Buzz Marketing for Technology

MARCH 4, 2010

I want to roll the clock back a few weeks to the announcement of an initiative by Facebook called – Project Titan. Well first that means that Facebook will issue 400 Million email account – which is no small feat. Second those email accounts will be tied to your Facebook profile Vanity URL in my case PaulDunay@facebook.com.

System 219

System B2B Facebook Marketing 219

Laurel Papworth

APRIL 26, 2011

How do you respond to a negative comment in an online community, on Facebook? Well, every company does it differently, but let’s look at corporate vs personal voice when dealing with negative comments. Law as bullying tactic rarely works, it just incenses the community. How about a bitchy tweet on Twitter?

Communities 112

Communities Comments Badge Airlines 112

The Marketing Blog

MARCH 2, 2010

Home About In the Media Moving One Step Closer to Dream Indian Companies on Twitter – A Usage Study March 3, 2010.10:02 I was just testing uberVU , a paid social media analytics service for doing a comparison between Twitter & Facebook and the results that it shows are quite interesting to say the least.

Comparison 222

Comparison Twitter Web 2.0 Facebook 222

Idaconcpts

MAY 4, 2011

According to Digg’s top brass, these changes were meant to bring in more revenue to the site, giving corporations and companies more control over content and more exposure for their own content. However, this went against what many people felt was the point of Digg: allowing anyone to potentially make the front page of the site.

Reddit 157

Reddit Digg Aggregator Journal 157

Bill Hartzer

FEBRUARY 18, 2010

Companies that use Facebook and Facebook fan pages to market their company to potential clients can increase sales, word-of-mouth marketing and client loyalty significantly among a subset of their clients, according to new research from Rice University’s Jones Graduate School of Business. Mackey, Jr. and Verne F.

Study 155

Study Health Care Facebook Digg 155

The Marketing Blog

AUGUST 12, 2010

47 pm Facebook and India Jump to Comments Our team recently made a visual presentation which talks about ‘Facebook’ and its penetration in India. Alltop Social Media said: Facebook and India [link] Social-Media.alltop [.] We have tried to cover some interesting insights via the presentation. We would be glad to help.

Alltop 127

Alltop Web 2.0 Facebook Startup 127

The Marketing Blog

APRIL 18, 2010

47 pm Facebook & India Jump to Comments This is a statistical post, which collates data from various blog-posts, press-releases and news sites. The objective is to analyze the usage trends for one of the biggest sites on the Internet – Facebook and world’s second most populous country – India. growth in India.

Facebook 167

Facebook Web 2.0 Startup Press Release 167

The Marketing Blog

SEPTEMBER 7, 2010

Home About In the Media Building a People Centric Organization A Study on How Business Entities in India are Using Facebook September 7, 2010.5:43 When it comes to Facebook, the social networking platform is no different. Your brand has a Facebook fan page and you have a bunch of folks who like your company’s official ‘Facebook’ page.

Facebook 185

Facebook Web 2.0 Startup Applications 185

SocMed Sean

APRIL 1, 2012

Hopefully, these 1o questions can help you in the process of finding someone who really understands your business and can help formulate and execute a plan to engage with your community online. Believe it or not, online social networking didn’t start with Facebook, Twitter and YouTube.

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Questions Social Media Pharmaceuticals Social Networking 280

Buzz Marketing for Technology

AUGUST 18, 2010

Seems as if more B2B Marketers are engaged in Social Media then B2C marketers (actually data point from the article – 81 % of B2B companies have accounts on social media sites compared to 67% of B2C) which leads me to think Social Media has gone mainstream in B2B. Share this on Facebook. Tweet This! Share this on Linkedin.

B2B 246

B2B Social Media Marketing StumbleUpon 246

The Marketing Blog

FEBRUARY 6, 2010

45 pm Facebook will surge ahead in India Jump to Comments I was just reading an interesting news-story, published in today’s edition of Economic times. It compares Facebook & Orkut in India. The story which quotes data from Vizisense.com , predicts that inside 7 months Facebook should be able to overtake Orkut.

Web 2.0 145

Web 2.0 Facebook Startup Comparison 145

Adam Sherk

APRIL 26, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk An Early Look at Facebook Open Graph Protocol Integration on News Sites by Adam Sherk on April 26, 2010 There has been a lot of news and reaction around Facebook’s new additions to the Facebook Platform: Social Plugins, the Open Graph protocol and the Graph API.

News 149

News Module Widget Facebook 149

Buzz Marketing for Technology

FEBRUARY 2, 2010

Share this on Facebook. Using Social Media to Deepen Customer Relations An obvious win for companies looking to jump into Social. Tweet This! Share this on Linkedin. Share this on del.icio.us. Share this on Reddit. Stumble upon something good? Share it on StumbleUpon. Send this page to Print Friendly. Email this to a friend?

Campaign 213

Campaign Social Media StumbleUpon Digg 213

Buzz Marketing for Technology

JUNE 15, 2010

Certainly internally in your organization you need to be an extrovert if you want to organize a Tribe or movement in your company to take on social media. The 1-9-90 theory that says out of every hundred people who join a community or network – 1% actively contribute – 9% contribute from time to time – and 90% are lurkers. Tweet This!

Social Media 207

Social Media Lurker Crowdsourcing Wiki 207

Convince & Convert

JULY 20, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. It’s the same company that did the net promoter scores that kind of come up with a social media score that’s kind of parallel to that.

Digg 113

Digg Communities MySpace YouTube 113

Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. I wish that could be enough said.

Communities 117

Communities Groups Groups Social Media 117

SocMed Sean

DECEMBER 28, 2011

If, however, the general perception at your company is that your customers whine a lot…maybe you need to start listening to what they are complaining about. Don’t treat your customers like the enemy, look at them as members of your community who have a vested interested in your success. Have an idea or experience?

Social Media 213

Social Media Tumblr StumbleUpon Digg 213

Techipedia: Tamar Weinberg

MAY 18, 2010

Just because you’ve heard that other companies are doing it doesn’t mean that social media will magically work for you. It finds your customers Companies using traditional marketing methods (e.g. It introduces your brand Is your company new? What are your goals?

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Buzz Marketing for Technology

JUNE 9, 2010

New customers will cost a lot to acquire and in their first year or two deliver small revenue as the relationship between your company and the new customer is growing. But in many cases, 20% of a B2B company’s’ customers are responsible for 80% of the revenue. Share this on Facebook. Especially in an economic climate like this!

B2B 206

B2B Marketing Loyalty StumbleUpon 206

SocMed Sean

JANUARY 8, 2012

More and more companies are waking up to the fact that they can connect with their consumers via digital channels with more impact and for significantly less budget than traditional television, radio and print approaches. 60% of those going online have visited a social network, with half going back everyday according to Facebook.

Social Media 235

Social Media Marketing Social Networking Nielsen 235

Adam Sherk

JANUARY 12, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Most Popular NBA Teams on Twitter and Facebook by Adam Sherk on January 12, 2010 NBA players, like many professional athletes, have taken social media by storm, but what about their teams? So what should NBA teams be doing on Twitter and Facebook?

Team 179

Team Twitter Facebook Press Release 179

The Marketing Blog

JULY 30, 2007

After some brain-storming I discovered a kool webhosting company called Velnetweb which seems to be one stop shop for all web hosting needs. Did a bit of research, read some e-mails in my discussion group, talked to a couple of net experts ( not geeks but domain pros). Reply Leave a Reply Click here to cancel reply.

Hosting 100

Hosting Company Web 2.0 Startup 100

Techipedia: Tamar Weinberg

JANUARY 24, 2012

When my company, Small Business Trends, LLC, first purchased BizSugar in the summer of 2009, the best way I could describe it was as a miniature version of Digg, except that BizSugar focused soley on sharing information geared toward small and mid-sized businesses. Work on Building a Community. A community does not build itself.

Small Business 200

Small Business WordPress Communities Content management systems 200

SocMed Sean

MARCH 11, 2012

As the site owner/community manager, I even had someone threaten to come to my house in person so he could discuss the fact that I edited one of his posts for racist comments. 2) Don’t argue just to argue – Community managers can spot them a mile away. Trolls who like to just stir the pot and start arguments.

Creative Commons 279

Creative Commons How To Flickr Forums 279

SocMed Sean

JANUARY 21, 2012

Start a Facebook page just so “we can have a Facebook page. Hand social media activities over to a junior staff member or intern with no communications experience. They should also be passionate about social media, as well, since the role of a social media community manager can be a tough one. They aren’t.

Social Media 280

Social Media Tumblr StumbleUpon Digg 280

Saying It Social

JUNE 3, 2010

Own your brand’s social presence: If you don’t create official channels online, it’s only a matter of time before your customers/clients do it for you and create their own profiles and communities around your brand. Using social media enables your company to reach a huge number of potential customers.

Social Media 159

Social Media NoFollow Marketing Social Bookmarking 159

Twist Image

FEBRUARY 7, 2012

He was (and still is) a venture capitalist with a background at Google (in the early days) and an early investor in companies like Twitter , Facebook , Instagram , Kickstarter and others (you can see what he's about right here: Lowercase Capital ). Kevin Rose ( Digg , Milk , Revision3 , etc.) tech community. chris sacca.

Digg 107

Digg Hotels How To Conference 107

Convince & Convert

MARCH 10, 2013

The rise of Twitter was accompanied by the slow demise of RSS and Digg, as the surging popularity of the 140-character kid made many previous pointing and info-gathering technologies unnecessary. As they write on their blog : A Twitter community is just like your workplace or your neighborhood: it’s made of real people.

Twitter 167

Twitter Nielsen Forums Digg 167

Convince & Convert

AUGUST 9, 2011

The reason is that most powerhouse social media sites like Facebook and YouTube put a small piece of code called ‘the no follow’ tag into most areas of their site. You want these to be search terms for which you want to be found, not your name or company name. An article submission site in the Digg vein. Instead, ignore it.

Hubpages 167

Hubpages Digg Foursquare Repository 167

Firebelly

SEPTEMBER 2, 2010

Digitalia | Indianapolis Social Media Marketing « 5 Helpful Facebook Places for Business Articles | Main | 5 Helpful Social Search Articles » September 02, 2010 Firebelly at Brainstorming & Social Media Optimization Summits Brainstorming and Social Media Optimization Summits run simultaneously in Dallas, TX from September 15-17.

Social Media 190

Social Media Paid Search Reputation SMS 190

Mindjumpers

JULY 15, 2010

Simple but effective use of social media The first Old Spice videos provoked a lot of comments on various social sites like Facebook, Twitter, Reddit and so on. Of course the Old Spice guy also has a Twitter profile and Facebook Page. It’s a simple idea, but is creating a lot of buzz and PR.

Campaign 206

Campaign Social Media Reddit Disqus 206

Techipedia: Tamar Weinberg

MAY 13, 2008

Such was the case for this Digg story , which compared multiple web hosting companies and watched as these hosts handled the traffic spikes that resulted from the Digg effect. Digg is the social media network of tech geeks, and the Digg statistics should not be too surprising: 39% of Diggers publish their own blog.

Social Media 100

Social Media Digg Brands Marketing 100

Webbiquity SMM

NOVEMBER 16, 2010

A common mistake in social media is that companies will dive right in, setting up a Twitter account or Facebook page and blasting out tweets and status updates about their latest company news and new product announcements—and then wonder why their Twitter following isn’t growing and there’s no interaction on their Facebook page.

SM2 189

SM2 Alterian Social Media Influencer 189

Techipedia: Tamar Weinberg

AUGUST 14, 2009

Are you a company or do you know a company that has immersed itself in the social media waters and succeeded? As small companies with limited budgets, nonprofits may feel that they are unable to dive into the wide world of social media. The big catch: Epic Change is not a large company at all. Why social media?

Social Media 172

Social Media Case Study MySpace Yahoo 172

Webbiquity SMM

NOVEMBER 2, 2010

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. This saves time, effort and money in the long run, but it’s a step too many companies skip over. Social Events (e.g.,

Review 152

Review Social Media Marketing Handbook 152

Buzz Marketing for Technology

JULY 2, 2008

Facebook Vs. MySpace (and LinkedIn). LinkedIn Company Profiles | March 20, 2008. Company Info. Community Guidelines. QuickList ( 0 ). Site: Home. What is LinkedIn? Rate: 1 ratings Sign in to rate. Views: 288. watch in standard quality. watch in high quality. more share options ). fewer share options ). Views: 5,805.

OpenSocial 276

OpenSocial YouTube LinkedIn MySpace 276

Techipedia: Tamar Weinberg

JANUARY 12, 2010

That doesn’t typically fly elsewhere (Facebook will kill the account), but Times Square on Friendster required 2 accounts at the time because I maxed out on the initial 500 person limit. The High Point: Facebook In 2004, I joined Facebook and my behavior changed drastically. I had many friends just like that.

MySpace 114

MySpace LinkedIn Facebook Social Networking 114