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The KISS Method For Determining Social Media ROI

SocMed Sean

The dangers of ignoring knowledge management is that employees who leave your organization take their “tribal knowledge” with them, resulting in loss of access to the information and increased training costs for the persons’ replacement. DON’T try to use Facebook as a company intranet.

ROI 269
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How to create a complaint management system to protect your brand reputation

Sprout Social

Lastly, integrated complaint management software and searchable knowledge bases will ensure your agents have all the customer information they need in one central place. Sprout simplifies online review management by pulling reviews from Facebook, Google My Business, TripAdvisor and other online review sites into one platform.

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9 Chatbot builders to enhance your customer support

Sprout Social

Amazon Lex knows when to seek answers from knowledge bases, ask for clarity or direct users to human agents, enhancing the overall customer experience. It allows you to engage with customers seamlessly across various channels, including Instagram Direct Messages, Facebook Messenger, WhatsApp and SMS.

Hubspot 103
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Testing: AI-Powered ChatBot Trained on Website Content

Jon Loomer

Here are examples of pieces of content that I created to help improve the knowledge base of the bot: Where Should I Start? While I think I’ve mostly addressed the fake URL issue with the base prompt, I can still address answers that I don’t like by revising the answer.

Training 182
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Instagram Videos and Hashtags

Oktopost

We’re delighted to introduce two new features that were recently made available by Facebook: Instagram Videos and Hashtags Search. Videos are a great way to promote your brand and boost engagement, so no wonder that we’re super excited that Facebook finally made Instagram video publishing available for marketing partners.

Hashtag 60
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Monday Roundup: Blogging for Veterans

Waxing UnLyrical

Quick tip: build a multi-media knowledge base. You should check out what she’s doing with Social Strata, especially if you are looking to build and manage an online community, but I just loved this post about building a knowledge base. Based in the Washington, D.C., This is yet another great post for Cision.

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B2B vs. B2C Influencer Marketing: Platforms, Practices, and Packaging

Webbiquity SMM

I think and talk and work a lot on the “big four” of the social networking world: Facebook, LinkedIn, Twitter, and YouTube. Same thing for Instagram with photos and now, of course, all content formats: TikTok, Facebook, Twitter, they all follow that same playbook. Facebook is launching three competitors on its own.

B2B 306