Remove digital-marketing-analytics
article thumbnail

6 Digital Marketing Analytics Questions Answered

Social Media Today

If you aren't measuring the success of your marketing efforts, you aren't doing your job right. Here's what you need to know about digital marketing analytics.

Analytics 159
article thumbnail

Digital Marketing Analytics 101: Best Way to Spice Up Campaigns

Sociallyin Insider Blog

Digital marketing analytics is a tool that successful brands use to: Evaluate ad campaign efficacy. The digital analysis yields countless benefits, which is why so many companies prioritize this step in their marketing strategy. Analyze SEO traffic. Optimize their brand image. Improve the quality of their products.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Hey Digital Marketer! Got Data and Analytics? Here are 10 Business Reasons You Should

Pam Moore

Many digital and social marketers shy away from data and analytics. They may fear it's the dark side of marketing and that they will get drawn into week long meetings discussing menial metrics and data algorithms. Smart marketers know that data and analytics is the light at the end of the tunnel to build their business.

article thumbnail

Social Media Marketing Goals and How To Achieve Them — Five Tips

Webbiquity SMM

Goal-setting is the foundation of any successful social media (or any other type of) marketing campaign. Having clarity on marketing goals is an important first step, but creating a realistic plan for achieving them is essential. These are among the key questions for marketers to ask when determining how best to reach their goals.

article thumbnail

Multicultural & Inclusive Marketing: Why Retailers Must Embrace the Multicultural Majority

The Realtime Report

Multicultural & Inclusive Marketing: Why Retailers Must Embrace the Multicultural Majority America is on a fast march toward a multicultural majority, and businesses are challenged to develop the teams, tools, and strategies to adapt successfully. There are two marketing approaches businesses are utilizing to achieve this.

Retail 178
article thumbnail

5 of the Best Content Curation Tools for Social Media Managers

Hootsuite

In the dog-eat-dog world of social media content, many marketers and creators will do anything to stay ahead. Then, repost the relevant content that gets caught in your digital net. Who the tool is best for: Marketing managers with multiple clients love Hootsuite’s wide range of tools and organizational capabilities.

article thumbnail

Book Review: Digital Marketing Analytics [video]

Jeff Esposito

Chuck Hemann and Ken Burbary are some smart dudes, so I had some high expectations when my copy of Digital Marketing Analytics come in. These expectations were more than exceeded when I got into the book that I’d like to call a good textbook for digital marketers. are a student majoring in marketing.