Mindjumpers

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Top 10 Tips on Planning a Blogger Event

Mindjumpers

Follow George on Twitter @GeorgieC and catch her own social media thoughts at: What’s a Girl to Do? From a PR point of view an event should be about provoking discussion and debate around the product/service you drawing attention to rather then some tenuous association. b) What do I want to get out of the event on behalf of my client?

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Osama Bin Laden’s Death is Taking Over Facebook and Twitter

Mindjumpers

Tweet In the hours after Obama’s official statement on the death of Osama Bin Laden, the topic is taking over the conversation on both Twitter and Facebook – turning once again the social media channels into the world’s largest water coolers. For every minute a new page surfaces celebrating the death in one way or the other.

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The State of Social Media 2013 [infographic]

Mindjumpers

The following infographic sums up 2013 in social media events, month by month. Events and videos created massive word of mouth. The Harlem Shake went viral, things went pretty fast on Twitter when Miley Cyrus was twerking at the VMA and ‘selfie’ even made to the Oxford Dictionary’s Word of the Year. click to view large image ).

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Super Bowl Becomes Social Bowl

Mindjumpers

Tweet Super Bowl is no longer just a sports event, but also an event where all the great brands advertise to get the attention of the viewers during the event. Therefore Mullen and Radian6 have created the site BrandBowl 2011 which uses Twitter to analyse people’s reactions and sentiment towards Super Bowl commercials.

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Why Oreo’s ‘Daily Twist’ is one of our all-time favorite social media campaigns

Mindjumpers

It used milestones and pop culture events to create engagement. The campaign was driven on Facebook and also featured on Twitter, Tumblr and Pinterest. The Oreo twists were especially created to spark conversation and sharing, referring to milestones or pop culture events that people could relate to and share their thoughts about.

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What Made Oreo’s “Daily Twist” Campaign So Engaging?

Mindjumpers

Each day, Oreo shared an image of a cookie depicting all thinkable (and unthinkable) events of the day in question, such as important milestones or current events. Using milestones and popular-culture events to engage. Combining the offline and online worlds.

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Memolane – A Social Media Trip Down Memory Lane

Mindjumpers

At Memolane, it is possible to create a timeline with all your information from Facebook, Twitter, Flickr, Foursquare, YouTube and other platforms you’re present on, so you can go through old photos, tweets, check-ins, updates etc. In the bottom of the screen, you use the timeline to step back in time and relive various events etc.