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B2B vs. B2C Influencer Marketing: Platforms, Practices, and Packaging

Webbiquity SMM

As co-founder and CEO of Paladin , he oversees the B2B marketing of a B2C influencer marketing tool. So who better talk to about the similarities and differences between B2C and B2B influencer marketing? The Best Influencer Marketing Platforms for B2B and B2C. We’re all inundated with notifications on social media.

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B2B Marketing Trends 2016-2020: Social Media Breakfast Wrap

Webbiquity SMM

What trends will drive B2B marketing over the next three to four years? Where should savvy B2B marketers invest their resources to optimize results over the next few years? Those were among the key questions I had the opportunity to address in a recent presentation at the Social Media Breakfast – Minneapolis St.

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10 Government Agencies Doing an Amazing Job on Social Media

Social Media Strategies Summit

If I asked you to tell me about social media marketing, you’d probably describe an e-commerce brand promoting its products. Or maybe a B2B company using social platforms to generate leads. But those aren’t the only use cases for social – far from it. Department of Defense. Federal Emergency Management Agency.

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Top 10 B2B Influencers in 2020

Oktopost

And everyone’s on social media. When it comes to B2B marketing thought leaders, the COVID-19 crisis has driven experts and influencers in the field further into the digital realm. As speaking opportunities at events and conferences dried up, online channels took front and center for influencers across industries. .

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Social Media Events Calendar and Advice Guide

Convince & Convert

The social media events season is again upon us. It’s going to be an exciting Fall for me, as I hit the road to talk about The NOW Revolution and other aspects of social media and content marketing. I’m often asked what social media events I recommend. The people you meet.

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How to Grow Your B2B Facebook Community

Waxing UnLyrical

As a result, businesses continue to desperately find new ways to reach their fans and build their online reputation on this leading social media platform. But like any other marketing strategy, growing your B2B Facebook community simply requires an investment of time and genuine engagement. Image: goiabarea via Flickr, CC 2.0.

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9 Types of Social Media and How Each Can Benefit Your Business

Hootsuite

When you’re thinking about creating a social media strategy for your business, a few leading platforms probably come to mind right away: Facebook, Instagram, Twitter, and maybe YouTube or Pinterest, depending on your industry. How to choose the best types of social media for your business. Know your audience.

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