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Animals in the Wild ‘Tweet’ Via GPS Trackers

The Realtime Report

In Central Kenya, four GPS-tagged bull elephants are “tweeting” through the hashtag #ElephantsLive. GPS trackers on each elephant allow scouts to follow their location via mobile phone app. Lately wild animals have been joining the fray; two recent examples include sharks off the Australian coast and African elephants.

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How Social Media Has Become a Tool For Clinical Research

Techipedia: Tamar Weinberg

Advanced campaign tracking tools make it much easier to identify issues and correct them. Just remember that a successful social media campaign must have a clearly defined set of objectives with measurable outcomes or key performance indicators (KPIs). It’s not uncommon for Acurian to beat enrollment timelines by four months.

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Apple Debuts iBeacon Location Technology in U.S. Stores

The Realtime Report

How is iBeacon different than using GPS for geo-location? Transmission through Bluetooth wireless technology gives your phone precise information about where you are in the store, while GPS transmitters don’t work well indoors and don’t distinguish well between locations only a few feet apart.

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Tweet to Translate: Free Twitter Hub at Sochi Games

The Realtime Report

Million Twitter Sweepstakes Animals in the Wild ‘Tweet’ Via GPS Trackers Cinime Lets Moviegoers Connect Little Screen To Big Screen. Realtime Tools Social Media Campaigns 2014 Olympic Winter Games Olympics One Hour Translation translation service Twitter Twitter translation'

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¿Yo Quiero Taco Bell? Soon You Can Order From Your Mobile Phone

The Realtime Report

Even better, though, is a GPS locator in the app that notifies the kitchen when a customer who placed an order is nearby, allowing Taco Bell to have the food ready and hot exactly when the customer arrives for pickup. Social Media Campaigns fast food fast food chain mobile app mobile ordering Taco Bell'

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Esurance Tempts Super Bowl Fans With $1.5 Million Twitter Sweepstakes

The Realtime Report

Related Stories Super Bowl XLVIII: The Social Media Scoreboard Kicking Off Super Bowl XLVIII On Social Media Animals in the Wild ‘Tweet’ Via GPS Trackers. Social Media Campaigns Esurance insurance Super Bowl Super Bowl advertising Twitter contest Twitter sweepstakes'

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Case Study and Lessons Learned: App Product Launch and Awareness

Akamai Marketing

At a City of Honolulu sponsored hackathon, a citizen developed a mobile app, DaBus, which adds functionality to the bus system with GPS tracking and to the minute updates on bus schedules and locations. A Facebook page was developed, it wasn’t actively utilized for the short campaign.