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What it Means to Create “Fit Content”: A Story of Brand Identity

Oktopost

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Watch the recording: Want to hear more from renowned B2B marketing leaders? Christopher P Willis is Acrolinx ’s Chief Marketing Officer, responsible for all aspects of the company’s Marketing strategy. Catch all episodes here. Episode Summary.

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Apple’s Social Media Strategy: Minimally Showy With Maximum Impact

Keyhole.co

In fact, from the foundational years itself, Apple drew a large number of unwavering loyalists. The company had already enjoyed success with its 1977 Apple II computer, and in 1980, it went public successfully. And their slightly regal but warm approach extends to their online presence and marketing. million LinkedIn: 17.6

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Health And Fitness Apps See 62% Increase In Usage In Last Six Months

The Realtime Report

Looking at data from over 6,800 iPhone and iPad apps listed under the health and fitness category, Flurry Analytics reports a 62% increase in the usage of health and fitness apps over the past 6 months, while the overall mobile app industry has only seen a 33% increase. Fitness Fanatics are 62% females and 38% males, according to Flurry.

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10 Quotes on the Apple iPad and the Business of News

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk 10 Quotes on the Apple iPad and the Business of News by Adam Sherk on January 28, 2010 Now that the first wave in the Apple iPad crazy-a-thon has past, I thought I’d do a quick round-up of what people are saying about the iPad from the perspective of the news media.

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Social Media? There's an app for that!

Freelance Social Media

Social Links Freelance Social Media Social Media Tips and Marketing Blog Home About Contact Subscribe Social Media? The app is currently available on Apple’s App Store for the iPhone, iPad, and iPod Touch. . The app also lists social media and marketing events. There’s an app for that!

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Leicester City: A Tale Of Success, Social Media Affinity, And Crisps

Audiense

It’s a fairytale story for the club, but the marketers who invested in them before the start of the season are also reaping the rewards. As expected, sports leads the way when looking at the Affinity Report of Leicester’s followers, with the Premier League’s official Twitter account being the most followed account.

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We Are Going To Shove Augmented And Virtual Reality Down Your Collective Throats

Twist Image

If rumours are to be believed about Apple (and, when have they been wrong?), the pending Apple product announcement (some time in September) will be highlighted by a new iPhone that will feature "mixed" reality functionality. We're also hearing murmurs of a new Apple Watch , some kind of eyewear/headset and more.