The Realtime Report

MAY 12, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Twitter, Tumblr, Foursquare and Snapchat: Tumblr’s app update allows users to customize the way their blog looks on mobile. Foursquare.

Tumblr 170

Tumblr Mobile News Foursquare 170

The Realtime Report

JUNE 6, 2014

Foursquare: 45 million users. Millennials Are 56% More Likely To Find Brand Content On Social Networks. The average millennial checks their smartphone about 45 times a day, and is 56% more likely to find brand content on social networks than on search engines or other online news feeds, according to SDL’s global study.

Social Networking 181

Social Networking Tumblr Brands Content 181

Janet Fouts

AUGUST 19, 2010

It’s interesting that Groupon started to offer two coupons at once recently(see above) and we can hope that even if the main offer is a big brand that the little businesses will still be able to opt in to the service. If big brands start sucking up that premium space will there be room left for small business?

Foursquare 132

Foursquare Brands Retail Small Business 132

The Realtime Report

MARCH 31, 2014

Twitter adds people tagging and multiple photo sharing to tweets – last week Twitter added the ability to tag up to ten people in a photo – without using up any characters – and also to attach up to four photos to a tweet, which Twitter turns into a collage; several brands are already experimenting with this feature (TechCrunch).

Lithium 160

Lithium News Klout Foursquare 160

Mindjumpers

MARCH 29, 2011

The Chicken” is a German website based in Berlin and it applies a Foursquare model to product and brand discussions. In addition, a rating system lets the users score brands and products and they have the possibility of leaving comments as well. Beneficial for both customers and brand. Location-based check-in model.

Sites 198

Sites Products Foursquare Blogosphere 198

Sherrilynne Starkie

JUNE 22, 2013

With Foursquare, a user could look to find people who are close by, like a woman in a nearby bar for instance. Luckily, this data integration feature has now been disabled by Foursquare. A good example is Jana, a company that makes users a partner in their own data. Big Data’s Not for Big Companies Only.

Data 327

Data Foursquare Conference Wikipedia 327

Convince & Convert

FEBRUARY 22, 2013

“Most brands are completely tone deaf, even if they’re on social media.” Early on, Audi decided they wanted to be a “challenger” brand to reach out to followers who might otherwise not follow a car brand – who might not even own a car – and engage with them alongside the Audi aficionados.

Brands 134

Brands Film Hashtag Campaign 134

Convince & Convert

SEPTEMBER 27, 2013

James Royer , Director of Digital and Social for the Tampa Bay Lightning , joins the Social Pros Podcast this week to discuss social space in American sports, building rabid brand loyalty, and how to completely rebuild a “broken brand” successfully. Please Support Our Sponsors. Listen Now. The RSS feed is: [link].

Brands 127

Brands Sports How To MySpace 127

Dave Fleet

JANUARY 18, 2012

If your company is attending CES, take the opportunity to create awareness of where you’ll be and what you have to offer ahead of time, both through public channels (e.g. If your company is there showcasing their products or announcements, take advantage of that to create content for non-attendees: Go behind the scenes on your booth.

Social Media 276

Social Media Foursquare Conference Eventful 276

Mindjumpers

OCTOBER 27, 2011

For brands on Facebook, this is something that establishes how important and effective it can be for your business to be present with a Facebook page. The study included 331 companies with an annual revenue of more than $10 million, and it found that 23 percent of them provide customer service and support via the social network.

Facebook 252

Facebook Overview Foursquare Study 252

Freelance Social Media

JULY 8, 2010

Social Links Freelance Social Media Social Media Tips and Marketing Blog Home About Contact Subscribe Marketing Beyond Traditional Means by Justin on July 8, 2010 My post last week talked about Topeka Subways new Foursquare campaign. In most of these we were behind the times as most companies had already developed these areas.

Foursquare 187

Foursquare Marketing RSS WordPress 187

Firebelly

SEPTEMBER 13, 2011

GetGlue , the social service that many call “the Foursquare of entertainment,&# launched its dashboard for marketers this week. Like Foursquare, the more you check in, the more stickers you earn, and each medium has a Guru (the Foursqaure equivalent of a Mayor). HBO was one of the first networks to sign on as a partner.

Foursquare 179

Foursquare Discount Company Conversation 179

Mindjumpers

AUGUST 19, 2010

Foursquare has been exploding in number of users the last year or so, but still doesn’t reach anywhere near the amount of users that are using Facebook. If you already know Foursquare, you pretty much know the drill already. Or go here if you want to learn more about Foursquare.

Foursquare 187

Foursquare Facebook Disqus Applications 187

Small Business Mavericks

SEPTEMBER 4, 2012

One negative message about your brand going viral can really put a damper in your business’s trust among consumers. Company and third-party blogs are considered less risky than Twitter or Facebook, which indicates that businesses are warming up to blogging. It’s not really surprising. These are interesting numbers.

Sites 105

Sites Social Media Foursquare Survey 105

Mindjumpers

AUGUST 19, 2010

Foursquare has been exploding in number of users the last year or so, but still doesn’t reach anywhere near the amount of users that are using Facebook. If you already know Foursquare, you pretty much know the drill already. Or go here if you want to learn more about Foursquare.

Foursquare 178

Foursquare Facebook Disqus Applications 178

Convince & Convert

DECEMBER 22, 2010

Whether it’s big players like Foursquare inking a new loyalty rewards program with Pepsi, or niche developers like Untappd , addressing the beer drinking vertical with a mobile application that let’s you spread the word about the particular brew you are sipping upon, check-ins are on fire. Tie Video to Written Content.

Badge 121

Badge Brands Loyalty Discount 121

Koka Sexton

APRIL 13, 2010

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Foursquare Gowalla and Yelp Oh’My I’ve become obsessed with location based applications for my iPhone. Foursquare caught my attention a year ago when most of my network that attended SXSW started updating their profiles with their locations all over Austin.

Foursquare 51

Foursquare Badge iPhone Applications 51

Saying It Social

JUNE 22, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How Businesses like Sylvan Learning Center and Computer Explorers Can Use Foursquare Depending on where you live you may be seeing more and more businesses advertising that they participate in Foursquare.

Foursquare 137

Foursquare Badge Privacy Social Networking 137

Firebelly

APRIL 18, 2011

How to Launch a LinkedIn Company Page. Your LinkedIn company page gets listed in Google’s and LinkedIn’s search engines, allows others to follow your company’s updates, gives you a place to promote services and products and even reports analytics. 10 Measures of Social Media ROI for Your Brand. Alas, so was 2010.

Social Media 184

Social Media Foursquare ROI LinkedIn 184

Convince & Convert

DECEMBER 19, 2011

most companies completely ignore the power of an inherently useful video, perfectly executed. Recently, global biosciences company Life Technologies (not a business category typically known for its cutting edge YouTube stylings) launched the quintessential useful video that has the best utilization of video annotations I’ve ever seen.

Video 125

Video FAQ Foursquare Marketing 125

Mindjumpers

JULY 22, 2010

More than 2000 companies have attended over the years, and more than 200 of them have been to the SF New Tech stage to demo their latest and greatest. Similar Posts: Foursquare Reaches 100 Million Checkins Facebook Introduces Geolocation Foursquare: How Does It Work?

Foursquare 176

Foursquare Nielsen Applications Disqus 176

The Realtime Report

JUNE 20, 2014

Foursquare: 45 million users. 21% of all online video-plays globally were completed through mobile devices in the first quarter of the year, according to video technology company Ooyala. Tumblr: 190 million blogs. via Tumblr. Instagram: 200 million users. via Instagram. Vine: 40 million registered users. via Tagged. via Reddit.

Social Networking 175

Social Networking Mobile Video Tumblr 175

Techipedia: Tamar Weinberg

NOVEMBER 11, 2010

On top of that, let’s add all of the other social networks out there including Linkedin, Foursquare, Myspace, Friendster, Tumblr, YouTube and the list goes on. In my professional opinion, most companies, industries and organizations can benefit from a Facebook page. Foursquare! Who has time for this? Real Estate.

Industry 231

Industry Real Estate Social Media Travel 231

The Realtime Report

JUNE 27, 2014

Foursquare: 45 million users. Related Stories 77% Of Company Mentions On Social Media Are Neutral Social Networking Stats: World Cup Draws 58 Million Facebook Users On First Day, #RLTM Scoreboard Social Networking Stats: Millennials Are 56% More Likely To Find Brand Content On Social Networks. Tumblr: 192 million blogs.

Social Networking 170

Social Networking Tumblr Twitter Statistics 170

Mindjumpers

JANUARY 12, 2011

Most Promising New Company: PSGive.org. Best Location-Based Service: Foursquare. Must-Follow Brand: AllKPop. Companies Embrace Social Media. Entrepreneur of the Year: Doug Walker. Best New Gadget: iPad. Must-Follow Non-Profit: @TWLOHA. Best Online Game: “Farmerama”. Best Website User Experience: Gaia Online.

API 212

API Technorati Foursquare iPad 212

Mindjumpers

MARCH 8, 2012

Tweet In the past, a lot of brands have launched campaigns using Twitter to increase their visibility and encourage more users to actively engage with the brand. The brand is offering its card members a great reason to tweet about promotional offers. American Express has joined the league.

Twitter 172

Twitter Foursquare Case Study Hashtag 172

Twist Image

MARCH 9, 2011

It's something that everyone from Facebook , YouTube , Twitter , Quora and Foursquare continue to grapple with. When people ask me how companies (like the ones listed above) are going to make money, I half-jokingly reply that they may never look to their users to monetize. foursquare. New business models are hard. what's yours?

Advertising 103

Advertising Foursquare YouTube Loyalty 103

Socialized

NOVEMBER 26, 2009

Location-based applications like Foursquare and Brightkite will not be the darlings of social media as some predict, but will instead turn into features and dissolve into general social networks like Facebook and Twitter. These companies could end up being acquired. Certainly all of these companies are active in the Web 2.0

SocialText 250

SocialText Social Media Web 2.0 Astroturfing 250

Saying It Social

JULY 22, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How to Create a Customer Loyalty Program via Social Media (via PR Workbench) I’m a huge proponent of retail locations using Foursquare to enhance customer experience. eMarketer reports that consumers force retailers to adopt social strategy.

Loyalty 124

Loyalty Foursquare Social Media Retail 124

The Realtime Report

JULY 18, 2012

Mike’s Hard Lemonade saw a 145% lift in social media comments during a recent TV commercial campaign, according to a recent case study by AdAge and social-TV analytics company Bluefin Labs. But the commercials clearly had a positive impact on social media commenting about the brand.

Comments 189

Comments Analytics Case Study Social Media 189

Saying It Social

AUGUST 27, 2010

Up until this past week the only big game contenders in the Location Based Services arena were Foursquare and Gowalla. Ironically enough, with the advent of Facebook Places, more people are jumping on the Foursquare bandwagon – so start there. Let’s talk about what this means for businesses. Now onto Facebook.

Foursquare 112

Foursquare Marketing StumbleUpon Digg 112

Harp Interactive

SEPTEMBER 13, 2010

If you have an established brand then the brand name should be in the URL . When creating a URL based on a brand, use the brand name as one word without dashes and periods if available. Here are some tips on optimizing one with the other. SEO for Social Media.

SEO 313

SEO Social Media URL Engineering 313

The Realtime Report

FEBRUARY 7, 2014

Foursquare: 40 million users. The company’s growth has slowed, adding only ~9 million users since the fall quarter (for a total of 241 million). According to re/code , that’s “a continued slowing of the company’s user growth curve, a problem the company has faced for some time.” via Tumblr.

Social Networking 142

Social Networking Engagement Twitter Statistics 142

Waxing UnLyrical

FEBRUARY 15, 2013

Considering how active we all are on social media sites like Facebook and Twitter, when Starbucks opens its Delhi location, I’m sure I’ll be among the first customers to visit them, and of course check-in at Foursquare/Facebook and tweet about it too! Ideally, as a customer, I would love to engage with the brand through social media.

Foursquare 237

Foursquare Flickr LinkedIn Fashion 237

Freelance Social Media

NOVEMBER 4, 2009

Social business becomes serious play “Relatively new networks such as Foursquare are touted for the focus on making networked activity local and mobile. However, it also has a game-like quality to it which brings out the competitor in the user.&# I’m a big fan of Foursquare. This is an issue of user behavior.

Trends 153

Trends Social Media Foursquare Smart Phone 153

Jeff Esposito

JUNE 4, 2012

Without a doubt each one of these stores had a callout to “like them on Facebook,” or to “check-in on foursquare” or to “follow us on Twitter”. Foursquare – no deal, despite a call out to check in. The main reason for this is that many companies are still struggling to measure social media.

Brands 50

Brands Real Estate Foursquare Retail 50

Idaconcpts

FEBRUARY 6, 2013

More than ever before, companies can interact with their loyal followers and attract new ones by striking up conversations, tapping into their wants and needs, and portraying their products and services through social channels that can reach millions. And apps like Facebook and Foursquare and helping them do just that.

Social Media 132

Social Media Foursquare Communities Mobile 132