Remove Communities Remove Marketing Remove Reddit Remove Research
article thumbnail

The Decision Journey: New Insights from Reddit Research

Convince & Convert

Blame Amazon, Tinder swiping, influencer culture or the infiltration of advertising into every corner of our lives, but the reality is that consumers are never NOT in the market to upgrade. Reddit: A Case Study in Switching Behavior Reddit is a particularly powerful community to study switching behavior.

Reddit 143
article thumbnail

9 E-commerce Social Media Marketing Tips for 2024

Social Media Strategies Summit

Combine this with the fact that social media represents the go-to source of pre-purchase information for 44% of Gen Z and 36% of Millennials , and you’ll quickly realize that e-commerce social media marketing is essential for growing your business in 2024. So, how can you use this to improve your social media marketing strategy?

article thumbnail

7 ways to use social media for market research

Sprout Social

As marketers, it’s our job to know our target audience’s needs and preferences. It’s why we conduct market research every year to better understand what our customers want and uncover new business opportunities. But sometimes market research alone isn’t enough, especially when consumer preferences can change overnight.

Research 144
article thumbnail

What is Reddit, and Should Your Brand Be Using It?

Hootsuite

Reddit isn’t often mentioned alongside the “big” social networks, though it’s one of the most influential. Reddit continues to grow by double digits every year, adding 25% more users in 2020 and 14% more in 2021. But Reddit isn’t the best place for every company. What is Reddit? How does Reddit work?

Reddit 100
article thumbnail

How marketing on Reddit works (and how to do it right)

Sprout Social

If you’re curious about marketing on Reddit, we totally understand why. After all, Reddit is the epicenter of all things viral online. With billions of visits per month and 430+ million active users , the platform represents one of the most engaged communities online. — Reddit (@reddit) August 13, 2020.

Reddit 135
article thumbnail

Reddit Marketing Strategies for Those Who Don’t Have Time for Reddit Marketing

Buffer Social

Reddit is one of the most vibrant communities on the Internet and a powerful source of attention. A positive Reddit mention can mean thousands of visits to your website or your product. You can gain so much from the awesome people at Reddit whether or not you have the time to fully dive in. About Reddit Marketing.

Reddit 65
article thumbnail

How to Discover Irresistible Content Ideas Using Reddit, YouTube, Quora, and Online Communities

Buffer Social

This week on The Science of Social Media , we’re sharing a simple, yet proven formula that you can use time and time again to discover irresistible content ideas using Reddit, YouTube, Quora, and other online communities. Part II: Using Reddit as a source of content inspiration. Let’s kick it off!

Reddit 111