Remove Aggregator Remove Communities Remove Cost Remove Industry
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Top Five: Social networks invest in quality news

Sherrilynne Starkie

These include new job alerts, an alumni tool, community hashtags and company insights. The aggregate link data using 27,000 queries shows a very strong correlation between links and ranking. Even breaking it down by industry, it’s clear how important links are to ranking position in Google. — SS. — SS.

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Oktopost’s Social Listening: Tap Into Conversations That Impact Your Business

Oktopost

It has to be a two-way street: before you even say something, you might want to listen to what your audience, your competitors, and the entire industry are talking about. The practice of social listening was adopted by the B2B marketing community from our B2C counterparts—very much like social media itself.

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Social Media Marketing for Beginners: 10 Tips

Hootsuite

No matter your industry—accounting, consulting, dog-food manufacturing, wig-weaving—this is a captive, active audience that your brand can’t afford to ignore. Are you interested in driving traffic to your ecommerce site, building engagement , or fostering community ? And we’re here to say that we couldn’t be more proud of you.

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See innovation differently: How social media holds the key to true differentiation

Sprout Social

I romanticized that lightning-strike moment of brand-altering inspiration that changed the way people thought about a product or industry. Let me give you an example: Years ago, I was the social lead at my agency working for a major Mexican beer brand with legacy, authentic ties to surf culture and the surfer community.

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5 Ways To Use Social Media Content For Customer Success

Keyhole.co

Social is a cost-effective and prompt channel for businesses to connect with their audience. This allows them to enhance brand awareness, stimulate engagement, and foster a sense of community around the brand. Marketers can keep a tab on competitors and industry trends and engage with their audience in real time.

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NamesCon 2014: Meet the New TLDs –.uno,luxury,bar,rest,ski,xyz,college

Bill Hartzer

They want to make an internet for the luxury industry, different than the rest of the internet. They want to aggregate the luxury industry online. It’s easy to remember, short, and if you talk with non-industry people, the.com is taken so they can get the.xyz. They are trying to build a community with.xyz.

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Here’s how you make marketing people love

Convince & Convert

Youtility is perhaps most effective, however, when applied to industries where there is not a lot of natural differentiation between competitors. One such industry is real estate, where we often think of Realtors and property managers as homogenous entities that all do, act, and say similar things.