Techipedia: Tamar Weinberg

DECEMBER 19, 2009

Smaller companies could succeed with this method by marketing — verbally or through their website — to groups of devout followers and keeping their Twitter streams current (offering a daily deal or frequent deals that encourage customers to seek out discounts and sales). Answers Yahoo!

Twitter 131

Twitter Microblogging MySpace Yahoo 131

Techipedia: Tamar Weinberg

OCTOBER 7, 2010

Reply Eddie Gear October 7, 2010 at 9:43 pm I can come across so many companies that do not even brand them selves in the fear of being considered as SPAM. As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us Building relationships takes time, energy and effort. That is not realistic.

Brands 236

Brands Handbook MySpace Construction 236

Techipedia: Tamar Weinberg

JULY 21, 2009

Social media, quite simply, relates to the usage of content created by easily accessible publishing technologies (social media sites such as Facebook or Twitter, photo publishing sites such as Flickr, video sites like YouTube and Vimeo) that is generated by the hundreds of millions of consumers utilizing these technologies.

Social Media 153

Social Media Strategy Marketing Vimeo 153

Techipedia: Tamar Weinberg

AUGUST 25, 2010

Many companies partake in this “shiny toy syndrome&# and do it all without a plan or strategy in place. This may be nothing more than a refresher course in the Captain Obvious department but even the savviest of companies is still missing the boat. A lot of big companies I try to engage with don’t want to talk back.

Social Media 272

Social Media Engagement Forums Policies 272

Techipedia: Tamar Weinberg

MAY 13, 2008

Such was the case for this Digg story , which compared multiple web hosting companies and watched as these hosts handled the traffic spikes that resulted from the Digg effect. Digg is the social media network of tech geeks, and the Digg statistics should not be too surprising: 39% of Diggers publish their own blog. Answers Yahoo!

Social Media 100

Social Media Digg Brands Marketing 100

Techipedia: Tamar Weinberg

MAY 12, 2010

Reply Lauren Kates May 12, 2010 at 1:50 pm OH MY GOD I have come across this EXACT situation with my company and was looking for an article just like this. One of the things I look for nowadays when I visit sites is how well they’re integrating their social network presences. It’s much appreciated. Answers Yahoo!

Smart Phone 218

Smart Phone Mobile Social Media SEO 218

Razor Social

MARCH 30, 2016

They could be saying something positive or negative about your company. Brandwatch is a social media monitoring platform that supports 27 languages and provides results from millions of social news and media sources across the web. For a large company, there is far too much to do this manually. Brandwatch.

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77

Techipedia: Tamar Weinberg

APRIL 22, 2010

If you work for a company that just had a Super Bowl ad, a real time search will give you a window into how people interpreted the advertisement. As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us Moreover, whatever your brand is, it is very likely that there is chatter going on about it.

Engineering 142

Engineering Wikipedia MySpace Yahoo 142

Techipedia: Tamar Weinberg

DECEMBER 8, 2009

In the post, I shared my don’ts of social networks, and to that point, I added the following rule for LinkedIn: Gathering all the email addresses of users you are connected to — even locating email addresses of LinkedIn Group managers — and utilizing this mailing list to promote your own company or service off-site.

Newsletter 144

Newsletter Handbook Virtual World LinkedIn 144

Techipedia: Tamar Weinberg

MAY 19, 2008

Here are three cases that were blown way out of proportion but could have been handled a lot better if the companies thought of the consequences before acting. There’s a bottom line: it’s a lot harder to sweep your mistakes under the rug, especially as a company in a world of conversing markets. Answers Yahoo!

Reputation 100

Reputation Airlines Digg MySpace 100

Techipedia: Tamar Weinberg

MARCH 4, 2010

Now known as the “social media hotel&# of NYC, Roger Smith is attracting a really incredible bunch of people who have raved about the ambiance and the company’s approachability online. To me, it seems most companys focus on monopolies and then forced purchase of ad-ons without which the product wont work.

Hotels 245

Hotels Social Media Communities Discount 245

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

Even a recent thread on Cre8asite Forums discussed this, kicking off by someone stating they find social media very intimidating. The reason is that people didn’t have aggregate power: they were individual voices that a news channel or a company can choose to ignore. Yes, it’s all to do with social media.

Social Media 105

Social Media Marketing Digg MySpace 105

Techipedia: Tamar Weinberg

MARCH 31, 2008

4 Jobs I’ve Had Right after college, I worked for a few months in tech support at a forex company in the Empire State Building. As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us Buzz YouTube Tamar Weinberg is a social media enthusiast with a passion for all things tech and productivity.

Meme 100

Meme Blogger StumbleUpon MySpace 100

Techipedia: Tamar Weinberg

SEPTEMBER 29, 2009

With others who address me as Jennifer or Dakash, I wonder if these individuals representing both small and large companies really realize that their lack of research reflects poorly on their clients. Some have gone as far as outing the companies who have trodden down this path. I’m sure you can relate. Answers Yahoo!

Press Release 129

Press Release How To Radian6 Blogger 129

Techipedia: Tamar Weinberg

FEBRUARY 2, 2010

Despite the title of the post, having worked as the social media manager for Fortune 500 companies, and a lot of knowledge here being totally personal, I do not think of myself as an expert. As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us Answers Yahoo!

Social Media 229

Social Media Influencer MySpace Consultant 229

Techipedia: Tamar Weinberg

JUNE 18, 2008

Be the first to have all of these features , or just take over companies that already have them and make Plutter Kite. As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us Buzz YouTube Tamar Weinberg is a social media enthusiast with a passion for all things tech and productivity.

Microblogging 102

Microblogging API MySpace Yahoo 102

Techipedia: Tamar Weinberg

NOVEMBER 26, 2007

I guess I shouldn’t be surprised though, misery loves company right? As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us Buzz YouTube Tamar Weinberg is a social media enthusiast with a passion for all things tech and productivity. Seriously though, I’ll participate.

Meme 100

Meme Digg Web 2.0 StumbleUpon 100

Techipedia: Tamar Weinberg

AUGUST 18, 2010

Reply Claire Chapman August 19, 2010 at 9:21 am And I also just referenced you on my company blog as I was writing inspired by this and the discussions about Facebook Places (which isn’t even live in the UK yet!) As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us Thanks Deb! Answers Yahoo!

Activities 216

Activities Social Media Policies Social Networking 216

Techipedia: Tamar Weinberg

FEBRUARY 1, 2008

This is not a regular practice on the social news giant, and unfortunately, that is probably the biggest thing causing its downfall. There was only one occasion when the users were able to make a lasting impression on the social news site. It’s hard to say if that will happen again. Time will only tell.

Digg 100

Digg Social Media Upcoming Ustream 100

Techipedia: Tamar Weinberg

JUNE 3, 2010

Many companies that have not embraced social media marketing often do so because of the fear of an uncontrolled message. I am just working on a social media strategy for my thesis in a German company. As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us Answers Yahoo!

Social Media 221

Social Media Marketing Digg Consultant 221

Techipedia: Tamar Weinberg

JULY 15, 2010

As my company builds out our first blog- there are great tips in here, thank you. As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us Buzz YouTube Tamar Weinberg is a social media enthusiast with a passion for all things tech and productivity. Answers Yahoo!

Blogger 250

Blogger Engineering Flickr SEO 250

Techipedia: Tamar Weinberg

MAY 9, 2008

In the past few weeks, however, even Digg’s other top users are seeing that Digg is becoming more difficult of a social news site to enjoy, and after stepping away from Digg for awhile, I have some thoughts and reflections on how it was and possibly how it should be. In fact, most of them had already left. Answers Yahoo!

Digg 100

Digg Sites News API 100

Techipedia: Tamar Weinberg

JANUARY 12, 2010

Granted, some companies use MySpace quite efficiently , but I feel that it targets a different demographic. Reply Shane January 6, 2008 at 7:21 pm I’m fairly new to this whole social networking phenomenon. Also find YouTube fascinating. I just don’t think there’s a lot to do with it. Answers Yahoo!

MySpace 114

MySpace LinkedIn Facebook Social Networking 114

Techipedia: Tamar Weinberg

MARCH 12, 2009

Using market intelligence, Royal Caribbean identified supporters of the cruise line via social networking sites and took the opportunity to give fifty of the most ardent supporters, called Royal Champions, special privileges, including free paid cruises and invitations to special events with company executives.

Brands 133

Brands Message Boards Travel Forums 133

Techipedia: Tamar Weinberg

MAY 28, 2010

Kirtsy and Other Niche Social Networks. Did you know there’s a social news website catered to women called Kirtsy ? Kirtsy is a social news network; there are also forums and even Yahoo! That’s one of the biggest reasons for companies not to engage in social media at all.

Social Media 278

Social Media Strategy Yahoo Communities 278

Techipedia: Tamar Weinberg

FEBRUARY 6, 2008

In the past few months, I’ve dealt with companies who are unfortunate victims of bad links in Google, but those links refer to incidents that are years old (and are even resolved). Public safety comes first but reputation management is something the company may want to engage in. Hope you get better.

Reputation 125

Reputation Chemicals Issues Consultant 125

Techipedia: Tamar Weinberg

MAY 5, 2010

In fact, you’re likely spotting the shift; instead of companies posting their URLs on television commercials, they’re asking their followers to join them on Facebook. If you are officially representing your company, you’d want to create an Official Page. After all, Facebook could eat the web. I know I would.)

Facebook 279

Facebook How To Marketing URL 279

Techipedia: Tamar Weinberg

MARCH 17, 2010

In no particular order, here they are: Make Friends In the Industry Community Managing is super easy when you’re working for a well-known tech company in the middle of Silicon Valley. But what if you’re Community Managing for a company that makes matchbooks? Who are the heavy hitters? An audience just sits and listens.

Communities 237

Communities Twitter Web 2.0 ROI 237

Techipedia: Tamar Weinberg

JANUARY 5, 2010

5 People Who Broke the Rules of Social Media and Succeeded (Mashable): Real success stories and the experiences learned is the subject of this article. Which Social Media Channels Should You Be Using? The Jordan Rules): This is a great chart and article on the best social media channels for both B2B and B2C companies.

Marketing 265

Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

AUGUST 26, 2009

Brand evangelism is a word of mouth marketing tactic in which the ardent supporters of your service or product feel so passionately about your offerings that they act as unofficial spokespeople on your company’s behalf. They are cheerleaders on the sidelines and they’re rooting for your team.

Brands 139

Brands MySpace Yahoo StumbleUpon 139

Techipedia: Tamar Weinberg

AUGUST 18, 2009

Marketing type folk, especially those representing a company’s service or product offerings, turn to blogs and ask to be mentioned in the blog. Instead of emailing a blogger to include your company’s service in a specific blog post that has already been in the public arena for three years, comment on the post. Great stuff!

Blogger 132

Blogger Press Release Marketing Instant Messaging 132

Techipedia: Tamar Weinberg

JANUARY 23, 2008

Well, for one, social media users — that is, users on social news sites such as Digg, Mixx, Reddit — are not particularly enthusiastic about the proliferation of marketers in their community. This is a huge challenge for someone who wants to sell their product using social media. Answers Yahoo!

Sites 101

Sites Social Media Digg Blogosphere 101

Techipedia: Tamar Weinberg

DECEMBER 22, 2009

For a big company account, it’s difficult to actually engage all day long (and all week long, especially if you’re a 9-5 shop). Even if you’re a small company, the keyword following options are superior, and it’s a lot of fun to actually get statistical data to see how well you’re doing. Answers Yahoo!

Applications 179

Applications Review Statistics URL 179

Techipedia: Tamar Weinberg

JULY 8, 2008

Valeria Maltoni , Online Marketer : Although social media as a set of tools has radically transformed marketing, I do not think it appropriate to use the term “social media marketer.&# People do not want to hear from companies as represented by marketers, they want to hear from other people.

Social Media 163

Social Media Marketing Consultant Communities 163

Techipedia: Tamar Weinberg

OCTOBER 19, 2009

He is extremely devoted to empowering individuals and companies about marketing, networking, reciprocity, and social media. As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us Buzz YouTube Tamar Weinberg is a social media enthusiast with a passion for all things tech and productivity.

MySpace 153

MySpace Consultant Yahoo StumbleUpon 153

Techipedia: Tamar Weinberg

APRIL 14, 2010

However, to some, social media is a fleeting trend. That’s because social media marketing experts found success early on since social media relationship building was simply easier. Back then, companies who were engaged were genuinely involved because they wanted to build strong valuable relationships.

Social Media 267

Social Media SEO Blogger Communities 267

Techipedia: Tamar Weinberg

JUNE 16, 2010

You may want to create a custom Twitter background, custom Facebook fan page landing tab (with FBML) and custom YouTube channel backgrounds. I have seen people mix up colors on their YouTube Channels, Twitter profiles, and Facebook fan pages. Do I have social media integration on my business blog? Are my profiles well branded?

Questions 277

Questions Social Media How To Postrank 277