Webbiquity SMM

NOVEMBER 8, 2022

Social proof is a powerful tool for marketers who know how to use it effectively. This psychological phenomenon has further expanded thanks to the growth of social media. When an unknown variable is introduced, people are likely to take action depending on the sentiments of the majority. Social proof: Boosts Conversions.

comScore 299

comScore Marketing Case Study Review 299

Keyhole.co

APRIL 2, 2024

Consistently marketing on social media can help your brand generate wide exposure and high-value leads. Mastering social listening metrics and KPIs is about interpreting data and applying the lessons you’ve learned from it to continuously refine your social media marketing approach.

Metrics 52

Metrics Sentiment Analysis Influencer 52

Likeable

NOVEMBER 13, 2019

Arguing that ads actually get more efficient during the holiday season, digital solutions agency HYFN conducted a year-long study tracking key engagement statistics and found that between November and December, there was a 10 percent drop in Cost Per View (CPV), and a 56 percent increase in Video View Rate. Encourage Sharing and Engagement.

Campaign 70

Campaign Social Media Crowdsourcing Sentiment 70

Convince & Convert

MARCH 7, 2024

From revolutionizing customer segmentation to optimizing marketing campaigns, AI is reshaping how businesses approach every aspect of their GTM efforts. Few marketers used AI for lead scoring (23%) and social media listening (7%). But what are the specific ways that GTM professionals are using AI?

Research 140

Research Strategy Influencer Survey 140

Audiense

MAY 17, 2018

After last week’s post on insights activation in the pre-campaign phase , we’ll continue today by taking a look at how campaigns can be enriched by consumer insights extracted from social data during the execution of the campaign. The social networks, devices and other parameters of their online behaviour.

Case Study 79

Case Study Activities Study Campaign 79

Unmetric

NOVEMBER 4, 2019

Now that social media is mainstream with every company, the demand for marketers with social media skills is higher than ever. The importance of having a dedicated person to monitor a company’s social media presence and derive insights for successful marketing practices is the need of the hour.

Social Media 97

Social Media Social Media Management Sentiment Analytics 97

Ignite Social Media

OCTOBER 6, 2022

Are you looking for a social media management tool to help you with your online marketing? Let’s Check Out Khoros as a Social Media Management Tool . Let’s Check Out Khoros as a Social Media Management Tool . Social Marketing – Orchestrate social campaigns that drive business results.

Social Media Management 78

Social Media Management Review Social Media Tools 78

Sprout Social

JUNE 26, 2023

In a world where social media and technology have leveled the playing field between brands large and small, leaders know the only true differentiator is customer experience (CX). Sentiment analysis Sentiment analysis detects emotions or sentiments in data, which can be used to gauge how customers perceive your brand or your services.

Sentiment 105

Sentiment Analysis Patterns Price 105

Sprout Social

NOVEMBER 21, 2023

What are they posting on social media? This includes keeping tabs on your competitors’ social media activity, pricing changes, marketing campaigns, product launches and more. For example, analyzing your competitor’s social media might reveal gaps in your own strategy. You need to know it all.

Sentiment 97

Sentiment Metrics Analysis Trends 97

Unmetric

AUGUST 28, 2019

Social media listening goes beyond just looking at your emails and notifications for @mentions of your brand. To avoid such mishaps what you need is a social media listening tool. Is there a difference between social media monitoring and social media listening? G2Crowd Rating: 4.1.

Social Media 101

Social Media Tools Sysomos Sentiment 101

Ignite Social Media

NOVEMBER 19, 2018

2019 Social Media Metrics. To help you start thinking about 2019 social media metrics, we put together a list of widely used social media objectives and the 5-must-have metrics for each one. You could also run a brand lift study through the Facebook platform.

Metrics 154

Metrics Social Media Sentiment Loyalty 154

Socialmedia.biz

FEBRUARY 11, 2019

In today’s technologically advancing world, social media is transforming the way we share news and information. More than 300 million people spend at least 5 hours every day on different social networking platforms, including Facebook, Twitter, Pinterest, Youtube and Instagram. Sentiment Analysis.

Social Media 88

Social Media Sentiment Analysis Study 88

Unmetric

AUGUST 19, 2019

billion active social media users and that the average person has 7.6 social media accounts? . Imagine the volume of conversation taking place across multiple social media networks by billions of people daily! What can a social media monitoring tool do? Did you know there are 3.5

Social Media 91

Social Media Tools Price Hashtag 91

Keyhole.co

OCTOBER 13, 2023

49% of HR professionals say their company plans to increase the use of social media for hiring and interacting with candidates. To find the best professionals, social recruiting strategies are of great importance now. Social media recruiting requires a lot of work. What is social media recruiting?

Social Media 59

Social Media Reputation Social Networking Hashtag 59

Hootsuite

JULY 25, 2023

A social media scandal is only fun if you’re not at the center of it. You don’t have to plead the fifth online — just follow these social media rules for lawyers, and you’ll be safe. Bonus: Get a free, customizable social media policy template to quickly and easily create guidelines for your company and employees.

Social Media 77

Social Media Policies Guidelines HootSuite 77

Sprout Social

JANUARY 24, 2024

Our Q3 2023 Pulse Survey revealed 81% of US-based social marketers consider influencer marketing an essential part of their social media strategy. Doing so enables you to benchmark your influencer campaigns against business goals, determine the ROI of your partnerships and pivot quickly based on what is and isn’t working.

Metrics 100

Metrics Influencer Marketing Survey 100

Sprout Social

MARCH 19, 2020

Whether providing full-service social solutions, specialized brand marketing or stepping in for a specific campaign or project, agencies cater to their clients first and foremost. If you work for a social-first agency, you’ll know better than most the importance of a strong presence on social media.

Social Media 112

Social Media Strategy Case Study RFP 112

Keyhole.co

MAY 25, 2022

Do you know your social media efforts are hiding a wealth of information? And if you know how to analyze your social media, you can unearth this data. For starters, social media data help you understand your audience, pinpoint well-performing strategies, and weed out the incompetent ones. Let’s get started.

Analytics 52

Analytics Social Media ROI Metrics 52

Razor Social

MAY 15, 2019

If you are building out an influencer program, or already have one in place, and you are working (or intend to) work with social media influencers, you need to read this guide. You can be very successful working with social media influencers but it requires a good bit of work upfront. What is a social media influencer?

Influencer 104

Influencer Social Media How To Campaign 104

Pam Moore

MAY 19, 2023

According to a study conducted by Carol Dweck, a renowned psychologist at Stanford University, individuals with a growth mindset are more likely to embrace the challenges, persevere through obstacles, and ultimately achieve their goals. By leveraging AI, marketing teams can optimize their strategies and campaigns for maximum impact and ROI.

Team 147

Team Marketing ROI Training 147

Sprout Social

DECEMBER 11, 2019

Influencer marketing campaigns can bolster our brands’ credibility, extend our message, lower our barrier to amazing content and impact our bottom line. Great influencer marketing campaigns are built on trust. Start your campaign by setting expectations. Our three panelists echoed this sentiment.

Influencer 98

Influencer Campaign Marketing How To 98

Likeable

JULY 29, 2020

Today we’re going to break it down at the most fundamental level, explore what it means for social media, and talk about how your brand can use it to improve performance. . Marketing is expensive, so before throwing your whole budget behind a campaign, you want it to be as effective as possible. What is A/B Testing? .

Social Media 107

Social Media Class Sample Samples 107

Oktopost

NOVEMBER 30, 2023

We also miss rich insights about audience preferences, desires, and sentiments that could inform sales conversations and help drive more leads through the funnel. In fact, a significant portion of traffic that is considered to be ‘direct’ on Google Analytics is from untraceable sources, or other words, dark social.

Forums 62

Forums Reddit Analytics Sentiment 62

Hootsuite

JANUARY 24, 2022

One of social media’s greatest advantages for marketers is the ability to gather data in real-time. Social media data can help you gauge the initial success of a campaign within just a couple of hours of your launch. Social media data mining also gives you key insights into your audience.

Data 94

Data Social Media HootSuite Template 94

Pam Moore

MAY 19, 2023

According to a study conducted by Carol Dweck, a renowned psychologist at Stanford University, individuals with a growth mindset are more likely to embrace the challenges, persevere through obstacles, and ultimately achieve their goals. By leveraging AI, marketing teams can optimize their strategies and campaigns for maximum impact and ROI.

Team 148

Team Marketing ROI Training 148

Keyhole.co

NOVEMBER 17, 2023

All it takes is for one person to post a comment about your brand, products, or services on social media and suddenly, you’re the hot topic for the day. SoFi- Turning negative sentiment into positive advocacy SoFi is a fintech company that provides a range of personal finance services including student loan refinancing.

Examples 59

Examples Brands Sentiment Reputation 59

Sprout Social

MARCH 9, 2023

Here’s an example of an innovative PR campaign that went viral—Rocketlane announced their Series A funding round with a custom rap song. Internally, the leadership team engages in direct communication with other teams, while externally, executives’ strong social media presence can serve as a thought leadership platform.

Skills 113

Skills Template Templates Travel 113

Socialmedia.biz

JANUARY 25, 2019

Social media, across the globe, has made it significantly easier for people to voice their political opinion, discuss issues that plague the society, cause an uproar around causes that matter, and hold the decision-makers accountable. In the 2016 U.S. Creation of Echo Chambers. Do they listen, ignore, or go as far as to block them?

Social Media 85

Social Media Exercises News Sentiment 85

Oktopost

DECEMBER 21, 2023

Furthermore, market research helps identify untapped opportunities, understand consumer needs, and tailor marketing campaigns for maximum impact. Social Media Listening : Monitor social media platforms to gauge customer sentiments, opinions, and discussions related to your brand and industry.

Marketing 62

Marketing Survey Skills How To 62

Socialmedia.biz

JUNE 22, 2018

Unlike its traditional counterparts, social media has provided marketers with new and creative ways to leverage their content to make a more profound impact on fans. According to a study from Twitter, more than two-thirds of fans report sharing opinions about the shows they watch on Twitter. User Engagement.

Social Media 68

Social Media Sentiment Hashtag Influencer 68

Keyhole.co

JANUARY 20, 2024

Small businesses don’t have the budget for national ads, hiring celebrities, or creating flashy campaigns. Screenshot taken from Instant Pot’s Facebook page You can use a Facebook group to start discussions, add events, upload media, and provide instructional guides. A good social media scheduling tool can help you stay organized.

Small Business 100

Small Business Engagement Strategy Facebook 100

Convince & Convert

DECEMBER 11, 2014

This sentiment is exemplified in KLM’s new “Cover Greetings” video. As marketers, we’re often focused on the campaign, the sell or the advertisement, however, this video is a valuable reminder that we need to focus on what’s important – the customer. Social Media Case Studies'

Case Study 161

Case Study Film Sentiment Marketing 161

Webbiquity SMM

AUGUST 23, 2010

Can the financial return on expenditures for social media business activities– in marketing, PR, customer support, HR, product development or other areas — be accurately measured? Among social media pundits, the debate rages on. Among social media pundits, the debate rages on.

ROI 193

ROI Social Media Vocus Metrics 193

Later

SEPTEMBER 1, 2020

Wondering what the top social media platforms for SMBs are? If you’re a small business just getting started with social media marketing , it can be challenging to know which platform will help you tap into the right audience – especially if you’re a time-strapped solopreneur! Are you looking to reach new customers?

Platform 78

Platform Social Media Small Business Instagram 78

Sprout Social

MAY 3, 2023

We are the lens into how we can better position ourselves, our company and our product for future growth—a viewpoint that depends on social media. In the current climate, whether you’re a CMO with a background in strategy or demand generation, you will be called upon to communicate the value of social media to your CFO.

ROI 97

ROI Cost B2B Organization 97

Sprout Social

OCTOBER 14, 2021

Seventy-eight percent of consumers want brands to use social to help people connect with each other and are more loyal to brands they feel connected to. These connections can’t be bought or earned with one-and-done campaigns. Pour over demographic data and assess who’s represented on your website, emails and social content.

Brands 137

Brands Authentication How To Apparel 137

Oktopost

JULY 22, 2021

B2B marketing campaigns tend to be more like a marathon than a sprint. According to one study, the ROI can be more than eight dollars for every dollar spent. There’s a wealth of additional information on your customers out there, voluntarily offered up on social media.

Social CRM 96

Social CRM B2B How To Patterns 96