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10 Higher Ed Marketers You Should Follow

Social Media Strategies Summit

Higher education marketers are busy, so finding the time to keep up with the latest industry developments can be challenging. How are external trends and events going to affect your broader marketing strategy? Here are ten higher education marketers you should start following right now. Carrie Phillips Who Are They?

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Extend the Life of Your Event with Post-Event Planning

Waxing UnLyrical

Hosting an event is just the beginning of its life-cycle. The content you create and the leads you nurture will keep your event alive well after its end date. Tip: Keep the hashtag short and simple, and make sure you have it displayed at the event so the audience knows to participate. She can be found on Twitter at @lisaml15.

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Three Things Twitter’s Marketing Team Needs to Do

Webbiquity SMM

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. Marketers, PR professionals, bloggers, and journalists have traditional been heavy users. Case in Point: Event Marketing. presentation downloads, session video) after the event. Lots of things.

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How Government Agencies Can Launch an Influencer Program from Scratch

Social Media Strategies Summit

Influencer marketing can be highly impactful, with one-third of consumers agreeing that influencer posts are the best way for brands to persuade customers to try new products. Port of Seattle’s influencer program started with just a handful of bloggers attending the launch of two new retailers at Seattle-Tacoma International Airport (SEA).

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How do Bloggers Continue Their Professional Development?

ProBlogger

The post How do Bloggers Continue Their Professional Development? Unfortunately, being paid to attend conferences and stay in nice hotels so I could learn and network ended when I left the corporate world. And who pays for your professional development when you’re a blogger? The Genius Blogger’s Toolkit. What can I say?

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How do Bloggers Continue Their Professional Development?

ProBlogger

The post How do Bloggers Continue Their Professional Development? Unfortunately, being paid to attend conferences and stay in nice hotels so I could learn and network ended when I left the corporate world. And who pays for your professional development when you’re a blogger? The Genius Blogger’s Toolkit. What can I say?

Blogger 48
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6 Great Conferences to Attend Before the End of 2012

Convince & Convert

If there’s anything I’ve learned throughout this crazy ride of working in digital marketing, it’s that reading all the blog posts ever written, staying up-to-date on all the latest news, and watching all the how-to YouTube videos you can find is still not enough. Connect with her on Twitter. Ohio Growth Summit.