. Airbnb is changing the way that the world travels, and the way in which people connect. travel. travelling. Most people know Airbnb as the disruptive hospitality business that is valued at $24 billion. Sometimes, the number, size and speed to market of these startups can blind us to the people who are building them. It's easy to think of these innovators and entrepreneurs as moustache-twirling evildoings, who are hoarding wealth and disrupting the status quo.
How to Ditch Your Boring Out of Office Message
Convince & Convert
OCTOBER 23, 2015
Inspired by the belief that a “better vacation deserves a better out of office message,” Westin Hotels & Resorts tapped humorists to help travelers step up their boring out of office replies. Hosted on a dedicated microsite, creating a clever out of office is five easy steps away. I have a confession to make. Enter the Westin OOO Generator. Design Campaigns Around the End User.
Gin and Topics: Cycling and Social Media
OCTOBER 14, 2011
And, we’re hosting a TweetUp on Monday night. Social Media Top 5 abbie fink cycling General Motors geoff livingston Google google engineer howie goldfarb joe thornley justin brackett liz scherer martin waxman PRSA social media authenticity time travelIt’s almost time for PRSA ! I’m going to Orlando just in time for Chicago’s sub-40 degree temps. Man, alive. 1.
2 Simple But Brilliant Content Marketing Examples from the Great White North
Convince & Convert
NOVEMBER 3, 2013
But I’d never met the man until this week, when I returned to beautiful Banff, Alberta to deliver a presentation on Youtility to Travel Alberta. I was honored to shake Mike’s hand, give him a signed copy of the book and a special Youtility T-shirt. Mike runs MikesBloggityBlog , a popular travel and entertainment blog in Canada. Taxi Mike is a Youtility. Simple. Useful.
6 Creative Ways to Engage Your Audience on Snapchat
JANUARY 9, 2017
Since we’re in the hospitality industry, many of our engagement questions focus on travel such as, “If you could travel anywhere in the world right now, where would it be?”. If someone replied “Venice” to the travel question I mentioned above, I’ll write back and say something like, “Have you ever been there before?” Host a Snapchat Chat. Hosting an event?
How to Get Creative with Influencer Marketing
FEBRUARY 24, 2015
Event Hosting If you want to leverage your influencer in real life, invite that person to represent your brand as an ambassador or be the host of your event. Case in point: The Well Travelled series from Herschel Supply showcases the work of photographers traveling the world with their bags. Target does a phenomenal job of hosting regular Twitter chats.
Alicia Cowan Travels: Social media workshop in beautiful Paris
DECEMBER 14, 2012
So when I was asked if I wanted to host a special workshop for the students in Paris, I said ‘YES!’. This year, I’ve been teaching at Sup de Pub in London. In December, I hopped on the Eurostar to present a two day social media marketing workshop for the 3rd year students studying Brand Strategy in Paris. Over the two days we covered a huge amount of topics using real business case studies.
The Spin Sucks Inquisition: Martin Waxman on Video
DECEMBER 18, 2015
We co-host Inside PR together. We’ve traveled together (not together, together, but on the same trips). By Gini Dietrich. Welcome to the very last Spin Sucks Inquisition of 2015. Next Friday is Christmas and the Friday after is New Year’s Day so this is it. Can you believe it? have a very special guest on today’s Inquisition. The Martin Waxman Inquisition.
Tourism Tweetup: Connecting Locals & Visitors
Bare Feet Studios
JUNE 23, 2012
Ask any traveler: would you rather stay in a tourist compound (aka tourist ghetto) or get out and meet the locals? Overwhelmingly, travelers want to meet the locals! Today I am promoting the idea of connecting guest travel bloggers with local bloggers, to enhance the coverage of the destination and to build a deeper, more personal community online among the many voices in travel.
7 Awesome Hacks to Promote Your Social Media Posts
Convince & Convert
NOVEMBER 8, 2016
The travel, tourism, and hospitality industry, for example, uses a host of different hashtags like #travel and location-specific hashtags, like #”country” (#spain, for instance), #”city”, #”airport”, etc. There are also popular chats hosted by different people that discuss specific topics. Image via Unsplash. highlight to tweet).
Twitter Tips for Your Business to Follow Into 2017
NOVEMBER 30, 2016
For example, you could: Host a weekly chat: Sprout has its own #SproutChat , which is set up to engage with our audience on a personal level. While it’s definitely a more intensive process to host your own weekly chat, the followers you gain during the event are strong followers. Forbes does an excellent job at inviting experts for co-hosting their Twitter chats.
3 Tips For Nonprofits To Boost Their Social Media Presence
FEBRUARY 23, 2015
The vast majority of the posts contain links to content hosted on one of its many websites. Jolkona Foundation, a nonprofit that nurtures future philanthropists, pins videos and photos from various places it travels and helps those in need. The primary goal of Sec. 501 organizations is not profit. Social media offers the perfect platforms to do this. Facebook now has more than 1.2
The Most Remarkable People on Social Media Today
APRIL 16, 2012
BRITT MICHAELIAN Community builder, radio host, author, entrepreneur & mom who loves to help you succeed in business & life. AARON KILBY SVP of Marketing & Creative Services at @ FE_Agency , Founder and Host of # mediachat and major coffee addict! Social Media Manager, Marketer & Trainer; Nonprofiteer; Non-fat lattes, travel & quick wit make me smile! BRUCE SALLAN Dad, writer, radio host, founder of # DadCh at. Author The Introvert's Guide to Success, # LeadershipChat co-Host. Partner @ 12Most & Co-host # MyBookClub. 3rd gen!)
2015: The Year of Redefining Your Basic Needs
JANUARY 7, 2015
On Thanksgiving Day, Wayside hosts a fancy and delicious dinner for those in need. I was lucky enough to be a volunteer for this event and served as a table host for an amazing group of people. And that lesson in support should travel with us throughout all of our efforts and campaigns. It’s also something you find referred to often in many leadership and management texts.
Seven Tips for Preparing for a Broadcast Interview
APRIL 10, 2012
The show’s host was interested in using the video to start a discussion about the power of social media and how it affects our daily lives. My problem was on the day Kony 2012 was released, I was traveling to California with my younger son. Take some time to research the topic of the interview, the show, and the host of the show. You Want Me? Not My Client?
Are We Too Busy For Great Marketing?
Convince & Convert
OCTOBER 30, 2015
To bring the concept of HumanKinda to life, JetBlue took a unique approach by partnering with director Bianca Giaever and host Sam Richardson to create a documentary just shy of 16-minutes long. JetBlue is dedicated to bringing humanity back to air travel. The video also offers a good reminder that an engaging, charismatic host can also drastically change the quality of the video.
Cam Conversation: Business Travel to Hawaii, NextLevelHI, Facebook.
Bare Feet Studios
MAY 6, 2010
We’d love to host more conferences here and it’s vital we know what it takes on your side of the pond to get here! You’ll see a small attempt at that at the end. More links and questions… The big question for you: How much lead time does it take for you to be comfortable planning a business trip to Hawaii? Please leave me a comment. Hawai?i Our dog Lexi does!
It’s time to quit your job and start with a Smart online business.
Social Media Marketing
AUGUST 11, 2016
Today, everybody is aware that making money online is possible and it can well replace your full time 9 to 6 job that may involve sitting long hours in uncomfortable posture, long distance travelling, expenses, home stay expenses and many more. You don’t need to go through tortures office schedules, exhaustive travelling and everything you hate about jobs. Let’s read on to know more.
The Spin Sucks Inquisition: Lara Wellman
JULY 15, 2016
On today's Spin Sucks Inquisition, we host Lara Wellman, a social media and small business coach. I'm traveling and can't watch now but looking forward. We discuss business coaching, turning 40, and more. The post The Spin Sucks Inquisition: Lara Wellman appeared first on Spin Sucks. Comments Yay Lara!
50 Inspiring Tech Savvy Leaders Over 50
JUNE 5, 2014
Forbes Top 10 Influencer, GigaOM Pro Analyst, Founder #CustServ chat#techradio host. This is the me you’d meet traveling, or in a bar. Also @artistatlarge. You know what? I’m tired of hearing people say “I’m over 50, too old to understand this stuff” or similar balderdash. I’m over 50 and I get it, so can you! I’ve worked with and learned from some pretty amazing people who are just as old or older and way savvier than I am. It’s about the love of learning–among other things–that keeps us young. Beth Kanter. kanter. bethkanter.org.
Responding (Or Not) to Blog Comments
JUNE 19, 2012
Earlier this year, I traveled to Norway to share a stage with Mitch Joel , Valeria Maltoni , Chris Brogan , and Maggie Fox. Sure, I have some days that I’m traveling or swamped with meetings and I can’t check on the blog throughout the day. Those are the days I find one or two readers is asking as host (without my asking) and baiting people into conversation.
The World’s First Instagram Hotel Gets Rave Reviews
Convince & Convert
OCTOBER 10, 2013
In an age where the hashtags like #travel, #travelgram, #traveling and #travelingram have millions of posts on Instagram (and counting!), it’s not all that surprising that an entrepreneurial hotel chain would attempt to cater to people’s snap happy travel preferences. Case and point – the world’s first “Instagram Hotel.” On the other hand, in-room iPads seem to be a hit!
Double Your Facebook Likes in 10 Minutes a Day [Infographic]
JANUARY 26, 2014
If you host live events, post lots of photos and encourage your fans to tag themselves. Host a Facebook contest. The most popular prize categories for Facebook contests are travel, entertainment, music, technology, and fashion gifts. 6. How do I get more likes for my Facebook page? . This is a common refrain among brands looking to grow their Facebook presence.
The Spin Sucks Inquisition: Sherrilynne Starkie
NOVEMBER 6, 2015
Happy marriage, raised two great kids, traveled widely, successful career. Sherrilynne is an executive vice president at Thornley Fallis , where she works with my buddy and Inside PR co-host, Joe Thornley. By Gini Dietrich. We sat outside, on the bank of the river, and chatted like old friends. And since then, she has truly become an “old” friend (in time, not age!).
Cool Social Tools: BigMarker
JUNE 24, 2014
Don’t have time to travel to headquarters half way across the country? At BigMarker, members can attend, upload, share, watch and host webinars. They can also host video conferences for organizations, company meetings and general online conferences. BigMarker This series of posts is for software and app and tech vendors who have new tools they’d like you to know about.
How to Create a Call-to-Action for All of Your Content
FEBRUARY 16, 2015
Build Community In my office, we have what we call “the Facebook question of the week.” A few years ago, one of our smarty pants young professionals said to me, You travel the world talking to business owners about how they should use video to engage potential buyers, but we’re not using it. Did they attend a live Q&A you hosted through Google Hangouts? Our time equals money.
[INTERVIEW] What Makes Airbnb A Meaningful Brand?
MAY 10, 2016
Aud: How does the EMEA strategy differ from the rest of the world, if at all? H: We try to create locally and elevate globally – this is especially important as we’re a travel brand. Airbnb is a community of guests and hosts, and people love Airbnb for each unique experience this offers. Our recent campaign aimed at bringing on new hosts is a prime example of this.
Newsflash: PR is Not Easy, Cheap or Quick
AUGUST 16, 2011
It’s a struggle to get attention from even local tier one media in many cases, when travel budgets are low and conferences are a dime a dozen. No chance unless you’re hosting the whole world at your event. Tweet. Within it, one section got my attention, and neatly illustrates why so many people think PR is cheap and easy. Anything less and they didn’t get us. WHAT???
Five Traits of Future PR Leaders
AUGUST 27, 2015
Last week, we hosted Robert Phillips , the author of Trust Me, PR is Dead , on our author Q&A. Real diversity comes from life experience and from having traveled, lived, studied, or worked in different cultures. By Gini Dietrich. I was just taking a gander through my SmartBrief newsletters and came upon The Five Necessary Traits of Future Leaders. Time-attentive. Cash is king.
7 Brands Winning Social Media During the Olympics
AUGUST 15, 2016
The first Games hosted in a South American city. Here are my travel essentials to bring back number 2! We're celebrating the fact that today 90% of our cereals do not have artificial flavors and colors from artificial sources by hosting the #RabbitShowdown! The Summer Olympics in Rio this year are a first in many ways: The first Olympics broadcast in virtual reality. fruit.
Marketing in the Round is Here!
MAY 14, 2012
From 12:00-1:00 CT today , we are hosting a virtual book launch or, what Mr. D. Our friends at Radian6 are hosting on Thursday at 1:00 CT for free. If you want us to come speak at your event, buy 600 books this week and cover our travel, and we’ll come visit! It was a sunny day and we stopped for bruschetta and wine while we discussed this crazy idea. Virtual Book Launch.
Study shows social media drives sales
OCTOBER 25, 2012
AIR MILES collectors were encouraged to engage with the AIR MILES-hosted social community website by sharing thoughts about the brand or participating in promotions; they were rewarded either with a small number of bonus miles or entry to a lottery for large prizes. The Air Miles program logo in Canada since 2009. Photo credit: Wikipedia). In total, over 99,000 unique posts were analyzed.