Razor Social

OCTOBER 23, 2018

Creating really good quality content on a consistent basis is hard work. And…creating content that is going to perform well for you in the search engines is even harder. The amount of content produced is growing all the time. Why am I writing about content optimization? Why am I writing about content optimization?

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Content How To Social Graph SEO 94

Hootsuite

MAY 31, 2023

Luckily, ChatGPT, a conversational artificial intelligence (AI) tool that generates human-like content, promises to make social media success more attainable. Here’s how you can get started with ChatGPT for social media marketing. Simply ask the AI for insights about what you can do to optimize your content and get results.

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Social Media HootSuite How To URL 140

Mindjumpers

DECEMBER 3, 2010

Tweet Written by J-P De Clerck , who is an experienced content, conversion and social media consultant. Like Mindjumpers, he is associated with Social Marketing Forum. Why do people share content? Content is an enormously broad concept that we use every day without really defining it. We seldom talk about what it is.

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Content Social Bookmarking Press Release Research 213

BeingOptimist

DECEMBER 7, 2022

Recently Twitter was acquired by Elon Musk , the reason why the founder of Tesla acquired this social media platform was to support free speech. Is Twitter still relevant for business ? More than 396.5 More than 396.5 It is open to all communities and all the communications are not private and are easily searchable.

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Jon Loomer

NOVEMBER 6, 2022

But there were many reasons behind that delay. I’m doing this not just for me but for the introverted marketers whom I share these struggles with. Some of the excuses I made were for business reasons. It was made for several reasons. My content was no longer reaching nearly as many people as it once did.

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Video Instagram Meme Facebook 186

Sprout Social

JULY 25, 2022

Not 100% sure what Instagram influencer marketing is all about? Recent stats say that carousels , Reels and Stories are among the most popular content types for creators. As creators continue to dominate the platform, brands need to know how Instagram influencer marketing works. What is Instagram influencer marketing, anyway?

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Sprout Social

FEBRUARY 3, 2022

Trouble coming up with marketing campaign ideas? This is especially true if your recent marketing push fell flat or your engagement rate is low. Too many businesses are caught in a trap of ad-hoc marketing. Too many businesses are caught in a trap of ad-hoc marketing. What is a marketing campaign, exactly?

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Sprout Social

AUGUST 30, 2021

Brands today have more options available than ever when launching multichannel marketing campaigns—which may be both a blessing and a curse, considering over half of marketing leaders say they struggle to effectively execute them. The benefits of multichannel marketing are clear. Maximize marketing ROI.

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SocMed Sean

AUGUST 23, 2019

You feel as though it has great content. Still, no one is finding it…therefore no one is enrolling. It’s tough, but there can be many reasons that your online course is playing dead right now. In each of these situations, the issue points to one primary problem…content. You know…the marketing content.

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Oktopost

NOVEMBER 3, 2020

But that doesn’t mean you should ignore the B2B email marketing opportunity and (properly) engage your clients and prospects with holiday greetings. . Nearly two-thirds of all buyers are more likely to open and read marketing emails during the holidays. Why use B2B email marketing this holiday season?

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B2B Examples Discount Campaign 125

Social Media Strategies Summit

FEBRUARY 11, 2021

Does automating your content distribution to go to the world’s biggest platforms at once – without any interaction from you – sound appealing? Would you like to have your content available to older people who may not be on social media, or those who may not be able to read? Welcome to the world of micro-casting.

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Oktopost

SEPTEMBER 22, 2021

There are few things in a B2B marketer’s toolkit that can deliver as much ROI as paid social media marketing. But what if you could get more out of your current organic social media marketing strategy by using the power of paid ads and sponsored content instead? Paid social offers numerous benefits to B2B marketers.

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B2B Social Media Strategy LinkedIn 136

Waxing UnLyrical

AUGUST 7, 2015

Last week I talked about how what we consider “authoritative content” has changed rapidly, and continues to do so. If you’ve bought into that, then how do you find smarter ways to measure authoritative content? What does this mean for your content? Still, the premise holds good. Image: Thinkstock.

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Ignite Social Media

MARCH 30, 2020

Please see prior posts: Social Media Marketing in the Midst of COVID-19 (Mar 16); and Social Media Marketing During COVID-19: March 23 Update. We suggest having a small team of 3-5 people review your paid ads to see if they will resonate in today’s environment. Should We Continue Our Organic Content Strategy Right Now?

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Social Media Marketing Discount Health Care 106

Sprout Social

SEPTEMBER 14, 2020

In 2020 alone, social marketers have had to pivot from their original strategies to deal with both a pandemic and nationwide protests. While there are still some months to go before the end of the year, it’s never too early to start thinking about how to improve your marketing strategy for 2021. Release date: November 10.

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Kikolani

JUNE 21, 2016

Title suggestions: Content Marketing Tactics to Increase Blog Traffic. Content Marketing Traffic Boosting Tactics . A statistic in DemandGen’s 2015 content marketing survey report shows that over 75% of B2B (business to business) purchasers base their decisions on content the use for research.

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Hootsuite

OCTOBER 25, 2021

There are many reasons to use social media to promote your business. All you gotta do is deliver the quality content they want and have a half-decent (OK, fully -decent) product or service. Social media is the perfect way to communicate your values and build brand equity with customers across your marketing funnel. Guess what?

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Oktopost

AUGUST 26, 2019

More than half of surveyed marketing professionals believe that videos provide the best return on investment of any media format available to them. Companies that market directly to consumers have quickly figured out that they have to reach their audience through video. So, why are B2B marketers lagging behind? That’s great!

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B2B Video Strategy Marketing 111

OnlineRockersHub Marketing Blog

SEPTEMBER 1, 2019

The simplest answer: Improve your website ranking for a relevant keyword to drive visitors with buyer intent. Research relevant sources of traffic. Create killer content. Research the most relevant sources of traffic. Target a phrase with the most relevance to your objective and list as many variations of the same phrase.

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Template Templates Strategy Content 57

Buffer Social

MARCH 27, 2018

There are times when we all run out of content ideas. I’ve been in this situation many times myself — feeling unsure about what content to create and share. However, after much trial and error, I’ve managed to find a few solutions to help keep a constant stream of content ideas flowing. Let’s dive in.

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Content How To Overview Analytics 110

Hootsuite

DECEMBER 7, 2022

Still, if you master the tool, you can dig deep and revisit some favorite or forgotten posts — or study your competition’s social media strategy. Thanks to Twitter’s advanced search features, it’s also a surprisingly robust search engine. What is Twitter’s advanced search? But we’ll get into that shortly.

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Twitter HootSuite Airlines Mobile 115

yMarketingMatters

JANUARY 23, 2013

Over the past few years, research has continued to prove the benefits of email marketing for business: Low costs, high conversion rates and detailed tracking are all notable features. The best news is that the majority of people who receive permission-based emails open, on average, 78% of them.

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Lucy Hall

DECEMBER 10, 2014

How do you maximise your content and have it read and shared over and over again? Is simply creating an amazing piece of content good enough? We're all At it now, creating content, ebooks, blogs, videos, podcasts, info-graphics, images and so on. In previous blog posts i covered content creation ideas. The answer is no!

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Content Forums How To Marketing 60

Marketing to Serve

NOVEMBER 26, 2017

90% of marketers have increased brand exposure due to social media efforts. These next tips will help you to begin to harness the power of social media marketing. This all comes back to one of the foundations for you marketing strategy, a target market. Let me paint a picture for you. There are now 2.8

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Oktopost

JANUARY 13, 2020

However, despite the turning into a quick fix for entertainment junkies, it still deserves its old nick: The Information Superhighway. The internet, more like Google, is still very capable of delivering in-depth knowledge from trustworthy experts. This presents B2B marketers with a new playground. What Are Quora Ads?

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B2B Advertising Campaign Statistics 119

Sprout Social

JANUARY 12, 2022

Customer conversations are among your most valuable marketing assets. With a defined word of mouth marketing strategy, you can create a consistent flow of customer conversations that regularly result in new business. What is word of mouth marketing, anyway? What is word of mouth marketing, anyway? Far from it, actually.

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Conversation Review Marketing How To 136

Pixlee

FEBRUARY 7, 2022

So why do businesses ask for reviews via email, despite the risks? Social proof is not the only reason. Below we’ll discuss the differences reviews can create and share a review email template strategy designed for higher conversion rates and more responses. Here are our top tips for gathering honest reviews via email.

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Socialmedia.biz

AUGUST 11, 2019

Getting the right balance between the costs and the results you desire when marketing your product is of paramount importance. This cannot be overemphasized, especially when you are introducing a new product into the market. Maximizing your return on investment is the goal of marketing strategies that are very cost-effective.

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Cost Brands Marketing Press Release 98

Sprout Social

NOVEMBER 23, 2022

Tip 4: Curate content and create copy. Tip 5: Show employees what’s in it for them. There’s a reason 68% of marketers say their company has an advocacy strategy. And content is the key to reaching them. From deep thought leadership to relevant memes commenting on industry insights, content is powerful.

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LinkedIn Tips Curation Training 114

Social Media Strategies Summit

JUNE 20, 2019

In April 2016, Facebook launched Facebook Live and the response from marketers was initially very positive. And customers have followed suit, with 82% reporting that they prefer to watch live video overseeing a social post and 63% of people aged 18-34 watch live streaming content regularly. Source: Social Media Examiner.

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Video Upcoming Instagram Metrics 139

yMarketingMatters

JANUARY 23, 2013

Over the past few years, research has continued to prove the benefits of e-mail marketing for business: low costs, high conversion rates and detailed tracking are all notable features. Jupiter Research reports effective email marketing campaigns can produce nine times the revenues and 18 times the profits of broadcast mailings.

Tips 178

Tips Smart Phone Marketing Mobile 178

Writtent Blog

JUNE 29, 2016

With so much content already out there, content writing that stands out and convinces readers to read your blog over someone else’s is difficult. Here are 29+ actionable content writing tips to help you, along with examples, statistics, and quotes. Make Your Content Actionable. Don’t give them any reasons to leave.

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Examples Tips Content Hubspot 97

Mindjumpers

JUNE 24, 2011

However, I think that a lot of marketers still might wonder whether it’s actually effective to run a company blog. Here, I will take a closer look at the subject together with presenting you reasons why I think it is! Here, I’m not saying that it’s impossible and that businesses should not make use of e-mail marketing.

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Company Hubspot eBook Diagrams 206

Kikolani

JUNE 21, 2016

A statistic in DemandGen’s 2015 content marketing survey report shows that over 75% of B2B (business to business) purchasers base their decisions on content the use for research. Making sure your content is adaptive. Have an editorial calendar in place and repurpose content. Why is blog traffic important?

Strategy 60

Strategy Content Marketing Influencer 60

Socialmedia.biz

JUNE 8, 2018

Between Spotify and iTunes, there are thousands of amazing podcasters with equally amazing content. However, it’s good to start a podcast and share your content with the world. Article Marketing . Outlets are always looking for great new content. Email Marketing . Guest Appearances .

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How To YouTube eBook List 84

Hootsuite

JUNE 27, 2022

” Discord may not be on your radar as a social media marketing tool. Whether you’re a Discord power user or still wondering what Discord is, we’ll help you make it work for your business. As of 2021, 5% of US teens said that Discord was their favorite social media platform. What is the Discord app? Source: eMarketer.

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Template Templates Eventful Hosting 98

Rebekah Radice

JULY 6, 2017

As a social media and content strategist, Katie isn’t one to preach from a pulpit. That is only one of the reasons why I respect all that she does. Rather than throwing content at a wall and hoping it sticks. Don’t just put content out there for the sake of content. . You can still curate great content.

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