SocialMouths personal branding | social media | blog design Follow @socialmouths: Twitter Facebook RSS Home About Us What We Do Connect Aggregation or Content Hijacking Usually when other blogs post your content is a good thing, you increase your visibility, you get some extra traffic and depending on the blog, it could even be good for your search engine ranking. There is a fine line between aggregation and just hijacking content. does is aggregating content, what they consider interesting. Let's take Social Media Today for example, they aggregate full posts. MORE >>

All of this information would be helpful to community program owners but there is little aggregate data available to assist in answering these questions despite some excellent research at the strategic level like McKinsey’s  The Social Economy  study, which suggests there is $1.3 From the Trenches Useful DataEach year, The Community Roundtable , a peer network of social business professionals (I’m a member), does a really great report on the state of community management. When should I expect to see those benefits at a meaningful scale? Does this describe your org? MORE >>

The phenomenon of big data certainly comes with big promise. After all, having terabytes of data on customer history and behavior is certainly better than trying to extrapolate from just a few data points. For sure, online marketers who make sense of big data are going to be better able to build customer experiences around hard data and evidence rather than on hunches and guesswork. Getting to that point, however, requires first harnessing the data. It is no small feat to integrate huge amounts of data from a variety of sources. Don’t do that.). MORE >>

Print this article | Read this article in: | Real-Time News Curation - The Complete Guide Part 2: Aggregation Is Not Curation We are no longer just consumers of content , we have become curators of it too. In Part 2 I want to continue illustrating what " real-time news curation " is all about, and more specifically why it differs from automatic aggregation, and why you really need a human being to do it. As I see it: " Aggregation is automated, curation is manual. Automated aggregation is not the solution. In fact, aggregation can equal aggravation. MORE >>

In reality there must be hundreds of firms out there doing social media analysis in some form or another but I tried to hit the most popular ones with the single-minded goal of finding a firm that could deliver the most strategic value from the 2+ years of social media data that’s out there. You can also download the data and operate on it as well in CSV format files. Their data includes the full twitter fire hose (first provider to get the fire hose). There is no human intervention on the data they can help analyze and annotate the mentions. ANALYTIC AGGREGATORS. MORE >>