Oktopost

JANUARY 11, 2024

From email marketing to social media and sales outreach, there are various ways in which you can continuously generate demand for your product. Therefore, it may not be surprising that 39% of businesses are looking at marketing automation to drive their demand-generation efforts. What is a Demand Generation Tool?

Tools 62

Tools B2B Hubspot Analytics 62

Sprout Social

JUNE 7, 2023

At the end of the day, we want to cut through the noise and leave a lasting impression that grabs market share. This could be via your social media channels, website, in-store, during events or with your customer care team. It helps with market differentiation A unique brand experience separates you from the competition.

Brands 113

Brands Sentiment How To Analysis 113

Sprout Social

AUGUST 10, 2022

Influencer marketing is getting bigger in 2022. A recent report shows 76% of brands are planning to increase their influencer marketing budgets this year. If your brand’s not working with influencers on marketing campaigns, you’re missing out big time. Influencer marketing tools for social listening.

Influencer 113

Influencer Tools Marketing Software 113

The Realtime Report

JANUARY 20, 2021

So whether you are looking to grow your business or withstand tough market conditions, finding ways to make your business more agile is a great place to start. Resource management boosts business agility by allowing asset allocation early on in the cycle and enabling analysis of performance data for further optimization.

Upcoming 103

Upcoming Project Resources Team 103

Sprout Social

MAY 31, 2023

There’s been a lot of discussion around the role of artificial intelligence (AI) in marketing and communications and for good reason: AI has the potential to reshape the corporate communications landscape. With AI, communications teams can gain a deeper understanding of the customer’s mind through social media sentiment analysis.

Sentiment 122

Sentiment Press Release Analysis Team 122

Sprout Social

SEPTEMBER 13, 2022

Using TikTok for business has become a powerful way for marketing teams to grow and nurture their audience. Planable is a collaboration tool for teams to plan and approve social media content. It lets you invite team members or clients to collaborate on your workspace. Key features: Workflow tool for content collaboration.

Tools 123

Tools Strategy Video Library 123

Sprout Social

JANUARY 19, 2021

Through all the ups and downs, brands wrestled with how they could—and should—pivot their marketing strategies to stay connected with their customers. Social data helps marketers stay on top of cultural trends and gain a deeper understanding of their audiences. What emerged for many was a new appreciation for the power of social media.

Data 96

Data Sentiment API Analysis 96

Keyhole.co

MARCH 24, 2024

By blending collaborative consumption with experiential tourism and replacing impersonal hotel stays with a sense of community. But how did they hit the marketing bullseye with their social handles? Such marketing leverages the audience’s desire for out-of-the-box experiences and becoming a part of something bigger.

Communities 59

Communities Social Media Strategy UGC 59

Hootsuite

APRIL 11, 2022

Pendulum also has an in-app analysis of your videos. The dashboard has most metrics that you’ll want to keep an eye on as marketers, influencers, and business owners. If you’re in the business of creating TikTok marketing campaigns, we recommend Brand Maxima Analytics. Other TikTok tools for marketers. Brandwatch.

Tools 110

Tools HootSuite Marketing Analytics 110

Sprout Social

APRIL 25, 2024

Consider this: When you spend an hour formatting a spreadsheet, you’re losing an hour that you could have spent on your social media marketing strategy. In this article, we’re sharing every social media marketing template we’ve ever made. Facebook marketing strategy template Facebook is synonymous with social media.

Template 80

Template Templates Social Media RFP 80

Hootsuite

AUGUST 25, 2021

Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2021. You can also add a co-host to share a split-screen live broadcast with a friend, guest or collaborator. How to schedule a TikTok live event. How many followers do you need to go live on TikTok?

How To 137

How To Hosting Eventful Report 137

Keyhole.co

SEPTEMBER 12, 2023

billion people , social networking sites are a goldmine of sales and marketing opportunities. Keyhole Social media marketing is much more than fun posts and replying to comments. Every growth-focused business today needs a thriving social media presence, from small local businesses to big brand names. With a user base of over 4.59

Tools 52

Tools Social Media Curata Price 52

Sprout Social

APRIL 28, 2020

.” But making social media work is work, and measuring whether it’s happening requires at least a little analysis. Performing this analysis, and sharing it with managers, colleagues and leadership via a social media reporting system helps gauge the success of social marketing efforts and demonstrate that success to stakeholders.

Report 118

Report Social Media Social Media Management Project 118

Sprout Social

JANUARY 11, 2024

In particular, measuring brand awareness helps you: Evaluate your marketing efforts Are you seeing a higher conversion rate from targeted social media ads compared to last quarter? Hairbrush brand, Tangle Teezer, collaborated with pet influencer @Noodle and Tilde to show how well their Pet Teezer brush works on dog fur. tangleteezer ?

Brands 110

Brands How To Sentiment Metrics 110

Sprout Social

MARCH 7, 2022

Commissioning a five-figure biannual brand perception survey—and spending multiple months on data collection and analysis—means the research you conduct will always be stale. The stronger your brand health is, the more forgiving your audience is likely to be in the event of an issue. Survey questions can vary based on your goals.

Survey 92

Survey Brands Sentiment Template 92

Adam Cohen

JULY 12, 2010

But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have. Brian Solis has a terrific series starting this week on the changing marketing, advertising and communications, where he adds a 5th P: People. Will there be future demand for products?

Research 265

Research Social Media Marketing Retail 265

Waxing UnLyrical

JUNE 24, 2016

You know what’s awesome about a digital event? Doing it live from a REAL event! Digital events by their nature are really frenetic online, yet can feel absolutely sloth-like offline. And really… I was invited to host a digital event from one of the best conferences of our industry… in London.

Eventful 105

Eventful Analysis Banking Curation 105

Keyhole.co

OCTOBER 30, 2023

Analysis of Burger King’s social media accounts Burger King’s social media strategy demonstrates their extensive presence and reach worldwide. Burger King’s marketing strategy generates a lot of buzz across their social media platforms, leading to high engagement and ensuring the brand is always at the forefront of people’s minds.

Engagement 52

Engagement Social Media Strategy Meme 52

Keyhole.co

NOVEMBER 21, 2023

And their slightly regal but warm approach extends to their online presence and marketing. Analysis of Apple’s social media accounts As a top player in computers, laptops, and mobile devices, Apple has millions of followers across its social media accounts. Their advertising campaigns are iconic without being superfluous.

Social Media 59

Social Media Strategy Apple iPhone 59

Keyhole.co

SEPTEMBER 12, 2023

In the past few years, TikTok has transformed from a fun and quick video-sharing app to a potent marketing platform. From trending challenges to the immense potential of campaigns going viral, TikTok is the perfect platform to scale your social marketing efforts. Boasting a global user base of 1.7

Tips 52

Tips How To Hashtag Authentication 52

Keyhole.co

SEPTEMBER 20, 2023

You must also run a competitor analysis to see where your reputation stands in your niche. It’s an all-in-one social media analytics platform with features like social listening, sentiment analysis, and competitor benchmarking. Want to run competitor analysis using Keyhole? Highlight customer-specific challenges in your content.

Reputation 59

Reputation Brands Construction How To 59

Sprout Social

OCTOBER 24, 2022

Communication and collaboration. Data analysis ? Digital marketer (@Rana_kamran43) October 6, 2022. Marketing Tip: The success of your brand won't last If it became known by going viral on social media without having a solid brand personality and strategy. email marketer. Organization and time management.

Social Media Management 88

Social Media Management Questions Social Media Skills 88

Keyhole.co

NOVEMBER 27, 2023

They excel at identifying trends and specifically curating products for different markets and regions. This blog inspects how Samsung’s social media strategy furthers its dynamic marketing. Let’s delve into how Samsung’s marketing strategy works. They sync with global calendar events and regional holidays and festivals.

Curation 52

Curation Social Media Strategy Content 52

Webbiquity SMM

FEBRUARY 4, 2013

Today’s explosion of media channels has made it simultaneously more challenging yet more vital for companies to present unified messaging and branding to their markets. Much more than just another tactical marketing field guide, Marketing in the Round aims to provide comprehensive strategy guidance. They circle simultaneously.”.

Review 186

Review Marketing Metrics Meeting 186

Webbiquity SMM

APRIL 30, 2020

Here’s why you need various tools to support your Instagram marketing efforts, along with guidance to help you determine which tools are likely to work best for you. Social media marketing. With live events shut down, digital marketing using content and social networks has become even more important for brands and marketers.

Instagram 159

Instagram Tools Hashtag Authentication 159

Rebekah Radice

MAY 9, 2015

How to Create the Perfect Social Media Marketing Mix. A3) Broadcasting your message is mega-phone marketing. It’s like walking into a networking event and shouting at the room. A8) This helpful article on @buffer reviews the best ways to spend time on #sociamedia marketing ~ [link]. ” Broadcasters are deaf.

Social Media 131

Social Media How To Marketing HootSuite 131

Waxing UnLyrical

JULY 18, 2019

As a solution, I partnered with the University of Maryland undergrad communication classes to create a mid-term exam focused on this situational analysis. Forbes has found that today’s marketing strategies place a strong emphasis on influencers. manual social media searching, local news, niche publications, community events, etc.,

Influencer 211

Influencer Engagement Fashion Retail 211

Sprout Social

APRIL 21, 2020

Fortunately, marketers have always been adaptable—whether it was in the 20th century when TV emerged or today on social media where trends surface every second. To address this concern, marketers turn to social data. In events like COVID-19, your audience will be an effective barometer that guides your new focus.

How To 124

How To Social Media Management Metrics Team 124

SocialFish

OCTOBER 1, 2010

The Attention Stream: Keeping Your Market Engaged in a Constant Stream of Content… (ClickZ). Marketing and IT share a common fear (Scott Brinker). How Participatory Cultures Are Changing Conferences, Events And Associations (Jeff Hurt). 14 tips I Learned About Collaboration at Events from ECTC (Engage365).

Analysis 165

Analysis Social CRM Construction Foursquare 165

Sprout Social

FEBRUARY 13, 2019

For marketers it naturally raises several more questions: What do they say when I’m not in the room? The answers to these questions reach beyond brand and even marketing. Now you can use consumer and market insights to make more informed marketing and business decisions—and enact them all from one unified platform.

Authentication 102

Authentication Analysis Sentiment Tumblr 102

Sprout Social

FEBRUARY 20, 2020

This is opening up a new world of possibilities for not only marketers but also for sales teams, product teams, research and development, and so much more. It’s time to look beyond your marketing department and begin working with other departments, identifying their listening goals and figuring out how to tie it all back to the bottom line.

Strategy 118

Strategy Sentiment Social Media Management Analysis 118

Waxing UnLyrical

MAY 9, 2016

Now, I did write a monster post back in April where I gave you an in-depth analysis of the framework with examples. C2 (Creativity) Case Study: How The Draw Shop Uses Email Marketing To Turn Website Visitors Into Paying Customers. C6 (Collaboration) Case Study: How to Grow Your LinkedIn Group Beyond 50k+ Members [Case Study].

Case Study 100

Case Study Study Training Collaboration 100

Oktopost

NOVEMBER 9, 2023

Jump ahead: Examples of Paid Media for B2B Marketers Why Do You Need A Paid Media Plan in Digital Marketing? 7 Essentials for Paid Media Plans Take Your Paid Media Results to the Next Level with Oktopost Examples of Paid Media for B2B Marketers There are three main categories of media: paid, earned, and owned.

Examples 62

Examples B2B ROI CPA 62

Buzz Marketing for Technology

JULY 22, 2008

Leveraging Technology to Turn Virtual Organization into Vehicles of Collaboration. I love social media and online collaborative tools. of collaboration in that they are not necessarily driven by common goals or comparable inputs. of collaboration? Kristina Schneider’s Blog. July 2, 2008 at 7:45 pm. ·

Collaboration 100

Collaboration Organization Web 2.0 Tag Cloud 100

Razor Social

MAY 15, 2019

There’s a very good reason why Google trends shows massive growth in search traffic for influencer marketing. A couple of years ago I was training a group of marketing professionals about influencer marketing. Event activation. Brands typically tie influencer events to a product launch or some important company milestone.

Influencer 104

Influencer Social Media How To Campaign 104

Keyhole.co

MAY 3, 2023

Hashtags are a powerful tool in your marketing toolbox, but only if you use them strategically. You should always aim to prove the effectiveness of your marketing campaigns. Sentiment Analysis Beyond pure quantity, it’s important to know how people feel about a topic. Why Should I Measure Hashtag Performance?

Hashtag 52

Hashtag Social Media Sentiment How To 52

Oktopost

JULY 30, 2020

It’s easy to see that we are witnessing a golden age of online, digital-only events. Webinars are usually business-oriented events designed for sharing knowledge rather than directly promoting a sale. Between January and April 2020, the number of brands running webinar ads has more than doubled from 223 to 463.

B2B 98

B2B Platform Price Software 98