Remove Eventful Remove Mobile Remove Reputation Remove Survey
article thumbnail

How to use voice of customer data to improve your customer relationships

Sprout Social

Through collection methods like surveys and reviews, the data will then be analyzed and distributed to relevant departments. Others, like surveys and customer interviews, require a more active approach. The collection stage uses social listening , review sites and on-site survey cards. Customers aren’t on every platform.

Data 121
article thumbnail

Brand experience: Why it matters and how to build one that works

Sprout Social

This could be via your social media channels, website, in-store, during events or with your customer care team. It also means a unified experience across all the channels you use such as your website, social media, mobile apps, advertising or physical stores.

Brands 110
article thumbnail

8 Tips by B2B Marketers for LinkedIn Lead Generation

Oktopost

For the longest time, LinkedIn had a reputation as a site for networking and job searching. In-person, offline events have always been seen as the best way to deliver impactful B2B marketing : think conferences, trade shows, and other professional gatherings. Why LinkedIn Lead Generation is Perfect for B2B Marketing.

B2B 148
article thumbnail

102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

Find the answers to these questions and many, many more here in over 100 engaging and intriguing social, search, content, inbound, email, mobile and other marketing stats and facts from the past few months. One-third of CEOs fail to consider their compananies’ social media reputation when making business decisions. (

article thumbnail

This Week in Social Media – 5/15/2013

Social Media Marketing

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

article thumbnail

The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

You could be running an event and you want to track real-time mentions so you can respond to and track them. Reputation Management. Your reputation is so important online because both bad and good news spread quite quickly. Real-time Insights. At times, you want to monitor what is happening right now. Campaign Analysis.

article thumbnail

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

A comprehensive survey (1,753 respondents) released today by Edison Research, paints a fascinating picture of Twitter and its role in America’s social media ecosystem. Note that the survey population was 12 and up, including a representative portion of seniors). Things to consider when you're designing your web experience.