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32 Signs You Might Be a Social Media Marketing O.G.

Ignite Social Media

We’ve been doing nothing but social media marketing for brands since 2007. Are you a social media marketing O.G.? You know you’ve been doing social media marketing a really long time when: 1. You thought Google Wave was “the answer,” but knew that Google Plus circles were definitely not; 5.

Flash Mob 157
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The importance of social media sentiment analysis (and how to conduct it)

Sprout Social

Today’s marketers are rightfully obsessed with metrics. Enter the world of sentiment analysis. In this guide, we’ll break down the importance of social media sentiment analysis, how to conduct it and what it can do to transform your business. What is sentiment analysis? How to conduct sentiment analysis yourself.

Sentiment 109
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10 Social Media Marketing Tips for Restaurants

Socialized

Restaurateurs used to market their restaurants by distributing pamphlets and by promoting their restaurants through shopping malls or by providing offers via other brands. So brand owners are shifting their focus in marketing their brands through social media. Come, find for yourself! Now, this is a great campaign!

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How to Keep Content Ideas Coming With Whitespace Analysis

Unmetric

If you were to search for Whitespace Analysis on Google, you will find various websites that give you at least three different explanations. Let me clarify what content marketers mean by the term. Process Management Whitespace Analysis. Whitespace Analysis is a term usually used in process management.

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Social Listening Vs. Social Monitoring: What’s The Difference?

Keyhole.co

However, the distinction between social listening vs. social monitoring isn’t always as clear-cut as this definition might suggest. Social listening provides insights into how your brand compares with competitors, identifies growth market trends , and uncovers opportunities to differentiate and improve.

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How to Choose the Right Digital and Social Marketing Goals, Objectives and KPIs for Success

Pam Moore

When you hear your colleagues or others in your industry talk about the success they have achieved with social media, digital marketing, content marketing or email marketing do you want to just run away crying? They must know how to tap into the power of influencer marketing, paid advertising, visual marketing and list goes on!

How To 113
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12 Market Research Software Solutions Every CMO Must Know

Oktopost

The art of marketing defies easy definition. Anything you do that helps build awareness of your product and brings in customers can be correctly classified as a marketing activity. Under such a broad category, it’s no wonder that technological marketing tools pop up like mushrooms after a rainstorm. SimilarTech.