article thumbnail

Does your brand take bloggers seriously?

Sherrilynne Starkie

Brands are flocking to Facebook but are overlooking the significant opportunities and value that bloggers bring to digital marketing initiatives, according to the T echnorati 2013 Digital Influence Report. This disconnect is a result of a lack of uniform metrics used to measure the success of influencer marketing campaigns.

Blogger 389
article thumbnail

A Startup’s Struggles and Successes in Influencer Outreach: How to Set Up Your First Blogger Campaigns

Techipedia: Tamar Weinberg

As many of you know, I’m working with influencer marketing platform, The Shelf. So first, a little background: I’m the co-founder of The Shelf, an influencer marketing platform. Epiphany #3 : Don’t go for the “Kim Kardashians” of the blogosphere. No one was publishing lists of up-and-comers.

Blogger 100
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Content Aggregation: The Future of (B2B and Consumer) Media?

Webbiquity SMM

Meanwhile, the blogosphere continues to expand and pundits like Joe Pulizzi have declared that we are all publishers now. Browse My Stuff is fee-based for sponsors, free for bloggers and offers more professional publishing power. Publishers want eyeballs. “Traditional&# media is struggling.

article thumbnail

The Importance of Guest Blogging

Ari Herzog

Want to discover a whole new dimension to yourself and the way you write/publish content? Some bloggers that I met on the blogosphere have a fantastic and unique style, and it’s often through guest posts that I find their blogs. Related articles you may enjoy: Blogging with Influence in 5 Steps. 3: Advertise yourself.

article thumbnail

Busting Facebook’s Most Widespread Myth

Convince & Convert

This metric is relevant if you publish every day and publish the same number of posts every day. I personally don’t find this metric so interesting because it represents very little and is too heavily influenced by post frequency. To continue, let’s take a look at the factors that can influence this visibility percentage.

Metrics 167
article thumbnail

Go Beyond Blogging – Multi-Channel Marketing via Online Media

ProBlogger

In fact, a blog is just a tool for publishing and conversing online. A blog is no longer used to merely publish blog type content. Quick advice: combine web publishing and other media to reach your audience. ” Building relationships with other influencers should be on everyone’s agenda. Social media.

article thumbnail

5 Essential Qualities of Growing Your Blog Quickly in a Crowded Niche

Kikolani

Moreover, Danny also commenced a marketing training program, published his book, and found the time to get married in the process. In fact, Amy recently launched arguably the most thorough online training course for Facebook marketing ever produced—Facebook Influence. Learn to Post Powerful and Effective Blog Titles.

Blogger 167