Oktopost

OCTOBER 7, 2021

She has led full-stack marketing efforts for high-growth companies transitioning from start-up to exit. Her passion is storytelling – creating a compelling narrative for the company to help buyers engage. Watch the recording: Want to hear more from renowned marketing leaders? Catch all episodes here. Meet Julie Preiss. Episode Summary.

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B2B Apple Journal Startup 62

Buffer Social

NOVEMBER 1, 2021

Just a year prior, Stephen quit his job at Google to co-found the company with a friend. Even though Stephen admits he was not in a happy place and wanted to quit, he had just enough optimism left to make some drastic changes that ended up saving both the company and Stephen as a person. And now things were not going as expected.

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Authentication Instagram Startup Meeting 85

Oktopost

NOVEMBER 18, 2021

Currently the VP of Marketing for PandaDoc , a fast-growing and leading all-in-one document automation software company, Shawn oversees the demand generation, product marketing, brand, communication, and go-to-market efforts – leading all intertwined efforts to scale the company to its next inflection point.

B2B 62

B2B Apple Marketing Startup 62

Buffer Social

SEPTEMBER 11, 2023

I’ve been invited to speak on hundreds of podcasts and written for some of the most prestigious websites in business and marketing, like Buffer, HubSpot, Nasdaq, Harvard Business Review, Fast Company, NBC, and more. Now, keep in mind that I’m a solo consultant and not affiliated with any specific company. Be helpful.

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LinkedIn Tips Skills URL 113

Sprout Social

APRIL 26, 2022

And with new data revealing that the majority of people expect CEOs to be the face of change at a company, strong executive communications are a must. Executive communications can benefit both of these elements, your comms strategy as a whole and can even boost employee morale and company visibility. Any recommendations?

Strategy 87

Strategy How To Training ROI 87

Oktopost

OCTOBER 27, 2021

Jason Stone has played a key role in the growth of many startups and established, founder-run companies looking to achieve unprecedented success. The conversations are real, raw, and authentic all while revealing to listeners the unfiltered, not-so-known truths of today’s most interesting marketers. Episode Summary.

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B2B Apple Startup Hosting 62

Mindjumpers

JANUARY 10, 2013

Startup company gazeMetrix opens up for an entirely new way of monitoring online conversations. Curating user-generated content is a great engagement technique, as user-generated content shows brand authenticity and fan appreciation, as well as acting as peer-to-peer recommendations.

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Brands Aggregator Curation Hashtag 264

Buffer Social

NOVEMBER 12, 2021

People often think of LinkedIn as the place to go for personal career growth but it can also be an incredible resource for growing your company. Especially if you’re a small business owner whose personal brand is closely linked to your company mission, LinkedIn shouldn’t be ignored as part of your social media strategy.

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LinkedIn B2B Authentication Small Business 75

Buffer Social

JUNE 16, 2022

It’s not uncommon for recruiters and the companies they work for to dive into a candidate’s social media to look for red or green flags – whether this is ethical or not is still debatable. The type of content on TikTok is meant to be genuine and authentic, almost irreverent. The polywork trend is very much alive.”

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Social Media How To LinkedIn Authentication 118

Hootsuite

NOVEMBER 23, 2022

A UGC creator is someone who creates sponsored content that appears authentic but is designed to showcase a specific business or product. Creators usually film and narrate the content from their perspective, which gives it an authentic feel. It feels authentic. itstarachristina. Replying to @ROY KANYI What is UGC?

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UGC Film Authentication Influencer 92

Social Media Strategies Summit

NOVEMBER 27, 2018

During his opening keynote at this year’s Social Media Strategies Summit NYC, Connor LeBas, Director of Marketing and Social Media at OWN, explained how she was able to make this transformation while still maintaining the authenticity that has earned her the respect of millions. Super Soul Sunday. The Know: An OWN Community.

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Communities Platform Video Fashion 100

Keyhole.co

SEPTEMBER 18, 2020

The coveted Twitter blue check is indeed a status symbol as it indicates that a profile is authentic. However, if your account is verified, the blue check is a mark of authenticity. The company is planning to bring back the program soon and allow users to request for verification. It shows that your account is the real deal.

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Twitter Badge How To Authentication 97

Pam Moore

JUNE 23, 2019

Prior to starting my own training and consulting agency, I spent 15+ years in corporate America working in startups to enterprise brands and focused mostly on enterprise technology, software, hardware and services. This strategy helped me survive 13 major layoffs at one company alone. Know Your Audience . Do your research!

Hosting 90

Hosting Eventful Tips Training 90

Pam Moore

JUNE 23, 2019

Prior to starting my own training and consulting agency, I spent 15+ years in corporate America working in startups to enterprise brands and focused mostly on enterprise technology, software, hardware and services. This strategy helped me survive 13 major layoffs at one company alone. Know Your Audience . Do your research!

Eventful 90

Eventful Tips Training Authentication 90

Pixlee

SEPTEMBER 29, 2020

The digital era has brought about a significant shift in how successful companies promote themselves. With brand authenticity as the overarching principle, marketing strategies have changed, and customer engagement KPIs have come to the forefront. Attending company events, social gatherings, and demonstrations.

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Engagement How To Metrics Loyalty 90

Social Media Marketing

APRIL 23, 2013

One of the most instructive accounts to watch was the @Boston_Police Twitter account, as it led the conversation throughout the crisis. Taiwanese officials are investigating Samsung over allegations that the South Korean company recruited individuals to post negative comments about the HTC phones on the web.

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Social Media Tumblr Authentication comScore 165

Pixlee

FEBRUARY 15, 2018

The gist of this report is that today’s consumers are seeking companies that are centered on direct consumer relationships and agile supply chains. The Internet and social media allow these direct brands to have one-to-one conversations with consumers. According to the study, two-thirds of all U.S. For trust equals data equals growth.

Research 40

Research Brands Press Release Authentication 40

Pixlee

JULY 3, 2019

With so many ways to craft value-added experiences with content, brands need to choose the best investments to maximize conversions and sales. The apparel company uses AI for purposes that extend beyond product innovation. This has enabled Hylete to not only cut costs on content creation but increase conversions. Under Armour.

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UGC Brands Apparel Content 59

Pixlee

FEBRUARY 14, 2018

The gist of this report is that today’s consumers are seeking companies that are centered on direct consumer relationships and agile supply chains. The Internet and social media allow these direct brands to have one-to-one conversations with consumers. According to the study, two-thirds of all U.S. For trust equals data equals growth.

Research 40

Research Brands Press Release Authentication 40

Pixlee

OCTOBER 8, 2018

For ten weeks, I was an intern at Pixlee – a San Francisco-based startup that helps brands build more authentic interactions with their customers using user-generated content (UGC). Engagement and conversion analytics are also integrated into these interfaces to help inform marketing strategy and optimize content moving forward. .

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UGC Startup Authentication Meeting 46

Convince & Convert

MARCH 9, 2016

Rebekah’s company, AirPR, is a PRTech company that provides, data, insights, and analytic solutions for the constantly developing PR industry, bringing actionable insights to all. You have to really focus on the core values, the authentic person or statement behind something. Rebekah Iliff Twitter: @rebekahiliff.

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Analytics Influencer Marketing Hotels 60

Pixlee

JANUARY 12, 2022

Modern digital lifestyle has consumers yearning for more authentic and relatable interactions and camaraderie with like-minded individuals. It can take a while to gain traction, but taking your time builds an authentic, long-lasting connection between your brand and your customers. Benefits of Building a Community Around a Brand.

Communities 52

Communities UGC Marketing Newsletter 52

The Realtime Report

SEPTEMBER 19, 2022

A recent report shows that women-owned companies outperform the market, with their value increasing 143.6% I often find, both for myself and other women venturing into technology, that in order to develop professionally, we must separate from our authenticity. Developing a startup is not for the faint of heart.

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Startup Industry Compete B2B 20

Social Media Strategery

JANUARY 20, 2014

Sure, there aren’t usually any hard costs required to set up social media accounts, but someone is still had to create the content, engage in the conversation, monitor and manage those conversations, etc. In a sea of content, these companies help more people find yours. Monitoring, filtering, and analyzing conversations.

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Social Media Compete Cost Syndication 104

Pixlee

DECEMBER 13, 2021

Whether you’re a new startup or a seasoned company, this post will walk you through how you can build a wildly successful brand strategy for your ecommerce brand in 2022. Revel Nail continuously shares UGC across its social profiles, and engages with fan comments and questions to foster engagement and conversation.

Strategy 52

Strategy UGC Brands Apparel 52

Techipedia: Tamar Weinberg

AUGUST 14, 2009

Are you a company or do you know a company that has immersed itself in the social media waters and succeeded? As small companies with limited budgets, nonprofits may feel that they are unable to dive into the wide world of social media. The big catch: Epic Change is not a large company at all.

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Social Media Case Study MySpace Yahoo 172

Buffer Social

MAY 8, 2019

And now, Ugly Drinks is creating a new, healthier future for the $392 billion soft drinks industry, challenging giants like The Coca-Cola Company, PepsiCo and Red Bull head on. So, how has Ugly grown from a startup idea to challenging billion dollar brands? We’re about living at authentic life.”. and the U.S.

Industry 74

Industry Meme Survey Authentication 74

Pixlee

JULY 2, 2021

Allyssa Eclarin is the Director of Product Marketing at Postal , an offline marketing automation and experience marketing platform that helps companies drive brand loyalty, increase conversions, boost overall employee happiness, and improve customer health scores. After college, I started my own company doing design and screenprinting.

Sports 52

Sports Communities Brands Company 52

Likeable

JUNE 18, 2020

I’m looking forward to being in conversation and community with you all. Angela Benton is a pioneer of diversity in the technology industry—specifically in Silicon Valley’s tech and startup worlds. Minda Harts is the founder of The Memo , a career development company for women of color. Will I see you there? • #revolutionnow.

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Social Media Instagram Education Communities 92

Pixlee

DECEMBER 31, 2018

Odds are you’ve heard of every company on the list, but take time out of the conference to meet with these amazing brands! After all, maintaining brand awareness, quality and style as the #1 blue jean retailer take a top-down effort from the whole company. The Hershey Company. Levi, Strauss & Co. Framebridge.

Brands 40

Brands Retail Apparel Fashion 40

Pam Moore

MARCH 14, 2019

If there is one thing I learned after working in my 15+ year career in corporate America managing product and brand for startups to some of the world's largest enterprise brands as well as the past 9 years running my agency, is that no product or tool is ever what their website says it is, period. We know our audience and what they want. .

Platform 60

Platform Marketing Training Hubspot 60

Pam Moore

MARCH 14, 2019

If there is one thing I learned after working in my 15+ year career in corporate America managing product and brand for startups to some of the world's largest enterprise brands as well as the past 9 years running my agency, is that no product or tool is ever what their website says it is, period. We know our audience and what they want. .

Platform 60

Platform Marketing Training Hubspot 60

Convince & Convert

SEPTEMBER 21, 2010

Your company needs to be part of that conversation. It’s about having a strategy for making your company or organization more like a person and less like a machine. If your customers and prospects feel like your company is more human and actually cares about them, they’ll want to be part of it.

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Social Media Strategy Consultant Web 2.0 151

Diva Marketing Blog

JANUARY 27, 2011

For writing - a quick demo of the conversational style of blogs and social media works wonders. Instead of seeing social media as a conversation, it is often views as tools, technology, and broadcasting. I post things about Startups, Technology, and stuff that's very personal. Many people feel they aren't good enough writers.

Social Media 75

Social Media Education Questions Case Study 75

Hootsuite

JULY 5, 2023

Here’s what the code would look like for a basic webpage with a custom map created using the Maps JavaScript API: Source: Google Maps Platform Developers might need to register for access or authentication to use open APIs. In the example above, you can see the API key, which is a form of authentication.

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API Social Media HootSuite Reddit 89

Sprout Social

AUGUST 14, 2023

Increase employee participation with curated, personalized content According to Sprout’s Employee Advocacy Report , 72% of engaged users post about their company if the content is written for them. The tool is more than just a space for sharing company news—it’s also a platform for interaction. The result was a 48.6%

Platform 73

Platform Tools Curation LinkedIn 73

Sprout Social

JUNE 29, 2021

Venture capital firms are backing creator startups. Creators drive so much conversation on Twitter and we’re seeing an evolution in how conversations are happening,” says Kerrie Smith , a content strategist for Twitter ArtHouse. They can facilitate conversations that otherwise would not have happened.”.

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Social Media Brands Content Collaboration 126