Hootsuite

APRIL 2, 2020

Like all business strategies, social media requires reporting and analytics to determine how well it’s working. Social media analytics is about gathering data from your social accounts and campaigns. The information you get from social media analytics tools will help you determine which strategies work best.

Analytics 145

Analytics Social Media Tools HootSuite 145

Hootsuite

JANUARY 20, 2020

If your business is using Facebook, you need to be using Facebook analytics. It’s packed full of insights and data that can help you get the most from the social network that reaches 1.62 Why use Facebook analytics (a.k.a. Facebook Page Insights and Facebook Audience Insights are both Facebook analytics tools.

Analytics 145

Analytics Facebook HootSuite Overview 145

Hootsuite

DECEMBER 7, 2020

Knowing how to set up Google Analytics is the first step to understanding: Who your website’s visitors are. Google Analytics is absolutely free. And once you have it implemented, Google Analytics allows you to track and measure your business’ traffic goals and prove the ROI of your web and social media presence. The best part?

Analytics 145

Analytics Google How To Overview 145

Sprout Social

JANUARY 27, 2021

And there’s no better place to gather actionable insights than your YouTube Analytics. But while YouTube’s native analytics platform is a treasure trove of data, its depth can be overwhelming for total beginners. Why measuring your YouTube Analytics is so important. YouTube Analytics: General Reports.

Analytics 142

Analytics YouTube Video Embedding 142

Sherrilynne Starkie

JANUARY 8, 2018

Surface content sources, compile lists, links, aggregate and package content, publish and distribute content. Surface content sources, compile lists, links, aggregate and package content, publish and distribute content. Conduct stakeholder/key informant interviews and focus groups, interpret survey and poll data, document reviews.

Skills 334

Skills Social Media Sysomos Diagrams 334

Adam Sherk

FEBRUARY 8, 2012

I got good response to my post on Facebook analytics tools so I thought I’d do something similar for Twitter. Twitter Web Analytics. But it is always good to get data straight from the source and the toolset will continue to evolve. Topsy Social Analytics. But here is a small collection of tools that I like to use.

Analytics 241

Analytics Tools Klout Twitter 241

Keyhole.co

DECEMBER 1, 2020

Top Hashtag Analytics Tools for 2021 – Updated in December 2020. Well, this process is made extremely easy with the hashtag analytics right tools. First, let’s cover the very reason these tools exist in the first place: Jump Links to the 15 Hashtag Analytics Tools: 1. To learn more about the uses of hashtag analytics.

Hashtag 106

Hashtag Analytics Tools Price 106

Jon Loomer

FEBRUARY 1, 2022

Aggregated Event Measurement and Performance. When iOS 14+ changes went into effect, the primary focus was on Aggregated Event Measurement. Facebook and advertisers wouldn’t lose all data at that point, but access would certainly suffer. But it’s not entirely clear how much data Facebook is actually losing here.

Facebook 205

Facebook Aggregator Eventful URL 205

Keyhole.co

OCTOBER 31, 2022

Well, this process is made extremely easy with the right hashtag analytics tools. To learn more about the uses of hashtag analytics. Visit our Hashtag Analytics page. Hashtags Analytics and Social Media Marketing. The Need for Hashtag Analytics Tools. What Can Hashtag Analytics Tools Do For You?

Hashtag 52

Hashtag Analytics Tools Price 52

Keyhole.co

NOVEMBER 10, 2020

Twitter Analytics Guide. And while these are all great resources, the most valuable insights are most often found directly within your social data. And while these are all great resources, the most valuable insights are most often found directly within your social data. Twitter Analytics are the perfect example.

Analytics 105

Analytics Twitter HootSuite Metrics 105

Buzz Marketing for Technology

MAY 29, 2013

The phenomenon of big data certainly comes with big promise. After all, having terabytes of data on customer history and behavior is certainly better than trying to extrapolate from just a few data points. Getting to that point, however, requires first harnessing the data. But don’t try to change everything at once.

Data 278

Data Tips Aggregator Conversation 278

Keyhole.co

JANUARY 26, 2023

And while these are all great resources, the most valuable insights are most often found directly within your social data. Twitter Analytics is the ultimate source that will reveal the social media insight you actually need. If you’re unsure where to start regarding Twitter Analytics, this guide is for you. Let’s find out!

Analytics 52

Analytics Twitter Metrics HootSuite 52

Sprout Social

MARCH 19, 2024

Artificial intelligence-driven analytics tools sift through massive datasets to identify patterns, trends and insights humans might overlook—allowing brands a distinct competitive edge by making strategic decision-making easier and improving customer experiences.

Sentiment 112

Sentiment Banking Patterns Hotels 112

Harp Interactive

MARCH 31, 2010

Here are some tools to measure these with: Google Analytics: (Set up advanced segments, events and reporting) to get key visitor, referral and viewership statistics. Social Media Metrics (Grease Monkey) : A plug-in script that soups up your Google analytics to measure social media campaigns.

Analytics 350

Analytics Social Media Trendrr Digg 350

Sprout Social

JANUARY 3, 2022

In this guide, we’ll show you how to better understand your target audience by creating buyer personas built on social media data. How to create a buyer persona using data from social media. ClassPass has an opportunity here to mine their social data to see if this is an issue that other users often experience. Glad you asked.

Data 141

Data Social Media Sentiment Team 141

Dave Fleet

JANUARY 26, 2021

This wound is mostly self-inflicted and the outcome of many compounding activities, but can be distilled to this: Marketers took advantage of the near-limitless data available as people spent more and more time online, but didn’t always stop to think about how people would feel about it. Data with empathy.

Privacy 195

Privacy Marketing Data Reputation 195

Jon Loomer

MARCH 27, 2022

A quick refresher on Aggregated Event Measurement, ranked and unranked events, related to iOS 14+ changes… When an iOS user opts out of tracking, only that user’s highest-ranked event will be reported (no change to reporting for an iOS user who opts-in). Don’t act on that raw data. Ranked and Unranked Events.

Eventful 202

Eventful Report Facebook Aggregator 202

Sprout Social

JANUARY 11, 2024

Looking at data from popular posts provides insight into the most effective social media platforms, post types and influencers that best promote your brand to a wider audience. You’re not guessing or interpreting data—you’re getting clear answers. @Noodle and Tilde ??

Brands 110

Brands How To Sentiment Metrics 110

Hootsuite

AUGUST 26, 2019

If you’re not using Twitter analytics, you’re missing out on key Twitter insights that could help you refine your strategy and maximize ROI. In this complete guide, you’ll find out why you should be using Twitter analytics, which Twitter metrics to track, and what tools to track them with. Benefits of using Twitter analytics.

Analytics 112

Analytics Twitter HootSuite Metrics 112

Sprout Social

APRIL 25, 2023

By digging into Facebook audience insights and analytics tools , you are empowered to effectively reach your ideal audience and filter through the billions of active users on the app. To understand your audience’s relationship with Facebook, start by researching the latest platform demographic data. Optimize your posting strategy.

Facebook 115

Facebook How To Aggregator Metrics 115

Ignite Social Media

JANUARY 21, 2021

The extent of the limitation will depend on if the user opts-in or opts-out of this data collection. This is especially important when a user opts out of the data collection since Facebook will only report on one event (the highest priority event) after clicking the ad. Expect data relying on the pixel to be delayed and incomplete.

Advertising 180

Advertising Facebook Policies API 180

agora pulse

JULY 17, 2020

Some include goal-oriented overviews; others feature tons of data or lengthy explanations. To decide what type of report you should submit, think about your audience and where they’re at in terms of understanding analytics. Go for a data-heavy summary. Aim for the highest ratio of explanatory info to data.

Report 147

Report Social Media Metrics Aggregator 147

Keyhole.co

FEBRUARY 23, 2024

Social media is constantly evolving, making it challenging to keep up with the latest analytics and metrics worth tracking. As a social media manager, it’s easy to lose sleep over knowing what data is truly important. Embrace multi-platform analytics Gone are the days of siloed social strategies. Let’s dive in.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Sprout Social

OCTOBER 19, 2023

Monitoring your digital reputation involves a wide variety of channels, including: News and earned media Forums (especially Reddit and Quora) Social comments and discussions Videos (think: YouTube) Third-party review sites and review aggregators How is online reputation monitoring done? The more data you can gather, too. The reality?

Reputation 97

Reputation Sentiment Analysis Notification 97

Sprout Social

FEBRUARY 28, 2024

These leaders say they use social media data for: Customer service (62%) Brand awareness (60%) Market insights (53%) From sophisticated data analysis to advanced customer care capabilities, social teams and business leaders have come to rely on social media tools.

Social Media 103

Social Media Team Social Media Management Report 103

Keyhole.co

FEBRUARY 29, 2024

Social media is constantly evolving, making it challenging to keep up with the latest analytics and metrics worth tracking. As a social media manager, it’s easy to lose sleep over knowing what data is truly important. Embrace multi-platform analytics Gone are the days of siloed social strategies. Let’s dive in.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Sprout Social

APRIL 25, 2024

This customizable Google Sheets template is designed to help you break down your strategy to audiences beyond marketing with thoughtful hooks and benchmark data. When implemented strategically, it can help you synthesize data, automate processes and scale your operations. Download the template 2. Get the template 20.

Template 65

Template Templates Social Media RFP 65

Keyhole.co

NOVEMBER 18, 2021

Instead of relying on spreadsheets and screenshots from influencers, influencer marketing platform Keyhole helps brands measure and optimize influencer marketing campaigns with analytics data. Keyhole is best suited for agencies and B2C brands looking to get their engagement metrics and analytics aggregated across every platform.

Influencer 124

Influencer Campaign Tools API 124

Sprout Social

MAY 9, 2023

AI marketing combines AI technologies with customer and brand experience data to provide highly precise insights into your customer journey and market trends. It’s poised to do so in several ways such as data-driven product enhancements, personalized services and influencing consumer demand. Here is a closer look.

Sentiment 132

Sentiment Marketing Analysis Loyalty 132

Social Media Strategies Summit

JUNE 3, 2022

The hardest part of any job I’ve had is caring about data and analytics. We use social media aggregation software to compose, schedule, and publish posts. Regarding social media, the most challenging thing is not having someone on our team whose sole job is social media. Excel sheets make me sad. Time management!

Newsletter 218

Newsletter Project Aggregator Team 218

Sprout Social

JUNE 27, 2023

Review analysis is the process of analyzing customer feedback from various sources such as social listening data, review forums, customer service data and surveys to get targeted brand insights. Review analytics tools like Sprout analyze content across multiple social channels and profiles simultaneously.

Review 128

Review Brands How To Analysis 128

Keyhole.co

NOVEMBER 7, 2023

It involves factors that require analytical skills to translate data into strategies. This is where the value of Twitter hashtag analytics becomes priceless. However, this analytical approach is not merely about data aggregation. But more than that, the data gives you a map for your next Twitter campaign.

Hashtag 52

Hashtag Analysis Twitter Sentiment 52

Ignite Social Media

FEBRUARY 11, 2021

Cost-Per-Thousand Impressions (CPM): Also called cost per mille, the aggregate cost for one thousand impressions, calculated by dividing the amount spent by the number of impressions and then multiplying by 1000. Cost-Per-Click (CPC): The aggregate cost of each click within a campaign. purchases, scheduled events) divided by ad spend.

Social Media 171

Social Media CPC CPA Aggregator 171

Hootsuite

JULY 21, 2022

You probably won’t need to calculate this — your finance team will likely have all the COGS data you need). The problem is that tools like Google Analytics or Optimizely will automatically calculate your conversion rate for you. This aggregate number generally ends up in reports. “That can’t be right!”

ROI 113

ROI HootSuite Cost Campaign 113

Buffer Social

NOVEMBER 28, 2023

For this experiment, I focused my efforts exclusively on LinkedIn, where I’ve been building my personal brand , over a one-week period from November 6th to November 12th, 2023, and I used LinkedIn's platform analytics to track and compile the performance data of the AI-written content. Here are the results.

LinkedIn 95

LinkedIn Publishing Aggregator Analysis 95

Net-Savvy Executive

FEBRUARY 16, 2011

You can handle pulling in data, moving it around, and displaying results—the normal software stuff. If you're analyzing social media content, though, the core functions of text analytics might be something you'd rather not learn. Professional-Strength Social Media Aggregators. Analytics as a service: AaaS?

Evri 91

Evri Analytics Sysomos API 91

Sherrilynne Starkie

JANUARY 22, 2019

The aggregate link data using 27,000 queries shows a very strong correlation between links and ranking. 4 Twitter is developing new analytics dashboards. Stone Temple published a study that shows a very significant correlation between links and ranking position in Google search. — SS.

Social Networking 150

Social Networking News Aggregator Journal 150