Webbiquity SMM

FEBRUARY 13, 2018

Using video in social media increases sharing by a factor of 10. Success in social media marketing today requires investments in technology not only for monitoring, but also social media management , analytics, and video/visual content production. Across all age groups, 43% of people trust social media advertising. MediaPost ).

Social Media 178

Social Media Marketing Hubspot Trends 178

Sprout Social

OCTOBER 25, 2022

As you test out new brand awareness tactics, use Google Analytics to see how those changes impact growth in new users. This visual content strategy reinforces their brand regardless of whether or not a user actually watches their videos in full. — HubSpot (@HubSpot) September 21, 2022. Social listening. No problem.

Strategy 131

Strategy Brands Hubspot Survey 131

Buffer Social

SEPTEMBER 5, 2023

” Chi Thukral, now Social Media Team Lead at HubSpot , says her managers in a previous role at Yanko Design , where she worked as Senior Digital Marketing Manager, wanted evidence of experimentation. According to a 2023 study by Wyzowl , 91 percent of businesses use videos as a marketing tool.

Social Media 90

Social Media How To Skills Hubspot 90

Buffer Social

JANUARY 22, 2024

First is the increased focus on tools to enable sponsored content and improved analytics for tracking its performance. Lia’s prediction is bolstered by her research on LinkedIn for a client and seeing examples of what corporate accounts such as Lyft, Robert Half, SEMRush, Vista Social, and Hubspot are doing on the platform.

Social Media 101

Social Media Authentication LinkedIn B2B 101

Keyhole.co

NOVEMBER 29, 2023

Over 500 hours of video content get uploaded to YouTube every minute, while 122 million people visit the platform every day. In the ever-evolving world of online content curation, uploading your video at the perfect time has become the key to increasing views, engagement, and subscribers. Is your video lengthy or short?

YouTube 59

YouTube Analytics Analysis Engagement 59

Sprout Social

APRIL 12, 2022

Email and video conferencing are everyday tools regardless of your role, but PR professionals use a variety of other digital platforms, too. Web analytics tools like Google Analytics and Twitter Analytics are common PR aids, along with SEO platforms like Moz and Ahrefs. How data and analytics impact public relations.

Statistics 107

Statistics Skills Analytics Press Release 107

Oktopost

APRIL 26, 2021

Check out HubSpot Academy’s free Social Media Marketing Certification and equip yourself with the knowledge and tools needed to build a social media strategy for your business. If you have a guest blogger on your site, or your podcast, or videos, tag them in the content so they can help share it. And finally, use emojis.

Engagement 156

Engagement Social Media How To Hubspot 156

Waxing UnLyrical

JUNE 24, 2019

Hubspot reports they receive 0.10% higher engagement rates than macro influencers. Consider these content ideas for co-creating with micro influencers: Video interviews. Then utilize Google Analytics to understand the effectiveness of your campaign. “We The Case for the Micro Influencer Dance. Blog interviews or contributions.

Influencer 237

Influencer Authentication Survey ROI 237

Sprout Social

AUGUST 25, 2022

Creator compensation: $100-$425 per post or video. For example, you will invest more resources into video content for platforms like YouTube and Instagram. Social analytics. Customers can use bonus features like Listening , Premium Analytics and our employee advocacy tool for an additional cost. Ad campaigns.

Social Media Management 124

Social Media Management Cost Social Media Price 124

Later

FEBRUARY 16, 2021

In fact, a 2020 Hubspot study found that traffic from LinkedIn resulted in a higher visitor-to-lead conversion rate than traffic from Twitter or Facebook. Share Videos and Images. Use LinkedIn Analytics. #1: 3: Share Videos and Images . 8: Make Use of LinkedIn Analytics . 8 Ways to Use LinkedIn for Business.

LinkedIn 70

LinkedIn Hashtag Insurance Hubspot 70

Unmetric

AUGUST 28, 2019

HubSpot isn’t a social media listening tool. Using HubSpot, you can even schedule content for later, and get suggestions to post at the best time to get the maximum interactions from your audience. Not just that, Clarabridge provides deep analytics to understand the context of these mentions of your brand. Pricing: Free.

Social Media 101

Social Media Tools Sysomos Sentiment 101

Sprout Social

JULY 7, 2021

Customer data and analytics (think: CRM, Google Analytics). This is where CRM tools like HubSpot, Zoho and Pipedrive (see below) come in handy. This is where reporting tools like Google Analytics or Hotjar come into play, highlighting your top-performing content, campaigns and marketing messages. Marketing analysis tools.

Marketing 125

Marketing How To Software Team 125

Keyhole.co

JUNE 2, 2022

According to Hubspot , 34% of all marketers use influencer marketing as their go-to strategy for marketing their products or services, making it the most widely used tactic for marketers with the biggest ROI potential. Source: Hubspot. Focus on video content. How to do influencer marketing – best strategies.

B2B 59

B2B Influencer Marketing ROI 59

Social Media Strategies Summit

OCTOBER 24, 2018

Use research and data from your social platforms, Facebook Audience Insights , Google Analytics , and your internal sales tools or CRM to find out more about your customers. Here are a couple resources to get started building your audience personas: Hubspot Persona Tool. Analytics tools. Hubspot Ad Spend Calculator.

Social Media 113

Social Media Strategy Guidelines Template 113

Buffer Social

MARCH 27, 2018

Use your analytics. One of the best ways to find out what your audience likes (or what works for you) is to use your analytics. Your social media analytics can tell you what’s working and what’s not. Here’s how to find your top posts with the native analytics in Facebook, Instagram, and more.

Content 110

Content How To Overview Analytics 110

Keyhole.co

JUNE 9, 2023

On the other hand, if you’re sharing a funny meme or video, it may be best to post it in the evenings or on the weekends when people have more free time to browse social media. Also, do check out your competitors’ analytics ! Hubspot did a survey with over 1000 social media marketers.

Facebook 52

Facebook Guidelines Activities Feed 52

agora pulse

JANUARY 28, 2020

From an analytics perspective, that is a little tricky. There’s only a few that are out there, like some analytics tools and some of the others are trying to catch up with this. Our analytics people are trying to measure the effectiveness, so people are scrambling to get it done. Do you know what "Dark Social" is?

Remix 139

Remix Social Media Management Conversation Analytics 139

Keyhole.co

AUGUST 25, 2023

Choose a name that aligns with your niche When someone comes to your channel, they should instantly know three things: What is your niche The type of videos you make The value they’ll receive The right channel name serves all three purposes. Her subscriber count topped that number after posting lifestyle-based videos.

YouTube 52

YouTube Domain Name Drupal How To 52

Buffer Social

SEPTEMBER 11, 2023

I’ve been invited to speak on hundreds of podcasts and written for some of the most prestigious websites in business and marketing, like Buffer, HubSpot, Nasdaq, Harvard Business Review, Fast Company, NBC, and more. If you’re in B2B marketing — try HubSpot Academy to showcase your skills. Not sure what to showcase?

LinkedIn 113

LinkedIn Tips Skills URL 113

Postcron

MAY 29, 2018

Spoiler alert: No matter which social platform is your favorite, video keeps growing. The focus on video isn’t surprising—a recent study by Hubspot found that 53 percent of people want to see more video content. If video isn’t one of your go-to social media tactics, that is an excellent place to begin!

Social Media 56

Social Media Hubspot Groups Groups 56

Convince & Convert

MAY 7, 2013

For instance, we did a webinar about Google analytics. Rather than call it “Advanced Analytics,” we called it, “The Lies and Truths of Google Analytics.” What this does is create a campaign in your analytics under traffic sources > sources > campaigns. When you open that tab, it’ll list the visitors per tactic.

Hosting 160

Hosting URL Newsletter Analytics 160

Keyhole.co

JANUARY 27, 2023

A good practice would be generating text posts, uploading images, and, most importantly, videos. Samsung experienced five times more ROI by promoting its Galaxy S6 smartphone through video ad campaigns in Argentina. For example, Samsung has enjoyed huge success by promoting on Facebook. times in the Philippines, 1.5 times in Taiwan.

ROI 52

ROI B2B Social Media How To 52

Social Media Strategies Summit

FEBRUARY 4, 2021

According to HubSpot, 66% of marketers claim social media brought in new leads with as little as spending six hours a week on SMM. However, since every business is different, you can find the time that is best for your audience with the help of analytics tools. Today, the focus will be on Linkedin and how it can help B2B brands.

B2B 130

B2B LinkedIn Strategy Brands 130

Pixlee

JULY 9, 2019

– User-generated videos from your last event/conference. He works with clients on SEO, analytics, lead generation, sales enablement, customer success, and inbound marketing strategy. He previously worked at HubSpot, helping develop inbound strategies for more than 200 clients. Content Format. – Testimonials.

UGC 59

UGC Strategy Marketing How To 59

Kikolani

FEBRUARY 16, 2016

You will find all sorts of SEO e-books made by top notch companies like Searchmetrics, HubSpot, Hobo and successful entrepreneurs like Neil Patel. Introduction To Search Engine Optimization – by HubSpot. . The Past, Present And Future Of SEO – by Hubspot. Download ebook.

eBook 60

eBook SEO Hubspot Marketing 60

Webbiquity SMM

AUGUST 23, 2010

Executives don’t care about shiny sparkly things or the latest fads or buzzwords; you’d better know what you want to accomplish, be able to quantify both expenses and revenue, and have the analytics in place to track results before even murmuring the words “social media&# in the presence of C-level types.

ROI 193

ROI Social Media Vocus Metrics 193

Likeable

JUNE 7, 2021

Whether you’re watching a YouTube video, scrolling down your Instagram feed, or tapping through Snapchat Stories, it is nearly impossible not to come across a targeted ad. HubSpot Research reports that 91 percent of people believe ads today surpass the level of intrusiveness they held three years ago.

Hubspot 52

Hubspot Survey Privacy Groups 52

Buffer Social

MARCH 9, 2017

Social Media & Web Analytics Summit (April 26-27, San Francisco). Social Media & Web Analytics Summit. Engage Prague is organized by the team at Socialbakers , who provides social media marketing and analytics tools. Price: Starting from $1,095 (Post-show video access is available at $495.). Date: May 17-19, 2017.

Conference 103

Conference Social Media Price Forums 103

Buffer Social

JULY 16, 2018

Selling on Instagram: How to Use Instagram’s Shoppable Posts – HubSpot Blog. Optimal Timing, Videos, and More: 10 Easy Ways to Boost Your Instagram Reach – Buffer Blog. You can quickly calculate engagement rate for posts by going to your Business profile analytics and dividing the total engagement by total reach.

Instagram 75

Instagram Strategy Tips How To 75

Writtent Blog

APRIL 2, 2014

While every video on Content Marketing Institute’s YouTube channel is worth your time, this interview with experts on how their organization approaches content is especially powerful. Why Videos Go Viral. Make it Count: Content Marketing Analytics. Image credit: HubSpot. CMI Content Process Roundtable.

Resources 99

Resources Content Case Study eBook 99

Sprout Social

APRIL 6, 2023

Here’s an example of a content calendar from Hubspot created using spreadsheets to track and manage marketing content: To create a content calendar with more advanced features, try a project management tool. When brainstorming topics for the calendar, consider analytics to determine themes.

Content 81

Content Collaboration Project Template 81

Absolute PA

JUNE 20, 2014

That’s Google Analytics – an absolute must that tells you everything you need to know about your online marketing. Tip: Set up your Google Analytics account so reports are emailed in PDF format each week or month via the ‘My Customisations’ settings. YouTube Analytics shows. Well actually, one.

Social Media 58

Social Media Analytics YouTube Hubspot 58

Buzz Marketing for Technology

JANUARY 23, 2013

Crisp, eye-catching, high-resolution visuals (photos, videos, illustrations) that clearly speak to those things visitors like about the brand in the first place will draw them in for more. Related posts: 10 Reasons Brands Fail to Convert Facebook Fans into Paying Customers According to HubSpot, ninety three percent of adults on the.

Conversation 276

Conversation Facebook Guidelines B2B 276

Firebelly

MARCH 19, 2010

Instead I leave you with an oldie but goodie cartoon from Hubspot. Image: HubSpot ] Have a great weekend everyone! I would generally post a weekly blog roundup today for you, our readers, but I honestly have not had the time to read many posts - let alone compile my favorites this week.

Social Media 100

Social Media Hubspot Marketing Paid Search 100

Proactive Report

OCTOBER 21, 2013

You should also track how many website visits, leads and customers each social platform is generating, advises HubSpot. Conversions : This could be a sale, but it could also be getting someone to download a white paper, watch a video or sign up for your newsletter. Google Analytics will help you track much of this activity.

Small Business 65

Small Business Metrics Social Media Hubspot 65

Razor Social

SEPTEMBER 11, 2019

Video editing – If there’s a video associated with content, some editing is required. There’s scheduling, monitoring, engagement, analytics…. Imagine running a campaign which involved: Facebook Ads LinkedIn Ads Facebook Posts Blog content Video interviews etc. We have someone who is responsible for this.

Products 77

Products Marketing How To Project 77

Writtent Blog

DECEMBER 10, 2013

You, as a business owner, are welcome to share your thoughts, ideas, visuals, and story in whatever the most convenient format for you: files, videos, texts, or recordings. Based on a specific post type (research post, list post), we ask questions related to the topic.

Content 82

Content Hubspot Knowledge Base Research 82