Techipedia: Tamar Weinberg

MARCH 4, 2010

.&# While I haven’t really gone for a night on the town, social media has given me a taste of what I’m missing. I’ve learned that Roger Smith Hotel is a boutique hotel with event rooms suitable for parties and workshops. Two days ago, they launched a new campaign to replace the old one.

Hotels 245

Hotels Social Media Communities Discount 245

Techipedia: Tamar Weinberg

AUGUST 25, 2010

In a recent campaign, I was reached by a social media agency about a topic that was totally irrelevant to my audience and would never be something I’d blog about. Meanwhile, this agency contracted one of the biggest social media rockstars in the space, a guy who has a stellar social media record.

Social Media 272

Social Media Engagement Forums Policies 272

Keyhole.co

JANUARY 5, 2023

Hence, the key to a successful Instagram marketing campaign is constantly evaluating your social media presence against rival brands. Its social listening features allow you to examine your competitors’ campaigns and their chosen influencers and identify the highlights of their social media strategies.

Analysis 52

Analysis Instagram Tools Sentiment 52

Convince & Convert

SEPTEMBER 21, 2010

But if you’re engaged in a social media program in an effort to go “viral&# you’re not really engaged in social media at all. You’re engaged in an advertising and marketing campaign that uses the Web as its distribution platform. Social Media results can’t be measured False. Unlikely at best.

Social Media 151

Social Media Strategy Consultant Web 2.0 151

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

Simply put, the new mass media helped organize, and influence, large numbers of consumers. To take two examples: people complain about an issue to an important newspaper prompting them to push the issue into the mainstream, or if a TV station covers an event, that becomes an important topic.

Social Media 105

Social Media Marketing Digg MySpace 105

Keyhole.co

OCTOBER 7, 2020

In this context, a sentiment analysis tool would be able to identify that this person feels positively about your products, but negatively about your recent ad campaign. On top of sentiment analysis, Keyhole also offers influencer tracking, event monitoring, and market research capabilities. Brandwatch (and Hootsuite Insights).

Sentiment 59

Sentiment Analysis Tools Price 59

Likeable

SEPTEMBER 20, 2021

Some social scheduling sites, including Buffer , also let you add alt text to scheduled tweets. A detailed, one-sentence description that includes any relevant keywords (like your brand’s name, or a new campaign !). Livestreaming an event? Ways to Create Accessible Social Content first appeared on Likeable.

Content 99

Content Instagram Hashtag Features 99

Techipedia: Tamar Weinberg

MARCH 17, 2010

He also gave a simple example of how to measure Social Media ROI: What you really want to know when measuring Social Media ROI is how much money each incoming warm lead is worth. The same way you create different landing pages for different ads, create specific phone numbers relating to specific campaigns.

Communities 237

Communities Twitter Web 2.0 ROI 237

Techipedia: Tamar Weinberg

JANUARY 5, 2010

These posts are not in response to newsworthy events, nor are they displayed in any particular order. How to Create Measurable Objectives (Altitude Branding): We’ve talked about goals and strategies as it relates to social media marketing, but let’s break them down even further. Every year, I can only read so many articles.

Marketing 265

Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

JANUARY 5, 2012

Quick and Dirty Competitive Research for Keywords : If you’re looking for keywords to target in your SEO campaign, this guide will tell you what to do with available online tools and websites. It’s about being active all the time, watching the progress of your campaigns as they go through their cycles. Link Building.

Marketing 264

Marketing SEO Case Study Small Business 264

Techipedia: Tamar Weinberg

JULY 8, 2008

In order to do well when marketing, one should have tactical knowledge and ideally, first-hand experience of the specific social media platform. This will help a great deal in planning and managing successful marketing campaigns. There are other times when marketers may have to launch a multi-platform outreach campaign.

Social Media 163

Social Media Marketing Consultant Communities 163

Techipedia: Tamar Weinberg

JULY 29, 2010

Somehow, individuals forget along the way that costs accrue when considering the venue, food, exhibit hall, and the staff required on hand to run the event smoothly. Yet with social media, there’s a perception that it’s easy to score freebies. It’s an excellent book — thank you for writing it.

Products 267

Products Consultant Price Social Media 267

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Top 29 Niche Social Media Sites (That Actually Send Traffic) : Andy Hagans consistently updates this list with some great resources that aren’t necessarily being tapped into by many folks, but maybe it’s time for things to change. Reddit Tips from the Top Dog on Reddit (Social News Watch): How do you become a top user on Reddit?

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Techipedia: Tamar Weinberg

MAY 5, 2010

You may find opportunities to host real life events, be them at conferences or whatever else. Why not invite your Facebook fans to a special event at your venue? Just like with any other marketing campaign you need to be sure that you are not “putting all of your eggs in one basket&# just like you mentioned.

Facebook 279

Facebook How To Marketing URL 279

Techipedia: Tamar Weinberg

APRIL 8, 2010

Social media is a continuous effort, not something that is only campaign-based. Campaign-based social media marketing only works when it complements continuous social media marketing. In other words, don’t show up in the social space only when you need a hand. Thanks for the comments, Kristen!

Social Media 268

Social Media Marketing Policies Sysomos 268

Techipedia: Tamar Weinberg

MARCH 10, 2010

Some of the sites I recommend for educational materials include: Free Sphinn : Sphinn is an Internet Marketing social news site. Users submit timely news articles to Sphinn, and the community votes up the best stories to appear on the front page. I’ve been to the aforementioned three types of events.

Marketing 240

Marketing How To SEO Training 240

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Social Media: Measurement and ROI. Sexy Numbers: Measuring ROI in Social Media Campaigns (ReveNews): This article has some great insights on how you can tackle that elusive ROI question. Can You Measure the ROI of Your Social Media Marketing? MIT Sloan Management Review): Want an amazing article on ROI of social media?

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Techipedia: Tamar Weinberg

FEBRUARY 10, 2010

In fact, a relationship that starts on the right foot might actually translate to better things down the road, including special event invites and freebies that might as well be equivalent to a really good ad deal. In any event, I get paid to blog on some avenues and I also blog for free on others. Perhaps, real ad sales will follow.

Blogger 177

Blogger Press Release Advertising Review 177

Techipedia: Tamar Weinberg

JANUARY 14, 2009

Here’s how this works : In the Internet Marketing Best Posts “series,&# I take posts that are typically timeless — they’re not confined to a specific event or news occurrence — they’re valuable for the long haul in terms of Internet Marketing and creative strategy. Not excess.

SEO 162

SEO Social Media Marketing Reputation 162

Kikolani

OCTOBER 5, 2012

Keyword Research In 15 Minutes Or Less – Keyword research is an essential task for a search related campaign. All About Reddit – In this webinine, or short form webinar lasting around nine minutes, we explore Reddit, a social news sharing site with a loyal community and growing following. Online Baby Shower Update.

Mashup 120

Mashup Resources Tools Price 120

Webbiquity SMM

JUNE 6, 2011

He is the author of B2B Marketing Insider , a contributor for the SAP OnDemand blog and also a co-founder of social news site Business2Community.com. Today, Ludvik + Partners is one of New York’s hottest boutique ad agencies built 100% on the crowdsourcing model. Tony is a frequent speaker at industry and academic events.

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196

Techipedia: Tamar Weinberg

MARCH 24, 2010

Danny is currently Chief Content Officer of Third Door Media which operates the Sphinn social news site and organizes the popular Search Marketing Expo conference series. Andy has submitted nearly 15,000 stories to Digg and over 4200 of his submissions have hit the front page of the impossible-to-game social news site.

Influencer 278

Influencer How To Press Release Blogger 278

Techipedia: Tamar Weinberg

SEPTEMBER 15, 2010

It’s not advisable for a company to promote a video campaign with a video that shows a typo in the company’s URL. In the social media world, it’s also imperative to have an emergency preparedness plan in place. For most business with physical locations, it’s important to have an evacuation plan in place.

Social Media 217

Social Media Foursquare Marketing Flickr 217

Techipedia: Tamar Weinberg

DECEMBER 15, 2009

You’re not yet a social media marketing expert, not unless you’re consistently applying your skills to different and unique campaigns and initiatives. I’ve talked to some pretty big name social media people and they have zero concept of SEO. Much like SEO. For one of my recent projects, it was merely a video.

SEO 178

SEO Social Media Marketing Digg 178

ProBlogger

SEPTEMBER 15, 2010

Now together with Digg he is behind one of the biggest viral campaigns on the web in the past few weeks: the dry erase girl. It went popular on Stumbleupon and made the front page of Reddit, a social news aggregator, to drive over 90,000 views over the weekend when traffic is typically slowest.

Digg 49

Digg Aggregator Diagrams Embedding 49

Techipedia: Tamar Weinberg

APRIL 28, 2010

Well, if you know about how it works with agencies, you know that this stuff is campaign-based, and when the campaign ends, you really don’t belong as the page admin anymore. If you cancel it, here’s what it says: “We will email everyone who was invited that this event has been canceled.

Facebook 277

Facebook Issues MySpace Privacy 277