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B2B vs. B2C Influencer Marketing: Platforms, Practices, and Packaging

Webbiquity SMM

I think and talk and work a lot on the “big four” of the social networking world: Facebook, LinkedIn, Twitter, and YouTube. Same thing for Instagram with photos and now, of course, all content formats: TikTok, Facebook, Twitter, they all follow that same playbook. You’ve got Community , which just raised $40 million.

B2B 306
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The KISS Method For Determining Social Media ROI

SocMed Sean

The dangers of ignoring knowledge management is that employees who leave your organization take their “tribal knowledge” with them, resulting in loss of access to the information and increased training costs for the persons’ replacement. LinkedIn Answers and Twitter are great ways to find new potential customers.

ROI 269
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Community Bootstrapping: Tools & Strategies To Build A Community.

Jason Yormark

While community is a hot buzz word these days, it’s still quite a ways before most businesses truly embrace the idea. Companies like Starbucks , Dell , even my previous employer Microsoft Advertising , all do community incredibly well and it has paid off for all of them many times over.

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Monday Roundup: Blogging for Veterans

Waxing UnLyrical

Quick tip: build a multi-media knowledge base. You should check out what she’s doing with Social Strata, especially if you are looking to build and manage an online community, but I just loved this post about building a knowledge base. Based in the Washington, D.C.,

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2020 vision: three resolutions marketers are committing to this year

Sprout Social

We asked our Sprout community on Twitter and LinkedIn what they want to tackle in the upcoming year and gathered the resources they need to knock out those resolutions. In an industry known for rapid change, it’s critical for marketers to stay on top of their skill sets and expand their knowledge base.

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Grow Your Wiki

Buzz Marketing for Technology

online communities. Web-based spreadsheet. Luis Suarez posed an excellent running summary of my talk this morning on Twitter. Luis’ main Twitter account is @elsua ; the summary is on his conference specific account @elsuacon ). BlackBerry. boris mann. change management. citizen journalism. Clay Shirky. Confluence.

Wiki 223
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8 ChatGPT Prompts For Unlocking Social Media Content

Keyhole.co

This social media strategy works well for posts on LinkedIn and Twitter. Use this for: Building a community dialogue around industry-relevant topics, allowing you to position your brand as a thought leader and engage with your followers on a deeper level. The funnier the post, the more likely it is to go viral.