Buzz Marketing for Technology

JUNE 15, 2010

The 1-9-90 theory that says out of every hundred people who join a community or network – 1% actively contribute – 9% contribute from time to time – and 90% are lurkers. Share this on Facebook. Related posts: Social Media Listening for B2B Marketing One of the biggest challenges for organizations today is managing. Tweet This!

Social Media 207

Social Media Lurker Crowdsourcing Wiki 207

Sprout Social

DECEMBER 5, 2022

Booktok , for example, has become a flourishing online community. And connecting with your audience goes further than making sales—it builds community, which can save you advertising bucks in the future. Enables instant communication. Ability to crowdsource. Social media is an always-on focus group.

Social Media 140

Social Media Crowdsourcing Privacy Comparison 140

Twist Image

AUGUST 10, 2012

The Harvard Business Review had a blog post today titled, Marketing Is Dead , written by Bill Lee. This is what the article says: "Traditional marketing - including advertising, public relations, branding and corporate communications - is dead. In short marketing isn't dead. Marketing is everything.

Crowdsourcing 110

Crowdsourcing Marketing Social Capital Collaboration 110

Likeable

JULY 23, 2020

Photography app VSCO kicked off #BlackJoyMatters with a global call to action, urging online communities to create, capture, and share their interpretations of Black Joy to social media through posting art, first-person videos, and/or photos across every social platform using the hashtag #BlackJoyMatters. Pernod Ricard: Crowdsourcing App.

Social Media 85

Social Media Crowdsourcing Brands Press Release 85

Convince & Convert

SEPTEMBER 6, 2013

Debbie Gioquindo and Keryl Pesce , co-founders of Happy B h Wines , join the Social Pros Podcast this week to discuss the powerful story behind their brand’s origins, the crowdsourcing approach that helped their business bloom, and some wacky giveaways that have earned them some well-deserved attention. Partnering Up.

Crowdsourcing 137

Crowdsourcing B2B Social Media Retail 137

Rebekah Radice

JUNE 8, 2017

Running a successful Facebook contest for your business doesn’t happen by luck. But if you do it right, a contest can be a great addition to your marketing strategy. A well thought-out Facebook contest can help you: Increase engagement. If you want to run your best Facebook contest, here’s your guide! Interested?

Crowdsourcing 60

Crowdsourcing Facebook How To iPad 60

Buzz Marketing for Technology

OCTOBER 16, 2008

We launched a contest on Facebook to gather the 'wisdom of the crowd' on how businesses can become more environmentally conscious in their operations. Facebook users can contribute their ideas and pass them along to their friends and the larger Facebook community to vote on by Nov. And yes, the winner gets a green prize!)

Crowdsourcing 100

Crowdsourcing Facebook Course Campaign 100

Techipedia: Tamar Weinberg

AUGUST 2, 2011

He’s also founder of Exploring Social Media , a social media marketing program for beginners to teach them how to best understand and make sense of this online phenomenon for marketing. If you sell something online, you can actually tie Facebook, Twitter and LinkedIn activity to revenue. Pretty nifty. Samir Balwani.

Tools 277

Tools Tips Marketing Social Media 277

Hootsuite

JULY 6, 2022

Within those billions of users, Instagram fosters niche communities. Shared common interests bring these smaller communities together. And, your Instagram eCommerce business can integrate with your Facebook ads and Pages for even more reach. And to crowdsource sentiment on your brand. It gives you legitimacy.

Instagram 117

Instagram HootSuite UGC Influencer 117

Rebekah Radice

JULY 5, 2018

Rather than focusing on one-off tactics, you connect strategically align your sales and marketing efforts. That’s where email marketing comes in. Pairing social media with email marketing is a way to move people off social channels and into a more personalized conversation. But to do that, you need a holistic solution.

Products 120

Products Social Media Affiliate marketing How To 120

Atom Thought

OCTOBER 10, 2010

He set out to achieve his task alone alongwith his brother, and on his way helped many helpless and poor individuals and communities, who felt recognized and were so enamoured that they also pooled in their resources to help Lord Rama. Brands need to play the social media marketing game very subtly. Facebook Notes- Thoughts.

Social Media 245

Social Media Crowdsourcing Small Business Collaboration 245

Mindjumpers

AUGUST 3, 2012

Currently, her research focuses on various topics related to CRM software, sales, customer service and marketing strategy. Most people wrongly assume social enterprise networks are simply Facebook for business. If that were the case, Microsoft wouldn’t have dropped $1.2 billion to replicate one of the biggest work distractors.

Social Enterprise 209

Social Enterprise Yammer Jive Crowdsourcing 209

Twist Image

DECEMBER 31, 2016

Done by people who are from the communities in which they report, talking about the future and inevitable changes, and focused on making a transition rather than protesting the inevitable. Proponents call systems where computers put people to work ' crowdsourcing' or ' urking' or 'the wisdom of the crowds'. crowdsource.

Crowdsourcing 55

Crowdsourcing Journal Skills Analytics 55

Laurel Papworth

MAY 17, 2010

Facebook keeps changing around what is private and what is public in the default settings. What will take Facebook’s place as the most secure, most protected, most private of sharing spaces online? The New York Times had an interview with Facebook’s public policy executive, Elliot Schrage. I kid you not.

Privacy 86

Privacy Diagrams Facebook Crowdsourcing 86

Waxing UnLyrical

DECEMBER 24, 2010

You could say that in addition to being a great story teller, he was the ultimate crowdsourcer. What we can learn: the more we are able to energize our communities, the better our chances of converting them to evangelizers. Portugal is getting to the upfront line on innovation and creativity on software, webdesign and marketing too.

Crowdsourcing 216

Crowdsourcing Creative Commons Postrank Class 216

Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. I wish that could be enough said.

Communities 117

Communities Groups Groups Social Media 117

Sprout Social

OCTOBER 23, 2019

This might seem like a tall order, but you can break this down into attainable tactics and goals that can become part of your social media marketing strategy. Read on to learn how you can bring the concept of brand loyalty into focus through your marketing. Build a community. What is brand loyalty and why is it important?

Loyalty 88

Loyalty Brands How To Discount 88

ProBlogger

JUNE 29, 2017

When you think of using Facebook for your blog, what comes to mind? But hang on, didn’t all the conversation move from our blog comments to Facebook? billion people who login to Facebook daily to spend their (on average) 20 minutes. billion people who login to Facebook daily to spend their (on average) 20 minutes.

Groups 54

Groups Groups Facebook Blogger 54

Techipedia: Tamar Weinberg

MARCH 1, 2011

While social media has evolved into a lot of other things, such as a great marketing tactic, an amazing customer service tool, and even helps with content sharing and discovering, it’s maintained many of its important values which make it seem a lot like any great friendship. Then they will associate more good feelings with you.

Social Media 234

Social Media Crowdsourcing Survey Communities 234

Kikolani

JUNE 19, 2012

It’s entitled 40+ Tips on How to Become a Social Media Rockstar on Twitter, Facebook, and Google+ – the three social networks I feel are the most important. If you enjoy it, please be sure to leave a comment and share it on Twitter, Facebook, Google+, or your other favorite social networks. MyBlogGuest Blogging Community.

Social Networking 113

Social Networking Crowdsourcing How To Directory 113

Likeable

NOVEMBER 13, 2019

These statistics demonstrate that while the marketing space may be crowded during the holidays, there is an active audience present to take action, engage, and convert if brands serve up the right content. Host a Facebook Album of Holiday-Themed Interactive Content. Facebook photo albums are some of the most engaging creative units.

Campaign 70

Campaign Social Media Crowdsourcing Sentiment 70

Convince & Convert

DECEMBER 5, 2013

While there were many great examples of content throughout the month, Movember’s Moscars crowdsourced video contest and i.d.e.a’s wacky puppet named Harry Mustachio truly bring to life how this charitable movement is generating amazing visual content. The content on Buzzfeed alone was pretty amazing. Movember Introduces The Moscars.

Case Study 138

Case Study Study Sysomos Crowdsourcing 138

Laurel Papworth

NOVEMBER 3, 2022

If you look at branding and marketing, a lot of that is about creating value, possibly where there is nothing intrinsic value to that. When social media, before it was called social media, it was called Web Two and online communities as opposed to Web Three in the metadata. So some things have intrinsic value, others have manufactured.

Real Estate 59

Real Estate Virtual World Crowdsourcing Collaboration 59

Convince & Convert

JULY 7, 2014

If you want your employees (or your team) to share something in social, or your employees want to recommend content to the marketing hub, etc. Bufferapp.com Captora – Automated Marketing Optimization I get excited just thinking about this company. Addvocate makes it happen. That’s Captora. It’s a game-changer for B2B.

Startup 168

Startup Crowdsourcing Badge B2B 168

Rebekah Radice

JULY 5, 2018

Rather than focusing on one-off tactic, you connect the connect the dots between your sales and marketing efforts. That’s where email marketing comes in. Pairing social media with email marketing is a way to move people off social channels and into a more personalized conversation. Build an Email List.

Products 60

Products Social Media Affiliate marketing How To 60

Direct Marketing Observations

OCTOBER 12, 2010

They decided to go from this… To this… Ouch… Without really knowing the full back story but having a good feel for when major retailers and companies crowdsource new ideas, I think it’s safe to say that Gap really didn’t reach out to its user base to find out what they might think. “ So. lesson learned?

Social Media 209

Social Media Crowdsourcing Retail UGC 209

Bare Feet Studios

OCTOBER 4, 2011

It is being hosted by the Social Media Club Detroit chapter and the #Tweetea community , with the venue provided by ePrize. Crowdsourcing of the Unlimited Kind with Mike McClure. Pardon the Star Wars hijack, however I think we are just beginning to really take advantage of “crowdsourcing.”

Crowdsourcing 77

Crowdsourcing Energy Case Study Eventful 77

Sprout Social

DECEMBER 6, 2021

Are you actively managing your YouTube community? Doing so means having a game plan for YouTube community management. What is YouTube community management, anyway? In short, YouTube community management represents everything related to interacting with and growing your audience on the platform.

Communities 133

Communities YouTube Engagement How To 133

Buzz Marketing for Technology

JUNE 27, 2008

This blog is for volunteers, webmasters and administrators of associations, clubs, charities, communities and other groups. Find a spokesperson or facilitator who is familiar to your audience; ideally, someone who is perceived as a colleague or fellow member of the community. I work with Bonasources Wild Apricot marketing team.

Web 2.0 100

Web 2.0 Crowdsourcing RSS Case Study 100

Net-Savvy Executive

OCTOBER 25, 2012

The SocialSpook 9000 reads millions of blog posts, Facebook updates, and tweets every second. At the high end, we're looking at a valuable—but noisy and sometimes misleading —source of crowdsourced information about events in near-real time. One simple question I've started to think about is, "then what happens?".

System 79

System Flipboard Crowdsourcing Sentiment 79

Buzz Marketing for Technology

FEBRUARY 2, 2010

A while back I created a post called – There is no “campaign&# in Social Media because when marketers use the word “campaign,” it tends to suggest an initiative to get a message out to a targeted group of constituents. Share this on Facebook. It also implies there will be a beginning and, somewhere down the road, an ending.

Campaign 213

Campaign Social Media StumbleUpon Digg 213

Buzz Marketing for Technology

JUNE 27, 2008

Your Guide to the Crowdsourced Workforce. Crowdsourcing, a term coined by Jeff Howe in a June 2006 issue of Wired magazine, is a model of labor that has been fully embraced on the Internet over the past couple of years. One of the most well-developed areas of crowdsourcing services on the Internet is graphic design. 22 Comments.

Crowdsourcing 245

Crowdsourcing Software Project Forums 245

Laurel Papworth

FEBRUARY 12, 2010

I think we are crowdsourcing this unIndustry association in an adhoc movement of anti-marketing anti-PR communities. I’m not an agency – I come from the community perspective, not the agency point of view – and it’s pretty hard for a sole player, a user generated content maker, to be heard.

Social Media 94

Social Media Crowdsourcing Social Networking Creative Commons 94

The Way of the Web

AUGUST 30, 2012

Marketing has evolved rapidly in the last few years to try to keep up with the digital world. One sign of this has been recent calls for a change from Chief Marketing Officer roles to becoming Chief Marketing Technologists.

Marketing 48

Marketing Skills Crowdsourcing Analytics 48

Mindjumpers

SEPTEMBER 11, 2012

They want to have their hand in where a brand goes, what a flavor is for a brand, what direction it goes, they want to have a say” – according to the Chief Marketing Officer of Frito-Lay North America, Anindita Mukherjee. The moment they take part in the contest, it shows in their private Facebook networks. Problem solving.

Crowdsourcing 190

Crowdsourcing Brands Tourism Campaign 190

Convince & Convert

MAY 5, 2010

This 40-something Florida Mom found herself undergoing several simultaneous life shifts, and realized that products and the communication about them didn’t resonate with her any longer. “If we’re going to counsel clients on the role of community, and its ability to garner insights, we need to be able to walk the walk.&#

Social Media 126

Social Media Case Study Strategy Study 126

Convince & Convert

JUNE 29, 2010

Harnessing the power of the collective (crowdsourcing for social change) is a thread woven throughout Cognitive Surplus , and its viability requires two of Shirky’s assertions to be accurate. More people sharing the stuff that they make (3 billion photos per month uploaded to Facebook) 3. link] jaybaer No question.

RSS 118

RSS Collaboration Social CRM Consultant 118