Convince & Convert

JUNE 20, 2017

Fast forward to the present day, and video content is projected to account for more than 80 percent of the world’s internet traffic. That being said, it seems like every brand on the market is pulling out the stops to invest in video content as a prime vehicle for conversions. In these cases, predictive analytics are a necessity.

Conversation 161

Conversation Video Content How To 161

Sprout Social

JULY 19, 2023

Video content is a must for brand awareness and reach, but to continue justifying investments, teams need strong video conversion rates too. According to Sprout Social’s Q2 2023 Pulse Survey, static images and short-form video reign supreme over other social content. Take full advantage of each network’s specific functionality.

Conversation 90

Conversation Video Tips Embedding 90

Convince & Convert

MAY 12, 2016

My last two posts covered my most important lessons for attracting your webinar audience and engaging your webinar audience. Let’s now complete the arc with how to convert your webinar audience into customers and future advocates. For attracting your webinar audience, I covered how to: Choose a relevant topic.

Tips 60

Tips Survey Hosting Metrics 60

Keyhole.co

AUGUST 10, 2023

Instead, most LinkedIn users want to see fresh perspectives, great content, and informative, thought-leadership posts. But as on every other social media platform, content is king on LinkedIn. Spun or AI-generated content just won’t cut it. Creating content that drives leads is about delivering value like a real human.

LinkedIn 52

LinkedIn Engagement Content Case Study 52

Keyhole.co

AUGUST 10, 2023

Instead, most LinkedIn users want to see fresh perspectives, great content, and informative, thought-leadership posts. But as on every other social media platform, content is king on LinkedIn. Spun or AI-generated content just won’t cut it. Creating content that drives leads is about delivering value like a real human.

LinkedIn 52

LinkedIn Engagement Content Case Study 52

Keyhole.co

MARCH 22, 2023

They allow marketers to create highly engaging content that attracts user attention. These are the goals we want to achieve with great visuals: Ideally, your visual content should feature the right colors and contrast but stay simple at the same time. That explains why visuals are so important in the marketing process.

Engagement 52

Engagement Content Tips Cost 52

Sprout Social

FEBRUARY 15, 2024

Social media users’ feeds are flooded with content competing for their attention. An engaged audience takes action, which can include clicking on a link or sharing content with a friend. If your audience doesn’t engage with your brand, it may be a sign that your content does not resonate with them.

Engagement 106

Engagement Tips Loyalty Metrics 106

Oktopost

APRIL 21, 2020

There’s no doubt that when B2B marketers do social media right, they can be a great facilitator in staying connected with prospects and customers through content. Together, they unveil current trends emerging in the B2B marketing industry due to COVID19 and best practices to tighten B2B content strategies. Double Down on Inbound.

B2B 109

B2B Content Marketing Syndication 109

Jon Loomer

MARCH 22, 2017

As I type this, I will be speaking for a rather large group in 12 hours at Social Media Marketing World in San Diego. I was absolutely petrified of any type of public speaking. Host Webinars. The parallels may be closest between hosting webinars and public speaking. I need to be confident in my content.

How To 167

How To Hosting Conference Groups 167

Convince & Convert

JUNE 20, 2017

Fast forward to the present day, and video content is projected to account for more than 80 percent of the world’s internet traffic. That being said, it seems like every brand on the market is pulling out the stops to invest in video content as a prime vehicle for conversions. In these cases, predictive analytics are a necessity.

Conversation 101

Conversation Video Content How To 101

The Realtime Report

APRIL 24, 2024

And rather than generic email blasts, segment your messaging based on factors like attendee type, participation level, interests, etc. Sweeten the deal with exclusive attendee perks like discounts, bonus content, early access to future events or offerings, and referral rewards. No one likes a clingy event host.

Eventful 91

Eventful Survey Loyalty Authentication 91

Koka Sexton

FEBRUARY 16, 2023

Create a schedule: Determine how often you will send emails and what type of content you will include. Monthly educational content? Personalize the content: No one likes to receive generic, impersonal messages. Consider factors like their age, gender, location, interests, and buying habits. Bi-weekly promotions?

Campaign 78

Campaign Engagement Case Study Newsletter 78

Oktopost

APRIL 8, 2021

Following the success of our From the Experts webinar series, we wanted to provide you with this content through another channel to make it easily accessible and digestible for our audience. And what better way to keep our audience interested than with content? P2P over B2B. Ultimately, we trust people more than corporations.

Social Media 103

Social Media B2B Statistics Types 103

SocialFish

FEBRUARY 11, 2011

No doubt you’ve started investigating the dizzying array of digital solutions for your event: content-capture, hybrid, live stream, on-demand, Skype, videoconferencing, virtual, webinar, 2D, 3D. So, how do you know which type of digital solution is right for your needs? Content-Capture. It can be perplexing.

Eventful 216

Eventful Virtual World Telecommunications Avatar 216

Koka Sexton

JUNE 18, 2023

Lead magnets can include ebooks or whitepapers, webinars, free trials, or vouchers. Crafting a valuable piece of educational content such as an ebook or guide: This could include anything from a simple blog post to a more in-depth ebook or guide. This could include things like discounts, free shipping, or exclusive content.

Discount 59

Discount eBook Campaign Process 59

Writtent Blog

DECEMBER 6, 2023

Create relevant content on your website. Fresh and helpful content helps engage readers, build valuable links, attract leads and convert them to new sales. Reuse content. If you have great content but no one is consuming it, repurpose it. Books have more value than most other types of content and establish your expertise.

Small Business 98

Small Business Marketing Compete Directory 98

Hootsuite

FEBRUARY 15, 2022

From attending webinars to hosting virtual happy hours , there are so many ways to connect online. Using an audio-only format, LinkedIn users can host virtual events between 15 minutes and 3 hours long. It may be a few more months before hosting abilities are rolled out to the general public.

Eventful 104

Eventful LinkedIn HootSuite Hosting 104

Ignite Social Media

JUNE 1, 2022

We get it — almost everything is hosted online, from social gatherings, conferences, and events. . For today’s blog, let’s walk you through how you can leverage social media marketing for events, especially when hosting them virtually. But of course, a good ad also comes with good quality content. Webinar Platforms.

Eventful 161

Eventful Social Media Marketing Influencer 161

Sprout Social

FEBRUARY 1, 2024

The 2023 Sprout Social Index™ also indicates a customer desire for more authentic, non-promotional content from brands. And now, Trello frequently collaborates with her to create content for their brand channels too. How can you figure out the best products and content to create and share?

Social Media 110

Social Media Sentiment Loyalty Microsoft 110

Myrland Marketing

AUGUST 8, 2017

We can’t stop talking about content marketing and for good reason. It’s not only the act of creating and publishing your content but the way you deliver it that helps set you apart from other lawyers. What Is Content? Content is the physical or virtual representation of the knowledge you have that others need or want.

Publishing 97

Publishing Content Syndication LinkedIn 97

Keyhole.co

JANUARY 4, 2022

While 80% of B2B leads come from LinkedIn, 96% of B2B marketers use LinkedIn to distribute content. Plainly put, LinkedIn marketing is the process of using LinkedIn to generate leads, make connections, improve brand awareness, foster professional relationships, share content and drive traffic to your website. Publish engaging content.

LinkedIn 130

LinkedIn How To Marketing Newsletter 130

Convince & Convert

OCTOBER 12, 2013

Much of what we’ve come to believe about social media and content marketing is wrong. I crushed them originally a few weeks ago on a webinar for the Content Marketing Institute : Myth 1: My customers are not social. Myth 7: Content creates thought leadership. Content is fire. They are myths. Not necessarily.

Social Media 167

Social Media Content Marketing B2B 167

agora pulse

JANUARY 30, 2020

From humble beginnings as a way for people to connect through video content, YouTube is now one of the biggest marketing channels offering lots of opportunities for growing your business. More than 500 hours of video content is reported to be uploaded every minute to the site (as of this article’s publication). A YouTube channel.

YouTube 153

YouTube Screencast Findability Sentiment 153

Sprout Social

JANUARY 6, 2021

If there’s one thing staying at home has revealed to us it’s that we watch a ton of video content. In this article, we’ll explain how video content marketing can support five different social goals, provide types of videos that successfully align with each stage of the buyer’s journey and inspire your own social media video ideas.

Video 132

Video Social Media Wireless Marketing 132

Hootsuite

APRIL 3, 2023

You don’t need to wait for the Facebook algorithm to notice you: You already have everything you need to get more eyeballs on your content. A Facebook engagement post is a type of social media post that increases your Facebook Page’s engagement rate by encouraging your followers to take action. What is a Facebook engagement post?

Engagement 110

Engagement UGC Facebook HootSuite 110

Jon Loomer

DECEMBER 27, 2021

I’d eventually find a third-party host and have it distributed to multiple destinations the following year (at which point I’d call it a “real” podcast). I host my show on Libsyn (not an affiliate link), which is a popular software for podcast distribution. My podcast has been around since 2012. Podast Page.

Apple 190

Apple Hosting Publishing Mobile 190

Keyhole.co

FEBRUARY 3, 2024

Social media reach : An indication of how your content is being viewed by a large public (e.g., For example, are they content with your service? Content optimization For content to perform well on a social media platform, you must optimize it to match the algorithm’s needs. Posting this webinar on LinkedIn (vs.

Social Media 59

Social Media How To Metrics Sentiment 59

Later

MARCH 2, 2021

Live Room hosts will have the ability to block and report comments, and apply comment filters . Visual content, especially video, is key to promoting and selling your products. . Instagram Live Rooms are perfect for hosting panels, Q&As, or webinars rather than sending viewers to another hosting site. .

Features 104

Features Badge Class How To 104

Jon Loomer

MAY 3, 2017

It’s far too easy to say, “I’m going to create an ebook (or webinar or video series, etc.).” Step 2: Create a Valuable Related Piece of Content. What content could you create related to this problem? In my example, I created Keys to Success , a webinar that I conduct on a monthly basis.

List 156

List Strategy Real Estate Newsletter 156

Pam Moore

AUGUST 31, 2018

Replay of a webinar I recently hosted with 3 Easy Steps to Get Your Social Media Budget Approved and Boss on Board with Your Plan ( grab a seat to the replay ). My recommendation is that you always take an audience based approach to any type of marketing on or offline. Grab your webinar seat now.

Social Media 147

Social Media Training Startup Team 147

Ignite Social Media

AUGUST 17, 2017

Last month, we hosted a webinar talking about the past 10 years, the present, and the future of social media. 3) Content Consumption will Change. With content consumption behavior changing, content types are going to continue to evolve. People look 5x longer at video than static content on FB/IG.

Social Media 92

Social Media Marketing Analytics ROI 92

Jon Loomer

MARCH 31, 2017

I honestly have no idea what it’s called, but the type of business that relies on content, digital products and online memberships. Whether it’s free content, a subscription or a paid product, your ability to teach can be the source of your success. But it’s your future content plan. Should I hold back?”

Training 138

Training Social Entrepreneurship eBook Template 138

Buffer Social

JULY 27, 2022

💡 We're hosting an exclusive webinar where we walk through 10 ways to gain customers with your Google Business Profile. Posts contain text, an image, and other information depending on what type of post you pick. There are four types of posts: What’s New: a standard text or image post to share an update.

Organization 96

Organization Google Real Estate Review 96

Ignite Social Media

APRIL 2, 2020

We recently hosted a webinar on TikTok. Part of this is due to the tricky nature of crafting content on a platform geared towards more personal and less produced content, but the company has introduced new tools to make it easier for brands to both connect with potential influencers and create challenges to get involved with fans.

Marketing 217

Marketing Authentication Trends Feed 217

Hootsuite

APRIL 13, 2021

Twitter Spaces allows users to host and participate in live audio conversations, hosted within “Spaces” (aka audio chat rooms). Once Spaces is publicly launched, everyone will be able to host a Space (though your account must be public). As the Host, you have to turn on captions for your Space.

Twitter 125

Twitter Hosting HootSuite Features 125

Jon Loomer

JANUARY 18, 2017

While it may not have provided a clear vision for your content or product, it helped clarify strengths, weaknesses, what is important to you, what you aren’t willing to do and more. Let’s begin… The Importance of Content Depth. Do not underestimate the value of free content. What content was ignored?

Content 60

Content Exercises Questions eBook 60

Hootsuite

JUNE 17, 2020

There are LinkedIn marketing tools available for every business size and type, from small to large and B2B to B2C. A page preview displays how it looks as you add content. Map out a LinkedIn content calendar. Plan posts in advance so you can source images , write thought leadership articles, and prepare content accordingly.

LinkedIn 145

LinkedIn HootSuite How To Marketing 145