Keyhole.co

JUNE 19, 2023

This campaign generated a lot of buzz, creating a sense of community among Starbucks patrons and resulting in a lot of free publicity for the company spotlighting customer success. Bonus: You can add campaign hashtags and keywords to Keyhole. Track your campaign specifics with Keyhole 2.

Social Media 52

Social Media UGC Content Loyalty 52

Razor Social

MAY 15, 2019

They are so well known that they typically have gatekeepers that protect them.They charge mega bucks for product endorsements or other type of influencer campaigns because one tweet from a celebrity can make a big difference for a product or a brand. One off campaigns. They can help build awareness, generate interest and drive sales.

Influencer 104

Influencer Social Media How To Campaign 104

Hootsuite

JULY 6, 2022

Let them know about any promotional campaigns you’re running. You can also tease future campaigns with ‘coming soon’ posts. And to crowdsource sentiment on your brand. Paid advertising, on the other hand, works to create campaign conversions. And consider launching cross-promotional campaigns.

Instagram 117

Instagram HootSuite UGC Influencer 117

Oktopost

MARCH 2, 2020

However, non-sales business activities should not be discounted either. . For example, having a solid online presence and positive brand sentiment are critical in recruiting manufacturing professionals. Run hyper-targeted campaigns. Marketing needs to make sure they are supporting the sales team in their efforts and campaigns.

B2B 136

B2B Marketing Construction Committee 136

Oktopost

JUNE 19, 2020

Use a social media marketing platform to “listen” for company mentions, taking brand sentiment into account. When executives personally respond to support queries, offer discounts or special promotions, and present advocacy opportunities, they create goodwill among customers, leading to loyalty. Following up. Driving Recruitment.

Company 124

Company B2B Loyalty Survey 124

Sprout Social

OCTOBER 23, 2019

They also said that they’re more likely to become brand loyal sooner if they get access to exclusive discounts through a loyalty program. You can build trust and connection by being transparent and responsive, and by understanding sentiment towards your brand you’ll be able to get ahead of any issues before they become a serious problem.

Loyalty 88

Loyalty Brands How To Discount 88

Pixlee

JUNE 15, 2020

Securing repeat customers and fostering customer loyalty have proven to be difficult challenges in the age of a recession, retail closures, and ever-shifting consumer sentiment towards brands. Invite action by soliciting feedback and include brief questionnaires to gauge sentiment.

Strategy 59

Strategy UGC Loyalty Sentiment 59

Pixlee

SEPTEMBER 29, 2020

Even with discounts, gifts, and aggressive advertising campaigns, many companies fail to engage and retain consumers successfully. They’ll also help you gain a better insight into the overall sentiment of your brand and products or services. Likes, shares, and comments aren’t just useful for analysis, though. Context Matters.

Engagement 90

Engagement How To Metrics Loyalty 90

Convince & Convert

FEBRUARY 18, 2016

While many companies are turning to Facebook, Twitter, Instagram, and Snapchat, don’t discount what’s possible on LinkedIn. The ten best IN moments were shared on the L’Oréal company page at the end of the campaign. Enable Professionals to Showcase What Makes Them Special.

LinkedIn 60

LinkedIn Campaign Transportation Travel 60

Keyhole.co

DECEMBER 22, 2022

The brand has partnered with famous athletes and celebrities to promote its products and has launched social media campaigns to connect with consumers on a more personal level. They also use email marketing to share offers and discounts with their subscribers frequently. Collaborating with public figures. Source: Nike (Instagram).

Social Media 59

Social Media Strategy Collaboration Analysis 59

Laurel Papworth

MAY 31, 2012

Workshop training on social media strategy and campaigns – I’m teaching (doing a practical session, showing how to set up Facebook, Twitter, blog etc) an afternoon course with Inforum Group. Also includes a 12 step social media strategy section, and a 5 step social media campaign outline. This session will show you how!

Course 66

Course Social Media Press Release Film 66

Sprout Social

DECEMBER 5, 2022

Before Sprout, I managed a viral social media campaign at Shedd Aquarium that was so widespread, it reached all seven continents—yes, including Antarctica. ?? And social media crowdsourcing —or turning to social for audience opinions, ideas and sentiment—is a powerful way to improve your content, products and your business as a whole.

Social Media 140

Social Media Crowdsourcing Privacy Comparison 140

Sprout Social

FEBRUARY 7, 2024

Use these insights to develop a counter-strategy, such as a new campaign, discount or innovative feature. Understand customer sentiment Sentiment analysis —a core feature of competitive intelligence—gives you insight into how customers think and feel about certain brands and topics. And there’s more.

Tools 94

Tools Sentiment Marketing Reputation 94

Social Media Strategies Summit

JANUARY 2, 2020

With the increased spending and pressure to make the 4th quarter count, consumers are inundated with social campaigns, ads, special offers, and email messaging. At their worst, these campaigns often fall into the noise without having much of an impact. Here’s our round-up of the top 8 holiday campaigns for 2019. #1

Campaign 134

Campaign Retail Loyalty Marketing 134

Webbiquity SMM

AUGUST 23, 2010

20 Metrics To Effectively Track Social Media Campaigns by Search Engine Land. Compelling piece except for his use of the phrase social media campaign (argh). Sexy Numbers: Measuring ROI in Social Media Campaigns by ReveNews. Social Media ROI – How 3 B2B Technology Companies Are Achieving Revenue Results by MarCom Ink.

ROI 193

ROI Social Media Vocus Metrics 193

Josh S Peters

OCTOBER 20, 2009

Recently I wrote an article about The GAP, ROI, and Awareness where I laid out the 4 basic types of marketing campaigns. There are many sub campaigns that can fall under these, but these 4 cover the vast majority and each have their own metrics. 4 Types of campaigns and their metrics 1. Here we would be looking at Impact.

ROI 161

ROI Social Media Metrics Loyalty 161

Social Media Strategies Summit

FEBRUARY 27, 2024

Tools like Hootsuite and Sprout Social can crawl multiple social platforms, seek out untagged mentions of your brand, and even analyze the sentiment behind each post. Fortunately, there’s a solution: social media monitoring. That way, if someone is making a fuss about your organization, you can respond before the matter gets out of hand.

Social Media 179

Social Media Tips Guidelines Policies 179

Keyhole.co

NOVEMBER 18, 2021

That said, working with influencers is not the same as a traditional digital marketing campaign. Instead of relying on spreadsheets and screenshots from influencers, influencer marketing platform Keyhole helps brands measure and optimize influencer marketing campaigns with analytics data. Pricing – Customized. . #2. CreatorIQ .

Influencer 124

Influencer Campaign Tools API 124

Techipedia: Tamar Weinberg

MARCH 12, 2009

Exploring the Royal Caribbean Promotional Marketing Strategy by Tamar Weinberg on March 12, 2009 Share My husband Brian , who knows firsthand how much I eat, drink, and sleep social media, pointed me to an interesting critique by ExpertCruiser on a 2007 social media marketing campaign by Royal Caribbean.

Brands 133

Brands Message Boards Travel Forums 133

Social Media Strategies Summit

AUGUST 1, 2019

Now that we’ve convinced you of the value of micro-influencers, let us help you brainstorm campaign ideas. Known primarily for designing the first boat shoe, Sperry launched an influencer campaign to raise awareness for cold, wet weather shoes while positioning the brand in a more fashion-forward direction. Source: The Shorty Awards.

Influencer 114

Influencer Examples Brands Fashion 114

Keyhole.co

DECEMBER 26, 2022

Are you still on the fence about whether Instagram influencer marketing campaigns are right for your brand? To show you influencer marketing in real action, today we take a look at the five most successful Instagram influencer marketing campaigns. Why Instagram influencer marketing campaigns? Why is that so? billion by 2025.

Influencer 52

Influencer Campaign Instagram Data 52

Keyhole.co

MARCH 1, 2023

Every day, social managers involved in the social listening struggle with questions like “Are positive sentiments towards our brand growing or going down?” Using social media analytics for cross-channel campaigns Social media analytics can deliver some ideas for your cross-channel media strategy.

Data 52

Data Social Media Strategy CPC 52

Myrland Marketing

OCTOBER 6, 2010

25) “Just documenting sentiment isn’t enough. 26) “The top reasons ppl become Fans: Customer; 2 support the brand; discounts; fun/entertaining…&# 27) “Our actions equate 2 social currency that is the economic infrastructure of that Social Network.&# –> “Think continuum vs. campaign.&#

Facebook 88

Facebook Social Media WordPress Syndication 88

Sprout Social

NOVEMBER 16, 2021

Connecting your product catalogs to a social commerce solution also gives brands a chance to curate collections that align with larger campaigns. Using Sprout’s Tag Performance Report, they can analyze and compare performance, which helps them decide how to allocate budgets for different creative assets and ad campaigns.

Social Media 139

Social Media UGC Analysis Conversation 139

Sprout Social

MARCH 15, 2022

Use it to track dips and spikes in brand sentiment to better understand what’s happening and why. Social may be the top choice , but that doesn’t mean you should discount your other sources. To keep up with consumer sentiment, you need to routinely monitor the conversations happening around your brand. Competitor data.

Reputation 122

Reputation Brands How To Review 122

Postcron

MAY 7, 2020

This might be the outcome of not setting a clear goal before starting your campaign. Asking questions, using hashtags and posting user-generated-content it’s a great way to make your followers feel interested in participating in your campaign. . Making sure to alert your customers about special discounts, new releases and updates. .

Social Media 131

Social Media How To Hashtag Meme 131

Keyhole.co

FEBRUARY 28, 2024

Use Keyhole’s social listening and sentiment analysis to get a pulse on your audience’s preferences and choose marketing channels accordingly. So, how does Duolingo get excellent engagement for most of their campaigns? So how do you identify the ones that align with your unique personality and have reach in your target audience?

Social Media 105

Social Media Strategy Meme Education 105

Keyhole.co

APRIL 26, 2023

It makes monitoring and reporting very easy, which means you can keep improving your Facebook marketing campaigns. Using Your Dashboard No matter how amazing your campaign is, you need to analyze your Facebook ad performance so that you’re fully aware of how it’s performing and what needs to be improved. Follow the setup as mentioned.

Analytics 52

Analytics Data Facebook How To 52

Sprout Social

SEPTEMBER 2, 2021

To make the most of your campaigns, it’s crucial to understand the tactics and strategies that are proven to work among today’s top retailers. Supplement your existing marketing campaigns to convert prospects into customers. Also, consistently publishing coupon codes, offers, and discounts is fair game for encouraging impulse buys.

Retail 98

Retail Social Media UGC How To 98

Hootsuite

JULY 15, 2020

As a social marketer—or any marketer, for that matter—it’s easy to get lost in the details of tracking your latest engagement rates and campaigns. Does a new campaign address the needs and goals of at least one of your buyer personas? This advanced level of targeting increases conversion rates and improves social ad campaigns.

Template 145

Template Templates How To Tourism 145

Keyhole.co

MARCH 3, 2023

Phrases like “for a limited time only”, “available to the first 100 customers”, “only 24 hours to use this discount code” will get your followers to act quickly before their interest disappears. Track your campaign hashtags with Keyhole Read more about using hashtags to find influencers.

Hashtag 52

Hashtag Instagram Content Authentication 52

Hootsuite

JULY 9, 2019

For example, include a discount code for future purchases to customers who leave reviews. Consider providing a discount or perk in exchange for a review. In addition to showcasing detailed testimonials on your website or brand materials, use brief but high-impact sentiments in your marketing messages. Add an incentive.

Strategy 111

Strategy How To Marketing Review 111

Keyhole.co

FEBRUARY 26, 2024

The chocolate brand boasts 110,000 TikTok followers and mostly relies on UGC and influencer marketing posts for its campaigns. You can authenticate your account on Keyhole, get a pulse of audience sentiments, and see which social media platforms will work the best for your brand. Want to find the best marketing channels for your brand?

Social Media 59

Social Media Strategy UGC Influencer 59

Keyhole.co

JANUARY 25, 2023

It makes monitoring and reporting very easy, which means you can keep improving your Facebook marketing campaigns. Using Your Dashboard No matter how amazing your campaign is, you need to analyze your Facebook ad performance so that you’re fully aware of how it’s performing and what needs to be improved. Follow the setup as mentioned.

Analytics 52

Analytics Facebook Hashtag Report 52

Later

APRIL 10, 2019

There’s no question that social media influencers have become indispensable for brand campaigns, especially on Instagram. From there, you can adjust and take other factors into consideration, such as engagement rate, client budget, campaign length, and other partnership specifics. However, influencer rates can still vary quite a bit.

Cost 84

Cost Influencer Instagram Travel 84

agora pulse

JANUARY 25, 2021

Some of their tasks include: Creating a buzz around new promotions and campaigns. It could be challenges on TikTok, exclusive discounts or community only promotions. Or simply reward followers with a discount or coupon like Krispy Krème did. This is often on forums rather than the company’s main channels.).

Communities 112

Communities Forums Disqus Social Media Management 112

Sprout Social

AUGUST 3, 2022

You can tap into your audience’s feelings by measuring sentiment, the scope of conversations and more. Skittles’ apology tour matches the brand’s humorous, lighthearted voice, and is a great example of balancing the famed public apology with a marketing campaign. original sound – skittles. Apologies for missed expectations.

Brands 98

Brands Issues Social Media Conference 98