Janet Fouts

JANUARY 27, 2011

A potential employer can use a variety of tools to see how well you manage your personal brand online. After all, if you can’t make your own brand stand out how are you going to help them with theirs? This is a brand new tool to see how engaged your Facebook page is with your fans. Postrank Analytics. Peer Index.

Klout 138

Klout Brands Social Media Postrank 138

Akamai Marketing

FEBRUARY 8, 2011

Most obvious of these is Google Analytics. Another is the popular “Add This&# which also offers analytic information. But if you use blogging as a tool, whether for personal branding or corporate exposure, you’ll quickly see that these two tools don’t tell the whole story.

Postrank 134

Postrank Analytics Tools Klout 134

Pixlee

OCTOBER 18, 2017

Influencer marketing has been on the rise over the last couple of years, replacing organic search as the fastest growing online customer acquisition method. What is a Micro-Influencer? Within the influencer realm, there are many types of social influence. 3 Micro-Influencer Characteristics to Consider.

Influencer 43

Influencer Brands How To Fashion 43

Hootsuite

NOVEMBER 25, 2015

Finding the right influencers and building relationships is hugely important for your brand. For every dollar spent on influencer marketing , marketers see a $6.50 You can understand why 84 percent of marketers expect to launch at least one campaign involving an influencer in the next 12 months.

Influencer 76

Influencer Tools Marketing Klout 76

Techipedia: Tamar Weinberg

NOVEMBER 22, 2011

Internet marketing strategies vary depending on the nature of the blog, brand, or business and alter with accordance to their physical and digital size and their particular niche. Let’s imagine your blog, brand, or business operates a wide variety of social media from the likes of Facebook and Twitter to StumbleUpon and Instagram.

Strategy 213

Strategy Klout Marketing Overview 213

Convince & Convert

MARCH 29, 2013

Matt Thomson, Klout @daddymention. Matt Thomson , VP of Business Development at Klout , joins the Social Pros Podcast this week to discuss the “Warren Buffett problem” his company faces, those fancy analytics at work behind the Klout algorithms, and expanding to offer brands a whole new product.

Klout 129

Klout Curation Social Media Analytics 129

agora pulse

JUNE 20, 2017

This platform offers you much more than multiple account management; it also offers you access to some of the meatier analytics that are available. ManageFlitter is certainly a useful Twitter management tool for brands with multiple channels and those looking for better analytics, something TweetDeck never really provided.

Tweetdeck 131

Tweetdeck Klout iPad iPhone 131

Waxing UnLyrical

SEPTEMBER 25, 2012

Well, she did such a great job the last time (when she moderated a lively discussion about Kred and Klout), that the folks at Kred got interested in participating in the chat. A1: Recently we released @ kred story a very rich view of your influence with analytics behind every panel #measurePR. As in, being a guest. Cool, huh?!

Klout 204

Klout Overview Influencer Hosting 204

Direct Marketing Observations

NOVEMBER 4, 2011

Do you believe in the Klout score? i.e. We’re going to use social to drive sales, for lead gen , for referrals, for bookings, for awareness through brand mentions etc. It was really because they are the brand, Starbucks. If you were to set a KPI for success in social, would it be FB likes? A massive push?

Klout 206

Klout Facebook Metrics Engagement 206

Convince & Convert

AUGUST 10, 2010

The tsunami of data being created, collected and parsed every second of every day now makes influence identification instantaneous, and possible from the comfort of your desk chair. Last week, I interviewed three men that are helping create an all-new field of marketing and customer service – the emerging discipline of influence mining.

Social CRM 133

Social CRM Influencer Klout Social Media 133

Convince & Convert

JANUARY 11, 2011

Rather than paying rapt attention to the number of Twitter followers you’ve corralled, instead look at your Klout score. Klout is an online influence gauge that combines several data points (followers, retweets, clicks on links, etc.) PostRank Analytics solves this problem. Search Volume.

Metrics 159

Metrics Postrank Social Media Klout 159

Hootsuite

NOVEMBER 25, 2015

Finding the right influencers and building relationships is hugely important for your brand. For every dollar spent on influencer marketing , marketers see a $6.50 You can understand why 84 percent of marketers expect to launch at least one campaign involving an influencer in the next 12 months.

Influencer 40

Influencer Tools Marketing Klout 40

Webbiquity SMM

DECEMBER 20, 2011

Influence (e.g., Klout and Kred scores). Brand and mention tracking (e.g., Note: Google has indicated that it plans to introduce more advanced analytics for Google+ soon. Lift in branded search visits (another imprecise but correlated measure). Most tweeted links (i.e., Six LinkedIn Metrics. Unique visitors.

Social Media 194

Social Media Metrics ROI Klout 194

Twist Image

JUNE 28, 2011

This past Sunday, the New York Times ' Sunday Review ran an opinion piece called, Got Twitter, You've Been Scored , by Stephanie Rosenbloom that looked at the emerging trend of brands using social media analytics platforms like Klout , PeerIndex and Twitter Grader to see how "influential" individuals are. C'est la vie.

Klout 103

Klout Airlines Hotels Influencer 103

Twist Image

MAY 8, 2012

I never tagged myself as an analytics jockey, but switching over to the trip data screen of my GPS turned the long drive into both a game and fascinating collection of data. The Klout effect. Klout is an online platform designed to allocate an actual ranking to individuals as a kind of social scoring system. brand evangelist.

GPS 97

GPS Klout Foursquare Mobile 97

Webbiquity SMM

JANUARY 24, 2011

Display a feed of brand-related comments from a variety of social networks on your website? Search for a brand name or keyword across all of the most popular social networks at once? A free tool for finding the relative influence of any Twitter user. Actionly also includes Twitter account management and analytics tools.

Tools 206

Tools Social Media Lithium Sysomos 206

Convince & Convert

MAY 20, 2012

Further, every company has analytics at some level. What words are used in association with our brand? ” You need Social Analytics Software. Small business alternative: Crowd Booster , Google Analytics (also viable for large business), Swix. I need to understand their passions and spheres of influence.

Crimson Hexagon 140

Crimson Hexagon Software Social Media Attensity 140

Buzzlogix

MAY 15, 2017

You can also see how the public perceives your brand versus the competition. Sprout Social is one of the most popular social media monitoring tools because it gives you the analytics you need to increase social media engagement. Klout is social media monitoring software that must be mentioned. TweetReach. Simply Measured.

Social Media 40

Social Media Tools Klout HootSuite 40

Akamai Marketing

MARCH 23, 2011

Where WikiBrands differs is that it incorporates all those key subjects and more while also discussing the often ignored role of the brand. Branding is particularly relevant for small and medium sized businesses or start-ups who are looking to start or increase their social media voice. What’s your social currency?

Review 142

Review Company Klout Policies 142

Akamai Marketing

APRIL 4, 2011

Now hear this: No one ever joined Facebook or Twitter so they could follow a brand or a company. Yet, according to HubSpot, brands who connect via the social sphere see a direct impact on sales. Yet, according to HubSpot, brands who connect via the social sphere see a direct impact on sales. What’s your social currency?

Lurker 203

Lurker Klout Policies Consultant 203

Akamai Marketing

MARCH 31, 2011

Leave a Reply Cancel reply Subscribe via Email Meet Tara Coomans Recent Posts Klout – What’s it all About? I’ve always advised my clients that its better to have people complain in an open forum where it can be addressed. What’s your social currency?

Social Media 188

Social Media Klout Policies Forums 188

Proactive Report

APRIL 12, 2018

28 percent – general branding/awareness. Brand Awareness. You can assess the impact of a news release on brand awareness by the number of brand searches pre- and post-release. You can also measure brand awareness by looking at the Traffic Sources Overview in the PR Measurement Google Analytics Dashboard.

News 40

News Press Release URL Analytics 40

Akamai Marketing

APRIL 30, 2009

The NHL is already using this Twitter extension to connect its brand with fans. Will brands start holding Tweet-ups for their followers that are sponsored? You can’t sponsor Twitter – but you can sponsor Twitter-ups. When will tradeshows start hosting Tweet-ups around the country to build momentum for their events? I think so.

Eventful 116

Eventful Twitter Klout Policies 116

Convince & Convert

NOVEMBER 23, 2010

Companies like PostRank (with its analytics product), and Klout (with its online influence measure) and leading this integrated metrics parade. Maybe Twitter’s new analytics feature will help? Optimizable Metrics instead of Happenstance. Let’s hope that changes – and fast.

Metrics 127

Metrics Postrank Klout Marketing 127

Akamai Marketing

JUNE 28, 2009

Here’s to hoping all event marketing campains are as successful and impact a brand so successfully! Leave a Reply Cancel reply Subscribe via Email Meet Tara Coomans Recent Posts Klout – What’s it all About? Share and Enjoy: No Comments Start the ball rolling by posting a comment on this article!

Mobile 124

Mobile Klout Policies Tourism 124

agora pulse

JULY 13, 2016

This is partly to start listening to conversations and understand what’s trending but also so you can retweet and engage in conversation with Mom influencers. TIP- Retweeting influencers is a great first step for anyone new to Mom marketing as 81% of Moms would trust a blogger over an advert. UrbanMommies. Know Your Hashtags.

Twitter 60

Twitter Hashtag How To Klout 60

Kikolani

AUGUST 24, 2012

Beyond laughing, embrace every bad marketing moment as inspiration to make your brand better. Creating the Perfect LinkedIn Profile to Generate Leads – In this three part series, we’re going to look at how to utilize your personal profile, company page, and analytics to their fullest extent to generate quality leads for your business.

Mashup 117

Mashup Resources How To Remix 117

Techipedia: Tamar Weinberg

AUGUST 31, 2011

Our primary audiences were PR professionals and social media consultants who were looking for an inexpensive solution to monitor and track their customer’s brand on social media. c) Influence is so nebulous that it is better not worth measuring.

Press Release 142

Press Release Patterns Marketing Klout 142

Kikolani

FEBRUARY 24, 2011

Online Business / Personal Branding. Search Engines / SEO / Link Building / Analytics. Brilliant bloggers talk about Klout – a roundup of great articles about social influence and Klout. 7 ways to blog more – how to make more time for blogging and find inspiration. Try this tip!

Mashup 142

Mashup Resources Klout eBook 142

Sherrilynne Starkie

JUNE 9, 2013

Last week at Social Capital Ottawa I moderated rountable discussions on analytics and digging deep to gain real insight. It was clear from those who participated that people are using and are keenly interested in analytics, but that information they are gleaning is largely superficial. Finding value in Klout like sites.

Analytics 380

Analytics Social Capital Klout Analysis 380

Sprout Social

DECEMBER 27, 2016

Engage with influencers. Review social media analytics. Review social media analytics from previous month. For major time-consuming items like the monthly analytics review or planning your editorial calendar, block out time on your calendar for the tasks. Figure out what kinds of automation is best for your brand.

Social Media 77

Social Media How To Hashtag Publishing 77

Techipedia: Tamar Weinberg

AUGUST 2, 2011

Often times, big brands will use a coupon or sweepstakes as a social media campaign, the usual: “post a picture of yourself with our product, and the one that receives the most votes wins a prize&#. Sometimes, brands that start the campaign will realize that it’s not receiving the traction they want. SocMetrics.

Tools 277

Tools Tips Marketing Social Media 277

ProBlogger

OCTOBER 5, 2016

Look into your web analytics. By looking carefully at his Google Analytics, Pat Flynn noticed that his About Page was one of the most viewed pieces of content on his blog. Find the top 20% of influencers in your industry and the top followers in your social media network. How to connect with influencers in your niche?

How To 55

How To Health Care Microsoft Blogger 55

ProBlogger

APRIL 23, 2012

Twitter is a top source of referral traffic, but it is likely far more effective than tools such as Google Analytics lets on. Many referrals derive from Twitter originally, but Google Analytics isn’t able to track all of their origin points. Twitter helps establish your brand. Find influencers. Share tweets frequently.

Tips 40

Tips Twitter Marketing Klout 40

ProBlogger

AUGUST 12, 2012

Google Alerts : With Alerts, Google will email you every time someone mentions your brand, product, website, and so on. You get a daily email that lists every time someone mentions your site or brand or your Twitter handle you’ll get an email. For this I, like most others, use Google Analytics. Other referring sites.

RSS 42

RSS How To Blogger Analytics 42

Webbiquity SMM

OCTOBER 23, 2012

10 Ways to Build Your Twitter Following Like Big Brands Do by iMedia Connection. “Big brands typically emphasize positive things and never go on a stream of consciousness rant. Tips for Twitter Brand Pages. 4 Ways to Leverage Twitter’s New Brand Pages by iMedia Connection. ” WTF? Twitter Abbreviations.

Tools 203

Tools Tips Twitter Klout 203

Waxing UnLyrical

NOVEMBER 18, 2010

votes, comments, inbound links) and web analytics data (e.g. Don’t collect the number of positive, negative, and neutral mentions of your brand in thousands of posts just because that’s what the monitoring tool was designed to do. Tracking sentiment around a brand and its competitors might be important for a product manager.

Crimson Hexagon 200

Crimson Hexagon Sentiment Analysis Sample 200