Sprout Social

JANUARY 11, 2024

From social media mentions to searches, these metrics reveal the extent of your brand’s presence and influence. In particular, measuring brand awareness helps you: Evaluate your marketing efforts Are you seeing a higher conversion rate from targeted social media ads compared to last quarter?

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Brands How To Sentiment Metrics 110

Dave Fleet

JANUARY 26, 2021

Social media usage has surged while wide-reaching lockdowns have accelerated digital transformation for businesses over the last six months. Social media issues just scratch the surface. Social media is not homogenous – and it’s not going away. Legal privacy policies are no longer sufficient.

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Privacy Marketing Data Reputation 195

Techipedia: Tamar Weinberg

SEPTEMBER 23, 2009

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Opinion , Social Media > Content Aggregators are Killing Content Creators Content Aggregators are Killing Content Creators by Tamar Weinberg on September 23, 2009 Share This is a guest post from Josh Schnell, founder of Macgasm.net and web developer.

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Aggregator Content Digg Posterous 151

Sprout Social

OCTOBER 20, 2020

Your employees can make or break the reputation of your company. How does that relate to social media? A close look at your audience shows the worlds of social, recruiting and inbound marketing are intertwined. Using Sprout, you’ll see reviews when they come in along with your traditional social media messages.

Review 119

Review Brands Reputation Aggregator 119

Harp Interactive

JANUARY 12, 2010

Online Reputation Monitoring can be as simple as creating alerts on Google or as comprehensive as subscribing to a syndicated monitoring service like Radian6 that gives you a complete platform to listen, measure and engage with your customers across the entire social web. Social Media. Social Mention. UberTwitter.

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Trendrr TweetBeep Radian6 Conversation 267

Oktopost

MARCH 20, 2022

To tick both boxes on social media, your strategy can’t be a monologue. The practice of social listening was adopted by the B2B marketing community from our B2C counterparts—very much like social media itself. The benefits of social listening span departments from Marketing to Product to Customer Support.

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Conversation Sentiment B2B Module 118

Convince & Convert

SEPTEMBER 24, 2013

Note that I’m not suggesting an aggregation tool. Until they get a lot more sophisticated and allow you to fine-tune the parameters, aggregation tools just add more noise and erode your users’ trust in you as the curator. She’s the visionary behind Clipsi, a curation and social collaboration tool that uses the Pinterest metaphor.

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Reputation Content Curation Storify 143

Direct Marketing Observations

AUGUST 24, 2011

If you’ve been in this business for any length of time, then its time to take your collective aggregate knowledge of social media and add it to the overall mix of what you know and do. We’re at least five years in and I want you to quit being a social media specialist, because you aren’t one any longer.

Social Media 199

Social Media Skills SEO Aggregator 199

Oktopost

SEPTEMBER 14, 2020

Social media is a critical channel because everyone is online. A balance needs to be made when measuring the numbers vs. reputation. Be a content aggregator, not a content provider on social media. You may have the greatest technology in the world, if nobody has heard of you, what’s the point?

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Team B2B How To Marketing 100

Sprout Social

MAY 9, 2023

Social media listening When social marketing is powered by AI, it increases your efficiency by taking social listening to a whole new level. AI algorithms use aspect-clustering to identify and extract relevant details from social listening data that can span millions of data points in real time.

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Sentiment Marketing Analysis Loyalty 132

Bill Hartzer

MAY 26, 2010

More and more businesses are getting into social media – an umbrella term that covers various activities that help bring about social interaction on the internet. Facebook and Twitter are some of the main outlets for social media, but there are numerous types of social media like blogs, wikis, forums, chat rooms, etc.

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Cymfony Social Media Tools SM2 152

Sprout Social

JANUARY 29, 2024

Your business’s online reputation may be digital, but that won’t stop it from making a serious impact IRL. A strong reputation management strategy can attract new customers and deepen existing relationships. Use this article to learn how to establish a comprehensive online reputation management strategy.

Reputation 120

Reputation Review Sentiment Software 120

Sprout Social

JUNE 27, 2023

Manage brand reputation With rising consumer awareness, brands need to make sure they are always fostering a positive brand reputation. Competitor analysis tools , like Sprout, aggregate this data into ready-to-use reports for fast insights into your industry position.

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Review Brands How To Analysis 127

Sprout Social

JUNE 7, 2023

This could be via your social media channels, website, in-store, during events or with your customer care team. It also means a unified experience across all the channels you use such as your website, social media, mobile apps, advertising or physical stores. What is brand experience? Why does brand experience matter?

Brands 113

Brands Sentiment How To Analysis 113

Sprout Social

JANUARY 12, 2022

Companies with plenty of positive buzz and frequent social mentions grow rapidly in the age of social media. Here are the most common types of word of mouth marketing that consumers encounter in the wild: Social shout-outs. Either on-site, social media, Google or third-party review aggregators.

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Conversation Review Marketing How To 136

Almost Savvy

MAY 23, 2011

You’ve heard the horror stories about people losing their jobs or destroying their reputation because too much was shared online. While there are many sophisticated tools and strategies to monitor your reputation online, the first place to start is to set up Google alerts. It’s really a question of brand or be branded.

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Reputation Aggregator Google LinkedIn 279

Sprout Social

JANUARY 21, 2021

And social media is arguably the best channel for doing exactly that. In this guide, we’ll highlight how to use social listening for marketing messaging to make sure your campaigns resonate in 2021 and beyond. However, doing so could also damage your brand’s reputation. Customers change. Industries pivot.

Sentiment 134

Sentiment How To Marketing Analysis 134

Razor Social

MARCH 30, 2016

Is all that social media activity paying off? Listening is just as important as sharing on social media Click To Tweet. The Social Media Monitoring Lighthouse. People mention what they are doing on social media channels and they also look for advice. Social Analytics.

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Attensity Crimson Hexagon Social Media Sentiment 77

Sprout Social

DECEMBER 5, 2023

With millions of people signing up daily across social media platforms, keeping track of conversations about your brand online is becoming an uphill battle. What customers say and how they relate with your business can greatly affect your online reputation. Table of Contents What is reputation management software?

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Reputation Software Tools Sentiment 99

Keyhole.co

NOVEMBER 7, 2023

However, this analytical approach is not merely about data aggregation. You can also use Keyhole’s QuickTrends for aggregated analytics at a glance on a practical dashboard. Image Source Analytics from Keynote’s social listening feature is vital in this quest. But this goes beyond numbers and graphs.

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Hashtag Analysis Twitter Sentiment 52

Keyhole.co

JANUARY 17, 2024

Have you ever wondered about the difference between social media monitoring and listening? When we talk about social monitoring, we’re focusing on the “what” – understanding what’s being said about your brand.

Sentiment 52

Sentiment Analysis Brand Monitoring Trends 52

Laurel Papworth

SEPTEMBER 24, 2012

I have a lot of friends in Cairns”: which would be irrelevant except that, in social media terms, everybody knows everybody. Google collects as many check-in services as it can, aggregates the reviews and then displays them. ” My first thought was, “Wow! Never again.” ” Ouch.

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Retail Social Media Foursquare Badge 80

Convince & Convert

MARCH 25, 2010

Advanced social media analytics and ROI calculations often require tying together disparate systems, and looking for causation (or at least correlation) between social media success and business outcome. Or, you could just use Swix, the super slick new social media scoreboard that just works.

Social Media 117

Social Media Strategy Statistics Metrics 117

Idaconcpts

MAY 13, 2012

Ranging from Facebook to Google to Zynga, thousands of companies are building sustainable businesses on the aggregation of personal data. The main problem with data aggregation is that malicious developers are not only accessing your information, but they are also able to access your personal identifiable information (PII).

Data 132

Data Aggregator Skills Eventful 132

Sprout Social

FEBRUARY 20, 2020

While your brand’s social media team will most likely drive your organization’s listening efforts in a tool like Sprout Social, building a listening strategy that works org-wide requires collaboration. Olivia Jepson Sprout Social Media Strategist. Reputation management. Step 1: Get started .

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Strategy Sentiment Social Media Management Analysis 118

Convince & Convert

SEPTEMBER 7, 2010

I wrote a post a while ago called Social Media Excellence and a Side of Fries about the importance of people to McDonald’s) As you might expect, UnMarketing is not your typical marketing and business book. link] UNcanny Insights From UnMarketing | Book Reviews | Social Media … | eBook Reviews [.]

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Review Social Media Social CRM Consultant 115

Kikolani

MAY 24, 2013

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. Social Media / Social Networking. Most of these places are aggregators and job search engines, but that doesn’t mean they’re not valuable resources.

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Domain Name FeedBlitz Marketing Hotels 126

Convince & Convert

FEBRUARY 19, 2010

Sure, you can centralize some of your social media chores (great post by Chris Brogan), by using Tweetdeck or Seesmic. For normal humans that check social media a couple times a day, NutshellMail may become your new favorite social companion. You run over to check your Twitter account. Then Linkedin.

Social Media 115

Social Media Social CRM MySpace TweetBeep 115

Convince & Convert

JULY 21, 2010

She spends her days thinking about social media, public relations and digital strategies for her agency’s consumer focused clients. The Lawyers Are Coming Social networks give people the ability to share incredible volumes of content. The FTC encourages social media policies be in place and reviewed.

Social Media 153

Social Media Policies Consultant Social CRM 153

Sprout Social

JANUARY 11, 2023

Using a social media dashboard to glean vital insights from your data will help you successfully convey your team’s impact every time. In this article, we’re highlighting examples of social media dashboards you can use to illustrate the value of social media across your business. Example: sentiment).

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Template Templates Social Media Brands 127

Atom Thought

NOVEMBER 27, 2008

I am not sure about the credibility of the news items, because many bloggers where not even in Mumbai, and were acting as ‘human aggregators’ of news across the web. Having said that, this incident has shown us the way ahead on Citizen journalism and collaborative examples of online social media in the event of disasters.

Wikipedia 113

Wikipedia Aggregator Case Study Journal 113

Twist Image

MARCH 2, 2011

This is 'deep media': stories that are not just entertaining but immersive, that take you deeper than an hour-long TV drama or a two-hour movie or a 30-second spot will permit." " Being a human aggregator is the key to growing an existing business or starting a new one. aggregator. deep media. social media.

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Aggregator Curation iPhone Fashion 110

Sprout Social

OCTOBER 22, 2018

According to the latest Sprout Social Brands Get Real report, more than half of consumers want CEOs to have a personal presence on social media–indicating that CEOs with personal profiles seem more approachable, accessible, human, honest and trustworthy. The most outspoken CEOs run the industry gamut.

Reputation 74

Reputation Industry Aggregator Research 74

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > Is Social Media the Final Frontier of Marketing? Is Social Media the Final Frontier of Marketing? Yes, it’s all to do with social media. frontpage.

Social Media 105

Social Media Marketing Digg MySpace 105

Pixlee

JUNE 6, 2017

Social proof marketing is when brands leverage social influence to persuade potential customers that their product or service is the best one to purchase. It’s not new, but with the rise of social media use and the declining trust of traditional advertisements, it’s definitely the next big thing. What Is Social Proof?

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Badge Marketing Aggregator Influencer 42

Buzzlogix

NOVEMBER 14, 2017

Most of us are familiar with the idea of social monitoring in some way or another. At least, those of us who are concerned with understanding and improving our social media marketing efforts. Social Listening In a Nutshell. Here are some of the best social listening tools available right now: Buzzlogix.

How To 40

How To Reputation Forums Aggregator 40

Sprout Social

MARCH 8, 2019

There’s a universal expectation for businesses to reply in a timely manner to customers on social media, right? If you have negative comments simply sitting around on a social site, you’re neglecting your online reputation. Don’t forget that tracking data is a key component of online social listening.

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Reddit Tumblr YouTube Review 99