Techipedia: Tamar Weinberg

JANUARY 5, 2011

2010 by far was the biggest year yet in the Internet Marketing realm. Since I can’t read everything written by the Internet Marketing community, I ask my Twitter and Facebook followers for their own recommendations. Content Development/Marketing. Pay-Per-Click (PPC) Marketing. Affiliate Marketing.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Sherrilynne Starkie

JUNE 22, 2013

Big data matters to you as humans and a community and as a marketer,” Young told the audience of senior marketing strategists. With Foursquare, a user could look to find people who are close by, like a woman in a nearby bar for instance. Luckily, this data integration feature has now been disabled by Foursquare.

Data 327

Data Foursquare Conference Wikipedia 327

The Realtime Report

JUNE 6, 2014

Foursquare: 45 million users. Millennials Are 56% More Likely To Find Brand Content On Social Networks. The average millennial checks their smartphone about 45 times a day, and is 56% more likely to find brand content on social networks than on search engines or other online news feeds, according to SDL’s global study.

Social Networking 181

Social Networking Tumblr Brands Content 181

The Realtime Report

MARCH 31, 2014

Twitter adds people tagging and multiple photo sharing to tweets – last week Twitter added the ability to tag up to ten people in a photo – without using up any characters – and also to attach up to four photos to a tweet, which Twitter turns into a collage; several brands are already experimenting with this feature (TechCrunch).

Lithium 160

Lithium News Klout Foursquare 160

The Realtime Report

DECEMBER 10, 2012

Nearly all (95%) of top brands are active on Twitter, and 23% of top brands have Twitter handles dedicated to customer service, according to a Simply Measured study. But how effectively are brands responding to the tweeted requests, concerns and complaints of individual consumers? Brands Fail to Respond.

Brands 193

Brands Twitter Study Social CRM 193

Janet Fouts

AUGUST 19, 2010

Up to now Groupon has offered deals for local retailers and it’s been a boon to the niche businesses to get access to a bigger market. If big brands start sucking up that premium space will there be room left for small business? If big brands start sucking up that premium space will there be room left for small business?

Foursquare 132

Foursquare Brands Retail Small Business 132

Mindjumpers

MARCH 29, 2011

The Chicken” is a German website based in Berlin and it applies a Foursquare model to product and brand discussions. It markets itself as a social network, which lets users share their product experiences. Brands get pages too – and an iPhone application makes it a lot easier for people to participate.

Sites 198

Sites Products Foursquare Blogosphere 198

Techipedia: Tamar Weinberg

SEPTEMBER 15, 2010

There was a hostage situation at the parent company, Discovery Communications, on the first of the month. Around that time, though, I noticed that TLC was promoting Foursquare as Facebook within their TV programs. TLC made many missteps when it came to their social media marketing efforts. And I waited.

Social Media 217

Social Media Foursquare Marketing Flickr 217

Mindjumpers

OCTOBER 3, 2012

The infographic clearly shows that consumers rely on peer recommendations: Links to user-generated content on social networks (Facebook, Twitter, Google +, Pinterest) make up a quarter of the search results for the top 20 brands in the world. In addition, social media continues to reshape the relationship between brands and customers.

Buy 268

Buy Social Media Retail Foursquare 268

Mindjumpers

SEPTEMBER 10, 2012

Social, Local, Mobile form a convergence of sweeping trends in marketing, which is an inevitable part of our present world and the foreseeable future. I recently stumbled upon this report , which was released by the social marketing platform MomentFeed , back in November 2011. What implications does it have for brands?

Mobile 255

Mobile Foursquare Instagram Applications 255

Convince & Convert

DECEMBER 19, 2011

most companies completely ignore the power of an inherently useful video, perfectly executed. Recently, global biosciences company Life Technologies (not a business category typically known for its cutting edge YouTube stylings) launched the quintessential useful video that has the best utilization of video annotations I’ve ever seen.

Video 127

Video FAQ Foursquare Marketing 127

Saying It Social

AUGUST 27, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Location-based Marketing a Must for Local Businesses Its official – the Location Based Marketing train is full steam ahead and if you’re not on it you’re missing a huge opportunity. Let’s talk about what this means for businesses.

Foursquare 112

Foursquare Marketing StumbleUpon Digg 112

The Social Media Incubator

JUNE 13, 2011

This had our Marketing Maverick and Social Media Strategist, Caroline Melberg , thinking recently about how similar fishing and marketing really are. “ If you want to catch more fish, you’ve got to fish where the fish are! &# she exclaimed this morning. Edelman (Principal, McKinsey & Company ).

Marketing 122

Marketing ROI Foursquare Paid Search 122

Convince & Convert

SEPTEMBER 27, 2013

James Royer , Director of Digital and Social for the Tampa Bay Lightning , joins the Social Pros Podcast this week to discuss social space in American sports, building rabid brand loyalty, and how to completely rebuild a “broken brand” successfully. Please Support Our Sponsors. Listen Now. million viewers.

Brands 128

Brands Sports How To MySpace 128

Convince & Convert

FEBRUARY 22, 2013

“Most brands are completely tone deaf, even if they’re on social media.” Early on, Audi decided they wanted to be a “challenger” brand to reach out to followers who might otherwise not follow a car brand – who might not even own a car – and engage with them alongside the Audi aficionados.

Brands 136

Brands Film Hashtag Campaign 136

Firebelly

SEPTEMBER 13, 2011

GetGlue , the social service that many call “the Foursquare of entertainment,&# launched its dashboard for marketers this week. The program allows official marketers of TV shows, books, movies and all other entertainment mediums to manage their accounts through tracking stats and managing promotional campaigns.

Foursquare 179

Foursquare Discount Company Conversation 179

Freelance Social Media

JULY 9, 2009

Social Links Freelance Social Media Social Media Tips and Marketing Blog Home About Contact Subscribe Integrating Social Media in Email Marketing Campaigns by Meghan on July 9, 2009 Online marketers are increasingly seeing the benefits of integrating social media into their e-mail marketing campaigns, a recent study by StrongMail Systems Inc.

Campaign 138

Campaign Social Media Foursquare Marketing 138

Techipedia: Tamar Weinberg

JANUARY 5, 2012

In January of 2011, I said that I’d make our Internet Marketing Posts of 2011 subscriber only. This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. It’s my birthday and I have some great news! Want the trends, news, and findings too?

Marketing 264

Marketing SEO Case Study Small Business 264

Mindjumpers

AUGUST 19, 2010

Foursquare has been exploding in number of users the last year or so, but still doesn’t reach anywhere near the amount of users that are using Facebook. If you already know Foursquare, you pretty much know the drill already. Or go here if you want to learn more about Foursquare.

Foursquare 187

Foursquare Facebook Disqus Applications 187

Idaconcpts

JUNE 4, 2014

It’s easy, in our web-dependent world, to think that—especially if we’ve been doing this awhile—we know all there is to know about digital marketing. Without further ado, here are today’s top 6 rules of digital marketing. Branding needs to be universal. Content Marketing. Local Marketing. Website Design.

Marketing 151

Marketing Case Study Smart Phone SMS 151

Mindjumpers

AUGUST 19, 2010

Foursquare has been exploding in number of users the last year or so, but still doesn’t reach anywhere near the amount of users that are using Facebook. If you already know Foursquare, you pretty much know the drill already. Or go here if you want to learn more about Foursquare.

Foursquare 178

Foursquare Facebook Disqus Applications 178

Socialized

MAY 21, 2010

I was so impressed with how effectively the company used social media to promote 31-Cent Scoop Night, I got in touch with them and did an e-mail interview with one of their PR managers. The landing page for 31-Cent Scoop Night breaks an old school Web marketing rule: Keep people on your site. Andrew : Honestly, a mix of both.

Social Media 240

Social Media Foursquare Digg Eventful 240

Convince & Convert

DECEMBER 22, 2010

Whether it’s big players like Foursquare inking a new loyalty rewards program with Pepsi, or niche developers like Untappd , addressing the beer drinking vertical with a mobile application that let’s you spread the word about the particular brew you are sipping upon, check-ins are on fire. Tie Video to Written Content.

Badge 122

Badge Brands Loyalty Discount 122

Techipedia: Tamar Weinberg

NOVEMBER 11, 2010

Without a clear methodology of measuring ROI, many businesses are still cautious to spend their marketing budget on social media and web 2.0. On top of that, let’s add all of the other social networks out there including Linkedin, Foursquare, Myspace, Friendster, Tumblr, YouTube and the list goes on. Foursquare! Real Estate.

Industry 231

Industry Real Estate Social Media Travel 231

Kikolani

OCTOBER 6, 2015

Internet Marketing has to look for new, more engaging tools like quizzes to deal with Banner and Content Blindness and the results of AdBlock’s popularity. But banners really boomed next year when HotWired started selling them in large quantities to many companies, first of which was AT&T on October 27, 1994.

Trends 60

Trends Marketing Study Advertising 60

Firebelly

APRIL 18, 2011

It opens up endless opportunities for market and competitor research, content inspiration and, obviously, network building. How to Launch a LinkedIn Company Page. How to Use Geolocation in Your Marketing Initiatives. Yet geolocation services like Foursquare and Gowalla continue to seek mainstream audiences with limited success.

Social Media 184

Social Media Foursquare ROI LinkedIn 184

Saying It Social

JUNE 22, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How Businesses like Sylvan Learning Center and Computer Explorers Can Use Foursquare Depending on where you live you may be seeing more and more businesses advertising that they participate in Foursquare.

Foursquare 137

Foursquare Badge Privacy Social Networking 137

Techipedia: Tamar Weinberg

JANUARY 5, 2010

of articles on the topic of Internet Marketing, from SEO to social media to web usability and then some. They are strategic guides that hopefully will enhance your internet marketing experiences in the future. Without further ado, I now present to you the best internet marketing posts of 2009. Here’s my list for 2008.

Marketing 265

Marketing SEO Journal Engineering 265

Koka Sexton

APRIL 13, 2010

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Foursquare Gowalla and Yelp Oh’My I’ve become obsessed with location based applications for my iPhone. Foursquare caught my attention a year ago when most of my network that attended SXSW started updating their profiles with their locations all over Austin.

Foursquare 51

Foursquare Badge iPhone Applications 51

Mindjumpers

JULY 22, 2010

More than 2000 companies have attended over the years, and more than 200 of them have been to the SF New Tech stage to demo their latest and greatest. Similar Posts: Foursquare Reaches 100 Million Checkins Facebook Introduces Geolocation Foursquare: How Does It Work?

Foursquare 176

Foursquare Nielsen Applications Disqus 176

Social Media Marketing

JUNE 5, 2013

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 140

Social Media Foursquare Journal Flipboard 140

Waxing UnLyrical

FEBRUARY 15, 2013

Considering how active we all are on social media sites like Facebook and Twitter, when Starbucks opens its Delhi location, I’m sure I’ll be among the first customers to visit them, and of course check-in at Foursquare/Facebook and tweet about it too! Ideally, as a customer, I would love to engage with the brand through social media.

Foursquare 237

Foursquare Flickr LinkedIn Fashion 237

Socialized

NOVEMBER 26, 2009

A few AR applications have been rolled out by progressive marketers and other organizations this year, but 2010 will be the year AR explodes. Some of the most interesting applications will be outside of marketing and promotion. Geekspeak marketing and lack of public awareness will hold AR back. PowerPoint is ubiquitous.

SocialText 250

SocialText Social Media Web 2.0 Astroturfing 250

Saying It Social

JUNE 3, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials 12 Reasons Your Business Needs a Social Media Marketing Program YESTERDAY 1. It’s important to claim your brand name across all the major social media platforms. If you don’t have a presence, you appear as if you’re not very savvy.

Social Media 159

Social Media NoFollow Marketing Social Bookmarking 159

Convince & Convert

DECEMBER 23, 2014

In December, we heard from MarketingProfs’ internal marketing expert; high-end realty company Corcoran Group ; and Gartner’s digital marketing researcher. But they are united by the importance of analytics and integration in digital marketing. MarketingProfs Marketing Manager, Rob Zaleski.

Social Media 151

Social Media Strategy Apple Analytics 151

Harp Interactive

SEPTEMBER 13, 2010

Social Media Marketing and Search Engine Optimization work best when synergized. If you have an established brand then the brand name should be in the URL . When creating a URL based on a brand, use the brand name as one word without dashes and periods if available. SEO for Social Media.

SEO 313

SEO Social Media URL Engineering 313

Saying It Social

JULY 22, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How to Create a Customer Loyalty Program via Social Media (via PR Workbench) I’m a huge proponent of retail locations using Foursquare to enhance customer experience. Leave a comment Click here to cancel reply. if yes, please explain.

Loyalty 124

Loyalty Foursquare Social Media Retail 124