Convince & Convert

MARCH 7, 2016

When Was the Last Time You Changed Your Approach to SEO and SEM? Search marketing is a moving target, making it harder to continue your success through change. Attending digital marketing conferences like SearchFest , seeking out industry resources, and following search marketing news can help you spot an “expert” who is anything but.

Marketing 60

Marketing Mobile How To SEO 60

Firebelly

AUGUST 3, 2010

Given the topic, I'm left to wonder if any response would have doused the fire?

Facebook 216

Facebook Paid Search SMS Syndication 216

Firebelly

NOVEMBER 11, 2009

Here’s an example:  Send your own ElfYourself eCards Elf YOURself, and Tweet them to me (now that you can!) And Elf Yourself has made uploading photos easier this year,adding an option to upload photos directly from your Facebook account. Doesn’tget any easier than that!

Paid Search 124

Paid Search SMS Syndication Social Bookmarking 124

Firebelly

JUNE 24, 2010

  Ning, for example, announced last monththat it will be phasing out its free users, and Grou.ps only allows for acertain number of users and uploads before it pushes you to their paid system. Of course, there are a few drawbacks to consider beforeyou launch a social network around your brand.

Social Networking 121

Social Networking MySpace Paid Search SMS 121

Firebelly

MAY 20, 2010

" Below is an example of a profile photo directing people to a desired tab that we created for a client during a sweepstakes they were running:   I realize it's a bit hard to read at this size, but the top half of the graphic is dedicated to their promotion and under the pinata, it says "Click the Sweepstakes tab to enter.

Facebook 123

Facebook Paid Search SMS Syndication 123

Sprout Social

FEBRUARY 11, 2021

In 2020, Acronym developed a comprehensive digital campaign including full paid social, search and SEO strategy to launch and promote an ecommerce site for a travel industry client. return on ad spend on paid search, outperforming their ROAS goals in 2020 by 75%.

Campaign 105

Campaign Groups Groups Communities 105

Bill Hartzer

JUNE 25, 2013

After the 2002 Search Engine Letter was issued, search engines embraced the letter’s guidance and distinguished any paid search results or other advertising on their websites. The FTC encourages search engines to use Visual Cues to distinguish paid ads versus natural search results: we recommend that.

Engineering 151

Engineering Advertising Yahoo Paid Search 151

Social Media Marketing

AUGUST 26, 2016

Paid search advertisement has been popularized due to its immense benefits to innumerable online businesses. Also, Make sure that both, SEO and PPC for your business , are going hand in hand. This is, perhaps, the most effective tool to promote your business and make sales in today’s extremely competitive internet marketplace.

How To 60

How To Paid Search Guidelines Campaign 60

Social Media Strategery

APRIL 3, 2014

There was paid media, and there was earned media — and for the most part, everyone understood their role. Today we have Search Engine Marketing (SEM) Managers, Search Engine Optimization (SEO) analysts, Digital Analysts, Community Managers, Content Marketing Specialists, and way too many social media ninjas, gurus, and rockstars.

Syndication 103

Syndication Marketing Advertising SEO 103

Techipedia: Tamar Weinberg

JANUARY 31, 2012

Check out his earlier posts on How to Hire Your Social Media Marketing Partner and How to Hire Your SEO Partner. Ask the agency and referrals for examples of how that issue has played out. Ask for examples of when the agency has said no. This is a guest post by Brad Shorr. But on another level, every business is unique.

How To 166

How To Marketing SEO Project 166

Firebelly

NOVEMBER 13, 2009

Fine tune your marketing and PR to focus in on what people are interested in Take the information to the operations side of the house - customer service, R&D - and change the things that are being discussed (make things better for example) The opportunity is for PR people to lead the way that business is done.

News 100

News Social Media Marketing Paid Search 100

Kikolani

SEPTEMBER 21, 2012

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. 21 Reasons You Should Write Guest Posts – As Penguin and Panda (the latest Google updates) have shown us – times are changing in SEO. Search Engines / SEO.

Mashup 117

Mashup Resources SEO Remix 117

Firebelly

OCTOBER 15, 2009

What other examples have you found of the amazing socialimpact of social media? This occurrence is further proof that social media is hereto stay. Some people may still not understand the full impact or the best wayto use social media outlets, but it’s officially a part of our culture. As always, please share!

Social Media 100

Social Media Paid Search SMS Syndication 100

Kikolani

MAY 3, 2013

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. 25 Awesome Examples of Business Card Stickers – 25 Of The Worlds Coolest, Original & Creative Business Cards. The Resources Mashup. Featured Post. Get Inspired!

Mashup 130

Mashup Resources Products Press Release 130

Firebelly

OCTOBER 23, 2009

For example, check out the very popular site colourlovers. Here are my top 5 reasons that I would recommend WordPress any day of the week: WordPress can make websites that don’t look like blogs. This is a very big misconception. Many people always assume that if you are using WordPress as a CMS that it has to be a blog. This is very untrue.

WordPress 100

WordPress Content management systems Paid Search SMS 100

ProBlogger

APRIL 10, 2017

HyperText Transfer Protocol, or HTTP codes and redirects, are vital to your SEO efforts. Sitemaps that contain bad URLs are called “dirty sitemaps”, and they can lead to the engines losing trust in those sitemaps,” according to Search Engine Watch. For example, providing URLs that 404, 302, 500, etc.”. 100 status codes.

URL 50

URL Class SEO Engineering 50

Sprout Social

SEPTEMBER 1, 2021

For example, if you run a skincare line, there are people who’ve always wanted to use your products but would prefer fragrance-free versions of them. For example, while you track brand mentions for social SOV, link clicks will determine organic search SOV. SEO share of voice. Competitor research.

SEO 144

SEO Social Media Metrics Sentiment 144

Convince & Convert

NOVEMBER 23, 2010

Twitter followers and Facebook fans and the most egregious example. I can do the exact same thing for your paid search campaign, banner ad campaign, and your website home page. The number of Twitter followers you have means practically nothing. What you can do with them matters a lot. That’s what we need to measure.

Metrics 127

Metrics Postrank Klout Marketing 127

Sprout Social

JANUARY 2, 2019

For example, our Facebook impressions report can clue you in on whether or not your posts are actually getting in front of your audience. For example, a flurry of likes or comments on a specific post means that you’re capable of creating buzz with that type of content. Organic or paid content? Web traffic metrics.

Campaign 111

Campaign Social Media Metrics Trends 111

Kikolani

JANUARY 3, 2013

Paid media are media assets that are obtained through external investments such as display ads, sponsorships and paid searches. For example, let’s use the facts we stated earlier. Best of #SMAZ – Blogging Tips, Social Media ROI, & SEO. 92% of consumers trust recommendations from people they know.

Tools 151

Tools Digg Nielsen Klout 151

Firebelly

OCTOBER 26, 2009

Again, another example of the diversity of Twitter. It's about being human. All of the above make you human, and generate conversation. I know from experience. #7-Speaking 7-Speaking out of context-People retweet the weirdest of things. If you keep a balance, even the weirdest of Tweets keep people interested. #8-Dailybooth

Paid Search 107

Paid Search YouTube Eventful Twitter 107

Oktopost

JULY 27, 2021

Savvy B2B marketers, who know where that research begins – search engines – can capitalize on this by using Search Marketing tactics. . Search marketing allows a business to capture valuable leads from buyers researching a purchase. SEO is optimizing your website to be more attractive to the algorithms of search engines.

B2B 118

B2B Marketing SEO Engineering 118

Buffer Social

NOVEMBER 8, 2023

For example, if one person visits the page ten times, ten page views will be recorded. Organic search traffic Organic search traffic refers to how many page views are generated by non-paid search results. It’s important to note that this tracks multiple visits from the same person.

Metrics 98

Metrics Content Marketing Newsletter 98

ProBlogger

AUGUST 29, 2012

And we also know that many people who come to our sites through the search engines may not be in our target audiences. If I take a look at a few other high-traffic posts, I can start to form a clear picture of how these users search. Advertising on a site as your guest post is published there is one example. Backlink metrics.

Metrics 40

Metrics Blogger Collaboration RSS 40

Sprout Social

OCTOBER 21, 2021

For example, a blog post on your website, a social media post from your account or a newsletter. Examples of earned media include an Instagram mention when someone visits your shop, an unsolicited Yelp review and even a reshare of your blog post. Examples of earned media. This is where PR work comes in.

Strategy 136

Strategy Tips Review Findability 136

Hootsuite

JUNE 13, 2022

In this post, we’ll break down everything you need to know about share of voice, including how it works for SEO, PPC, and social media. For example, if your brand sells running shoes, you should expect to show up in conversations about running, running shoes, and sneakers. Share of voice for SEO. Improve your SEO.

Social Media 144

Social Media How To HootSuite Metrics 144

Josh S Peters

JANUARY 21, 2013

So far in the convergence of search and social we have talked about Social Media / SMO , Search / SEO and ZMOT. We start off this week by turning our eye towards paid media, which as a very valuable position as it straddles all of the aspects already discussed. The Convergence of Search and Social Part 1.

Wiki 178

Wiki Paid Search Adwords StumbleUpon 178

Kikolani

SEPTEMBER 13, 2013

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. Search Engines / SEO. 25 Mistakes Link Builders Make – Building links is an important aspect of SEO. Blog Post Promotion is LIVE! Share Your Best Blog Posts.

Marketing 126

Marketing Paid Search Mashup Forums 126

Webbiquity SMM

JANUARY 19, 2011

Web presence optimization (WPO)—using tactics like SEO, PPC, online PR, social media, content marketing and reputation management in a coordinated fashion to maximize your online visibility and business results—is the core theme of this blog. How to use search to shield your brand from negativity by iMedia Connection.

Tips 179

Tips Press Release Reputation B2B 179

Firebelly

AUGUST 27, 2010

Customers who are willing to post pictures or kind or constructive comments about your enterprise might receive discounts on your products or services, as an example. For instance, you can reward your customers who say nice things about your business.

Facebook 182

Facebook Foursquare Paid Search Discount 182

Webbiquity SMM

MAY 3, 2016

As will be the case for all posts in this series, tools will be shown with the number of results returned by Google on a search for reviews of that tool (not necessarily the actual number of reviews) and example showcase reviews. Links to all showcase reviews are near the end of this post. Google Review Count: 400,000. Anders Pink.

Tools 100

Tools Sample Samples Price 100

Techipedia: Tamar Weinberg

JANUARY 5, 2009

SEO Space): Jody Nimetz highlights the pros of opting for Facebook ads. 27 Website Promotion Sources that Have Nothing to do With Google or SEO (eMoms at Home): In other words, Wendy Piersall explains that your online marketing strategy is all about internet marketing and a whole lot of social media. Rae explains all.

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Kikolani

JUNE 9, 2011

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, making money online, SEO, and social media on kikolani.com. How to launch a new blog with already high search traffic – how to find the phrases that will bring the traffic to you. Search Engines / SEO.

Mashup 141

Mashup Resources Real Estate SEO 141

Webbiquity SMM

JANUARY 17, 2011

According to MarketingSherpa research, marketers working in social media report an average 27% conversion rate for organic search traffic, while those not using social media reported a 17% rate. Sutton concludes, “Clearly, SEO is more effective at attracting attention and ultimately converting people. by aimClear. There are 1.5

Research 210

Research Social Media B2B Marketing 210

Webbiquity SMM

JANUARY 9, 2013

However, buyers’ expectations are changing and therefore the way sales people do their jobs needs to change as well, for example: “Buyers already know about your ready-made solutions found in their researching. ” Is happiness the secret of success?

Strategy 190

Strategy Marketing B2B Exercises 190

The Realtime Report

DECEMBER 18, 2018

For example, it’s estimated that the augmented reality and virtual reality markets will surpass $94 billion by 2023. In other words, while things may seem relatively stable in the moment it’s important to remember that we live in an age of rapid advancements.

Marketing 89

Marketing Metrics Privacy Mobile 89

Techipedia: Tamar Weinberg

JANUARY 5, 2012

The newsletter, which was sent within the first week of the month, would include new research findings from surveys conducted by research groups such as the Pew Research Center, new discoveries from a marketing firm’s eye tracking study, or data that was recently culled across a multitude of SEO agency case study reports.

Marketing 264

Marketing SEO Case Study Small Business 264