Harp Interactive

OCTOBER 9, 2009

Build blogs and teach conversational marketing and business relationship building techniques. Build community platforms around real communities of shared interest. Learn how to measure their influence. Try out a short series of audio podcasts or video podcasts as content marketing and see how they draw.

Social Media 232

Social Media Press Release Marketing Widget 232

Oktopost

AUGUST 10, 2022

Want to hear more from renowned B2B marketing leaders? Marketing comes down to people, math, and a whole lot of processes. But with so many processes in place to measure, have we, as marketers, lost the ability to humanize the customer experience? Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube.

B2B 89

B2B Press Release Apple Loyalty 89

Later

DECEMBER 11, 2020

Wondering what the future of Instagram marketing looks like? . From a focus on e-commerce tools to more short-form video, we’re sharing 8 trends shaping the future of Instagram marketing: 8 Trends Shaping The Future of Instagram Marketing in 2021. Influencer Marketing in 2021 Will Get A Serious Boost.

Trends 52

Trends Instagram Microblogging Meme 52

Later

DECEMBER 11, 2020

Wondering what the future of Instagram marketing looks like? . From a focus on e-commerce tools to more short-form video, we’re sharing 8 trends shaping the future of Instagram marketing: 8 Trends Shaping The Future of Instagram Marketing in 2021. Influencer Marketing in 2021 Will Get A Serious Boost.

Trends 52

Trends Instagram Microblogging Meme 52

Webbiquity SMM

JANUARY 12, 2011

Social media marketing, online PR and SEO are three tactics that are all powerful on their own, but have far more impact when used in a coordinated, synergistic manner. How can you amplify and extend new releases through social media? Effectively connect with bloggers and other key online influencers in your industry?

Press Release 194

Press Release Tools Tips Vocus 194

Techipedia: Tamar Weinberg

AUGUST 31, 2011

Besides these blogs, our press release got picked up by Marketwire, BizJournals and MSNBC. The press release and its coverage gave us the most calls from recruiters. While this might seem very facetious, the net effect of the press release was negligible or even useless directly.

Press Release 142

Press Release Patterns Marketing Klout 142

Sprout Social

MARCH 7, 2024

Your company is launching a new product, eyeing a new market segment or contemplating a strategic pivot—as a seasoned marketer, your first move would be to conduct a competitive analysis. This exercise is elementary to uncover critical insights about the new market and gain visibility into the competitive landscape.

Analysis 94

Analysis Report Examples Tools 94

Later

JUNE 18, 2020

Instagram Live badges are the latest feature release aimed at helping influencers make money. In a nutshell, think of badges as “tips” for your favorite Instagram influencers during a Live stream, but there’s opportunity for them to be so much more. But how do they work? And now this feature is coming to Instagram!

Badge 87

Badge Instagram Class Press Release 87

Waxing UnLyrical

DECEMBER 16, 2013

Why: On July 2nd, #measurePR did not have a featured guest, but instead held a community chat where everyone talked about how they got interested in measurement. Why: Social media strategist and author of SMART News: how to write press releases for the digital age Sally Falkow joined us for this month’s (December 3) #measurePR chat.

Storify 216

Storify Press Release Case Study Hashtag 216

Small Business Mavericks

FEBRUARY 6, 2011

» Is E-mail Marketing More Effective Than Social Media Marketing? It seems that e-mail marketing is still one of the most efficient and cost effective channels available to businesses – that’s both online and traditional brick and mortar businesses. About Us What’s a Maverick? Are The Yellow Pages Outdated?

Social Media 187

Social Media Marketing Small Business Case Study 187

Small Business Mavericks

MARCH 30, 2011

What You Can Learn From Web TV » 5 Current Internet Marketing Trends With Staying Power Trends come and go, but not all trends end up going. Mobile Search – Seriously, mobile phones have hit the market big time. Blog Marketing – Blog marketing came on strong, then it dipped. About Us What’s a Maverick?

Trends 156

Trends Case Study Press Release Marketing 156

Sprout Social

JANUARY 18, 2022

Such a pleasure talking with @kevonstage about how YouTube can better support creators from all communities. Enhancing your existing corporate communications skills with an understanding of social media management can make this process much easier. Social media can move markets. GM’s Mary Barra. PepsiCo’s Ramon Laguarta.

Skills 128

Skills Sentiment Team Press Release 128

Mindjumpers

JUNE 8, 2011

Tweet When having established a well-planned social media presence and your business has connected with relevant media and influencers, you might consider whether it’s time to take the next step and give your PR efforts a social boost as well? Similar Posts: Best Practices of Cross-Platform Social Media Marketing [presentation].

Netvibes 218

Netvibes Social Media Tips Delicious 218

Likeable

JULY 23, 2020

Photography app VSCO kicked off #BlackJoyMatters with a global call to action, urging online communities to create, capture, and share their interpretations of Black Joy to social media through posting art, first-person videos, and/or photos across every social platform using the hashtag #BlackJoyMatters. VSCO: Black Joy Matters.

Social Media 85

Social Media Crowdsourcing Brands Press Release 85

Later

MAY 29, 2020

Plus, Instagram is finally letting creators earn money from the content they share on IGTV — a longtime requested feature from Instagram’s creator community. According to fitness influencer @charleeatkins : “Badges in Instagram couldn’t have come at a better time for fitness creators like me. Facebook Shops. Instagram Shop.

Features 109

Features Instagram Badge Influencer 109

Proactive Report

JUNE 18, 2021

In Ries and Trout’s book Positioning, the battle for your mind they said, “PR starts the fire, marketing and advertising fan the flames.” In this drive to make a profit the focus tends to get stuck on marketing, sales, production and income. Working with influencers has always been a part of PR.

Small Business 85

Small Business Tips Fashion Groups 85

Twist Image

APRIL 9, 2014

Marketers, we have a problem. All over the world, junior brand and community managers are building PowerPoint decks with charts, graphs and quotes from this article in an effort to demonstrate both how "in the know" they are, and how antiquated the upper echelons of the marketing and communications are.

Questions 102

Questions Content Press Release Findability 102

Buffer Social

MARCH 30, 2022

Saie makes sustainable makeup View this post on Instagram A post shared by Saie (@saiebeauty) Founded in 2019 by Laney Crowell, Saie markets itself as a clean, minimalist makeup brand with products that provide their signature “Saie glow.”

Small Business 72

Small Business Instagram Press Release Communities 72

Later

MAY 29, 2020

Plus, Instagram is finally letting creators earn money from the content they share on IGTV — a longtime requested feature from Instagram’s creator community. According to fitness influencer @charleeatkins : “Badges in Instagram couldn’t have come at a better time for fitness creators like me. Facebook Shops. Instagram Shop.

Features 82

Features Instagram Badge Influencer 82

Webbiquity SMM

DECEMBER 12, 2012

“Ghost town” or not, many experts agree that Google+ is here to stay, and it’s valuable for b2b marketing, SEO , personal branding, and reputation management. Search results are personalized based on the +1s of those in your circles, and as a marketer, that changes the game. So what makes Google+ special?

Google 216

Google Tips Bookmarklet SEO 216

Laurel Papworth

NOVEMBER 3, 2014

A very practical course with small group (about 10 people) – bring your laptop to set up tools for improving Facebook, Twitter, blogs, social media press releases, measurement, strategy, campaigns and so on. Computer Based Session: Build a blog and social media press room with socmed press releases, blog and social objects.

Social Media 69

Social Media Press Release Class Course 69

Laurel Papworth

MAY 31, 2012

You’ll see how to build a social media monitoring dashboard, set up social media press release site, learn the difference between a 9 step social media strategy, a 5 step campaign and so on. Do you work in sales, marketing or communications? monitoring a social media news room (no more PDF press release!)

Course 66

Course Social Media Press Release Film 66

Laurel Papworth

JULY 2, 2013

Social Media Press Releases & Media Rooms for Bloggers and Twitterers, Social Media Campaign vs Strategy vs Tactics: Facebook Pages and Google Plus for Business and Twitter Tools including Measurement and Monitoring. by building a community, it’s possible to monetise the relationships with the customer through paid for services.

Course 102

Course Social Media Press Release Class 102

SocMed Sean

JUNE 23, 2017

Robert is a content and marketing specialist at one of the leading essay writing companies. He graduated with honors from Columbia University with a degree in Marketing and Advertising Previously, he worked as a content marketing manager for a tech software firm. This week we welcome guest blogger Robert Everett.

Organization 182

Organization Mobile Apple SEO 182

Bill Hartzer

DECEMBER 3, 2010

PeopleBrowsr , the Social Search engine and analytics company, has launched ReSearch.ly , a product for online marketers, brand managers and social media experts to get real-time analytics and conversations from the social web. From their press release today, here is some more info about ReSearch.ly: ReSearch.ly

Platform 104

Platform Sentiment Press Release Technorati 104

Small Business Mavericks

MARCH 31, 2011

The most interesting difference between traditional TV and Web TV is that the audience can influence the story line as it develops. The most interesting difference between traditional TV and Web TV is that the audience can influence the story line as it develops. About Us What’s a Maverick? According to blip.tv And, actually, I agree.

Case Study 98

Case Study Press Release Small Business Adwords 98

Convince & Convert

SEPTEMBER 28, 2010

Tweet As an experienced marketer who has worked with dozens of big companies in his agency career (he’s currently a VP at Powered ), Greg Verdino has had a ringside seat for the evolution of communication. He successfully documents that evolution in his new book microMARKETING : Get Big Results by Thinking and Acting Small.

Case Study 113

Case Study Press Release Study Exercises 113

SocialFish

NOVEMBER 3, 2010

If you are not monitoring online mentions of your association, competitors and industry, you will discover the problem too late to effectively counter the negative influence. Steve Farnsworth in his blog, Digital Marketing Mercenary, posted 20 Free Social Media Monitoring Tools to Find Your Brand’s Social Mentions.

Attensity 169

Attensity Reputation Press Release Survey 169

Laurel Papworth

APRIL 21, 2012

In this one-day course you’ll get a real taste of the marketing power of the new Social Media campaigns: creating managing and distributing social content through online communities. and how does social media marketing compare to traditional marketing? An interesting day spent exploring a dynamic and challenging area.

Training 76

Training Course Social Media Press Release 76

Pam Moore

NOVEMBER 19, 2019

Your customers and audiences are not waiting on the edge of their virtual seats excited for you to post yet another link to your press release or announcement of the new discount and product or service you want them to buy. Content marketing strategy and plan. Influencer outreach and engagement strategy and plan.

Social Media 60

Social Media Training Press Release Project 60

Sprout Social

OCTOBER 23, 2018

Influencers, celebs and even politicians have all experimented with buying followers in the past. At the same time, paying for followers also goes against the IG community guidelines, which means you could risk an account purge. Q&A sessions with influencers that boost your credibility. Develop some influence.

Buy 111

Buy Instagram How To Geotagging 111

Social Media Strategies Summit

NOVEMBER 14, 2019

Members also include 92% of Fortune 500 companies, 90 million senior-level influencers, and 63 million decision-makers. In fact, 97% of B2B marketers use LinkedIn as a content distribution channel and 46% of social media traffic to those company sites comes from LinkedIn. 3 Best Buy Shows They Have Heart.

Class 100

Class LinkedIn Brands Microsoft 100

Oktopost

SEPTEMBER 24, 2019

In a world where markets, technology, and the news cycle moves faster than ever, your corporate reputation may be the most valuable intangible asset you have. Foster a culture of openness with your customers, workers, and community. Share values plunge, product rollouts go poorly, and negative stories may surface and spread.

Reputation 83

Reputation Press Release Airlines Construction 83

Mindjumpers

DECEMBER 3, 2010

Like Mindjumpers, he is associated with Social Marketing Forum. However, in trying to answering it, one can find a lot of value for his business and “target groups” in this integrated social media and cross-channel marketing age. Tweet Written by J-P De Clerck , who is an experienced content, conversion and social media consultant.

Content 213

Content Social Bookmarking Press Release Research 213

Laurel Papworth

JUNE 7, 2016

Social Media Press Releases & Media Rooms for Bloggers and Twitterers, Social Media Campaign vs Strategy vs Tactics: Facebook Pages and Google Plus for Business and Twitter Tools including Measurement and Monitoring. Are you looking for an intensive social media course for advanced or professionals? 5 step Social Media campaigns.

Course 40

Course Training Social Media Press Release 40

Small Business Mavericks

APRIL 4, 2011

Viral marketing at its best. Social media offers Internet marketers a powerful way to get our message across, but it is work. Once you influence the connectors, things can go viral pretty fast. About Us What’s a Maverick? The ONLY Way To Manage Your Twitter Account » Is Social Media Inherently Viral? I didn’t either.

Social Media 98

Social Media Case Study Press Release Small Business 98

Convince & Convert

APRIL 18, 2012

While a few of these tools can be used solely as a creative outlet, they can also serve as a way to harness creative energy that can be put toward your content marketing efforts so you can maintain a cohesive, high-quality, and consistent strategy. If you’re a blogger or individual consultant, you might only need one calendar.

Tools 158

Tools Products Social Media Collaboration 158