Keyhole.co

NOVEMBER 29, 2023

Over 500 hours of video content get uploaded to YouTube every minute, while 122 million people visit the platform every day. In the ever-evolving world of online content curation, uploading your video at the perfect time has become the key to increasing views, engagement, and subscribers. Some prominent methods include: 1. to 4:00 p.m.

YouTube 59

YouTube Analytics Analysis Engagement 59

Keyhole.co

JANUARY 27, 2023

In fact, a study by the International Data Corporation found that 75% of B2B buyers use social media to make purchasing decisions. This has made producing social media content a top priority for 95% of B2B marketers. Instagram Instagram is the top priority for 80% of B2B marketers to distribute their content organically—meaning no ads.

ROI 52

ROI B2B Social Media How To 52

Later

FEBRUARY 16, 2021

Unlike other social media platforms, people come to LinkedIn specifically to see business-related content — a focused intent that can be super valuable for brands looking to grow online. Brainstorm Your Content. 2: Brainstorm Your Content . Take the time to think about your content pillars and goals for the platform.

LinkedIn 70

LinkedIn Hashtag Insurance Hubspot 70

Social Media Marketing

JUNE 5, 2013

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. Hubspot has the answer.

Social Media 140

Social Media Foursquare Journal Flipboard 140

Buffer Social

NOVEMBER 1, 2018

Repurposing your content across channels is a great way to get the most from your social media strategy. HubSpot, 120,000 followers, generates one to three thousand views (about two percent of their followers). The rise of vertical mobile videos. One, videos are going, if they are not already, mobile. million times.

Small Business 101

Small Business Instagram Film Mobile 101

Postcron

MAY 29, 2018

The focus on video isn’t surprising—a recent study by Hubspot found that 53 percent of people want to see more video content. Facebook’s Stories feature, which allows you to post content that disappears after 24 hours, is also available for Facebook groups. Use these tips to help you get started.

Social Media 56

Social Media Hubspot Groups Groups 56

Convince & Convert

FEBRUARY 17, 2013

It unveils a new marketing approach for the age of information overload and mobility, and I need your help making it a smash hit. Jay Baer is a hype-free social media and content strategist & speaker, and co-author of The NOW Revolution. It’s called Youtility: Why Smart Marketing is About Help Not Hype.

Strategy 150

Strategy Marketing Hubspot Case Study 150

Writtent Blog

JULY 25, 2013

The internet and mobile technology have revolutionized the way that consumers research organizations, and many prospects who find your website through organic search simply aren’t ready to make a purchase. Use Your Content as Educational Assets. Use Better Keyword Research. Answer Customer Questions.

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Comparison Hubspot Pharmaceuticals Education 79

Buffer Social

MAY 31, 2017

We found that square videos outperformed landscape videos in terms of average engagement, views, and reach, especially on mobile. Here’re a couple possible reasons: More than 92% of Facebook users use Facebook on their mobile every day. Square videos take up 78% more real estate in the News Feed on mobile than on desktop.

Video 111

Video Engagement Facebook Mobile 111

Writtent Blog

JANUARY 2, 2015

The US Bureau of Labor Statistics is predicting strong job growth in this area, and studies find that companies are desperate for digital marketing talent. The world of marketing and advertising has changed drastically over the last decade, due to the Internet and mobile technology. You could write for an online content service.

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Sample Samples Pharmaceuticals How To 40

Webbiquity SMM

MAY 3, 2011

According to a recent study by email service provider Aweber, four simple words virtually guaranteed to get an email opened are: “You are not alone.”. Her Connect the Docs blog—frequently featured on the B2B Marketing Zone —is a platform for her own thought leadership content as well as frequently solicited insights from other B2B bloggers.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

Webbiquity SMM

OCTOBER 16, 2012

Marketers have questions, this post has answers: 87 vital social media and online marketing statistics covering everything from how executives and large companies are using social media for marketing, customer service and recruiting to fresh stats on the leading social media platforms to search, email, content and mobile marketing trends.

Social Media 229

Social Media Hubspot B2B Marketing 229

Diva Marketing Blog

JUNE 10, 2012

Two recent studies from the CMO Council and the CMO Survey showed that less than 10% of lead marketers are running well integrated digital campaigns [Geoff's post - What CEOs Want: Better Social Integration & Anaylics ]. you lend that content to and community to outlying networks.” (p as spokes from the center.

Marketing 96

Marketing Radian6 Blogger Hubspot 96

Buffer Social

OCTOBER 3, 2017

Facebook IQ conducted a study on the use of mobile messaging with 12,500 people across the world and found several promising trends among the people surveyed 3 Facebook IQ, 2016 : Sixty-three percent said that their messaging with businesses has increased over the past two years. Deliver your content.

Hubspot 111

Hubspot Strategy Facebook Marketing 111

Razor Social

APRIL 23, 2020

This is typically your hero image and accompanying content. I’ve been studying the Storybrand framework recently which helps you understand how storytelling can fit into your website. So if you are deleting old pages you need to redirect them to appropriate new pages that provide related content.

How To 113

How To Mobile Patterns Issues 113

Buffer Social

MARCH 6, 2018

Videos are becoming increasingly popular on social media , especially on mobile. If you write a blog, like us, you’ll likely have a treasure trove of content ideas on your blog. The blog posts that resonate with your audience is probably great content for your videos. Go to Behavior > Site Content > All Pages.

Examples 111

Examples Video Engagement Social Media 111

Buffer Social

AUGUST 7, 2018

Over the years, we’ve learned that the best way to reach our audiences on Facebook is to study the data, experiment constantly, be open to learning, and take a growth mindset. Table of Contents. In other words, nearly 20,000 additional pieces of content are being posted by the world’s top brands… every day.

Research 111

Research Brands Facebook ROI 111

Mindjumpers

JULY 4, 2012

Tweet HubSpot , the Internet marketing blog, has created an interesting overview of the state of the internet marketing world presenting several different statistics useful for brands to take into account when having a social presence. Fans of a brand’s Facebook page, don’t want to feel that they get spammed with content.

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Statistics Hubspot Marketing Mobile 229

Webbiquity SMM

FEBRUARY 10, 2015

8 Content Marketing Statistics. Marketers identified content marketing and social media engagement (each at 36%) among their top three digital marketing priorities for 2014. Consumer marketing is about mobile, B2B is about content. Consumers trusted the messages in text message ads the least at 12%. MediaPost ).

Statistics 50

Statistics Social Media B2B Hubspot 50

Sprout Social

JANUARY 30, 2020

For starters, SaaS marketing requires a company to create and promote content at varying levels of awareness. This translates into creating a wide range of content and marketing materials based on what your prospects know (or need to know). New content (webinars, blog posts). Let’s say you’re marketing an SEO tool.

Strategy 99

Strategy Marketing Case Study How To 99

Social Media Strategies Summit

DECEMBER 14, 2023

According to HubSpot’s latest State of Marketing Report , producing and publishing content is the marketing strategy with the highest potential ROI in 2023. And not just because content marketing offers a great way to reach, engage, and convert audiences (as well as nurture loyalty).

Content 221

Content Marketing Loyalty Collaboration 221

Convince & Convert

MAY 10, 2012

And I was so mobilized by this, I wrote a post on Saturday and used it to ignore my in-laws, which is probably a bad call long term. The original source of that, I think – as you pointed out, Eric, or Tom Webster did – was a ShareThis study, which doesn’t necessarily mean everybody. He used to be at Whitehorse.

Hubspot 114

Hubspot Mobile Analytics Google 114

Writtent Blog

AUGUST 5, 2013

The most recent studies by the Direct Marketing Association found that the average return on investment for email was around $25.80 While it’s clear that outstanding email newsletter content is key to success, there are myriads of other factors which can affect your results. for every dollar spent on the platform. Bounce Rate.

Newsletter 91

Newsletter Metrics Content Hubspot 91

Buffer Social

APRIL 5, 2017

We benefit a lot from free marketing courses and great educational content. Alfred, Content Crafter. Blog post: 15 Psychological Studies That Will Boost Your Social Media Marketing by Buffer. E-book: Hubspot’s Marketing Psychology Guide. Content series: Pixar in a Box from Khan Academy. Good question!

Marketing 108

Marketing Diagrams Skills How To 108

Buffer Social

AUGUST 11, 2016

What was just a blip on the radar a few years ago is now a top content marketing priority for brands and influencers everywhere. Yet the barrier to creating video marketing content that resonates with audiences can still feel high. Here are just a few of the findings from recent video studies, courtesy of ReelSEO and HubSpot.

Video 40

Video Twitter Content Facebook 40

Convince & Convert

FEBRUARY 14, 2012

A 2011 study by the Center for Marketing Research at the University of Massachusetts Dartmouth researching social media usage by Inc 500 companies (who have a strong usage of social media generally) found that the use of blogging had dropped to 37% from 50% the year before. She was recently elected to serve on the board of directors of WOMMA.

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Hitwise Tumblr Foursquare Hubspot 130

Sprout Social

OCTOBER 10, 2019

Focus on Fan-Centric Content. Many brands make the mistake of putting themselves in a box when it comes to their content. Should you exclusively post content related to sandwiches? As soon as your content starts to feel repetitive or stale, your audience will tune out. Perhaps it was an epic case study.

Engagement 111

Engagement Facebook Meme Metrics 111

Kikolani

MARCH 8, 2013

Blogging / Content. How My Old Blog Post Got Half a Million Pinterest Views [Case Study] – I wanted to share my own personal experience on how an old post on ecokaren received almost half a million pageviews—50% of all-time page views on the post—just from Pinterest. The right content archetypes. The Resources Mashup.

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Mashup Meeting Resources Adwords 126

Techipedia: Tamar Weinberg

JANUARY 5, 2010

The 12 Step Social Media Program for Traditional Marketers (HubSpot): Here are a few things agencies looking to replace different pieces of their business with social media can do. David Armano suggests to study out the candidate first; they shouldn’t just be focused on Twitter, for example. What Makes People Share Content?

Marketing 265

Marketing SEO Journal Engineering 265

Socialmedia.biz

JULY 26, 2018

According to a study by Content Marketing Institute (CMI) and MarketingProfs, B2B marketers employ 8 different marketing tactics for their businesses, out of which 46% were in favour of using webinars. Schedule and edit a new webinar or track the performance of an ongoing one on your mobile (iOS/Android) using the GoToWebinar app.

Conference 60

Conference Price Hosting Meeting 60

Webbiquity SMM

JANUARY 15, 2013

She writes that “The video takes users step-by-step through a number of processes for building an optimized Facebook page with a good name and quality, relevant content.” 5 Successful Facebook Marketing Campaigns – Case Studies by jeffbullas.com. 10 Examples of Facebook Ads That Actually Work (And Why) by HubSpot.

Facebook 192

Facebook Small Business Advertising Hubspot 192

Webbiquity SMM

AUGUST 2, 2010

Much has been written about content marketing from the delivery side. Substituting thought-leadership content for ad copy— telling rather than selling —should benefit both buyers and sellers, by increasing the knowledge of buyers and shortening sales cycles (though this latter effect may be masked by current economic conditions).

Report 174

Report Social Media B2B GPS 174

Pixlee

FEBRUARY 8, 2018

Consumers expect personalization today and a recent study by the Data & Marketing Association indicated that 70% of brand marketing investments are driven by the need to provide it. Marketers today are writing shorter, snappier subject lines that display equally well on desktop and mobile devices.

Marketing 42

Marketing Hubspot Retail B2B 42

Webbiquity SMM

JANUARY 17, 2011

Mobile internet activity is different, however, with the dominant share of time (42%) spent on email, and just 11% on social media. 80% of Twitter use is on mobile devices. Everyone Uses E-mail, But Blogging Is On the Decline [STUDY] by Mashable. Study: Social Media Affects SMB Purchasing Decisions by HubSpot Blog.

Research 210

Research Social Media B2B Marketing 210

Techipedia: Tamar Weinberg

JANUARY 5, 2012

The newsletter, which was sent within the first week of the month, would include new research findings from surveys conducted by research groups such as the Pew Research Center, new discoveries from a marketing firm’s eye tracking study, or data that was recently culled across a multitude of SEO agency case study reports.

Marketing 264

Marketing SEO Case Study Small Business 264

Webbiquity SMM

FEBRUARY 7, 2011

According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. Gina Gotthilf proposes “6 questions to ask in determining if your website welcomes interaction,&# such as whether or not your content is sharable, dynamic, and open to reader input. Adoption soared.

Social Media 198

Social Media Tools Tips ROI 198

Buffer Social

MAY 18, 2017

There’s the art of uncovering when to post your content. And, of course, the constant demand for fresh, engaging content to be shared. Why you should tailor your content to each social channel. Tailored content in action. Here’s a look at how Nike share the same content and message across different platforms: Facebook.

Instagram 111

Instagram Twitter Facebook How To 111