Webbiquity SMM

APRIL 27, 2010

This is eerily reminiscent of research findings reported by MarketingSherpa a year ago on the large percentage of marketers who felt they could be social media experts without having social media experience. B2B marketers were slightly more likely to report increased sales than than their B2C counterparts. Facebook – 87%.

Report 191

Report Social Media B2B Newsvine 191

Keyhole.co

MARCH 9, 2023

To make your search for the right social listening tool easier, we’ve compiled a huge list of the best tools in the industry, including research on the pros and cons of each tool. Pro: Brand24 has some extra bonuses like a Slack integration and a mobile app. Pricing: Brand24 pricing starts at $49 USD per month. Contact to discuss.

Tools 84

Tools Sentiment Hubspot Price 84

Buzz Marketing for Technology

JUNE 17, 2015

For those of you who aren’t familiar with Dave or Smart Insights – Dave Chaffey is CEO of Smart Insights, a publisher of planning templates and articles focusing on Digital Strategy with channels on B2B Marketing and Marketing automation. I think content personalization is the biggest opportunity into 2016 for B2B Marketers.

B2B 100

B2B Adwords ROI Hubspot 100

Convince & Convert

DECEMBER 9, 2010

Here are some recent examples I’ve encountered where companies make social media and digital marketing decisions based on personal biases and beliefs, when the truth is both available and testable: CEOs (especially B2B companies) assume that because they aren’t using social media, that their customers aren’t either.

CoTweet 115

CoTweet CoTweet Mobile B2B 115

Oktopost

MARCH 20, 2021

According to a survey conducted by CoSchedule , 74% of marketers say they set marketing goals, but only 3% admit to reaching them. Research has shown that only 15% of marketers evaluate their success by how many leads they get. A good example is optimizing your website to be mobile-friendly or upgrading its SEO.

Strategy 144

Strategy Metrics Process B2B 144

Keyhole.co

NOVEMBER 29, 2023

The only time they watch mobile is in the morning before leaving for school and after returning from school in the evening. Industry experts and their research reports say there are several best times to post. After surveying 1200+ marketers, Hubspot says this: 6-9 p.m. She likes researching topics related to B2B and SaaS.

YouTube 59

YouTube Analytics Analysis Engagement 59

Proactive Report

JULY 23, 2017

A new report from BrightEdge reveals that although marketers at B2C and B2B Fortune 500 brands recognize the AI, voice and hyper-local revolution is here, most are not yet planning to adapt their marketing strategies to these new ideas. DemandGen Report – 2016 Content Preferences Survey ). Altimeter ). IMPROVE YOUR CONTENT STRATEGY.

Strategy 59

Strategy Content Compete B2B 59

Twist Image

NOVEMBER 23, 2016

B2B, B2B, small, medium and large enterprises. There's a really fast, simple and easy litmus test to see if this is true: simply go and check out their website on a mobile device. mobile app. mobile app. How good is your brand when it comes to disruption? It's everywhere. Disruption is a tough one to beat.

Startup 40

Startup B2B Mobile Publishing 40

Bill Hartzer

JUNE 24, 2009

Zuberance , a Word of Mouth marketing company that provides an on-demand platform that enables B2B and B2C marketers to identify and mobilize their Advocates, generating leads and sales, is hosting a free webinar on June 24th (today) 11 AM Pacific Time about how to turn “word of mouth&# into actual sales. Share this on Reddit.

B2B 102

B2B How To Technorati Case Study 102

Sprout Social

JULY 6, 2022

Mobile commerce: what it is and why you should care. In the last year alone, tech companies – including SaaS, software and B2B – have seen growth in social media engagement on both Facebook and Twitter. However, it’s a perfect fit for tech companies and B2B brands to respond to customer care on Twitter in real-time. and 1 p.m.

Twitter 105

Twitter Tourism Travel Education 105

Convince & Convert

MARCH 8, 2012

This week, we’re going to talk a bit about a forth-coming report from Forrester Research. Forrester’s consulting division did a survey of over 100 V.P. But, yeah, it’s kind of a curious thing to see what this survey might look like two years from now versus what the survey might have looked like two years ago.

Company 120

Company Instagram B2B Survey 120

agora pulse

JANUARY 3, 2020

80% of Twitter users access the platform on a mobile device. 93% of Twitter video views are on a mobile device. 75% of B2B businesses market their products and services on Twitter. Research top industry bloggers. Twitter has 330 million monthly active users and 134 million daily active users. That’s over 5 per second.

Twitter 129

Twitter Tips Influencer Hashtag 129

Writtent Blog

JULY 3, 2013

Whether you’re in the B2B or B2C market, there’s a good chance you’ll see the best engagement if you match your campaigns to the times of the day when the typical worker engages with their email account: upon arrival to work, and before leaving. Coincide With Corporate Schedules. Image Credit: Top 10 Wholesale. Consider Time Zones.

B2B 89

B2B Newsletter Metrics Curation 89

Convince & Convert

SEPTEMBER 20, 2010

A comprehensive survey (1,753 respondents) released today by Edison Research, paints a fascinating picture of Twitter and its role in America’s social media ecosystem. Note that the survey population was 12 and up, including a representative portion of seniors). 42% learn about products and services via Twitter.

Social Media 159

Social Media Statistics Strategy Research 159

Oktopost

JULY 27, 2021

If you’ve ever gone searching for information on the internet about a product you were interested in buying, you’ve replicated one of the critical parts of the B2B customer purchasing journey. Business buyers spend 27% of their time independently researching potential purchases online. What is B2B Search Marketing?

B2B 118

B2B Marketing SEO Engineering 118

Pam Moore

DECEMBER 7, 2017

We must do our research and not only understand who our our audience is, but also know exactly what their needs are and how we can help them solve their most simple and even biggest life or business problems. 52% of marketers support 2 to 4 roles and buyer personas with dedicated content (LinkedIn).

Template 167

Template Templates Trends Content 167

Webbiquity SMM

MAY 23, 2017

According to recent research from Forrester, digital marketing spend in the US will reach $120 billion by 2021. But what does this mean for brands, especially B2B vendors, that have traditionally relied on more conservative means of attracting their audiences? Did anybody say B2B is boring? Make it interesting: Mobile gaming.

B2B 198

B2B Strategy Marketing Microsoft 198

Webbiquity SMM

OCTOBER 16, 2012

Marketers have questions, this post has answers: 87 vital social media and online marketing statistics covering everything from how executives and large companies are using social media for marketing, customer service and recruiting to fresh stats on the leading social media platforms to search, email, content and mobile marketing trends.

Social Media 229

Social Media Hubspot B2B Marketing 229

Webbiquity SMM

JANUARY 17, 2011

the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. How are consumers and b2b decision makers using social media in their buying processes? Marketing Salary Survey: Social Media Marketing by Aquent. Social Media Facts and Stats. 40 percent of U.S.

Research 210

Research Social Media B2B Marketing 210

Buffer Social

JANUARY 10, 2019

BuzzSumo has access to some of the world’s most robust Facebook data, which powers lots of incredible research studies like this one where we analyzed content from 20,000 influential Facebook Business Pages. We didn’t sit in a conference room and say, ‘Oh, let’s do some market research.’ Research, ideate, create, learn, and repeat.

Research 111

Research Content Facebook Curation 111

Webbiquity SMM

MARCH 15, 2016

First, all of these numbers seem a tad high; other (fairly) recent research has reported that 55% of small businesses have blogs but just 31% of Fortune 500 enterprises do. But, seemingly in support of Kundera’s quote above, Forrester Research says marketers are the ““sole source of sustainable competitive advantage.”.

Survey 100

Survey Marketing B2B Statistics 100

Social Media Strategies Summit

NOVEMBER 18, 2022

Provided you’ve got a Business or Creator account, you can access all the audience insights you need via the menu on your profile page within Instagram’s mobile app. Research from Nosto found that consumers are more likely to get buying inspiration from Insta than any other social platform. Analyze Your Instagram Audience.

Social Media 240

Social Media Strategy Influencer LinkedIn 240

Sprout Social

JUNE 10, 2021

In a 2020 study , 81% of B2B marketers used email newsletters for content marketing in the last 12 months. The same study also found that 87% of B2B marketers identify email as one of their top free organic distribution channels. It’ll take time for you to research software, plan content and design an issue. Mobile friendly.

Newsletter 132

Newsletter How To Marketing Template 132

Writtent Blog

DECEMBER 6, 2023

Survey your customers for great ideas. Listen to what they’re saying on Twitter and Facebook for honest market research. Optimize your website for mobile. With 60% of global mobile consumers – your website simply must be mobile friendly. Survey your customers for great ideas. Be everywhere.

Small Business 98

Small Business Marketing Compete Directory 98

Hootsuite

JULY 15, 2020

Do thorough audience research. For a more in-depth look at these concepts, check out our complete guide to audience research. For B2B, also consider size of business and who makes purchasing decisions. For more detailed strategies, check out our full post on how to conduct competitor research using social tools.

Template 145

Template Templates How To Tourism 145

Webbiquity SMM

FEBRUARY 7, 2012

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. How are B2B marketers using social media differently from their B2C counterparts? 53% of employers now research candidates on social networks before hiring. • We’re all hungry for data.

Statistics 190

Statistics Research Social Media B2B 190

Webbiquity SMM

FEBRUARY 10, 2015

How does B2B social media marketing differ in effectiveness from B2C use? Which network drives half of all social traffic to B2B websites and blogs? 54% of B2B marketers said they have generated leads from social media. ( B2B Marketing Insider ). Consumer marketing is about mobile, B2B is about content.

Statistics 50

Statistics Social Media B2B Hubspot 50

Kikolani

JANUARY 16, 2011

I always recommend doing a detailed transcript for any video posts you do on your site, that way you get additional SEO value from the text, people who prefer to read instead of watch video can do so, and people who can’t access the video (such as those on mobile) can still get the content through the text. B2B and B2C?

Questions 167

Questions WordPress Postrank Blogger 167

Webbiquity SMM

DECEMBER 19, 2017

Yet another post about 2018 B2B marketing trends? This piece compiles and analyzes the predictions of more than 100 B2B marketing professionals as published in 10 highly-ranked posts over the past month (best!). . ” — 2018 Trends: B2B Marketing , Edelman. Yes, but wait—this one is different.

B2B 293

B2B Trends Analysis Marketing 293

Hootsuite

DECEMBER 10, 2019

Finally, we pored through the latest data from respected research organizations, like: Deloitte. The CMO Survey. People use social to find entertaining posts, read news, and research products, all in public channels. Researchers Les Binet and Peter Field have found a formula for sustainable growth. GlobalWebIndex.

Trends 145

Trends Social Media CPA Sports 145

Sprout Social

JULY 6, 2022

Mobile commerce: what it is and why you should care. In the last year alone, tech companies – including SaaS, software and B2B – have seen growth in social media engagement on both Facebook and Twitter. 4 overlooked B2B market research methods for understanding your customers. Consumer goods social media resources.

Tourism 114

Tourism Facebook Travel Education 114

Sprout Social

APRIL 13, 2022

Mobile commerce: what it is and why you should care. In the last year alone, tech companies – including SaaS, software and B2B – have seen growth in social media engagement on both Facebook and Twitter. However, it’s a perfect fit for tech companies and B2B brands to highlight creative visual content such as infographic and reports.

Instagram 122

Instagram Tourism Travel Education 122

Sprout Social

JANUARY 30, 2020

Notable for companies in the SaaS B2B marketing space, Gartner recently observed that the average buyer is more overwhelmed with information than ever before. The previous Gartner study highlights the fact that folks are doing more and more independent research when looking up SaaS products. Feature announcements. Company newsletters.

Strategy 99

Strategy Marketing Case Study How To 99

Webbiquity SMM

MARCH 14, 2017

SlideShare is one of the most underrated content platforms in existence for B2B marketers, according to Jay Baer. But don’t be misled by the name into thinking of Photoshop Express as a mobile version of the main Photoshop …program. 4: The 14 Best Content Planning and Research Tools. #5: Photos grab our attention.

Tools 185

Tools Sample Samples Price 185

Sprout Social

DECEMBER 20, 2023

And whether you want an option with different pricing, more specialized or just want to try something new, we’re here to help you do your research. Here are some key areas to look for when researching a new tools for your team. Hootsuite is a major player in the social media marketing platform space. Source: Buffer) 4.

HootSuite 111

HootSuite Brands Price Collaboration 111

Webbiquity SMM

JANUARY 19, 2011

Sally Falkow reports research on new influences in the B2B buying process (e.g., Why B2B Marketers Should Leverage Flickr by Search Engine Land. B2Bs Tap Social to Boost Search by eMarketer. The top two goals B2B marketers identified for social media are building brand awareness and increasing website traffic.

Tips 179

Tips Press Release Reputation B2B 179

Webbiquity SMM

AUGUST 2, 2010

A B2B Marketer’s Guide to Great Facebook Pages from HubSpot (29 pages). Though Facebook is generally more effective for b2c marketers than on the b2b side (as even this report notes), there are nevertheless b2b companies standing out from the crowd by getting results through Facebook. How are they doing it?

Report 174

Report Social Media B2B GPS 174