Sprout Social

APRIL 25, 2024

Consider this: When you spend an hour formatting a spreadsheet, you’re losing an hour that you could have spent on your social media marketing strategy. In this article, we’re sharing every social media marketing template we’ve ever made. Facebook marketing strategy template Facebook is synonymous with social media.

Template 97

Template Templates Social Media RFP 97

Hootsuite

MAY 15, 2023

How do you keep marketing messages, branding, and customer experience consistent with, quite literally, so many cooks in the kitchen? Fear not, franchisor: Here’s how to plan, execute, analyze, and maintain a successful franchise social media marketing strategy that all your franchisees will get excited about.

Social Media 92

Social Media HootSuite Guidelines Marketing 92

Sprout Social

SEPTEMBER 26, 2023

The emergence of artificial intelligence ( AI) in marketing is no exception. Most companies were uncertain of the groundbreaking tech—concerned about data security and compliance requirements. Why organizations need an AI use policy Marketers are already investing in AI to increase efficiency.

Policies 110

Policies Marketing How To Guidelines 110

Sprout Social

AUGUST 15, 2023

—not to mention brand makeovers, like Twitter rebranding to X—marketing teams are forever playing catch up. Fortunately, AI marketing techniques like sentiment analysis and machine learning (ML) enable marketers to overcome shrinking bandwidths and harness social listening for business intelligence.

Brands 86

Brands Sentiment Analysis Marketing 86

Koka Sexton

AUGUST 11, 2023

Are You on the Path to Becoming a Top Performer in Content Marketing ? Content marketing is a growing field with more businesses competing for attention and resources than ever before. It’s no surprise then that many content marketers are looking to get ahead by taking on the role of top performers.

Strategy 52

Strategy Content Loyalty Marketing 52

Socialmedia.biz

DECEMBER 11, 2020

At present, there is an urgent need to support real-time data ingestion, especially when it comes down to technically demanding devices such as IoT. Getting data into the system correctly by means of extract, transform, and load processes is paramount for being able to perform analytics and make sound decisions.

Data 95

Data Overview Strategy System 95

Sprout Social

AUGUST 26, 2020

But despite the rising mainstream popularity of esports, marketing to the esports audience is far from easy. This is where social—or, more specifically, social data—comes in, as esports marketers look to deepen their understanding of their target audiences and what drives fans loyalty. You could say esports is having a moment.

Data 87

Data Strategy Marketing Sports 87

Keyhole.co

OCTOBER 31, 2023

To leverage this appeal, businesses have also flocked to the platform for social media marketing. But first — The need to find old tweets So why are we emphasizing so much on accessing Twitter’s historical data? You can run sentiment analysis on the gathered data to go deep into past audience responses.

Data 52

Data Twitter How To Reputation 52

Idaconcpts

JANUARY 26, 2011

The current marketing campaign from Xerox is very effective because it’s built on a simple business insight: In any given day how much time do we really spend on our core business? And that’s where digital document management comes in. And that’s where digital document management comes in. Email this to a friend?

Applications 130

Applications Technorati System StumbleUpon 130

Jon Loomer

JULY 23, 2019

Sometimes, an advertiser simply needs some pre-built documentation for themselves, or to help educate colleagues, clients, or partners about a specific topic. This resource also includes a downloadable guide with appealing visuals and detailed presentation of data. ” The Art and Science of Movie Marketing.

Curation 167

Curation List Automotive Real Estate 167

Buzz Marketing for Technology

OCTOBER 26, 2011

There is not a day that goes by in the life of a marketer that doesn’t have a headline that reads, “marketers struggle to find the ROI of social.” It is as if marketers are chasing down a unicorn that exists only in their imaginations. You can improve awareness, because you aren’t just anywhere but aligned to your consumer.

Data 194

Data Social Media ROI Survey 194

Sprout Social

DECEMBER 6, 2023

There lies the magic of B2B influencer marketing. Influencer marketing has long been a staple for business-to-consumer (B2C) brands looking to cultivate more authentic connections with their audience. In this guide, we’re diving into the essentials of B2B influencer marketing. What is B2B influencer marketing?

B2B 120

B2B Influencer Brands Marketing 120

Dave Fleet

JANUARY 21, 2021

While the report itself is always immensely valuable in telling a macro picture, I’ve always found that the trust power of the report comes in the intersections of different threads of data and their implications. This year is no different. Digital is facing a trust crisis. Brands need to build trust into their digital communications.

Privacy 397

Privacy Eventful Compete Report 397

Sprout Social

MARCH 7, 2024

Your company is launching a new product, eyeing a new market segment or contemplating a strategic pivot—as a seasoned marketer, your first move would be to conduct a competitive analysis. This exercise is elementary to uncover critical insights about the new market and gain visibility into the competitive landscape.

Analysis 95

Analysis Report Examples Tools 95

BeingOptimist

OCTOBER 5, 2021

Did you know 76 percent people believe that marketing has undergone a major shift in the past two years than it did over the last 50 years? The various digital marketing practices that were successful a year ago will fail to deliver the same results today. Top 10 Digital Marketing Tools you Can Use to Expand your Online Presence.

Tools 98

Tools Marketing Price API 98

Social Media Strategies Summit

FEBRUARY 1, 2024

Step #2: Gather Top-Level Social Media Data You’ve identified your competitors — now it’s time to find out what they’re doing on social media. Image source Finally, be sure to gather all the same data points for your social channels to compare performance against your competitors. What types of media do they post?

Analysis 184

Analysis Social Media How To Hashtag 184

Sprout Social

SEPTEMBER 11, 2023

NLP powers AI tools through topic clustering and sentiment analysis , enabling marketers to extract brand insights from social listening, reviews, surveys and other customer data for strategic decision-making. Plus, see examples of how brands use NLP to optimize their social data to improve audience engagement and customer experience.

Process 112

Process Sentiment Analysis Applications 112

The Realtime Report

JUNE 4, 2019

Hotel Marketing Tips You Simply Can’t Ignore. As businesses across the globe start to recognize the importance of social media marketing in order to help their business find more success, the same must be said of hotel businesses looking to spread their brand and promote their business. Run Targeted Marketing Promotions.

Hotels 161

Hotels Tips Marketing Affiliate marketing 161

Social Media Strategies Summit

APRIL 4, 2019

Influencer Marketing is a growing industry: it is expected to reach $10 billion by 2020. Marketers have already seen an increase in competition and costs as a result of the marketing strategy’s popularity. 94% of marketers agree that it’s becoming harder to tell whether an influencer is genuinely influential. .

ROI 103

ROI Influencer Marketing How To 103

Buffer Social

JUNE 28, 2023

Just over a year ago, my role at Buffer shifted, and I became a Growth Marketing Manager working on Buffer’s Growth Marketing team. For Buffer’s Growth Marketing team, running experiments is fundamental to the way we work. They are: Analyze: Reviewing data for insights and opportunities across the funnel.

HootSuite 88

HootSuite Marketing Adwords Campaign 88

Convince & Convert

FEBRUARY 21, 2024

Your innovation, marketing, sales, and legal teams should be represented, as well as someone from leadership. Consider that if you have executives with public facing written, spoken, or video content that anyone could utilize that data to replicate their voice and make trouble.

Training 152

Training Policies Team Guidelines 152

Writtent Blog

MAY 10, 2021

Le service-level agreement (SLA) ou entente de niveau de service est un document qui dfinit la qualit de service, prestation prescrite entre un fournisseur de service et un client. The subcontractor agreement is a complex document covering the expectations of a hired subcontractor. More information can be found in our Newsroom post.

Template 40

Template Templates Data System 40

Jon Loomer

SEPTEMBER 6, 2023

Let’s get straight to it… “Doesn’t Have Any Pixels Yet” Advertisers manage access to their Meta pixels within Business Settings under Data Sources. You can now find this asset in the Data Sources menu under Datasets.” There’s a simple solution and an explanation. Your pixels will be there.

API 188

API Eventful Advertising Conversation 188

Buzz Marketing for Technology

NOVEMBER 16, 2011

Chief Marketing Officers take pride in being the trendsetters around the corporate corral – the arbiters of hip, the sharpest dressers, the consummate gadgeteers. But when it comes to using data to support decision making, the CMO is likely not to be the smoothest operator. Good creative will always be important in marketing.

Marketing 194

Marketing Sentiment Analysis Data 194

The Realtime Report

MARCH 29, 2021

Insurance Agencies Market? What can the insurance market expect of its prospects in the coming years, and how can insurers stay competitive? What can the insurance market expect of its prospects in the coming years, and how can insurers stay competitive? What Is the Future of. Image by Gino Crescoli from Pixabay.

Insurance 91

Insurance Policies Comparison Marketing 91

Sprout Social

JUNE 15, 2020

.” Chances are you’ve heard of GDPR or perhaps recall EU companies scrambling to become compliant with data and privacy regulations in May 2018. However, the impact of GDPR on digital marketing is ongoing and businesses in the EU aren’t the only ones affected. How does GDPR affect marketing on social media?

Social Media 133

Social Media Privacy Marketing Policies 133

Sprout Social

APRIL 4, 2023

They can be a fun way to document your activities as a brand and share them with your audience. Is it because they’re easier to create or do they contribute to the marketing goals of the brand? This is a simple way to gather data about your target audience while building relationships with them.

Strategy 118

Strategy Content How To Marketing 118

Sherrilynne Starkie

JANUARY 8, 2018

Conduct stakeholder/key informant interviews and focus groups, interpret survey and poll data, document reviews. Interpret social media data and web analytics, identify thought leadership content, identify influencers, search engine research. Analysis Turns data into actionable insight. They time to build and nurture.

Skills 334

Skills Social Media Sysomos Diagrams 334

Keyhole.co

FEBRUARY 20, 2023

Marketing has seen a lot of intense changes over the years. Marketing now lives online, and it’s mostly delivered by creators and influencers. If you want to create a powerful and effective marketing campaign, you’ll need to understand how these two roles differ and how you can measure their effectiveness in the form of ROI.

ROI 59

ROI Influencer Marketing How To 59

Sprout Social

JANUARY 4, 2021

Every new year brings opportunities for marketers to try new things, improve upon their old strategies and pitch ideas that have never been brought to the table before. Using social data to prepare your pitch. Inspiration for your social media marketing pitch. But it’s one thing to come up with a creative idea.

Campaign 127

Campaign Social Media Marketing Metrics 127

Sprout Social

AUGUST 10, 2022

Influencer marketing has grown from a $1.7 It’s little wonder, then, that influencer marketing has become an indispensable part of the PR and crisis management approach for most brands. Here are five ways to make PR and influencer marketing work for your brand during a crisis. billion industry in 2016 to a projected $16.4

Influencer 132

Influencer Marketing Reputation Collaboration 132

Sprout Social

MARCH 20, 2017

With algorithmic changes and the increasing need for paid social efforts, the time to rely on your core Instagram analytics data is now. Instagram’s native tools can help you scratch the surface, but true social media marketers have to benchmark, reconfigure and improve campaigns or Instagram strategies with the data.

Analytics 104

Analytics Data Instagram Hashtag 104

Sprout Social

AUGUST 12, 2021

A strategy can be crystal clear in your head, but documenting it to share with others always feels like a hurdle, especially when it comes to campaign planning. A social media campaign template can help you speed through the documentation process so you can focus on bringing your team’s vision to life. They provide a source of truth.

Template 130

Template Templates Campaign Social Media 130

Jon Loomer

JULY 24, 2023

If you dig into your Meta conversion events, you are likely to notice a problem: Conversion event data doesn’t match up. I’m not talking about your event data matching up with Google Analytics or other third-party reporting tools (these things will never match up). The above passage comes from Meta’s documentation.

Eventful 145

Eventful Conversation Report API 145

agora pulse

SEPTEMBER 23, 2020

A total of 47% of social media marketers say developing social strategies to support overall business goals remains their number one challenge. Though social media has become more data-driven, only 32% of marketers have a documented strategy. Try to find historic data to support your argument. Let’s look.

Social Media 144

Social Media ROI Social Media Management URL 144

Sprout Social

JANUARY 3, 2023

To stretch social media’s impact in your organization, set up a continuous feedback loop to collect and analyze data from your customers and stakeholders. Imagine the benefits of using their collective IQ to integrate social strategy and data in all aspects of the business. Customer support can fix problems before they escalate.

Collaboration 122

Collaboration Social Media Team Sentiment 122

Sprout Social

APRIL 3, 2024

Through influencer marketing , these digital trendsetters captivate the target audiences brands look to connect with. In our Q1 2024 Pulse Survey, Sprout reached out to over 2,000 consumers and 300 influencers to get their take on what makes influencer marketing successful, and predict how the landscape will evolve in the future.

Fashion 98

Fashion Influencer Ensembli Instagram 98