Mindjumpers

JUNE 26, 2010

World Without Torture World Without Torture is a global proactive community, a movement of people who share a dream and fight for a World Without Torture. It was launched on Facebook in May 26, 2010 and got more than 2000 supporters from 40 different countries in the first two weeks.

NGO 262

NGO Nielsen Tumblr Disqus 262

Rebekah Radice

AUGUST 10, 2015

Brand Your Business. If you want to create a memorable brand on Facebook, you must clearly articulate who you are, what you do and how you help your fans and customers. Not only that, you must keep your branding consistent. Better branding equals heightened awareness and that translates into better engagement.

Engagement 131

Engagement Tips Facebook Nielsen 131

Mindjumpers

AUGUST 3, 2010

» Welcoming new colleagues and old ones in new jobs at Mindjumpers Posted by Jonas Klit Nielsen Aug 3rd, 2010 Tweet Yesterday was the end of summer vacation at Mindjumpers and it brought a day with new faces and old faces in new jobs and positions.

Nielsen 258

Nielsen Project Badge Disqus 258

Convince & Convert

NOVEMBER 15, 2013

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. Creating Brand Advocacy. ” Over the past two years, he has built the position into what it is today: “It’s all about building advocacy for the Nissan brand.” Is Nissan building brand loyalty ? Listen Now.

Loyalty 136

Loyalty Nielsen Social Media Case Study 136

Mindjumpers

AUGUST 5, 2010

5 Tips To Great Blogging » Danish CSR Initiative on Social Media Meets Criticism Posted by Jonas Klit Nielsen Aug 5th, 2010 Tweet The Danish CSR initiative called ‘ Lys i Afrika ‘ (Light in Africa) that was launched on Facebook 12 May has been met with heavy criticism. This is understandable.

CSR 249

CSR Meeting Social Media Energy 249

Pixlee

FEBRUARY 1, 2019

In fact, Nielsen found that 83% of consumers trust the recommendations of friends and family over other forms of advertising. It also has to suit your brand messaging and intended audience. You can offer cash rewards for advocates who promote your brand to their peers. Identifying brand advocates.

Discount 41

Discount UGC How To Apparel 41

Convince & Convert

FEBRUARY 17, 2016

Consumers trust recommendations from real people overwhelmingly more than they trust advertising from companies (according to Nielsen, and others). There are a lot of great case studies in the nascent influence marketing and advocate marketing community, as pioneering brands are doing some amazing things. So what do you do now?

Influencer 60

Influencer Marketing Nielsen Case Study 60

Firebelly

MARCH 5, 2010

Women Use Social Mobile More Than Men By Tiphereth Gloria Nielsen posted these mobile social stats from December 2009 about the gender differences when accessing social networks via mobile devices. As it escalates, however, it unlocks opportunities that are commensurate with the community’s assessment of its value. Where do you start?

Feed Reader 100

Feed Reader Marketing Social Capital Paid Search 100

Convince & Convert

APRIL 6, 2010

It’s an example of an industry with poor understanding of taxonomy – the words and phrases used to describe products and services. Look under “E&# for “eye glasses.&# Only when you look under “O&# for “optometrists&# do you find what you need. Yep, let's get the bigger picture people!

Brands 143

Brands Content Social Media Consultant 143

Sprout Social

MARCH 13, 2017

By showcasing the popularity of your brand, products and services, you can make people more confident that you’re the right choice for them. If you’re trying to decide between a shirt from two different brands, you can feel the quality of them and try them on to see which fits better. Number of users or customers.

Conversation 111

Conversation How To Review Influencer 111

Laurel Papworth

JANUARY 14, 2010

Situation: Across the industry, in 2010, Direct Online Channel sales will exceed 62% of total online hotel bookings. In 2009, even the top 30 major hotel brands t increased their dependence on the Online Travel Agencies (OTAs)-from 25.4% a year ago to 30% of CRS bookings in Q3 2009 (eTRAK). companies use Facebook and 45% Twitter.

Hotels 85

Hotels Tourism Travel Social Media 85

Diva Marketing Blog

FEBRUARY 22, 2009

The ARF mission is to improve the practice of advertising, marketing and media research in pursuit of more effective marketing and advertising communications. When I learned that ARF was actively leading the charge to bring social media research into the mainstream of the marketing research industry I reached out to Joel.

Research 40

Research Social Media Nielsen Microsoft 40

Ignite Social Media

FEBRUARY 11, 2021

The social media world is full of crazy terminology, and the terms keep adding up the more the industry evolves. Designated Market Area (DMA): A geographic area that represents specific television markets as defined by and updated annually by the Nielsen Company. Upper-Funnel: Awareness & Reach. Middle-Funnel: Consideration.

Social Media 171

Social Media CPC CPA Aggregator 171

Keyhole.co

AUGUST 10, 2023

It provides a glimpse into your day-to-day activities, work processes, and the people behind your brand. Takeaway Behind-the-scenes content may not attract leads on LinkedIn , but it will get you enough engagement to expand your brand reach, which is pretty much the same thing: more potential leads discovering your brand.

LinkedIn 52

LinkedIn Engagement Content Case Study 52

Keyhole.co

AUGUST 10, 2023

It provides a glimpse into your day-to-day activities, work processes, and the people behind your brand. Takeaway Behind-the-scenes content may not attract leads on LinkedIn , but it will get you enough engagement to expand your brand reach, which is pretty much the same thing: more potential leads discovering your brand.

LinkedIn 52

LinkedIn Engagement Content Case Study 52

Convince & Convert

JULY 19, 2012

But my goal is to basically just try to communicate ideas. It’s something that’s helped me build my business and my brand, so I just wanted to share how I started getting into that and some of the process and stuff. That Jakob Nielsen and other people have researched that nobody really reads online anyway.

Social Media 127

Social Media How To Consultant Data 127

Diva Marketing Blog

FEBRUARY 23, 2009

However, the industry is still at the early stages of determining how social media research (my term), which is based on the raw talk of our customers, can be used as a credible decision making tool that complements traditional research methodologies.   I have an MBA in statistics and economics from the University of Chicago. 

Research 40

Research Social Media Cymfony Sample 40

Diva Marketing Blog

MAY 19, 2009

Susan Getgood Susan Getgood has been involved in online marketing since the early 90s, and watched the web evolve from the first browsers to the interactive communities we participate in today. Liz was recently named among Nielsen's Power Mom 50 for 2009, and called one of ten Mommy 'Hood Gurus by Forbes. Patrick’s Day.

Blogger 40

Blogger Marketing Nielsen Press Release 40

Rebekah Radice

NOVEMBER 24, 2017

Monitoring is simply tracking your brand mentions. All while keeping your finger on the pulse of your industry and the health of your brand. All while keeping your finger on the pulse of your industry and the health of your brand. What I like about Brand 24 is the one-stop shop. Improve Customer Experience.

Hashtag 138

Hashtag Influencer Trends Industry 138

Hootsuite

MARCH 3, 2022

This may sound like jargon, but a 2021 Nielsen study found that 53% of TikTok users feel they can be themselves on the platform. Good engagement rates for TikTok vary between brands and industries. It’s important to keep in mind that engagement rates are often higher for brands and creators with larger followings.

Engagement 100

Engagement Tips Metrics Remix 100

Rebekah Radice

NOVEMBER 24, 2017

Monitoring is simply tracking your brand mentions. All while keeping your finger on the pulse of your industry and the health of your brand. All while keeping your finger on the pulse of your industry and the health of your brand. What I like about Brand 24 is the one-stop shop. Improve Customer Experience.

Hashtag 60

Hashtag Influencer Trends Industry 60

Convince & Convert

SEPTEMBER 21, 2010

• Competitive analysis: How does your brand stack up to the competition? • On-going monitoring: What are people saying about your brand and how can you use that information to either repair your reputation or identify opportunities? Research: How do people talk about your industry and who are the influencers?

Social Media 155

Social Media Radian6 Strategy SM2 155

Socialmedia.biz

SEPTEMBER 29, 2018

Not only this, the modern, tech-savvy customer prefers socially responsive brands over the ones that don’t take proactive steps to engage with their audience online, as it gives them an opportunity directly interact with your business. Collaborate with other relevant businesses and brands. What does that mean, you ask?

Startup 109

Startup Social Media How To Nielsen 109

Oktopost

JUNE 9, 2020

For them, it’s a way to become thought leaders within their professional communities by sharing insightful and educational content provided by their company. The opportunity to engage a wider audience is unparalleled, and of course, can be immensely helpful to a brand. Brand Amplification. Employer Branding.

B2B 144

B2B Survey ROI Metrics 144

ProBlogger

APRIL 26, 2017

Since SmartBlogger is a writing-focused blog, the reduced visual clutter also fits its audience and brand image perfectly. According to an eye-tracking study by the Jakob Nielsen group, viewer attention drops dramatically beyond the fold. Also note how Tim uses his own face rather than a generic brand image.

Blogger 53

Blogger Conversation Nielsen Study 53

Buffer Social

JUNE 12, 2016

Create amazing things and be a leader in your industry. There are other factors at play here, too, and many of them are areas that could ring true for marketers or brands. If you are a brand looking for more followers on social media, it’ll help to know what your followers are after. 55% follow because they like the brand.

Twitter 81

Twitter Strategy Instagram Facebook 81

Webbiquity SMM

FEBRUARY 7, 2011

Dan Neely discusses which social networking sites get the most attention from marketers (Facebook, Twitter, LinkedIn, no surprises there), how marketers can best use social media for branding and business development, and concerns about the use of social media in brand planning.

Social Media 198

Social Media Tools Tips ROI 198

Webbiquity SMM

JANUARY 17, 2011

Facebook is the world’s most visited social media brand with 54% of the worlds internet population visiting the brand. What Americans Do Online: Social Media And Games Dominate Activity by Nielsen Wire. 70% of bloggers are organically talking about brands on their blog, and 38% of them post brand or product reviews.

Research 210

Research Social Media B2B Marketing 210

Social Media Marketing

MARCH 27, 2013

A roundup of relevant links affecting our industry. Industry Coca-Cola mentioned an internal study they conducted that indicated that online buzz didn't do much to boost sales. But it really got interesting as they're now talking about ads vs. added value and how brands should stop interrupting and start interacting.

Social Media 164

Social Media Mobile Nielsen Press Release 164

Viper Chill

APRIL 25, 2012

A prediction about the future of blogging; a platform actively used by over 181 million people (Nielsen data for October 2011). Not only will you learn why I think most blogging advice is dated and ineffective, but I’ll also reveal where I believe this entire industry is heading, so you can stay ahead of the competition.

Sites 96

Sites Industry Blogger News 96

Hootsuite

OCTOBER 15, 2020

Data from Facebook shows that branded content designed for sound off was rated as having 48% more relevance, 38% more brand interest. You can do this without compromising brand voice. Community captions , which allowed accounts to crowdsource captions and translations, has been discontinued. Don’t worry. Visualize links.

Social Media 145

Social Media Tips Guidelines Hashtag 145

Buffer Social

MARCH 16, 2017

But as more and more brands join Instagram and the feed becomes more competitive, it can be harder to stand out. And with 400 million people using Instagram every day, Instagram ads have become an enticing avenue for brands looking to increase engagement (and profits, too). Why are Instagram ads so popular? Here are a few reasons: 1.

Instagram 111

Instagram Advertising URL FAQ 111