Hangover weather from the Ottawa Citizen
Sherrilynne Starkie
JUNE 30, 2015
The Ottawa Citizen’s reporting style is on often seen as being funny, quirky and edgy, but it looks like this government-town newspaper has discovered the art of click baiting. Writers at the Ottawa Citizen are taking a lesson from BuzzFeed and the Huffington Post when it comes to headlines and social media updates. And why not? Its website depends on advertiser income so the need to drive traffic is great; the competition for people’s attention is even greater.
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