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Sprout Tested: The answer to why you put links in the comments on LinkedIn

Sprout Social

And one of the biggest questions we’ve seen about LinkedIn content is whether or not you should put links in your posts, or in the first comment. We were curious too: why put the link in comments on LinkedIn? Why put the link in comments in LinkedIn posts? Comments vs. post? So we designed an experiment to find out.

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Pass Dynamic Purchase Value With Meta Events

Jon Loomer

Here’s an example of the purchase event code and parameters that you’d use when you know that the price of a product is $147… fbq('track', 'Purchase', { value: 147.00, currency: 'USD' }); This is great when the loading of a specific page (like a confirmation page) means that someone purchased a product for $147.

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Focus on your Core Business by Using Digital Document Management

Idaconcpts

And that’s where digital document management comes in. Here are some common business challenges that you can tackle through hiring a digital document management expert. For example, credit card companies receive thousands of applications through mail and fax, and these applications need to be digitized, captured and processed.

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Introduction to TikTok Ads: Custom Audiences

Jon Loomer

In the meantime, here’s some documentation. In other words, I see nothing in the documentation that allows you to create different audiences for different forms. For more info on the events, here is some documentation from TikTok. I have not seen this documented officially. Let me know in the comments below!

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Elimination of the 72-Hour Pause for Facebook Ad Set Optimization

Jon Loomer

Well, Facebook appears to have made a change here — at least a change that is reflected in their own documentation. Let’s take a closer look at the 72-hour pause, how documentation reads now, and how to address this going forward. The Update to Facebook Documentation. Let me know in the comments below!

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How Meta Could Improve Ads Optimization

Jon Loomer

Let’s first review the problem and an example of ads optimization gone wrong. Example of Optimization Gone Wrong This blog post was inspired by a complaint I’ve been hearing a lot lately related to Advantage+ Audience. Meta’s documentation on Advantage+ Audience only mentions the ability to exclude ages or locations.

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How to Run a Social Media Competitive Analysis

Social Media Strategies Summit

On that final bullet: unless you fancy adding up all their likes and comments yourself, you’ll need a tool to calculate the engagement rate. Having conducted your analysis, don’t forget to add all the information you find to a spreadsheet or document so you can compare all your data points side by side. How large is their following?

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