Sherrilynne Starkie

DECEMBER 20, 2020

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. This is the integrated digital media and marketing communications framework I use with my clients, no matter the challenge.

Marketing 367

Marketing Syndication Adwords News 367

agora pulse

NOVEMBER 10, 2020

When your company or clients use social analytics effectively, they can improve campaign performance, connect more deeply with customers, and stay ahead of the competition. With Analisa analytics, you can report on campaigns, followers, competitors, influencers, and hashtags to improve your paid and organic efforts. BrandMentions.

Analytics 179

Analytics Social Media Tools Price 179

Oktopost

JUNE 21, 2022

The answer is LinkedIn, the B2B social media platform of choice. Not only is LinkedIn a great place for B2B marketers to employ influencer marketing, but it’s also a place for them to learn from some of the best B2B influencers. The Top 10 LinkedIn Influencers to Follow. Quick Links. What is B2B influencer marketing?

Influencer 88

Influencer LinkedIn B2B Industry 88

SocialFish

FEBRUARY 22, 2011

We’re very excited to be kicking off a regular series of Open Community case studies, in which intrepid association blogger and freelance writer Deirdre Reid will be digging into associations (and other kinds of organizations when relevant) who are living and breathing their open communities in the ways we describe in the book.

Case Study 237

Case Study Banking Study Communities 237

Mindjumpers

JULY 15, 2010

This is due to a very successful social media campaign driven by the “Old Spice Guy” aka “the man your man could smell like” performed by Isaiah Mustafah First back in February, Old Spice launched a video running both on television and web, which quickly quickly went viral. It’s a simple idea, but is creating a lot of buzz and PR.

Campaign 206

Campaign Social Media Reddit Disqus 206

Oktopost

JUNE 20, 2022

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts, or YouTube. LinkedIn’s carousels might be your one-way ticket to higher engagement! Why LinkedIn carousel posts are all the hype. The optimal posting cadence for LinkedIn and Twitter. Episode Summary. Meet Caitlin. Love Going Behind the Post?

Engagement 125

Engagement Social Media Management Apple Hosting 125

Almost Savvy

JUNE 16, 2011

By now, most candidates for public office have figured out that incorporating social media into their campaigns is a critically important step. Much of how campaigns have been using social media amounts, at best, to a waste of people’s time and attention, and, at worst, to relentlessly spamming your friends. Engage (a.k.a.

Campaign 255

Campaign Social Media Tips Transportation 255

Oktopost

AUGUST 23, 2023

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts, or YouTube Episode Summary You can’t cross your fingers and hope everyone will see your first post.” With human-focused social campaigns, she reveals how her strategy and content are more in line with B2C. Or subscribe on Spotify , Apple Podcasts, or YouTube

B2B 62

B2B Content eBook Apple 62

Oktopost

AUGUST 23, 2023

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts, or YouTube Episode Summary You can’t cross your fingers and hope everyone will see your first post.” With human-focused social campaigns, she reveals how her strategy and content are more in line with B2C. Or subscribe on Spotify , Apple Podcasts, or YouTube

B2B 62

B2B Content eBook Apple 62

Sherrilynne Starkie

DECEMBER 20, 2020

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. This is the integrated digital media and marketing communications framework I use with my clients, no matter the challenge.

Marketing 195

Marketing Syndication Adwords News 195

Keyhole.co

MARCH 4, 2024

Analysis of Netflix’s social media accounts One of the things that set Netflix apart on social media is their ability to engage with their audience and create a sense of community. million LinkedIn: 9 million TikTok: 31.9 million YouTube: 25.4 million LinkedIn: 9 million TikTok: 31.9 million YouTube: 25.4

Analysis 98

Analysis Social Media Strategy Meme 98

Social Media Strategies Summit

OCTOBER 21, 2021

And for another, the business community seems to like it too. Profiles: LinkedIn. Profiles: LinkedIn. Particularly on Twitter and to a lesser extent on LinkedIn, Morrill speaks at length about the challenges of securing venture capital funding to bring a new tech product to market. Profiles: LinkedIn. Aaron Levie.

Social Media 211

Social Media Startup LinkedIn Telecommunications 211

Sprout Social

DECEMBER 6, 2023

When you think of B2B influencer marketing, you probably think of LinkedIn. LinkedIn is a powerhouse for businesses looking to build brand awareness with several audiences—prospects, investors, potential hires—but it’s not the only avenue available for B2B marketers. Your creative brief is for more than just your influencer partner.

B2B 118

B2B Influencer Brands Marketing 118

Sprout Social

JULY 21, 2022

You could post on community review sites or live-stream it to the masses. Community blogging sites. For brands, social media networking sites offer an opportunity to build awareness, create a community of customers and followers and drive traffic to websites. Examples: Facebook, LinkedIn, Instagram, Twitter, TikTok and Snapchat.

Types 145

Types Social Media Microblogging Overview 145

Ignite Social Media

MAY 4, 2020

Recently, LinkedIn and Twitter were the latest to announce the launch of a stories format on their channels. Twitter, LinkedIn, and YouTube now have their own Stories feature. The feature was the first step towards community sharing on the app, allowing users to post public content for friends to view for 24 hours.

Social Media 121

Social Media Brands Content Real Estate 121

Likeable

APRIL 26, 2021

This Envoy Mortgage campaign had a true impact on people that went far beyond social media, and we feel so grateful to have been a part of it. Our social launch plan was geared towards Facebook, Instagram, LinkedIn, and YouTube to maximize awareness of the campaign and Envoy Mortgage as a caring, local partner.

Sentiment 91

Sentiment Campaign Team Small Business 91

Sprout Social

JULY 19, 2022

According to 72% of our LinkedIn community , hashtagging impacts the overall performance of social media content. You can add hashtags to social posts, bios and comments on most major platforms, including Instagram, Facebook, TikTok, Twitter, LinkedIn, YouTube and Pinterest. The short answer: Yes, definitely use hashtags.

Hashtag 121

Hashtag How To Guidelines Telecommunications 121

Waxing UnLyrical

JULY 18, 2019

Goodwill® is unique in its business model, so we approached influencers with an intentionality to reach key target audiences during our significant seasonal campaigns — Halloween, back to school, end of year, spring cleaning, Goodwill Industries Week and most importantly, National Thrift Shop Day. Influencers and brand.

Influencer 211

Influencer Engagement Fashion Retail 211

Hootsuite

FEBRUARY 18, 2020

How you define a quality lead depends on your industry, campaign, and goals. For example, according to LinkedIn, 89 percent of B2B marketers turn to LinkedIn for lead generation. These marketers say LinkedIn generates more than two times as many leads than other social channels. YouTube Cards and end screens.

Social Media 145

Social Media How To HootSuite Discount 145

Keyhole.co

MARCH 26, 2024

million Facebook: 15 million YouTube: 17.6 million Twitter: 1 million LinkedIn: 1 million TikTok: 951.9K Brickfilms, stop motion, and animations thrive in the age of YouTube and other video-based social media platforms. Another example of the brand using trending themes is this ASMR video on YouTube. Instagram: 10.3

Construction 52

Construction Social Media Strategy Collaboration 52

Ignite Social Media

AUGUST 2, 2022

TikTok has become more than just an entertainment platform — now fueling the creator economy and cultivating communities. You now have the opportunity to showcase a different side of your brand on TikTok in comparison to how your brand is portrayed on Instagram or LinkedIn. Creativity and humor are two angles that do well on TikTok.

Strategy 175

Strategy Marketing Banking Influencer 175

Talkwalker SM

JULY 11, 2016

In-Depth Instagram and YouTube Analytics. Finding more in-depth insights into how your own and your competitors Instagram/YouTube channels are performing using detailed metrics for audience activity, audience growth and owner activity. LinkedIn and VK Monitoring. What is it for? What is it for?

LinkedIn 60

LinkedIn Features Instagram Metrics 60

Sherrilynne Starkie

OCTOBER 15, 2018

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. YouTube is used by 59 per cent of Canadians and almost half of those use it daily. Only 20 per cent of those use it daily.

Marketing 199

Marketing Syndication Adwords Social Media 199

Keyhole.co

OCTOBER 16, 2023

million LinkedIn: 7.6 YouTube: 4.08 Engaging with the audience Coca-Cola prioritizes two-way communication, actively responding to comments, messages, and feedback, fostering a sense of connection and authenticity. They have created a dynamic, inclusive online community beyond mere advertising. million TikTok: 679.7k

Strategy 69

Strategy Social Media Loyalty UGC 69

Hootsuite

SEPTEMBER 7, 2022

Users share complex ideas and the Reddit community breaks them down. Improve community engagement. Attract new students with a campaign. For example, if you want to increase enrolment, you may want to create a campaign to attract new students. Build a community. Communities can take many forms, too.

Education 93

Education Social Media Tips HootSuite 93

Keyhole.co

JANUARY 18, 2024

Facebook: 255K YouTube: 12.1K LinkedIn: 10K TikTok: 957.6K You can see an example of the rugged aesthetic these products had in this YouTube video celebrating Stanley’s innovations. This campaign vastly contributed to the brand’s online popularity. million followers, thus expanding the reach of the marketing campaign.

Influencer 59

Influencer Social Media Strategy Marketing 59

Keyhole.co

JANUARY 27, 2023

A study by Statista reveals that the majority of B2B marketers around the world report that LinkedIn produces the highest ROI for them. But don’t overlook the potential of other platforms like Facebook, Instagram, TikTok, and YouTube. For starters, you can easily find and connect with the B2B community. times in Taiwan.

ROI 52

ROI B2B Social Media How To 52

Hootsuite

FEBRUARY 7, 2024

From branded hashtag campaigns to X (formerly Twitter) chats to the latest memes and trends, hashtags remain an effective way to extend your social media reach. Synapview Source: Synaptive Synapview allows you to monitor posting frequency of hashtags on Instagram, Reddit, Pinterest, YouTube, and blogs.

Hashtag 91

Hashtag Analytics Tools HootSuite 91

Sprout Social

AUGUST 25, 2022

Investing in social media management increases your brand’s awareness, generates leads, drives traffic to your site and boosts community engagement. That number includes all costs related to content creation, advertising campaigns and social media management software. Ad campaigns. Content creation: $5,250 per month.

Social Media Management 124

Social Media Management Cost Social Media Price 124

Pixlee

MAY 3, 2021

This guide details how to become verified on Facebook, Twitter, LinkedIn, Instagram, Pinterest, YouTube, and Snapchat. LinkedIn enables its users to obtain a blue check mark for its LinkedIn Lookup product. To get this check mark, you request verification from within the LinkedIn Lookup app.

Social Media 98

Social Media UGC Reddit YouTube 98

Social Media Strategies Summit

FEBRUARY 13, 2020

For B2B brands, social media is growing in importance: 66% of B2B marketers report that LinkedIn is effective, 66% say they plan to boost their organic usage of Instagram, and 56% rate YouTube as important to overall brands success ( Articulate ). PRIORITY PLATFORM: Facebook and YouTube, with multichannel distribution.

B2B 150

B2B Social Media Brands Hubspot 150

Keyhole.co

NOVEMBER 27, 2023

LinkedIn: 4.2 million YouTube: 6.52 million Samsung India on YouTube: 4.96 million Samsung India on Facebook: 162 million Samsung Global on Facebook: 46 million In fact, one of their biggest followings is on @samsungwithgalaxy , their official Instagram community page for Samsung creators. million TikTok: 2.5

Curation 52

Curation Social Media Strategy Content 52

Devumi

JULY 25, 2014

I’ve spoken at length about YouTube video marketing techniques here on the Devumi.com Blog. I’m going to start introducing you to Vimeo marketing by comparing it to YouTube video marketing, and showing the pros and cons of both. What’s the Difference Between Vimeo Marketing & YouTube Marketing? YouTube video marketing.

Vimeo 60

Vimeo YouTube Marketing Comparison 60

Keyhole.co

NOVEMBER 21, 2023

Their advertising campaigns are iconic without being superfluous. Back from the days of their landmark 1984 advertising campaign and their ‘Think Different’ campaign, Apple has crafted a solid spot for itself among consumers worldwide. million LinkedIn: 17.6 million YouTube: 18.6 million TikTok: 3.1

Social Media 59

Social Media Strategy Apple iPhone 59

Keyhole.co

OCTOBER 30, 2023

Burger King has millions of followers across their many country-specific social media accounts, and they run many successful online campaigns. It keeps them closely connected to the places they operate in and easily accepted as part of local cultures and communities. So, how do they manage to maintain this delightful steam?

Engagement 52

Engagement Social Media Strategy Meme 52

Visually SM

DECEMBER 16, 2015

Facebook’s native video feature, though accused of resorting to cheap audience-building tricks in its early days, is now a powerhouse in a market long-dominated by YouTube, Vimeo, and Vine. If your social media strategy campaigns rely on video distribution in any form, you’ll want to take a look under the hood of Facebook video.

Video 133

Video Vimeo Facebook Hosting 133

Hootsuite

JULY 19, 2023

Find someone who will complement your brand and see if they want to join forces for an online campaign. LinkedIn While LinkedIn may not be the first platform that pops into your mind when you think of selling houses, it should be an important part of your networking strategy. Do use branded hashtags. We got you.

Hashtag 80

Hashtag Real Estate Social Media HootSuite 80