article thumbnail

[Research] The Influence of AI on GTM Strategies

Convince & Convert

New research by Aptitude 8 and Ascend2 helps quantify how GTM teams are currently using AI, the impact that AI has had on GTM strategy, what makes a successful AI-enabled technology stack, and where we can expect GTM teams to benefit from AI in the coming years. Tip on using AI for market research and analysis.

Research 140
article thumbnail

How social media collaboration can boost your strategy’s impact

Sprout Social

A successful social media strategy is rooted in collaboration. Let’s walk through how you can practice social media collaboration with teams across your organization to increase your social strategy’s impact. The benefits of cross-team collaboration. Identify who’s who in cross-departmental collaboration.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Industry certification a must for social media career success

Sherrilynne Starkie

Industry programs fit the bill, too. Others may need to take a slower pace, do supplementary research, projects, and experiments. And yet others learn better in a group setting which is supportive and collaborative. It would mean providing content in multiple formats and allowing for collaborative interaction.

Industry 170
article thumbnail

Our Industry, Your Answers: Breaking Down the 2018 JOTW Communications Survey

Waxing UnLyrical

A recent survey conducted by Ned Lundquist’s Job of the Week (JOTW) in partnership with Sword and the Script Media, LLC sought to find out the true status of our industry. Another 50% brought on an agency partner based off an industry specialty or experience reaching a particular audience. Let’s hit it. Let’s Talk Money.

Survey 185
article thumbnail

How to Grow on Instagram with Brand x Brand Collaborations

Later

Brand collaborations on Instagram are quickly becoming one of the most popular ways to grow your following and promote your brand online. Not to be confused with influencer partnerships, brand collaborations see two (or more!) But the new way to promote your brand online is with brand x brand collaborations. The result?

article thumbnail

Google Cracks Down on Spammy Behavior in Hopes of Focusing on Best of AI

The Realtime Report

At JOTO PR, we recognize the frequent occurrence of low-quality articles overshadowing high-quality content when we are conducting research for media pitches—hence I’m not surprised at Google’s crackdown.” For example, AI can help generate topic ideas, outline articles, provide background research, or even suggest edits and improvements.

Google 91
article thumbnail

5 Ways to Make Your Influencer Collaboration Successful – From a Former Micro-influencer

Pixlee

Researching influencers before choosing one to work with can save brands a lot of time. One of the most successful techniques brands can utilize when collaborating with an influencer is scarcity marketing. One thing that is very important for influencer collaborations is staying organized. Employ Scarcity Marketing Tactics.