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Balancing social resources across multiple business lines

Sprout Social

The company has business lines including student loan servicing, private student loans, improving K-12 school management through service and technology, renewable energy, encouraging a more educated workforce, and telecommunications. Nelnet is a student loan servicing company—but they’re so much more than that.

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How to Develop a Social Media Policy for Employees in 2020 and Beyond

Oktopost

A living and breathing document that changes with the times, the social media policy is created and maintained through cooperation and collaboration of numerous teams in the organization. As mentioned above, the creation and maintenance of a social media policy are the product of collaboration between multiple teams.

Policies 146
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When AI is everywhere, invest where it counts

Sprout Social

Rather, it’s indicative of a tectonic shift in how companies design software, how businesses invest in technology and how individual users devote their time and energy. Instead, we’ll have to be even more intentional about how humans and AI collaborate within the Sprout ecosystem.

Software 114
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5 Best Practices for Streamlining Your Social Media Publishing Workflow

Oktopost

Knowing consistent social publishing is transformative for B2B enterprises doesn’t take away from the fact that, without the right strategy, it’s a real drain on time, resources, and energy. Being in a constant time-crunch means opportunities for collaboration and ‘going the extra mile’ are rarely available. The solution? The solution?

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Understanding and exploring core social media features

Sprout Social

Analyze conversations around your brand and industry to identify trends and understand sentiment. Collab features Some social apps have recently launched collaboration features, so you can co-create content with other brands or creators. And don’t forget about social listening.

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Why You Need to Incorporate Social Media into Your Lead Generation Strategy

Oktopost

Lead scoring is a practice for marketers and sales teams to collaborate on, since both teams offer invaluable insight into identifying and recognizing the best leads. It’s all about focusing your energy where it needs to be focused. Social media is overflowing with market insights.

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10 best influencer marketing tools you need in 2022

Sprout Social

Analyze consumer sentiment and brand health. Analyze consumer sentiment and brand perception. Send and collaborate on campaign briefs and drafts. Influencer marketing tools can help you focus your energy and resources where they matter. Key features. View visual data and insights on any topic. Key features. Key features.