Ignite Social Media

MARCH 18, 2021

There are currently over 80 million businesses worldwide using Facebook Pages. It’s safe to assume that more than one person manages many of those Pages, especially when you look at larger brands that are dedicating significant budgets to social media efforts. Major Issues with Facebook’s Brand Pages.

Brands 155

Brands Facebook Issues Privacy 155

Social Media Strategies Summit

APRIL 8, 2021

What’s more, its parent company also owns three of the other four platforms to appear in the top five, including Facebook, WhatsApp, and Facebook Messenger. The viral video platform burst out of nowhere to become one of the hottest properties in social media marketing, and it’s having a marked impact on Instagram. Image source.

Instagram 233

Instagram Brands Real Estate Remix 233

Sprout Social

DECEMBER 15, 2023

It’s common knowledge amongst social media marketers that Facebook’s organic reach is tough to get. In fact, without continuously engaging your Facebook audience, you may lose credibility, authority and brand loyalty, on top of your reach. Your audience never sleeps and neither should your Facebook content.

Facebook 121

Facebook How To Publishing Analytics 121

Sprout Social

OCTOBER 5, 2023

Think about it: From personal brands run by individual creators to large-scale corporate marketing efforts, the competition is heating up. Tools like Creator Studio for Facebook and Instagram can help. It’s a one-stop shop that’s excellent for beginner creators and brands. What is Creator Studio?`

Instagram 107

Instagram Facebook Marketing Features 107

The Realtime Report

MAY 30, 2023

Brands Spent a Whopping $673B on Social Media Ads in Five Years By Jastra Kranjec With 75% of Gen Zers and almost half of Millennials making purchasing decisions influenced by social media ads, it`s no wonder brands and companies continue pouring money into this type of advertising.

Social Media 91

Social Media Brands Statistics Comparison 91

Ignite Social Media

DECEMBER 7, 2020

Since early last year, Facebook has been putting more emphasis on groups within its platform. This was something Facebook lost ground on in more recent years and saw users spending time on other platforms to have these experiences with both people they know and brands. Why Facebook Groups Are Important. Media Placement.

Groups 200

Groups Groups Tips Facebook 200

Hootsuite

APRIL 21, 2022

Standing out in a sea of organic and paid Facebook content is tough. Even if you’re an experienced retailer with a keen eye for Facebook advertising and selling — what happens if you’re not selling as many products as you’d like? How do you take your Facebook sales up a level? Listen in on conversations about your brand.

Strategy 100

Strategy Brands Facebook How To 100

Mindjumpers

DECEMBER 12, 2014

The best performing and most valuable content provides relevance for the user as well as the brand with a great respect for the context. And do you take local context into consideration when creating Social Media content for your global brand? How to advertise and optimise posts on Facebook.

Social Media 252

Social Media Brands Content Communities 252

The Realtime Report

OCTOBER 25, 2012

A new study by Adobe found that brand engagement (defined as likes, comments, and shares) on Facebook rose 896% year-over-year. Mobile engagement is also way up; around one-quarter of Facebook engagement came from mobile users. What led to the increase in brand engagement?

Engagement 194

Engagement Automotive Brands Paid Search 194

Hootsuite

MAY 31, 2022

Facebook Marketplace launched in 2016 as a place for people to buy and sell within their communities. Sure, Facebook Marketplace may have started as an online garage sale. Businesses can tap into advanced personalization, create mobile-friendly listings, and build ad campaigns. So how does Facebook Marketplace work?

Tips 145

Tips Facebook Retail HootSuite 145

Hootsuite

MARCH 9, 2023

Meta Blueprint (previously known as Facebook Blueprint) courses can boost Facebook ad practitioners’ skills. By the end of this piece, you’ll know everything you need to know about getting Facebook Blueprint certified and whether it’s right for you. What is Meta (Facebook) Blueprint?

Badge 144

Badge Vimeo Facebook HootSuite 144

Social Media Strategies Summit

FEBRUARY 13, 2020

With its ability to get in front of a wide array of consumers, social media may be the darling of retail and B2C brands, but it is increasingly difficult for ANY business to ignore the power of social media marketing. 1 Hubspot is a Resource for Marketing Decision Makers. Source: Hubspot Facebook. TAKEAWAY: Be a resource.

B2B 150

B2B Social Media Brands Hubspot 150

Jon Loomer

DECEMBER 23, 2020

You’ve undoubtedly heard that Apple is making big changes to data tracking permissions in iOS 14 that could significantly impact Facebook advertisers, publishers, and app developers. What concerns me is how Facebook is clearly concerned. If advertisers spend less, Facebook takes a big hit to their revenue.

Facebook 217

Facebook Apple Privacy Advertising 217

Ignite Social Media

NOVEMBER 2, 2020

Aside from creating, editing, and sharing your own videos on Reels, users can repost old videos, share educational content, showcase products or services, lead tutorials, show behind-the-scenes, announce brand news, take part in viral trends, and much more! Find out how to get your brand ready for Instagram Reels. stats here ).

Instagram 179

Instagram Brands Sports Feed 179

Social Media Strategies Summit

JANUARY 5, 2023

Facebook has plateaued since 2021, adding fewer than 50 million new users throughout 2023 (vs. To get the most bang for your social media marketing buck, you need to keep up with the latest user behavior, functionality, and technology developments. 93% of marketers agree consumers trust UGC more than content created by brands.

Trends 297

Trends Social Media UGC Marketing 297

Mindjumpers

OCTOBER 22, 2014

Today we are taking a look at the mobile app ‘Snapchat’, that allows for its users to send images that automatically delete themselves a few seconds after being viewed. Snapchat as a marketing tool? . This makes Snapchat a creative marketing tool hard to ignore.?The Best practice for brand communication on Snapchat.

Platform 229

Platform Brands Content Mobile 229

Firebelly

APRIL 11, 2016

Mobile users spend 30 minutes a day on Facebook. Read on to find out why this matters for your brand. This just in from Business Insider ‘s Matt Rosoff: “ When it comes to mobile social network usage, there’s Facebook, then there’s everybody else. Snapchat is a distant second, with 8.5

Social Networking 100

Social Networking Brands Facebook Mobile 100

Oktopost

MAY 11, 2022

Watch the recording: Want to hear more from renowned B2B marketing leaders? We build a product and tend to focus more on the product itself rather than the identification around how our customers value our brand. Catch all episodes here. Episode Summary. Make no mistake, a solid product matters.

Brands 144

Brands Content B2B Apple 144

Hootsuite

MARCH 27, 2024

This allows you to take advantage of the ease of creating a boost post vs ad on Instagram, Facebook, or LinkedIn while also building specifically promotional content that might not be effective as an organic post. Find out how to boost a post on Facebook , Instagram , and LinkedIn. What’s a social ad?

LinkedIn 107

LinkedIn Instagram Tips HootSuite 107

Ignite Social Media

FEBRUARY 18, 2019

It is no secret that Facebook has seen its fair share of scrutiny related to data and security breaches, leading to Mark Zuckerberg answering questions from the Senate commerce and judiciary committees on privacy, data mining, regulations and Cambridge Analytica. Facebook continues to dominate the social space as a market leader.

Advertising 121

Advertising Facebook CPM Committee 121

Sprout Social

MAY 11, 2023

Operating on social media without brand safety tools is like browsing the internet without malware protection. Brand safety has traditionally been relegated to just protecting brands from advertising on or near inappropriate content online. What are brand safety tools?

Reputation 131

Reputation Tools Brands How To 131

Hootsuite

MAY 17, 2023

You just need to know the real estate Facebook ads formulas that work, and try them for yourself. #1 Free 30-Day Trial 13 great real estate Facebook ad examples 1. Try a Facebook ad about your latest listing’s floor plan, especially if it’s unusual or interesting. Check out how to make real estate Facebook ads with Hootsuite: 4.

Real Estate 103

Real Estate Examples HootSuite Facebook 103

Pam Moore

OCTOBER 9, 2017

If we all know life and business is really about people, then why do so many marketing and business leaders still fall to lazy marketing tactics and corporate marketing speak as they set out on their online digital and social media adventures? Brand storytelling requires both art and science. Video + blog post + podcast).

Brands 166

Brands Small Business Communities Authentication 166

Firebelly

OCTOBER 20, 2015

Brands have to understand what a powerhouse Facebook has become. billion active users that log into Facebook every month. Facebook accounted for 81% of content sharing in the 4th quarter last year. Over 79% of Facebook users will be mobile this year. Facebook ad revenues grew 63% within the last year alone.

Brands 100

Brands Facebook Mobile Industry 100

Mindjumpers

JULY 30, 2012

Tweet Last week, Adobe Digital Marketing released their Q2 2012 Global Dig­i­tal Adver­tis­ing Update , which evaluates digital advertising activity for Q2 2012 and predicts trends for search spend growth for the remainder of the year. Facebook engagement rate growth. Facebook Timeline for Pages on Mobile Devices.

Report 246

Report Engagement Facebook ROI 246

Mindjumpers

OCTOBER 17, 2012

We frequently see companies making use of mobile apps to promote their brand. Today, Carlsberg launches a different kind of branded mobile app: a non-branded app. Non-branded promotion. Why is a non-branded app of interest to the brand behind?

Mobile 272

Mobile Brands Foursquare Eventful 272

Buffer Social

AUGUST 7, 2018

What a year for Business Pages on Facebook! It sure feels like every time we as marketers and business owners think we have our Facebook marketing strategy figured out, a major algorithm change is announced or a new tactic becomes the latest trend. Key findings from 43 million Facebook Business Page posts.

Research 111

Research Brands Facebook ROI 111

Bill Hartzer

NOVEMBER 2, 2021

On October 28, 2021 Facebook filed for a trademark on the word Meta. Of course, that’s not surprising, since Facebook announced that they are changing the company name to Meta. If you go to the website meta.com you’ll be redirected to this web page on Facebook.com. Just think. Trademark number 97097363.

Telecommunications 218

Telecommunications Wireless Software Applications 218

Ignite Social Media

MAY 4, 2020

A recent report from GlobalWebIndex found that Instagram and Facebook users are increasingly viewing and creating social media stories. With the content capabilities across social showing no signs of slowing, many brand marketers are wondering how these new features may be beneficial. Instagram.

Social Media 121

Social Media Brands Content Real Estate 121

Hootsuite

JULY 31, 2020

We can’t prove it, but we’re pretty sure he was talking about Facebook updates. But one thing’s for sure: Facebook never rests on its laurels. There’s always something new in the works, which is to say there are always new opportunities for your brand to get ahead of its competitors. July 2020 Facebook updates.

Facebook 144

Facebook Mobile Notification Groups 144

Buffer Social

OCTOBER 4, 2023

I wanted to nail my personal brand on LinkedIn — but I had no idea where to start. LinkedIn is 277 percent more effective at generating leads than Facebook and Twitter. LinkedIn is 277 percent more effective at generating leads than Facebook and Twitter. There’s no doubt doing so is incredibly powerful.

LinkedIn 128

LinkedIn Brands Template Templates 128

Techipedia: Tamar Weinberg

OCTOBER 18, 2011

For small businesses, marketing often takes a back seat to day-to-day operations. They acknowledge that marketing is important; yet there are only so many hours in the day. They have to do something to differentiate themselves from the larger brands. This is a guest post by Julian Rockwoord, a product manager at Signal.

Small Business 206

Small Business Compete Mobile Tools 206

Sprout Social

SEPTEMBER 2, 2020

The good news is that the barrier to entry is lower than ever for businesses looking to get started with Instagram video marketing. What makes Instagram video marketing so compelling? That’s exactly why brands are integrating video into their content strategies and racking up huge viewership in the process.

Instagram 143

Instagram Video Brands Compete 143

Sprout Social

JUNE 7, 2023

At the end of the day, we want to cut through the noise and leave a lasting impression that grabs market share. But an ever-crowded space filled with brands and creators means your relevancy is always at risk. What is brand experience? Choose what narrative you want to build and follow it through in all your communications.

Brands 114

Brands Sentiment How To Analysis 114

Hootsuite

OCTOBER 20, 2022

billion daily active users , Facebook has a large and varied audience. Not everyone fits your customer persona, and that’s why you need to use Facebook Custom Audiences. Instead, create laser-targeted ads to reach the Facebook users who are most likely to be interested in your business. What is a Facebook Custom Audience?

Facebook 145

Facebook How To Eventful Campaign 145

Keyhole.co

FEBRUARY 9, 2024

billion are active Facebook users. That means more than one-third of the world uses Facebook. As of late 2023, Facebook is the most widely used social media platform in the world. Its marketing potential is immensely high, given the number of active users it has. What is Facebook marketing? Out of those 8.1

Strategy 52

Strategy Facebook Marketing Groups 52

Hootsuite

JULY 14, 2021

For commitmentphobes, the word “engagement” might be a terrifying and loaded one — but for social media marketers, Facebook engagement is the holy grail. Of course, we’re not talking about popping the big Q: we’re talking about growing your interactions (reactions, shares, comments) and audience for your Facebook Page.

Engagement 145

Engagement Facebook HootSuite Groups 145