Dave Fleet
FEBRUARY 2, 2011
Twitter sent an email around to users yesterday, giving four suggestions for getting the most out of Twitter in 2011: Follow your interests: Follow the people who share your passions. Get specific: Follow your favourite leagues, teams, players, writers etc. Don’t panic: Search for hashtags and relevant accounts during emergencies to stay informed.
Harp Interactive
FEBRUARY 24, 2011
The recent Facebook platform changes include a multitude of new features…some obvious and simple to grasp while others are more complex. If you haven’t made the switch to the new Facebook layout yet, or you have and want a better understanding of the changes and their implications…then this presentation is a must-see for you and your business!
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Almost Savvy
FEBRUARY 7, 2011
Have you ever received an email from someone and their signature block seems to run on forever with so many links that the signature is longer than the email itself? Are you guilty of this yourself? It’s okay to admit it, you’re among friends. I have several links in my own signature block. I want to make it incredibly easy for the email recipient to learn more about me, so I include links to find me on my own website , my professional profile on LinkedIn , Twitter ( two accounts ),
Mindjumpers
FEBRUARY 8, 2011
Tweet Written by Nabanita Roy , who is a web enthusiast and blogger currently working as a Community Development Executive at forums.com. She is trying to help people connect – and you can connect with her on Twitter @nabanita_roy. Social media is no more the next thing. It has grown bigger and has spread like a wildfire. There is a brand karma associated with social media, when it comes to start-ups who grow to become smart-ups.
Advertisement
Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.
Waxing UnLyrical
FEBRUARY 18, 2011
Bloddy hell, we just can’t get away from “influence,&# can we? Image: Jonathan D. Blundell via Flickr, CC 2.0. Reminds me a little bit of a cheer from my high school days: Everywhere we go-o-o! People want to know-ow-ow! Who we are-are! We are (insert school/team/whatever of your choosing). The mighty mighty _ (see above). YAY TEAM!!!!! Or words to that effect.
Buzz Marketing for Technology
FEBRUARY 2, 2011
In a recent Brandweek article I saw a quote from Lynne Seid , a senior partner at Heidrick and Struggles – one of the top recruiting firms in the world – in which she said: “We’re seeing the emergence of the chief digital officer reporting into a global CMO.” This explains many of the calls I have been getting from recruiters also looking for someone just to do “all that digital stuff” for the CMO.
Social Media Informer brings together the best content for social media professionals from the widest variety of industry thought leaders.
Harp Interactive
FEBRUARY 27, 2011
The recent Facebook platform changes includes a multitude of new features…some obvious and simple to grasp, others more complex.
Justin Levy
FEBRUARY 5, 2011
How important is recharging to you? No, I’m not talking about the importance of keeping your gadgets charged. We already know that we should always be charging all of our digital leashes. What I’m talking about is taking downtime away from the constantly connected worlds that we live in and allowing yourself to mentally and physically recharge.
Mindjumpers
FEBRUARY 10, 2011
Tweet When it comes to communicating and creating conversation with your tribe, Twitter is a great platform to use. When searching the web, I found this infographic presenting a strategic approach on how to use Twitter to reach this goal. In general, Twitter is a good place to choose, when it comes to promoting your brand, helping your customers and not least interacting and creating personal relationships with these.
Waxing UnLyrical
FEBRUARY 16, 2011
If you’re a public relations professional (or business owner) fixated on getting that One Big Media Hit (Oprah, anyone?), consider this instead: The customer is your media. Repeat after me: the customer is your media. Image: han Soete via Flickr, CC 2.0. I’ve written before about how good customer service is the best kind of PR. And so have many other people.
Advertisement
A beginner's guide to social media automation tools and getting automation right.
SocialFish
FEBRUARY 6, 2011
You may be aware that there is a big debate going on in the social media blogosphere about “influence&#. We’re all familiar with the mantra that we should be out there leveraging influencers in our communities in order to get the word out about our causes, brands or services… and that makes total sense from a generating-word-of-mouth point of view.
Dave Fleet
FEBRUARY 17, 2011
Ever find yourself thinking, “I need more email&# ? Ever feel disappointed because you don’t get enough in your inbox? I didn’t think so. Personally, I get between 200-300 emails a day, as many of you likely also do. That’s enough email to completely paralyze you if you can’t deal with the volume effectively. You could spend your entire day working through your inbox, at the expense of the action items you actually have to do.
Adam Sherk
FEBRUARY 22, 2011
Press release search engine PRFilter came out of beta last week. It aggregates press releases from 10 wire services and distribution services and pulls them in directly from 60+ technology and media companies. Users can filter by specific industries, countries and time periods and create personalized accounts for further customization. It seems to work fairly well.
Jason Yormark
FEBRUARY 22, 2011
For months I wanted to have my blog re-done, but I could never justify spending that much on something that quite frankly, didn’t really make me any money. Great design costs quite a bit, and I just never felt my blog design was a high enough priority. Of course I could go the free or premium theme route, but these days, they are all really looking quite the same and if I was going to change things up, I really wanted something unique that no one else could have.
Advertisement
Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.
Mindjumpers
FEBRUARY 22, 2011
Tweet At HubSpot , they have collected 22 educational social media diagrams – and I think some of them are very useful, when wanting to gain an easy insight into social media. Compared to reading a blog, I think it can sometimes be very effective to gather information in an infographic or a diagram in order to deliver a message to your readers in a different and faster way.
Waxing UnLyrical
FEBRUARY 17, 2011
Facebook, my Facebook, wherefore art thou, Facebook? With Facebook having introduced quite a few changes to business pages, most of us are scratching our heads as to how to make the best use of them. Or “get up to speed,&# if you’d prefer buzzword bingo terminology. Image: Massimo Barbieri via Flickr, CC 2.0. While a lot has already been written about how to deal with Facebook’s latest changes, here are seven ideas on making your business page just a tad better and easier to us
SocialFish
FEBRUARY 1, 2011
Check this out!! Is this you? Apply now! C.Fox Communications , a woman-owned, Silver Spring-based public relations and marketing agency, is accepting applications for its annual inspired thought Award. The it Award is worth up to $30,000 of pro bono public relations and marketing services, including strategy, writing/messaging, media relations, branding and social media.
Dave Fleet
FEBRUARY 15, 2011
Yesterday I was privileged to attend the Toronto launch of the Canadian results of Edelman’s 2011 Trust Barometer survey with my employer, Richard Edelman. This year, even more than in recent years, I find the results of the survey fascinating from both traditional and digital communications standpoints. Trust in 2011. The broad findings of this year’s survey are themselves interesting: Credentials Count More Than Ever.
Advertisement
SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.
Direct Marketing Observations
FEBRUARY 1, 2011
I’m not nitpicking. But let’s talk about social media icons. We’re starting to see them on everything. Specifically the Twitter and Facebook icons. Just because we see them, doesn’t mean that those companies are “social&# , that they are engaged, fully engaged or partly engaged. We can easily call it social media lip service, but when I checked the Twitter presence of some of the top 100 global brands according the Businessweek -engagement was little or none, and in a lot
Firebelly
FEBRUARY 18, 2011
Recently a lot of websites and blogs have made the transition from Google’s Blogger service to an independently-hosted WordPress installation. It can be a tricky process, because transferring isn’t easy when you have hundreds of posts published already. So, what’s so great about WordPress? Why bother with the work just to make what may seem like a trivial switch?
Mindjumpers
FEBRUARY 16, 2011
Tweet Yesterday, the brand Oreo – “America’s favorite cookie” – started a competition for the purpose of setting a Guinness World Record for most “likes” to a post on their Facebook page in 24 hours. The days leading up to this event, Oreo published several posts on their Facebook page informing people about the experiment and encouraging their fans to participate.
Waxing UnLyrical
FEBRUARY 23, 2011
Sorry, couldn’t resist that. I felt a bit punny. What is HAPPO? Oh, how quickly one forgets! Here’s a reminder of how HAPPO started , but in a nutshell, it stands for “Help a PR Pro Out,&# and is an initiative that uses social media to connect public relations job seekers with those who could employ them. I’ve been part of the core group since Arik Hanson and Valerie Simon launched the initiative, and think it’s absolutely fab.
Advertisement
Learn the 10 worst social media marketing mistakes and how to avoid them.
SocialFish
FEBRUARY 22, 2011
We’re very excited to be kicking off a regular series of Open Community case studies, in which intrepid association blogger and freelance writer Deirdre Reid will be digging into associations (and other kinds of organizations when relevant) who are living and breathing their open communities in the ways we describe in the book. If you have a case study to share, from the angle of any of the “big ideas&# in our little book, please contact us.
Dave Fleet
FEBRUARY 1, 2011
Facebook is experimenting with enhancing security around user accounts through a socially-enabled login process. Essentially, instead of seeing disguised words, users will see photos of their “friends&# and be asked to identify them. This new mechanism, PC Magazine tells us , will only be shown if Facebook detects unusual activity on your account (for example, logging in in one place then logging in a thousand miles away shortly thereafter).
The Marketing Blog
FEBRUARY 10, 2011
Today’s morning brings a new surprise to all of us as Facebook has upgraded some of the features in Fan Pages. The changes as Facebook says are aimed to managing communication, improving expression and increasing engagement. The changes are in terms of visual and navigation appearance for fans as well page administrators. In addition, there are set of new features which add on to page functionality.
Jason Yormark
FEBRUARY 24, 2011
In an effort to spark more ideas to blog about, I thought it was time I started a blogging “series” and the idea that came to mind was sharing my experiences (successes and failures) around how my blog has matured over the years and what I’ve learned. In Part 1 of this series I thought I would talk about the often overlooked art of factoring in search when you write your blog posts.
Advertisement
Discover just how easy it is to boost SEO with social media.
Mindjumpers
FEBRUARY 9, 2011
Tweet Socialcast has compiled this nice infographic that explains how social media strengthen the relationships inside the company to engage employees and consumers when creating customer relations. As we see it, social media are technologies that change the way people can interact with each other. This regards all kinds of relations, both individual and ways in which people communicate between businesses.
Waxing UnLyrical
FEBRUARY 26, 2011
Smarter social networking. A few nights ago, I was part of the “ Get Geeky &# panel that Social Media Club-DC had put together. Along with Alex Howard , Frank Gruber and Shana Glickfield , we talked about “ smarter social networking.&#. Much was discussed, but I’ve been thinking more about one of the questions that was asked: If you’re a good connector and/or networker offline, how do you take that online?
SocialFish
FEBRUARY 11, 2011
This is the first in a new series of guest posts by famed blogger on social media and events, Jeff Hurt, of Velvet Chainsaw Consulting. W00t! Image by Splitbrain. No doubt you’ve started investigating the dizzying array of digital solutions for your event: content-capture, hybrid, live stream, on-demand, Skype, videoconferencing, virtual, webinar, 2D, 3D.
Direct Marketing Observations
FEBRUARY 10, 2011
Recently the spate of social media faux pas’s would tend to make one wonder if putting yourself “out there&# is really worth it. The novice I’m sure is wondering that, as well as the expert. Why all of a sudden are people not caring or simply not thinking about what they tweet or what they say on a social network? This thought is what drove the following deck that I will be presenting this weekend in Orlando.
Socialized
FEBRUARY 4, 2011
Yesterday, in a failed attempt to make light of the current protests in Egypt to promote its products in a humorous way, Kenneth Cole tweeted: "Millions are in uproar in #Cairo. Rumor is they heard our new spring collection is now available online at [link] -KC" The reactions on Twitter and Facebook.
Expert insights. Personalized for you.
419 
Let's personalize your content