Remove category inbound-content-marketing
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How to optimize your marketing budget: Do more with less

Sprout Social

Marketers are finding it increasingly difficult to set the right budget, optimize it and keep the leads flowing. Managing social media and other marketing channels in this economy can be challenging. Do your research You need to be aware of the market conditions to allocate the right marketing budget.

Marketing 132
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Essential Tactics for Effective Inbound Marketing

Small Business Mavericks

The key to effective inbound marketing is to drive traffic back to your website where you can close the sale. No matter what kind of business you run, your best clients are going to be those that come to you through your inbound marketing channels. Inbound marketing can comprise many channels. Social media.

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices. What do buyers really want from social media marketers?

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How NOT to Build Links to Your Website: Courtesy of American Express

Bill Hartzer

As a courtesy and value-added service, American Express is building links and doing search engine optimization for many of their small business clients. Through a division called “ American Express Market 3D “, American Express is doing Inbound Link Building, Social Bookmarking, and General Directory Submissions.

Directory 160
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Why Link Building Is Still Valid

Small Business Mavericks

Multiple inbound links from the same web page. Cloaked inbound links. These are just a few of the types of inbound links you want to avoid. That means a few links falling into those categories are OK, but if you overdo it, then you can expect some repercussions. How To Attract Valuable Inbound Links.

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Top 10 SEO Ebooks for Beginner and Intermediate Online Marketers

Kikolani

These e-books are a great opportunity for beginner and intermediate marketers to spike up their knowledge of Search Engine Optimization. The Advanced Guide To Content Marketing – by Quicksprout. . Introduction To Search Engine Optimization – by HubSpot. . Download ebook.

eBook 60
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What Exactly Do You Do?

Webbiquity SMM

” the delightful Shelly Kramer asked me when I met her recently face-to-face for the first time, at a Minneapolis internet marketing event. I guess that’s because I’ve always wanted this blog to be about you, the reader, and your need for digital marketing information and guidance. Not a place for me to “sell.”

SEO 100