Hootsuite

SEPTEMBER 16, 2021

Having lots of followers can mean a direct line to your business’s target audience –a connection that most marketing strategists only dream of—so making sure your audience can find you is key. So, how do you make yourself “findable”? Cross promote on other platforms. And better yet, “followable”? It’s where you want to be!

Tips 138

Tips Hashtag How To Instagram 138

Convince & Convert

JANUARY 7, 2015

Recently, LinkedIn released their top 25 job skills of 2014 , based on what recruiters are looking for on the LinkedIn platform. There were several others in the top 25 specifically related to digital marketing, such as digital marketing campaign specialist, etc. I’m a huge proponent of content marketing and social media.

SEO 60

SEO Findability Skills Paid Search 60

Convince & Convert

JANUARY 7, 2015

Recently, LinkedIn released their top 25 job skills of 2014 , based on what recruiters are looking for on the LinkedIn platform. There were several others in the top 25 specifically related to digital marketing, such as digital marketing campaign specialist, etc. I’m a huge proponent of content marketing and social media.

SEO 60

SEO Findability Skills Paid Search 60

Convince & Convert

JANUARY 18, 2024

2023 was by far the most turbulent year for digital marketing, with generative AI having us all questioning the future of online findability and what we need to do to adapt. Generative AI will make buying journeys even more unpredictable but it also provides marketing opportunities we have never seen before. Perplexity.AI

Tools 117

Tools Marketing Findability Real Estate 117

Twist Image

NOVEMBER 13, 2012

On November 5th, 2012, Marketing Charts ran a news item titled, Clutter: 4 in 10 Say More Than Half Of Their New Emails Are From Marketers. In fact, 8 in 10 respondents said that more than 20% of their new emails came from marketers." We need to make it as shareable and as findable as possible to those that need it.

Wikipedia 101

Wikipedia Findability Startup Collaboration 101

Twist Image

APRIL 9, 2014

Marketers, we have a problem. All over the world, junior brand and community managers are building PowerPoint decks with charts, graphs and quotes from this article in an effort to demonstrate both how "in the know" they are, and how antiquated the upper echelons of the marketing and communications are. Both are misnomers.

Questions 102

Questions Content Press Release Findability 102

Twist Image

APRIL 17, 2012

At its core, what actually makes any piece of content (whether it's generated from an individual or a company) have any semblance of social-ness to it, is the ability for it to be as shareable and as findable as possible (if you do that and people like it, they will naturally talk about it). Can you make money sharing?

Wiki 102

Wiki Hotels Social CRM Retail 102

Twist Image

JUNE 21, 2012

At a business level, there's a bigger (and much more profound) element at play here: Kickstarter devours the chasm that existed in entrepreneurship between ideation and go-to market (the hardest and most complicated part of it). The platform highlights talented people who have something to sell. What is Kickstarter?

Wikipedia 108

Wikipedia Startup Findability Project 108

Webbiquity SMM

FEBRUARY 16, 2011

LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. So how can you get the most out of this business-oriented social network?

LinkedIn 189

LinkedIn Tips B2B Findability 189

Twist Image

MARCH 17, 2011

How does a Marketing Professional (or any media professional) bridge the gap between the traditional marketing channels to where we're at now? There is an opportunity now for marketing and media professionals to cross the digital divide. It isn't for Digital Marketing. Here are 6 ways to become more digital: Learn it.

Findability 110

Findability Analytics Mobile Google 110

Twist Image

MARCH 29, 2011

For almost a decade, many digital marketing professionals (myself included) have been banging the drum of monitoring online spaces to better understand how your products are positioned. digital marketing. It's never been easier to hear what your consumers are saying about you behind your back. Vancouver Sun - not yet published.

Radian6 102

Radian6 Findability RSS Sentiment 102

Twist Image

FEBRUARY 7, 2011

I don't see that as relevant to the story as much as what this continues to mean for the dramatic changes in content and marketing: It's no longer about a destination. If the content doesn't exist, the platform does exist for you to create it in an original and compelling way. It's about the platforms too. you name it).

Content 111

Content iPad Findability Publishing 111

Keyhole.co

JANUARY 26, 2024

Skims’ content marketing strategy uses the same genius, leading to its top position. So, with some market research and targeted campaigns, Skims is all set to make a mark in men’s sportswear. Here are some key features of Skims’ marketing strategy leading to this success. Fendi and Skims’ collaboration was very successful.

Influencer 59

Influencer Social Media Strategy Marketing 59

Twist Image

OCTOBER 14, 2010

It's also no surprise that search powers some of the biggest online platforms we have (from YouTube and Facebook to Twitter and Flickr ). It's in their best interest to make everything online findable and connectable (and this includes the content you are creating and/or requesting). search engine marketing. facebook like.

Microsoft 109

Microsoft Flickr Findability Engineering 109

ProBlogger

JANUARY 1, 2013

These articles are powerful, but often I find myself speaking with people who don’t have a blog yet, or are using Blogger or custom made, cumbersome platforms. In this article we will go back to basics for those who haven’t started their blog yet, or who are on platforms that are hindering their progress. Market Samurai.

WordPress 45

WordPress Findability SEO Digg 45

Diva Marketing Blog

APRIL 9, 2009

Diva Marketing Talks is a live, internet radio (BlogTalkRadio) show. 1-topic about social media marketing. Today's Diva Marketing Talks explores a "new" demographic that is joining the social media conversation. technology in the sales and marketing initiatives. 30-minutes. Miss today's show?

WordFrame 45

WordFrame Social Media Web 2.0 Lurker 45

Sprout Social

JANUARY 18, 2017

We’ve written about UTM codes before , and yet many marketers are afraid of them. Now let’s break this recipe down: Source: Which platform the traffic will be coming from (Twitter, Facebook, LinkedIn, etc.). This is where content analysis and smarter marketing come together to provide real numerical results.

ROI 40

ROI URL Analysis Campaign 40

Buffer Social

JULY 21, 2020

which is why visual marketing is one of the most powerful marketing tools out there. Keep reading to find out how to build and shift brand perception using visual marketing and Unsplash. Yet, this visual marketing strategy that focuses on immediate gains is very limited. Let's dive in.

Brands 94

Brands Marketing How To Case Study 94

Hootsuite

FEBRUARY 27, 2023

It’s the social platform par excellence for organizations looking to build partnerships, find their next hire, and even keep an eye on their competition. Like most social networks, LinkedIn has a search engine and an algorithm , meaning you’ll be competing for attention with other businesses using the platform. What is LinkedIn SEO?

SEO 110

SEO LinkedIn Tips URL 110

agora pulse

JANUARY 30, 2020

Do your social media marketing plans lack a strategy for YouTube? From humble beginnings as a way for people to connect through video content, YouTube is now one of the biggest marketing channels offering lots of opportunities for growing your business. YouTube is not just a video hosting platform. Try live streaming.

YouTube 153

YouTube Screencast Findability Sentiment 153

Twist Image

JULY 18, 2013

As much as brands toss the words engagement and content marketing and social media and mobile around the boardrooms, they''re still ultimately looking for one thing: a quick impression. It''s a complex and highly fragmented platform with many players vying for attention in some strange ways. or another place to put an ad.

Advertising 109

Advertising Tumblr Brands Yahoo 109

Sprout Social

OCTOBER 21, 2021

Like most parts of marketing, it takes a lot of work to perfect your earned media strategy. It’s a very effective form of content marketing and is also the toughest media type to get. Including user-generated content as part of your content marketing strategy is one way to encourage more of these shoutouts. What is earned media?

Strategy 136

Strategy Tips Review Findability 136

Webbiquity SMM

JUNE 14, 2011

Last week’s Online Marketing Summi t in Minneapolis drew an intense crowd of local agency and corporate attendees focused on learning the latest strategies for SEO and search, conversion rate optimization (CRO), QR codes, PPC, social video marketing, integrated analytics, social media measurement and more. Steve Woods , Eloqua.

B2B 164

B2B Sentiment SEO Klout 164

Kikolani

MARCH 8, 2013

Why Google+ Is the Best Social Platform for Content Marketers – On Google+, your network impact extends beyond the social media domain. 6 Parts of Your Marketing You Should Always Be Optimizing – What will truly move the needle for your optimization efforts? Business / Career. Search Engines / SEO.

Mashup 126

Mashup Meeting Resources Adwords 126

Webbiquity SMM

AUGUST 28, 2012

Given the widespread adoption of social media marketing practices, the “if” and “when” questions seemed to have now been resolved by most midsized and larger companies (and a lot of small companies as well). What’s the best process for developing a social media marketing plan? by MarketingProfs.

Social Media 207

Social Media Tips Tumblr Wikipedia 207

Techipedia: Tamar Weinberg

JANUARY 5, 2011

2010 by far was the biggest year yet in the Internet Marketing realm. Since I can’t read everything written by the Internet Marketing community, I ask my Twitter and Facebook followers for their own recommendations. Content Development/Marketing. Pay-Per-Click (PPC) Marketing. Affiliate Marketing.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

ProBlogger

MARCH 15, 2015

This is a guest contribution from digital marketer Pratik Dholakiya. Pick a Blogging Platform That Gives Your Blog Wings. By this, I mean your blogging platform needs to be easy to use, a pleasure to browse through, while simultaneously offering the right level of security to prevent any mischievous hackers from breaking in.

Findability 20

Findability SEO Analysis Tumblr 20

Sherrilynne Starkie

JANUARY 23, 2018

They should also have some basic design skills to bring to marketing and communications projects. For example, there are dozens (probably 100s) of format requirements for the various social networks and platforms. It takes a lot of design knowledge to develop a social media strategy and plan a program.

Consultant 427

Consultant Skills Social Media Drupal 427

Sherrilynne Starkie

JUNE 2, 2013

Content curation is collecting relevant online editorial content and organizing and republishing it to make it findable and useful. Currently he’s the director of content for Spundge*, a collaborative software platform for content creators. Cool platform. Kirsten Smith ( @kismith ). May 27, 2013. May 27, 2013.

Curation 299

Curation Findability Journal Collaboration 299