Mindjumpers

NOVEMBER 5, 2012

In Mindjumpers, we consistently analyse fan behaviour in order to know what type of content will be of greatest relevance to a brand’s specific target group. Use insights actively to know your fans’ demographics such as age groups and gender. The Performance of 100 Icon Brands on Facebook [report]. What is quality content?

Facebook 275

Facebook How To Loyalty Social Media Management 275

Mindjumpers

JULY 25, 2012

Tweet We often post about the importance of finding the right conversational touch points in order to engage your target group in conversations based on your values and beliefs. But instead of trying to guess why people are leaving your page you can in fact get reports on negative feedback from users when exporting insights data.

Facebook 267

Facebook How To Metrics Social Media Management 267

Mindjumpers

AUGUST 23, 2018

This could be surveys, interviews or focus groups. Some examples from a recent study in a university being, 90% of professors saying they work harder than average and 44% of students reporting they had donated to the university in the past year when in reality it was 28%. Traditionally market research has been built on claimed data.

Focus Group 100

Focus Group Curation Data Survey 100

Mindjumpers

SEPTEMBER 14, 2012

According to the Facebook IQ 2012 report , 41% of international brands maintain at least one local country page. The Performance of 100 Icon Brands on Facebook [report]. These local Facebook pages have grown at twice the rate of global communities and register 50% higher engagement.

Communities 234

Communities Brands Authentication Cost 234

Mindjumpers

SEPTEMBER 14, 2010

Check out this heatmap of how that show how people look at Facebook: The study report contains further data on the concrete results about what activities people do on Facebook, doing status updates, using pages, groups, events and games, sharing video and also contains some suggestions for improvement of the platform.

Advertising 238

Advertising Engagement Facebook Study 238

Mindjumpers

JANUARY 3, 2011

At least, according to the 2010 edition of the ‘Consumer New Media Study’ by Cone, a Boston-based Omnicom Group company that specializes in brand trust. Cone does not come to this conclusion but to me this is again clear proof of the fact that the modern consumer is omnichannel, multi-channel, cross-channel, or whatever you like to call him.

Loyalty 205

Loyalty Social Media Study Social Networking 205

Mindjumpers

JUNE 8, 2011

E.g. it’s almost a safe bet that events like the #Oscars or #SXSW will have a large group of people following the hashtag before, during and after the given event. Reporters also have less time than ever to make thorough research on a given topic and therefore they might appreciate content that makes their job easier.

Netvibes 218

Netvibes Social Media Tips Delicious 218

Mindjumpers

JULY 24, 2015

A new report from the IPA (Institute of Practitioners in Marketing) and Hall & Partners, “ From Mad Men to Sad Men ”, now reveals that the challenge to build and maintain a positive and flourishing collaboration between agency and client is more difficult than ever before.

Nielsen 100

Nielsen Collaboration Compete Meeting 100

Mindjumpers

DECEMBER 3, 2010

However, in trying to answering it, one can find a lot of value for his business and “target groups” in this integrated social media and cross-channel marketing age. The report also gives some tips and facts concerning the type of content that people share most and also how important it is to make your content share-worthy.

Content 213

Content Social Bookmarking Press Release Research 213

Mindjumpers

AUGUST 1, 2012

Tweet In late June, I wrote about ComScore’s second report called “The Power of Like 2 – How Social Marketing Works” and how it’s not just about getting likes, but rather about creating engagement and interacting with fans. Like the second report, the third one is also based on collaboration between ComScore and Facebook. Key findings.

Retail 230

Retail Report comScore Brands 230

Mindjumpers

DECEMBER 9, 2015

Indians today are looking for a more personalized social networking platform where they can communicate with different groups of people. Top brands such as PepsiCo and Bharti Airtel have integrated regional languages into their digital campaigns, resulting in more than 150% engagement compared to identical English posts.

Social Media 100

Social Media Trends Mobile Social Networking 100

Mindjumpers

FEBRUARY 24, 2012

The report includes more interesting insights on how enterprise social networking drive business value. Read the complete report here: Altimeter Report: Making The Business Case for Enterprise Social Networks. Similar Posts: New Report on Social Media Management From Altimeter– Reading it Will Save Your Company’s Money!

Social Networking 258

Social Networking Report ROI Software 258

Mindjumpers

JANUARY 6, 2012

.” The above lines are from the executive summary in a new report published last night/CET (5/1-2012). The report is named ‘A Strategy for Managing Social Media Proliferation’ and conducted by Jeremiah Owyang from Altimeter Group. Strategy and Business Objectives. A Strategy for Managing Social Media Proliferation.

Social Media Management 201

Social Media Management Report Social Media Nielsen 201

Mindjumpers

OCTOBER 4, 2012

InSitesConsulting recently released a report of the status of social media in 2012 with more than 2.000 facts & figures about social media in 19 countries. In this blog post, I will guide you through the 5 main conclusions of the report and add some final remarks on what to extract from the findings. Implications.

Social Media 239

Social Media Collaboration Report Instagram 239

Mindjumpers

JANUARY 23, 2012

Tweet In January 2012, a report called ‘Global Social Media Adoption In 2011’ was published by Forrester. This report uses Forrester’s Social Technographics groupings to show how people around the world use social media. Regional social media adoption patterns: Here are some brief take-aways from the report.

Social Media 234

Social Media Patterns Statistics Report 234

Mindjumpers

AUGUST 30, 2012

social marketing software company, released a new report: “ 6 Mind-Blowing Social Media Stats – And What They Mean for Marketers ”. In the report, it’s therefore recommended that you: Designate a response team: Empower a team in your organisation to take the lead on customer responses. > To see the full report, please click here.

Social Media 224

Social Media Brands Telecommunications Airlines 224

Mindjumpers

AUGUST 7, 2012

The results in this report are based on data from telephone interviews conducted by Princeton Survey Research Associates International from January 20 to February 19, 2012, among a sample of 2,253 adults. The report also broke down some Twitter user demographics to give us a better idea of the people behind the tweets. The tweeters.

Study 264

Study Twitter Mobile Survey 264

Mindjumpers

NOVEMBER 15, 2012

In fact, 90% of marketers think content marketing will become more important over the next year, according to a report from Econsultancy & Outbrain, yet only 38 % have a content marketing strategy in place. 360i just released a very useful report drawing out the key elements of content marketing.

Strategy 226

Strategy Brands Curation Content 226

Mindjumpers

JANUARY 9, 2013

This means that a brand with an established Facebook page can create a message and then send it to the fans of their page, making the distribution of the message to the target group run smoothly. Report: How Social Marketing Works for Retail Brands [Report]. Tempted to experiment with the apps in the near future?

Facebook 247

Facebook Discount Marketing Retail 247

Mindjumpers

JULY 27, 2011

Here, we will introduce some of the main points of the report. In the report, Awareness proposes the strategic “Social Funnel&# framework in order to help companies focus staff, resources and expertise on creating value from the amount of social media data available. The Social Funnel. Measure and Grow Social Reach.

ROI 219

ROI How To Marketing Proposal 219

Mindjumpers

JUNE 16, 2014

This is what he had to report. . Our industrial PhD Christopher Zimmerman has been attending this year’s European Conference of Information Systems (#ECIS2014) in search of freshly revealed research on social media, and in particular contributions to the emerging field of social business intelligence.

Social Networking 166

Social Networking Conference Privacy Research 166

Mindjumpers

MAY 3, 2012

A report from 2010 says that the usage of social network in Norway is a tad higher than rest of Europe. The dominating age group on Facebook is 25–34 with a total of 574,231 users, followed by the users in the age of 18–24. The Norwegian social media and Internet users. In 2010, 92% of Norwegians had access to Internet.

Social Media 247

Social Media Airlines Statistics Social Networking 247

Mindjumpers

NOVEMBER 5, 2010

Consumer centred groups will now be able to draw their consumers targeting them according to geo-location services offered. Firstly, Pew Research Center just published a report which basically says that it’s a fraction of people on Facebook (ie we’re talking about 1%, 2% and 5% of users ) who use LBS on Facebook.

Foursquare 208

Foursquare Facebook Social Graph Technorati 208

Mindjumpers

JANUARY 28, 2013

Either or, the Community Manager gets a unique understanding on what social content means, the value of putting it into the right context and how its being perceived by the target group. The Community Manager Report 2013 [Infographic]. 4th Annual Community Manager Appreciation Day: Jan 28, 2013. Community Management 2013.

Communities 252

Communities Trends Guidelines Hashtag 252

Mindjumpers

SEPTEMBER 23, 2010

Download the full report from Vitrue Similar Posts: How Users Engage With Advertising on Facebook Facebook Introduces Location Service: Places Social Media Is Like Risotto! Other than that, not posting on weekends makes sense, as there is a difference between personal social interaction and social interaction for the sake of learning.

Facebook 267

Facebook How To Disqus Fashion 267

Mindjumpers

JANUARY 30, 2013

Vine, on the other hand, is a tool for direct brand communications and storytelling within harsh restrictions that call for great target group understanding as well as brand image communication. Facebook Engagement Rates Continue to Grow [Report]. What do expect from these two new apps?

Banking 203

Banking Mobile Video Brands 203

Mindjumpers

DECEMBER 18, 2012

Meanwhile teaching, she has held a position as marketing planner at Chendu Media Group. According to a report released in June 2012 by CNNIC (China Internet Network Information Center), the Chinese netizen population has reached 538 million of whom 95% are social media users as well. Her research focuses on new media advertising.

Content 208

Content Marketing Press Release Mobile 208

Mindjumpers

SEPTEMBER 10, 2010

High heals have stepped on runways, the new collections have been featured on famous models and the exclusive group of high fashion characters have been catched on front-row. You can get the latest report directly from their blog. Is there any difference between the fashion week procedure now and some years ago?

Fashion 251

Fashion Industry Social Media Blogger 251

Mindjumpers

FEBRUARY 18, 2015

A recent report from Radium One shed some light on the concept of “Dark Social”. Twitter Aim to Regain Momentum with New Video & Group Message Features. A dominant but seldom discussed force in online sharing. Among other things the research showed that 32 % of people who share content online would only share via Dark Social.

Social Media 100

Social Media Instant Messaging Tips URL 100

Mindjumpers

OCTOBER 25, 2011

Download the full report here or view the slideshow below to gain more detailed insights into consumer behaviour on Twitter: Similar Posts: What’s Trending @Twitter? Be human and show who you are as a brand. Interact with your followers and also retweet other users’ content. infographic].

Study 227

Study Twitter Discount Buy 227

Mindjumpers

MAY 21, 2012

Knowing how to create engagement with your target group by using the right channels/platforms, how to distribute and monitor it most time efficiently and how to analyse on the data your social media efforts produces will guide you to the goal. Similar Posts: Google Analytics Unveils a Set of Social Reports. Sounds easy, right?

Social Media 278

Social Media Overview Marketing Groups 278

Mindjumpers

AUGUST 14, 2012

As an artist, if you want to secure a great endorsement deal, you have to have the right kind of fans according to the target group of the brand. Similar Posts: The Performance of 100 Icon Brands on Facebook [report]. Adding social media to the equation. Enter social media. Third Year of Bees Awards.

Strategy 227

Strategy Collaboration Upcoming Survey 227

Mindjumpers

JULY 20, 2011

According to eMarketer Report in 2011, 10% of online spending is used for advertising on social networking sites. Survey by ECG group. Online ads are becoming more social and spending on lead generation and email marketing is shrinking.

Company 270

Company Social Media Survey Exercises 270

Mindjumpers

JUNE 28, 2012

Tweet In my last blog post , I wrote about a recent report focusing on how social marketing is more than just ranking up a bunch of likes! Overall, the report talks about how important it is to reach fans with relevant and engaging content in their News Feed, since their interaction with the content makes your message spread to their friends.

Social Media 274

Social Media Influencer Report Groups 274

Mindjumpers

SEPTEMBER 26, 2011

The statistics in the infographic were pulled from LinkedIn data, job listings for positions in the field and a report by Jeremiah Owyang of Altimeter Group. There are some very good information in it, so take a look at it and let us know what you think about it. What do you look for in a social strategist?

Overview 271

Overview Statistics Groups Groups 271

Mindjumpers

SEPTEMBER 29, 2011

Here is a really good infographic put together by Webs , a website designing firm who compiled the findings of a survey done by their group Pagemodo in an interesting infographic. 48% reported that a portion of the traffic converts into customers. What does this infographic mean to your business?

Company 198

Company Facebook Survey ROI 198