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2022 Social Media Predictions

Ignite Social Media

And social commerce has also been top of mind as every major social network has released more shoppable features throughout the year. But as social media marketers look ahead to 2022 planning, here are several social media predictions that can help guide your strategies. TikTok Goes Mainstream.

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“Ted Lasso” Lessons — “BELIEVE” In Your Social Media Strategy

Ignite Social Media

This year was huge for the Apple TV+ show Ted Lasso , which dropped a successful second season over the summer, pulled in seven Emmys, including the Emmy for Outstanding Comedy Series, and just released a surprise holiday stop-motion short called “ The Missing Christmas Mustache.”. Lasso Lesson 1: Find Your “Nate the Great.”

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Navigating the Higher Ed Enrollment Cliff: How Social Media Managers Can Position Their Institutions for Success

Social Media Strategies Summit

For her dissertation, Dr. Phillips researched marketing strategies that universities can use to mitigate the looming cliff. She shared her findings with an audience at our 2023 Social Media Strategies Summit Higher Education Virtual Conference. Let’s dive into her key learnings and takeaways. What Is the Enrollment Cliff?

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6 Must-Do Strategies for Increasing Brand Awareness and Visibility

The Realtime Report

6 Must-Do Strategies for Increasing. We’ve got some simple – tried and true – strategies for increasing brand awareness that you should already be doing. Make sure your business’s brand awareness strategy includes a range of targeted marketing efforts to help you achieve your marketing goals.

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6 Must-Do Strategies for Increasing Brand Awareness and Visibility

The Realtime Report

6 Must-Do Strategies for Increasing. We’ve got some simple – tried and true – strategies for increasing brand awareness that you should already be doing. Make sure your business’s brand awareness strategy includes a range of targeted marketing efforts to help you achieve your marketing goals.

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Social Media for Big Companies: 10+ Inspiring Examples

Hootsuite

Social media for big companies has become about as commonplace as human resource departments. Unless you’re Apple, you’re on social media. Even the tech giant, which abstained from traditional social media marketing for light-years by Internet standards, now posts regularly across multiple accounts and channels.

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Audience engagement: What it is and tips to improve it

Sprout Social

In general, audience engagement, and social media engagement in particular, isn’t easy to come by. Social media users’ feeds are flooded with content competing for their attention. But when you hit the right chord, you can expect increased brand health, higher-quality leads and an active social following.