Social Media Strategies Summit

APRIL 15, 2021

Build a strong brand and you will get yourself a strong community of loyal customers and brand advocates. Some might argue that a strong community is what makes a brand stronger and loyal customers are the best way to promote a brand. But what is a brand community and why do you need one? What is a Brand Community?

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BeingOptimist

JANUARY 3, 2024

If you are unfamiliar with this concept, fear no more as we dissect and dive deeper into the subject and provide some  project accounting examples. Real-World Instances of Project Accounting Project accounting examples are prevalent across various industries, from technology to construction.

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Sprout Social

OCTOBER 9, 2023

Their partnership is just one example of how brands are using AI in marketing to achieve incredible results. I was trying to research websites and data points, but I wasn’t getting there fast enough. [AI] Ultimately, it comes down to leading by example. AI] helped me connect dots faster than I could have done on my own.

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Sprout Social

FEBRUARY 14, 2023

And yet, social advocacy examples continue to be the exception. 4 social advocacy program examples to inspire your strategy If you want to get a program started but you’re not sure where to begin, look no further. It even helped earn them the 2021 PR News Digital + Social Award for Best Use of LinkedIn (Community Engagement).

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Authentication Examples Class Team 92

Sherrilynne Starkie

JUNE 22, 2013

You can see the forest and the trees in big data, according to Nora Young , the Canadian author and the host of CBC Radio One’s Spark, in her opening keynote at last week’s Fireworks Factory conference held on Galiano Island, British Columbia. Her topic was “Big data as a new information ecosystem.”. And it can be used for good.

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Sprout Social

MARCH 21, 2022

Like Stories Highlights , Guides let you repurpose and curate content from your brand, your partners and your community. Holiday product Guides are excellent examples of how you can position your products around an exciting moment. Use place Guides to spotlight specific locations important to your community. Indiana University.

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The Realtime Report

MAY 14, 2020

Made Dizzy By COVID-19 Data? One problem for the average person: How to decipher the multitudes of data about COVID-19 and evaluate whether the country or any particular state is – or is not – flattening the curve. Artificial Intelligence Helps Clear Things Up. Image by marian anbu juwan from Pixabay.

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Sprout Social

MAY 26, 2022

We’ll also sprinkle in examples of brands that are already working the network to their advantage and insights from a marketer who has successfully incorporated TikTok into her strategy—Meara McNitt, Social Media Director at Online Optimism , one of Sprout’s agency partners. Get to know your audience. LearnOnTikTok.

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Examples Campaign Tips UGC 142

Audiense

MAY 10, 2018

In most of our articles about consumer insights , we talk about one of the key elements when working with social data which is the activation of these insights. We could say that insights activation means the development of certain actions based on the insights and intelligence obtained from the social data.

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Activities Examples Campaign Data 90

Convince & Convert

APRIL 12, 2024

This includes the importance of social media for discovery, reputation management, community building, and brand awareness and engagement. What do you want to achieve overall on social media for the brand and what values and mission will help the social team stand out and stay top of mind both internally and to your community?

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ROI Team Social Media Metrics 135

Mindjumpers

APRIL 26, 2012

Facebook Insights is a treasure box of information for community managers who want to see the effect of their brands’ wall posts, and optimize on future content. But where should you start in the masses of available data about your posts? Step 1 – Show me the data. So, which part of the data is relevant to you then?

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Keyhole.co

NOVEMBER 19, 2023

Edit it according to your current social structure, as well as the explanations and examples below: Social media strategy template explanation Overall goals The opening section of the strategy should identify traditional business goals that social media activity will help meet. It should simply be your initial content plan.

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Buffer Social

JULY 31, 2023

One Buffer community member said, “I’ve been apprehensive about AI because it isn’t necessarily original because of what it’s referencing (at least with art).” Example of a CNET AI disclaimer The tech publication now updates an AI Policy page detailing how they’re using AI. Or edit it?

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Team Examples Content Policies 72

Hootsuite

JANUARY 24, 2022

One of social media’s greatest advantages for marketers is the ability to gather data in real-time. Social media data can help you gauge the initial success of a campaign within just a couple of hours of your launch. Social media data mining also gives you key insights into your audience. What is social media data?

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Data Social Media HootSuite Template 94

Keyhole.co

JULY 31, 2023

In this article, let’s look at five examples where brands have leveraged social media to deliver excellent customer service. Their bio provides a direct link to their community page for general issues and advises customers to drop a direct message for payment-related queries.

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Examples Social Media Brands Issues 52

Social Media Strategies Summit

APRIL 11, 2024

The latest data from January 2024 shows that 93.2% 84% of consumers say online communities directly impact how they feel about a business and whether they buy from and remain loyal to said organization. For example, check out the Moto Machines Instagram profile. Reddit is the 8th-ranking website worldwide.

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Social Media Tips Marketing UGC 225

Waxing UnLyrical

JANUARY 24, 2013

Public relations professionals must sift through the millions of status updates, photos, videos, check-ins and other digital breadcrumbs to uncover meaningful, valuable insights and then decipher the best ways to act upon that data. So, what is big data ? Leveraging real-time data during a crisis. Take Waze for example.

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Buzz Marketing for Technology

MAY 29, 2013

The phenomenon of big data certainly comes with big promise. After all, having terabytes of data on customer history and behavior is certainly better than trying to extrapolate from just a few data points. Getting to that point, however, requires first harnessing the data. But don’t try to change everything at once.

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Data Tips Aggregator Conversation 278

Webbiquity SMM

NOVEMBER 15, 2022

For example, keeping your audience’s attention with short- and long-form video content has become a much larger priority in recent years. Being data-driven also means finding specific patterns and meaning in your data so you can predict what the future holds for your business, build more robust campaigns, and budget accordingly.

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Social Media Management Skills Social Media Metrics 227

Buffer Social

NOVEMBER 1, 2022

” And the data supports it; in the same Capital One report, they found that more than half (53 percent) of business owners report that when they experience burnout , it is a barrier to success for their business. ” Community can also be found through more traditional business groups.

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agora pulse

JULY 28, 2020

Discover how to glean the data you need from a social media report to produce remarkable content for your audience. When you create a social media report, you use charts and data to illustrate what you’ve accomplished. Every time you create a social media report , take the opportunity to review your audience data.

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Report Data Social Media Content 121

Social Media Strategies Summit

NOVEMBER 30, 2022

Francis Bourgeois is a great example. Importantly, this isn’t just a one-and-done exercise for McDonald’s, which runs a host of programs designed to support its communities, crew, and customers. So far, our examples have focused on brands creating their own stories. Google Humanizes Search Data. Image source.

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Campaign Brands Influencer Collaboration 304

Ignite Social Media

DECEMBER 4, 2023

Watch as SVPs Lisa Braziel and Misi McClelland talk about key factors in choosing social platforms with Senior Community Manager, John Wylie. Know Your Audience As John, a senior community manager at Ignite, notes, “it starts with the audience and the people – people first.”

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Social Media Brands How To Metrics 91

Sprout Social

MARCH 19, 2024

Advantages of using AI for generating data insights How AI insights help businesses Understanding how AI Insights are generated What are AI insights? Organizations use AI tools to filter big data into actionable intelligence to support better decision-making and strategies.

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Sprout Social

MARCH 30, 2021

To tap into Facebook data, the network requires that you include specific pages, so the agency selected several fitness outlets like Women’s and Men’s Health and people like Mark Wahlberg, who is known for his intense workout routine. Example of Sprout’s Competitive Analysis Listening tool. Please don't ignore your audience.

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Questions Data Focus Group Analysis 123

Convince & Convert

FEBRUARY 21, 2024

These examples should be simple to follow. For example, your Customer Service team can use AI tools to quickly gather information and troubleshoot customer issues, but having a process defined for them will help mitigate potential issues while maintaining accuracy and high quality support.

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Training Policies Team Guidelines 152

Sprout Social

FEBRUARY 5, 2019

Based on industry data and what we’ve seen firsthand at Sprout, the answer is a resounding “yes.”. In fact, 69% of consumers prefer communicating with chatbots because they offer speedy answers and solutions. 11 effective chatbot marketing examples. But is that reality finally coming to fruition? Let’s get real, though.

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Examples Strategy Marketing Discount 110

Convince & Convert

MARCH 5, 2024

Reddit: A Case Study in Switching Behavior Reddit is a particularly powerful community to study switching behavior. Click To Tweet A great example of this behavior is r/buyitforlife. r/buyitforlife Example This subreddit continues to be one of Reddit’s most popular and fastest growing communities year after year with 1.7M

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Reddit Research Loyalty Survey 143

Convince & Convert

DECEMBER 15, 2023

Get creative with data-driven collaborations that resonate with your audience When most people think of Zillow, it’s typically thoughts of browsing for their dream home, or researching their next real estate move. In 2024, it’s time to truly know your audience by tapping into data. What else is important to them? How do they do this?

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Brands Marketing Real Estate Collaboration 148

Sprout Social

DECEMBER 5, 2023

But after running a follow-up survey of our own audience and comparing our findings to third-party data, we realized consumer views about social marketers were mostly spot-on. All data sources pointed to most social media marketers being Millennial white women. Unfortunately, this data isn’t surprising.

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Social Media Survey Education Team 122

Firebelly

JULY 24, 2013

David Spinks – Community Man. To say that David Spinks loves community is an understatement. He’s all about community – and he’s got a track record that proves it. His other enterprises include BlogDash and The Community Manager where he still actively writes. Can every company grow and maintain community?

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Communities Startup Class Forums 172

Hootsuite

JUNE 28, 2023

May the Force first-party data be with you. Common examples of dark social are: Private messaging apps (e.g. For example, have you sent an email today? A mixed bag elsewhere, with Instagram passing through accurate attribution data only 30% of the time, LinkedIn 14%, and Pinterest 12%. Talked on the phone?

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HootSuite URL Analytics Forums 120

Webbiquity SMM

MAY 9, 2023

By tracking key performance indicators (KPIs) aligned with your goals, you can evaluate your marketing performance and make data-driven decisions to optimize your approach. Among other functions, these tools collect data from different social accounts and create custom reports that you can export and share with colleagues and stakeholders.

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Social Media Tips Marketing HootSuite 267

Sprout Social

AUGUST 26, 2020

This is where social—or, more specifically, social data—comes in, as esports marketers look to deepen their understanding of their target audiences and what drives fans loyalty. In this article, we’ll discuss the role social plays in the esports ecosystem and why social data is the key to success for your esports marketing strategy.

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Data Strategy Marketing Sports 86

SocialFish

MARCH 30, 2011

This post is part of our regular series of Open Community case studies, in which intrepid association blogger and freelance writer Deirdre Reid will be digging into associations (and other kinds of organizations when relevant) who are living and breathing their open communities in the ways we describe in the book. Datalicious.

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Ignite Social Media

APRIL 20, 2018

On Sundays, I trade in my data analyst hat for my radio DJ hat. I volunteer at fantastic community radio station, WHUP , hosting a show called Global Garage. Considering WHUP is a community radio station run by volunteers and funded by donations, there isn’t really a budget for promoting individual radio show posts.

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Case Study Study Communities Organization 110

Pixlee

SEPTEMBER 22, 2021

Social media data, if used the right way, can help your business succeed. In this article, you’ll learn the importance of social media data and how to use it to your advantage. So, you can get social data metrics like response rate, response time, click-through rate, reach, impressions, and engagement. Why did it happen?

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