The Realtime Report

AUGUST 8, 2012

And, as we’ve seen too often before, only a small percentage (17%) currently measure social media ROI. What’s new is that most companies also don’t understand the concept of realtime analytics and have a strategy for investing in the tools to support it. Social Media ROI And Realtime Big Data Analytics.

ROI 191

ROI Mzinga Analytics Social Media 191

Pam Moore

APRIL 2, 2024

By leveraging AI, marketers can unlock new levels of efficiency, personalization and ROI in their campaigns. Increased ROI: By optimizing campaigns and identifying the most effective strategies, AI helps marketers maximize their return on investment.

Strategy 78

Strategy Marketing Analysis ROI 78

Pam Moore

MAY 19, 2023

Increased ROI. By leveraging AI, marketing teams can optimize their strategies and campaigns for maximum impact and ROI. Content creation and optimization: AI tools can assist in generating and optimizing content, improving SEO, and ensuring your content hits the mark for your target audience.

Team 148

Team Marketing ROI Training 148

Pam Moore

MAY 19, 2023

Increased ROI. By leveraging AI, marketing teams can optimize their strategies and campaigns for maximum impact and ROI. Content creation and optimization: AI tools can assist in generating and optimizing content, improving SEO, and ensuring your content hits the mark for your target audience.

Team 147

Team Marketing ROI Training 147

Bill Hartzer

MARCH 20, 2014

With this rapid growth in social media uptake, the demand for social media training and consulting has risen tremendously. The question however remains, “what do you ask when seeking to hire social media consultant s?” Competent consultants need to demonstrate a thorough understanding of your marketing niche.

Consultant 133

Consultant Questions Social Media Compete 133

Sprout Social

SEPTEMBER 18, 2023

You can either address these skill gaps by providing additional training and resources for your team or hire additional team members, freelancers, consultants or agencies to fulfill specific roles—both of which will affect your budget. Take into consideration the cost of tools, resources, employees and contractors.

Marketing 132

Marketing How To Sample Samples 132

Sprout Social

FEBRUARY 12, 2024

They expect a positive return on investment (ROI), incremental growth contributions and strategic alignment. They collaborate with Productivity Consultant Paul Minors, whose expertise mirrors the needs and interests of Pipedrive’s core audience. Take Pipedrive, for example. your influencer’s.

Influencer 107

Influencer Marketing Collaboration ROI 107

Waxing UnLyrical

JUNE 24, 2019

Tools like Traackr , Onalytica , klear , CreatorIQ , Influence.co and others provide search tools to help you evaluate relevance, engagement and authenticity. Many of these tools include options to evaluate followers by removing the fake accounts and bots from their counts. Engagement. Authenticity. Under the Disco Ball.

Influencer 237

Influencer Authentication Survey ROI 237

The Social Media Incubator

NOVEMBER 16, 2009

scan or click the QR code to see the packages we offer True Social Media ROI is All About Integration by admin on November 16, 2009 Not long ago, a client came and asked if we could “help her business go viral” by launching social media for her company. Public Relations and Small Business Mavericks C.E.L.

ROI 106

ROI Social Media Foursquare Consultant 106

Keyhole.co

MARCH 2, 2023

Anyone who’s managed the social media accounts for a brand or business will gripe about content planning, audience targeting, ROI tracking , and the like. We’ve put together a guide to the industry’s three most important social media marketing tools. If you’re after a strong analytics tool, skip ahead to the next tool on this list.

Social Media 52

Social Media Tools HootSuite Marketing 52

Oktopost

SEPTEMBER 17, 2020

“The value of marketing technology is rarely in the specific functionality of the tool, but rather its ability to be part of a bigger ecosystem.” This speed into nuances and trends through advanced reporting and a whole lot of data has given CMOs the ability to explain the ROI of their investments to their relevant stakeholders.

Marketing 117

Marketing B2B ROI Data 117

SocMed Sean

JULY 9, 2018

Now more than ever there are many aspects of your social media marketing you should continuously monitor, from ROI to algorithm updates and recent feature releases. There’s an abundance of online tools and apps that help you organize to-dos and complete steps of projects. Backing-up work with a plan.

Social Media Management 176

Social Media Management Social Media ROI Press Release 176

Waxing UnLyrical

NOVEMBER 30, 2018

Did you know that 47% of B2B marketers and 34% of B2C marketers don’t measure content marketing ROI? Another reason why marketers don’t measure content marketing ROI is that they simply don’t know how to do it. While Google Analytics or other analytics tools can easily take care of the second part, we’ll help you with the first one.

Metrics 191

Metrics Content Marketing ROI 191

Oktopost

MARCH 4, 2024

Depending on your stage and business model, you will need different tools and strategies to grow your company without breaking the marketing bank. Consider using tools like Oktopost to boost your social media presence without overburdening your team. What is B2B SaaS Marketing?

B2B 62

B2B Strategy Marketing Case Study 62

Harp Interactive

AUGUST 3, 2010

What tools do you use for social media management? The tools should be a mix of robust syndicated ones, well-reviewed free tools and some home-grown tools. Social media marketing is a critical tool for all businesses. What is the importance of SEO? How do you leverage search marketing?

Questions 313

Questions Company Social Media Real Estate 313

Ari Herzog

MAY 27, 2014

It’s still a tool. If you call yourself a digital marketing consultant then I suggest you are a marketing consultant. by Danny Brown Related Stories [Untitled] The ROI of Social Media My Story About Living My Life. Why must we be specialists in sophisticated sticks? Stop with the adjectives.

Marketing 161

Marketing Consultant ROI Social Media 161

Hootsuite

JUNE 28, 2023

With the right tools and knowledge, you can track dark social mentions and shares to find where people talk about your brand, what they’re saying, and how to reach new audiences. Dark social media, or dark traffic, isn’t easily tracked by traditional analytics tools. 1 Social Media Tool Create.

HootSuite 120

HootSuite URL Analytics Forums 120

Sprout Social

MAY 3, 2023

Speak the CFO’s language There are some CFOs that get marketing, the brand and the longer tail ROI investments that we need to make for future growth. How to quantify the ROI of social media to your CFO Maximizing the impact social media can have on an organization requires investments in people and the tools.

ROI 97

ROI Cost B2B Organization 97

Oktopost

APRIL 21, 2020

The Boston Consulting Group’s Growth Share Matrix (BCG-GSM) was once used by half of the Fortune 500 list. The Boston Consulting Group Growth Share Matrix was introduced in 1968 by Bruce Henderson , the Group’s founder. These products’ relative market share guarantees the highest ROI of any of the quadrants.

Marketing 138

Marketing Apple Strategy ROI 138

Pam Moore

NOVEMBER 19, 2018

Take a listen to the 258th episode of Social Zoom Factor to learn 15 BIG Content Ideas to increase ROI and generate more leads and sales. . Related Stories 10 Reasons a Content Calendar May be Your Most Important Marketing Tool in 2019 [Template Included] Could Buyer Personas be Your Secret Weapon for More Leads and Sales with Social Media?

ROI 60

ROI Content Training Template 60

Pam Moore

AUGUST 26, 2020

Why you must take an AUDIENCE based approach to your marketing to maximize ROI and get more sales. How to easily streamline your marketing budget, tools and technology you are investing in. The post Covid19 Marketing: 5 Shifts Marketers Must Make During a Crisis [podcast] first appeared on Pam Moore Speaker, Trainer, Consultant.

Marketing 78

Marketing Training eBook Template 78

Hootsuite

SEPTEMBER 29, 2020

But can you measure the ROI of your social media marketing efforts? Social ROI can often be tricky to prove. LinkedIn research found that 58 percent of digital marketers have to prove social media ROI to get approval for future budget requests. However, only 37% were “very confident” in their ROI metrics.

ROI 145

ROI Social Media Tools HootSuite 145

Mindjumpers

SEPTEMBER 17, 2012

Marketers are still cobbling together paid and free tools to monitor and make sense of the social conversations. They also expect to see mature brands outsource greater portions of their social marketing efforts to outside agencies and consultancies. The biggest challenge for brands for the second half of 2012 remains Measuring ROI.

Survey 225

Survey Report Social Media ROI 225

Pam Moore

JUNE 2, 2017

Tired of no ROI and wasted time and money… look no further than Social Profit Factor! Note: If you listen to the podcast you will be provided a coupon code with extra special savings + free 30 minute consultation ($250 value!). Learn tools and strategies to conduct audience research even on a tight budget.

Training 167

Training Communities Social Media Real Estate 167

Waxing UnLyrical

OCTOBER 5, 2015

The other half involves measuring to prove ROI,” says Gina Joseph before she reveals the big “W”s. 5 Tools Every PR Pro Should Be Using to Measure Storytelling Efforts. Marketing Mythology: The ROI of Storytelling. What tools do you use? 5 “W”s to Consider Before Starting PR Measurement. Silverman.

Proposal 100

Proposal ROI Consultant Journal 100

Social Media Strategies Summit

NOVEMBER 18, 2020

Social media ROI is a bane for most marketers. Out of the 2000 marketers surveyed, most said they have no clue how to define, measure, or report social media ROI. First, you need to define “social media ROI.” There are no quick fixes to improve your ROI; you need to think long-term. Measure Your Current Social Media ROI.

ROI 246

ROI Social Media UGC Discount 246

Convince & Convert

AUGUST 8, 2019

In your social media analytics tool, you can overlay it with your mentions and social shares to shed some light on how your customers are sharing. If you want to go even further, we’ve listed some tools below that help you make sense of dark social traffic. The post What is Dark Social and How Is It Affecting Your Brand?

Brands 154

Brands Analytics Consultant Data 154

Convince & Convert

MARCH 6, 2017

And according to The CMO Survey, 44% of marketers haven’t been able to show the impact of social at all, much less point to real ROI. Some tools share demographic information, but not most engaged followers. We often forget that ROI is not just about return, it’s about investment as well. What are their salaries?

Social Media 119

Social Media NGO ROI Research 119

Pam Moore

NOVEMBER 6, 2018

The fact of the matter is this – the students we teach in our Social Profit Factor academy and the companies we consult with to help them leverage a content calendar often beat the socks off those that don't. Increase the ROI of your content. Why do you need a content calendar? Here are 10 of my favorite reasons.

Template 60

Template Templates Content Tools 60

Sprout Social

DECEMBER 6, 2023

If you want to find an ideal influencer partner without scrolling endlessly through your social feeds, try using an influencer management tool to support creator identification. For B2B brands, influencer marketing humanizes the appeal of your tool or solution. Here’s how. times more than those with digital suppliers.

B2B 119

B2B Influencer Brands Marketing 119

Webbiquity SMM

MAY 25, 2021

As co-founder and CEO of Paladin , he oversees the B2B marketing of a B2C influencer marketing tool. So in our case, for Paladin, it’s not just about selling a tool that helps B2C marketers find influencers, or a feature that helps with reporting, or saving time on outreach. We can quantify the ROI. They might not.

B2B 306

B2B Influencer Platform SMS 306

Buffer Social

SEPTEMBER 11, 2023

I've earned millions in salary and consulting contracts, 100 percent inbound driven. What’s the true ROI? The ROI is insane. I’ve never used a content calendar or automation tool (although some of them can be useful). Thanks to all of the above, I’ll never have to apply for a job again.

LinkedIn 113

LinkedIn Tips Skills URL 113

Pam Moore

JULY 20, 2020

Our digital branding training and consulting agency, Marketing Nutz is currently working with many clients to help them pivot and leverage this time for maximum impact. Give us a shout if you would like to setup a free consultation to see how we can help your business grow and thrive.

Strategy 78

Strategy Marketing Authentication eBook 78

Pam Moore

JULY 20, 2020

Our digital branding training and consulting agency, Marketing Nutz is currently working with many clients to help them pivot and leverage this time for maximum impact. Give us a shout if you would like to setup a free consultation to see how we can help your business grow and thrive.

Strategy 78

Strategy Marketing Authentication eBook 78

Hootsuite

JULY 8, 2020

The more integrated you are, the more ROI you’ll see. When we surveyed over 3,100 marketers for our Social Media Trends 2020 report , we found that having an integrated customer engagement approach between social media and other digital and traditional channels leads to a higher level of confidence in social ROI.

HootSuite 109

HootSuite Organization Strategy Metrics 109

Sherrilynne Starkie

APRIL 23, 2018

If you want to see clear ROI for social media, get some expert advice. It covers general marketing and communications know-how and describes the activities and services a social media consultant delivers. Getting up-to-date skills, tools and trends can make the difference. But it can be complicated. Work smarter, not harder.

eBook 69

eBook Social Media Consultant Skills 69

Pam Moore

FEBRUARY 6, 2018

If you have been building your business on rented land, have you honestly been expecting a massive ROI for your business for free? Cool tools and tech that make content creation easier. You need a solid content strategy and plan if you want to achieve any ROI on your Facebook marketing efforts in 2018

Feed 164

Feed Feedly News Tips 164